I. Summary
The Senior Director of Marketing is responsible for developing and executing comprehensive marketing strategies that enhance brand awareness and thought leadership, building and nurturing our online community and driving revenue growth. The individual will collaborate closely with staff to develop and implement creative and data-driven campaigns that showcase our unique offerings and engage our target audience. This role requires an independent and strategic thinker with a proven track record in marketing.
This role is based in the Philadelphia Metropolitan area and is a hybrid remote and on-site.
The Senior Director of Marketing reports to the Senior Leadership Team and works closely with other senior management members to drive strategic growth for the organization.
II. Essential Duties & Responsibilities
Strategic Planning:
- Develop and execute a comprehensive marketing strategy aligned with company goals and market trends
- Collaborate with executive leadership to establish short-term and long-term marketing goals
- Conduct market research to identify opportunities, trends, and customer preferences
- Create marketing concepts and lead the organization to new opportunities through marketing
- Drive execution of marketing strategy without getting “swamped” in the day-to-day execution
Campaign Development:
- Ensure consistent brand messaging and identity across all marketing channels
- Create and execute innovative marketing campaigns to promote training programs, products, and services
- Collaborate with content creators to develop compelling marketing content
- Utilize data-driven insights to optimize campaign performance and achieve desired outcomes
Digital Marketing:
- Oversee the digital marketing strategy, including website optimization, social media, email marketing, and online advertising
- Manage and curate content across multiple platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and emerging platforms
- Analyze performance metrics and adjust strategies to maximize online presence and engagement
- Explore emerging digital platforms to expand our reach and impact
Content Creation and Curation:
- Create, curate, and schedule engaging and shareable content, including text, image, and video posts
- Collaborate with the design team to produce visually appealing and on-brand graphics for social media
- Conceptualize, plan, and execute social media campaigns, contests, and promotions to increase brand awareness and engagement
- Write compelling and concise copy that resonates with the target audience
Public Relations Strategy:
- Develop comprehensive PR strategies
- Identify PR opportunities and develop tactics to leverage media coverage in top-tier publications, TV/radio shows, podcasts, and online platforms
- Coordinate media interviews, press conferences, and other media-related events
- Craft compelling press releases, media pitches, and other written materials
- Cultivate and maintain relationships with journalists, bloggers, influencers, and key media outlets
- Act as a point of contact for media inquiries
Community Engagement and Lead Generation:
- Foster and nurture an active and engaged online community
- Drive lead generation efforts through targeted marketing campaigns and activities
- Collaborate with the sales team to ensure smooth lead handoff and conversion
Budget Management:
- Develop and manage the marketing budget, ensuring efficient allocation of resources
- Monitor expenses and adjust strategies as needed to optimize ROI
III. Supervisory Responsibilities
· None
IV. Requirements of the Role
- Bachelor’s degree in Marketing, Business, or related field
- Proven experience 10+ years in a mid to senior marketing role, coupled with experience in Adult Education
- Strong track record of developing and executing successful marketing campaigns
- In-depth knowledge of digital marketing strategies, tools, and techniques
- Exceptional written and verbal communication skills
- Ability to interpret data and make data-driven decisions
- Creative thinker who owns their thoughts (“not a Parrot”) with the ability to generate innovative marketing ideas
- Sense of urgency to create and achieve high-performance goals
- Remarkable entrepreneurial spirit
WiserWulff
Related jobs:
Event Coordinator
Job Description
An anime-focused organization is seeking Event Coordinators to help organize and manage community events, conventions, meetups, and special activities. This position is ideal for organized professionals who enjoy planning memorable experiences.
Job Responsibilities
- Coordinate event logistics and scheduling.
- Assist with setup and event operations.
- Communicate with vendors, guests, and volunteers.
- Ensure successful event execution.
Requirements
- Strong organizational skills.
- Excellent communication abilities.
- Ability to multitask in fast-paced environments.
- Event planning experience is preferred but not required.
Compensation
- Paid opportunities may be available depending on the position.
- Free VIP event admission.
- Complimentary photoshoots.
- Potential travel opportunities.
Promoters & Marketing Team Members
Job Description
An expanding anime and pop culture community in New York City is looking for enthusiastic Promoters and Marketing Team Members to help grow its audience, spread awareness, and support community events. This opportunity is ideal for individuals passionate about anime, conventions, cosplay, and fan communities who want to contribute to a growing organization.
Job Responsibilities
- Promote community events and initiatives online and in person.
- Assist with marketing campaigns and audience engagement.
- Help expand the community through outreach efforts.
- Represent the organization at events and meetups.
- Collaborate with the team on promotional strategies.
Requirements
- Passion for anime, cosplay, gaming, or pop culture communities.
- Strong communication and interpersonal skills.
- Reliable and motivated team player.
- Ability to engage with community members both online and in person.
- Marketing or promotional experience is a plus but not required.
Compensation
- Paid opportunities may be available depending on the position.
- Free VIP entry to community events and meetups.
- Free photoshoots.
- Travel opportunities, including flights for select travel events depending on the role.
Film Crew Hiring Call for Chicago Productions
Job Description
A production company is seeking experienced film and television crew members for upcoming projects in the Chicago area. This is a paid opportunity for industry professionals looking to join narrative film and television productions. Casting directors and production managers are currently hiring skilled crew members across multiple departments to support upcoming shoots and future projects.
Job Responsibilities
- Collaborate with production teams to support film and television projects
- Maintain professionalism and efficiency on set
- Execute department-specific responsibilities according to production needs
- Assist with ensuring productions run smoothly and safely
- Follow production schedules and project requirements
Requirements
- Previous film, television, or production experience preferred
- Strong communication and teamwork skills
- Ability to work in a fast-paced production environment
- Reliable, organized, and detail-oriented
- Narrative film and television experience preferred
- Must be available for projects in the Chicago area
Compensation
- Paid production positions
- Opportunities on upcoming and future productions
- Professional networking opportunities
- Experience working with established production teams
Job Description
A production filming in the Houston and Pearland area is seeking an experienced 1st Assistant Camera (1st AC) / Focus Puller with Ronin 4D experience. This paid crew opportunity is ideal for camera professionals who have experience managing focus on advanced camera systems and can contribute to a fast-paced production environment.
Job Responsibilities
- Serve as the 1st Assistant Camera / Focus Puller during production.
- Pull and maintain accurate focus while operating with the Ronin 4D camera system.
- Assist the camera department with equipment setup and operation.
- Collaborate closely with the Director of Photography and camera crew.
- Ensure camera equipment is functioning properly throughout production.
Requirements
- Proven experience as a 1st AC or Focus Puller.
- Must have experience pulling focus on a Ronin 4D system.
- Own wireless focus system preferred.
- Strong technical knowledge of camera operations and focus management.
- Ability to work efficiently in a production environment.
- Must be available for scheduled shoot dates.
Compensation Details
- Paid position
- Rate will be discussed with selected candidates
Film Crew for Watch Party Event
Job Description
A production team is seeking an experienced film crew to capture a live watch party event in Midland, Texas. This videography opportunity is ideal for creative professionals who specialize in event coverage and can deliver high-quality footage that captures the energy and atmosphere of a live gathering. Teams with experience filming events, branded content, and social media campaigns are encouraged to apply.
Job Responsibilities
- Film and document a live watch party event
- Capture high-quality video footage of attendees and activities
- Work collaboratively with event organizers and production staff
- Manage camera equipment and on-site production needs
- Deliver professional event coverage that highlights key moments
Requirements
- Prior videography or film production experience
- Must provide examples of previous video work
- Minimum crew size of 2–3 people
- Strong understanding of event filming and production
- Reliable equipment and professional workflow
- Ability to work efficiently in a live event environment
Compensation
- Paid film crew opportunity
- Professional event production experience
- Opportunity to expand your portfolio
- Networking opportunities with industry professionals
Entertainment Industry Production Staff
Job Description
A growing television and digital media network is hiring motivated professionals and aspiring creatives to join its production team. Opportunities are available across multiple departments, including content creation, production, post-production, casting, photography, and event support. Training is available for select positions, making this an excellent opportunity for both experienced professionals and individuals looking to gain hands-on entertainment industry experience.
Job Responsibilities
- Support television, digital media, and content production projects
- Collaborate with creative and production teams to deliver high-quality content
- Assist with filming, editing, casting, photography, or production operations depending on the role
- Maintain professionalism and reliability in a fast-paced production environment
- Contribute to the development of original programming and entertainment content
Requirements
- Passion for television, media, production, or entertainment
- Strong communication and teamwork skills
- Reliable, professional, and motivated work ethic
- Relevant experience preferred but not required for select positions
- Ability to work collaboratively in a creative environment
Available Positions
- Assistant Editors
- Story Producers
- Videographers
- Photographers
- Drivers / Security
- Licensed Medics
- Casting Producers
- Makeup Artists (MUA)
- Hair Stylists
Compensation
- Competitive compensation based on position and experience
- Training opportunities available for select roles
- Hands-on experience in television and digital media production
- Opportunity to work with a growing entertainment network
Job Description
A local media and storytelling team is hiring a full-time Creative Producer to help shape engaging stories that connect Las Vegans to their city. This role supports content development across audio and digital platforms, working closely with the team to plan, produce, and deliver compelling local storytelling. Candidates must live in the Las Vegas metro area and be excited about community-focused content.
Job Responsibilities
-
Develop, pitch, and produce local story ideas for audio and digital platforms.
-
Coordinate production logistics, including scheduling, planning, and managing deliverables.
-
Support recording sessions and help guide content structure from concept to final output.
-
Collaborate with hosts and internal team members to ensure content aligns with editorial goals.
-
Maintain organized workflows and timelines for ongoing content production.
Requirements
-
Must live in the Las Vegas metro area.
-
Experience producing audio, podcast, or digital content (professional or comparable experience).
-
Strong storytelling instincts and knowledge of local culture/community interests.
-
Excellent organizational skills and ability to manage multiple deadlines.
-
Comfortable working collaboratively in a fast-paced content environment.
Compensation Details
-
Compensation details are not listed in the post (to be provided during the application process).
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities
