We are seeking a highly skilled and experienced Director of Brand Marketing to lead and oversee the development and execution of our brand strategy and program. As the Director of Brand Marketing, you will play a pivotal role in building and enhancing our brand identity, increasing brand awareness, and driving client and candidate engagement. This is a strategic leadership role that requires a creative thinker with a strong marketing background and a deep understanding of the services of staffing, recruiting and management consulting industries.
Responsibilities:
- Develop and implement a comprehensive brand marketing strategy that supports our efforts to build visibility and differentiation for Robert Half as a strategic asset and growth enabler.
- Define and communicate the brand’s value proposition, positioning, and key messages to ensure relevancy within each of our target markets, and to ensure consistency of brand representation across all channels and customer touchpoints.
- Collaborate on the creation of customer personas and buyer journeys as inputs to brand and campaign strategies.
- Lead and/or collaborate on the development and execution of integrated marketing campaigns, including digital marketing, content marketing, social media, events, and other relevant channels.
- Collaborate with internal stakeholders to ensure brand alignment and consistent messaging across all departments and touchpoints.
- Own and champion brand governance, ensuring adherence to brand standards and consistency in brand messaging.
- Evaluate and collaborate on brand sponsorship and activation opportunities to strength brand visibility and positioning.
- Lead and/or contribute to market research and competitor analyses to identify trends, opportunities, and potential risks that inform marketing strategies.
- Track, analyze and report out on key brand performance metrics to assess the effectiveness of brand marketing initiatives in moving the needle against brand objectives.
- Manage a team of marketing professionals, providing guidance, mentorship, and performance feedback.
- Manage and/or collaborate with external agencies, vendors, and partners to execute our brand marketing initiatives effectively.
- Plan and manage brand related investments and ongoing budgets.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field. A Master’s degree is a plus.
- 10+ years of proven experience in brand marketing, preferably in a staffing, recruiting, or consulting services industry.
- Strong understanding of branding principles, brand strategy development, and brand positioning.
- Demonstrated track record in developing and implementing successful brand marketing campaigns and initiatives.
- In-depth knowledge of digital marketing channels, content marketing, social media platforms, and marketing automation tools.
- Strong analytical skills with the ability to leverage data to drive decision-making and measure marketing performance.
- Excellent leadership and team management skills with the ability to motivate and inspire a high-performing marketing team.
- Exceptional communication skills, both verbal and written, with the ability to effectively convey brand messaging and concepts.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
The typical salary range for this position is $170,000 to $221,000. The salary is negotiable depending upon experience and location. The position is eligible for a discretionary annual bonus.
Robert Half
Related jobs:
Talent Coordinator – Fashion Talent Management
Job Description
A New York City talent management company is hiring a Talent Coordinator to support a Senior Talent Manager and their roster of fashion-focused talent. This opportunity is ideal for an organized professional with experience in talent management or a related field who is interested in building a career within the fashion and talent industry.
Job Responsibilities
- Support a Senior Talent Manager with day-to-day talent management responsibilities.
- Assist with managing and coordinating a roster of fashion-focused talent.
- Help maintain organized communication and administrative workflows.
- Support talent-related projects and activities as needed.
Requirements
- 1–3+ years of experience in talent management or a related field.
- Strong organizational and communication skills.
- Interest in fashion, talent management, and the New York City fashion industry.
- Must be able to work in New York City.
Compensation
- Compensation not specified.
Job Description
A production team is seeking an experienced gaffer to work on a product advertisement for a medical device. This paid film crew opportunity is ideal for a skilled lighting professional who can support the production’s lighting needs and help create a polished commercial look.
Job Responsibilities
- Set up and manage lighting equipment for the commercial production.
- Work with the cinematography team to achieve the desired lighting setup.
- Adjust lighting throughout production as needed.
- Maintain safe and efficient operation of lighting and electrical equipment.
- Support the production team in completing the commercial shoot.
Requirements
- Professional experience working as a gaffer or film lighting technician.
- Strong knowledge of production lighting and electrical equipment.
- Ability to work efficiently with camera and production crews.
- Reliable, professional, and comfortable working on a commercial production.
Compensation
- $550 per day.
Atlanta Production Crew for Talk Show
Job Description
An upcoming talk show production is seeking an experienced Atlanta-based production crew to support the development and execution of a professional studio production. This opportunity is ideal for established production professionals with multi-camera experience, their own equipment, and the ability to help design, build, and coordinate a polished talk show set.
Job Responsibilities
- Support the production of a professional talk show.
- Operate and manage multi-camera production workflows.
- Provide professional camera, lighting, audio, and production equipment.
- Assist with designing and building a professional talk show set.
- Coordinate production logistics and technical requirements.
- Collaborate with producers, talent, and other crew members.
- Help maintain an efficient and professional studio environment.
Requirements
- Must be based in Atlanta, Georgia.
- Proven talk show or studio production experience required.
- Experience with multi-camera productions.
- Must have professional camera, lighting, audio, and production equipment.
- Must have access to professional studio space in the Atlanta area.
- Ability to design, build, and coordinate a professional talk show set.
- Established production companies or experienced crews are preferred.
Compensation
- This is a paid opportunity; compensation details will be discussed.
Film Crew for Horror Short Film
Job Description
A horror short film selected for the Texas Horror Cult Film Festival is seeking crew members for an upcoming production in Dallas, Texas, and surrounding areas. The project follows an emergency dispatcher on leave who unleashes a demon sealed inside a liquor bottle, promising to fulfill his deepest desires in exchange for possession of his body. Multiple behind-the-camera crew positions are available for filmmakers interested in gaining hands-on experience on a horror production.
Job Responsibilities
- Work collaboratively with the production team throughout filming.
- Perform duties associated with the assigned crew department.
- Support the creative and technical needs of the horror short film.
- Follow instructions from department leads and production leadership.
- Maintain professionalism, reliability, and strong communication on set.
- Help ensure an efficient and organized production environment.
Requirements
- Seeking Grip & Electric (G&E) crew members.
- Seeking Makeup/SFX artists.
- Seeking Editors.
- Seeking Composers.
- Seeking Sound Mixers.
- Seeking Production Assistants (PAs).
- Relevant filmmaking, production, or department-specific experience is preferred.
- Must be able to work in Dallas, Texas, or surrounding areas.
- Ability to collaborate effectively in a fast-paced film production environment.
Compensation
- Compensation details have not been disclosed.
Job Description
A local media and storytelling team is hiring a full-time Creative Producer to help shape engaging stories that connect Las Vegans to their city. This role supports content development across audio and digital platforms, working closely with the team to plan, produce, and deliver compelling local storytelling. Candidates must live in the Las Vegas metro area and be excited about community-focused content.
Job Responsibilities
-
Develop, pitch, and produce local story ideas for audio and digital platforms.
-
Coordinate production logistics, including scheduling, planning, and managing deliverables.
-
Support recording sessions and help guide content structure from concept to final output.
-
Collaborate with hosts and internal team members to ensure content aligns with editorial goals.
-
Maintain organized workflows and timelines for ongoing content production.
Requirements
-
Must live in the Las Vegas metro area.
-
Experience producing audio, podcast, or digital content (professional or comparable experience).
-
Strong storytelling instincts and knowledge of local culture/community interests.
-
Excellent organizational skills and ability to manage multiple deadlines.
-
Comfortable working collaboratively in a fast-paced content environment.
Compensation Details
-
Compensation details are not listed in the post (to be provided during the application process).
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities
