PubMatic seeks an experienced Director of Product to lead our Video monetization product roadmap and drive the strategy and execution of our rapidly growing portfolio of video monetization products. At PubMatic, we thrive on innovation and excellence, delivering cutting-edge products to our customers worldwide. Within PubMatic, the monetization product team is responsible for the product strategy and roadmap of all of PubMatic’s monetization and ML products. As the Director of Product for Video monetization, you will join PubMatic’s monetization product team and will be responsible for all of PubMatic’s video monetization initiatives. This role provides an experienced product leader with a unique opportunity to spearhead products in a fast-growing format within our omnichannel portfolio.
The Director of Product, Video Monetization is responsible for driving and implementing product strategy for a growing market of video publishers and buyers. The ideal candidate will have a strong portfolio of successful product launches and a full grasp of the digital video advertising space and its evolution over the last 5 years. They will have a good grasp of programmatic advertising from the buy and sell side. They will have a full spectrum of product skills. This includes evangelizing their products, assessing competition, defining vision and collaborating with engineering, operations and marketing to drive the successful delivery and adoption of their platform. A nice to have is an understanding of streaming services, other distribution channels and ad stitching companies.
Responsibilities:
- Own overall product vision, strategy, and execution of PubMatic’s video monetization roadmap
- Partner with key internal stakeholders across the company, including Sales, Account Management and Marketing, to develop a product roadmap
- Research, refine, and document product requirements by collecting feedback from customers, partners, and business teams
- Own backlog grooming and prioritization while collaborating with stakeholders.
- Consult with Engineering to estimate, prioritize, and understand the underlying technologies and trade-offs required to deliver strong solutions to production
- Lead an Agile Engineering scrum team(s) to deliver value for customers quickly, iterating on a path toward long-term goals
- Strategize with Customer Success and Product Marketing on new product launches, customer adoption, and measuring success
- Understand and educate marketing and customer-facing
- buy-side and sell-side teams on the video landscape, key factors, key indicators and how we will take advantage of them.
- The position will require some domestic and international travel.
Qualifications
- 7+ years of product management experience with at least 3+ years in adtech, preferably video programmatic advertising.
- Strong analytical and problem-solving skills and ability to drive product decisions based on data
- Experience building and managing new ML products from ideation to launch
- Deep knowledge of product development lifecycle and go-to-market tactics
- Strong interpersonal skills and proven leadership track record.
- A self-starting nature – demonstrating leadership, judgment, planning, and strong decision-making skills
- Experience partnering cross-functionally with teams including Sales/Operations, Engineering, Marketing and Customer Success
- Understanding of existing video ad technologies (VPAID, VAST, SSAI etc) and the industry challenges with programmatic video advertising
- Exceptional client communication and interaction skills, including the ability to communicate with client and business teams to gather and validate requirements.
- Experience managing product strategy and roadmaps for monetization or growth areas is a big plus.
PubMatic
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