Brand Manager

Brand Manager

As Brand Manager for Tinsley Creative, you will be responsible for developing brand strategies, promoting brand growth and expansion, implementing brand plans, and using a variety of data to drive volume and profitability for our clients.

 

You will work closely with the account management team to help develop and produce marketing and advertising strategies for our client’s brand initiatives.

 

ESSENTIAL FUNCTIONS:

·     Stay current on market trends and competitive activity

·     Own the development and messaging of the brand narrative

·     Create, execute, and manage custom marketing initiatives and campaigns

·     Maintain client reference and/or digital archives for all assigned accounts, detailing past work and work-in-progress, and all pertinent information needed to assist the meeting of client standards

·     Ensure all media and client projects proceed according to plan and deadlines

·     Proofread copy, artwork, agency and printers’ proofs as requested; see that all work completes the standard agency approval process

·     Write pitches, blog posts, content calendars, and articles

·     Measure and report performance of all marketing campaign, and assess ROI and KPIs for clients

·     Devise and implement innovative growth strategies

·     Align the company around the brand’s direction, choices and tactics

           

Preferred – EXPERIENCE/QUALIFICATIONS:

• Strong interpersonal and team leadership skills
• Solid organizational skills including attention to detail and multitasking skills, time management, and verbal and written communication skills
• Strong research and analytical skills partnered with a creative mind and exceptional presentation skills

·     High level of efficiency and accuracy

·     A willingness to listen

• Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.

·     Bachelor’s degree in business, advertising, marketing, social media, public relations or communications or equivalent agency experience

·     Interactive/Digital knowledge

·     Sales, Marketing, or Account Management experience is preferred

·     Proficiency in Microsoft Office tools, Click Up, and Print production knowledge

• Reliable transportation
• Positive attitude, strongly motivated and passionate about working with a high-performance team

Full Time Benefits Summary:

• Medical
• Dental
• Vision
• IRA Retirement Savings
• Paid holidays
• Paid vacation
• Paid sick time
• And more!

Work Requirements & Conditions:

• Ability to remain seated for extended periods of time.
• Ability to work in fast paced, multitasking environment with frequent disruptions.
• Confidential client information will be handled and/or observed in this position.
• Occasional attendance after normal working hours will be required.
• Minimal travel will be required.

Tinsley Creative