Product Marketing Manager
Length: 3 month contract
Location: SF Bay Area, must be able to come into San Francisco 1-3 days/week
Rate: $75 – 90/hr. W2
The Sage Group’s client, a leading API Platform company is searching for a contract Product Marketing Manager. They are a team of creators delivering the next-generation API platform built for the modern developer. Our users range from independent developers to the largest companies in the world. We work hard to make it easy for developers to build, use, and share APIs faster while providing enterprise-wide visibility and governance. As a result, entrepreneurs and enterprises can concentrate on creating value and business outcomes.
How do we make this happen? We created the world’s largest API hub, where more than 4 million developers discover, evaluate and integrate more than 40,000 APIs from leading companies like Twilio, Microsoft and Google and more.
We operate at scale when the opportunity is even greater. We offer you the opportunity to make a difference and empower developers to build modern software through API innovation while doing the most critical work of your career.
APIs are the building blocks of modern software and our API hub is where 4 million+ developers build, consume and share APIs.
Product Marketing connects the dots between Sales, Marketing and Product. We are very lucky to have an enterprise-sales motion, a Product-led growth motion and a self-service portal that supports thousands of calls daily.
That sets up the backdrop for this PMM role. We love developers. That means, we not only care about a great developer experience, we also care about helping developers and companies monetize their creative work. Software becomes great when it’s adopted by many, pressure-tested and scales to the demands of millions of users. Our API Hub enables teams to build and deliver that kind of software.
This role focuses on the Developer Tools aspect of our business. Reporting to the VP of Product Marketing, this team member will partner with engineering, product management, sales, and the broader marketing team to position products to developers.
You Have
Product Messaging & Positioning: Drive the creation and communication of clear product messages, key points of differentiation, and market opportunities.
Must have worked for tech firms (integration, automation, developer, devOps, security, etc.) are highly desirable
Content: Create presentations, demos, data sheets, white papers, ebooks and more that highlight product value for internal and external stakeholders.
Market Analysis: Conduct market research to understand competitive landscape, target audiences and establish product differentiators.
Product Launches: Work with product management and marketing team and Director of Product Marketing to plan and execute launches of net-new products, features and capabilities.
Manage the cross-functional implementation of launch plans to maximize impact.
Presentation Skills: Must be self-sufficient in creating presentations and presenting to Sales and customers at both internal and external events.
You Will
Empathy and desire to understand the world of software development and the humans who write, test and build code to launch applications.
5+ years of product marketing experience at B2B SaaS companies or marketing highly technical products.
Over 5 years’ working experience, with ability to drive complex projects across functions and work independently.
Excellent communication skills, capable of writing and presenting about a complex, technical product to internal and external audiences.
Strong grasp of technology and desire to understand all our technology, with the ability to parse technical concepts into compelling business value.
Self-motivated individual willing to roll up their sleeves and achieve results in a fast paced, hands-on environment.
Passionate storyteller with an attention to detail and ability to deliver content on time at high quality.
Excitement to craft sales and marketing content including webinars, pitch decks, playbooks, data sheets, white papers, case studies and more.
Ability to get things done quickly, learn, and improve in a global team environment.
Must be SF Bay area based. This role requires presence in the San Francisco HQ office 1-3 days/week.
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