Dynamic, growing, portfolio company of direct to consumer brands, seeking talented and energetic Brand Marketer to lead strategic growth of our brands via content marketing across all channels.
Great opportunity to work on exciting brands with a team and contribute to measurable and rewarding brand advancement. Start up environment with room for growth and professional development.
Current focus brands: Baboon to the Moon. The Reset. Felix Gray. Rockets of Awesome.
This position will be responsible for the following:
- Brand Marketing Calendar – Own the development of concept and campaigns, product launches and brand storytelling.
- Campaign and product launch Briefs – Own the creation and development of briefs needed for all content marketing campaigns, with an eye towards meeting weekly and monthly sales goals.
- Lead weekly marketing calls to ensure team of contributors all have the necessary information and direction to execute weekly output of email/social/paid/site/affiliate initiatives.
- This position will collaborate directly with, and manage the day-to-day execution of a team of: art/graphic designers, content creators (photo, video), copywriters, and performance marketers.
- In coordination with CEO and other senior team members, this position will be responsible for driving overall brand direction and strategy, and identifying areas of opportunity and growth, and organizing plans of action to achieve the identified goals.
Qualifications/Skills:
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- Bachelors degree or equivalent work experience
- 4-5 years of Brand Marketing experience
- Experience in Apparel/Fashion preferred; consumer goods required.
- Demonstrated success in brand building.
- Highly organized, capable project management.
This is a dynamic position at a high-growth company. Willingness to roll up your sleeves and get things done, solve problems, implement processes, and embrace change is a must!
This position is located in NYC, with an expectation of ~3 days in office.
Employment Type
Full-time, Full benefits, 401k.Â
The Hedgehog Company
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