HydroMassage / WellnessSpace Brands is seeking a Marketing Manager to promote our company’s suite of wellness and recovery products. In this role, you will oversee the creation of marketing content, creative, advertising and all digital assets to increase the business’s sales, build brand awareness and support international growth.
Responsibilities:
- Email Marketing – Develop email drip campaigns for prospects, partners and customers. Generate email subject lines, headers, CTAs for email nurtures. analyze email engagement with weekly reports for optimization
- Design – create landing pages with forms, pop-up banners, PPT presentations and collateral layouts.
- Social Media – Create weekly social media content across all platforms. Generate ideas for posts leveraging content and industry news. Manage social media calendar for LI, FB, IG, Thread, Twitter (X) and YouTube. Upload all videos and maintain libraries.
- Event Marketing – Promote webinars and events with social, emails and ads.Â
- Advertising – Maintain ad schedule and calendar. Edit banner ads and print layouts.
- Marketing Collateral – Maintain WellnessSpace Brands imagery and branding on existing and new collateral. Create sales enablement and brochures for lead generation and solutions.
- Website Lead Gen – Create CTAs on website for ToFu and MoFu lead gen campaigns.Â
- SEO Optimization – Create meta tags, HREF tags and ADA reader tags for website. Analyze CRO for pages, landing pages and ads.
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Skills and Requirements:
·        Bachelor’s degree in business or marketing.
·        5+ years of email, design and social marketing experience
·        Experience with MailChimp and HubSpot or Marketo
·        Skilled in WordPress, HTML, Google Analytics
·        Familiar with Adobe Illustrator, Design and Google Analytics
·        Excellent written and verbal communication skills,
·        Experience writing effective sales copy
·        Professional communication skills to interact with staff, colleagues, customers and third parties
HydroMassage
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