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Influencer Marketing Manager

$$$

Job description

Looking for an expert in Influencer & Content strategy to join our team. As the Influencer Marketing Manager, you will be responsible for developing and implementing our Influencer, UGC, Affiliate & Content strategy for Instagram & Tik Tok. This role requires a deep understanding of social media trends, excellent communication skills, and a passion for creating engaging content that converts, using UGC creators & Influencers.

Responsibilities

Influencer Marketing:

  • Identify and establish relationships with relevant influencers and thought leaders in the industry.
  • Recruit & Identify new influencers and UGC Creators that resonate with the brand
  • Negotiate and manage influencer partnerships, including contracts, content creation, and campaign deliverables.
  • Collaborate with influencers to create compelling content that drives positive ROI on paid media.
  • Track and analyze the performance of influencer collaborations, ensuring they meet agreed-upon goals and objectives.
  • Create engaging content briefs & content strategy that showcase companies products and follow content trends to get the best converting videos from UGC and influencer creators.
  • Manage UGC program, working closely with creators to develop content briefs, and scripts.
  • Manage Tik Tok Shop Affiliate Program by identifying influencers and gifting products monthly.
  • Follow Tik Tok trends and work with creators to develop videos using our products to go viral.

Social Media Strategy:

  • Research and analyze industry trends, competitor activities, and audience preferences to identify opportunities for engagement and growth.
  • Manage and maintain the company’s social media accounts by posting UGC & Influencer content on Tik Tok and Instagram.
  • Ability to edit basic UGC videos from influencers using Cap Cut or similar tools

Qualifications

  • Familiarity with influencer marketing and experience managing influencer partnerships.
  • Experience creating content briefs and working with UGC creators
  • Proven work experience in Influencer & Content Marketing or similar role.
  • Expert at social media strategies & trends on Tik Tok & Instagram
  • Worked with Influencer software GRIN (Preferred)
  • Ability to be creative and think outside the box with content ideas
  • Strong copywriting and content creation skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to multitask and work independently
  • Creative mindset and ability to think outside the box.
  • Bachelor’s degree in marketing, communications, or a related field (Preferred).
  • 3-4 years experience minimum

Benefits:

  • PTO
  • Health Insurance 
  • Dental Insurance
  • 401K

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Expiration date:
11-14-2023

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