Who We Are:
Seat Unique is dedicated to helping fans get VIP access to the best sports, music and cultural events. We’re proud to be the premium ticketing marketplace working with some of the biggest and most prestigious clubs & venues including the Welsh Rugby Union, Yorkshire Cricket, Hampshire Cricket and York Racecourse.
We are experts in digital transformation. We provide clubs and venues with the technology that brings all aspects of the hospitality booking process online, improving the customer experience and giving fans 24/7 access to premium experiences.
Our brand partnerships have grown significantly over the past six months. We now exclusively power hospitality and premium ticket sales through 24 direct partnerships, and work officially with hundreds more.Â
Following the launch of our website in September 2019, we have received significant investment in our business. We are backed by former Wales and Lions captain Sam Warburton OBE (Brand Ambassador), and England Rugby Union legend Sir Clive Woodward OBE (Board Advisor), and since October 2022, Wales and Ospreys winger George North (Brand Ambassador).
Who we’re looking for
We are seeking a talented B2B Marketing Executive to join our team and help grow our business. The successful candidate will have experience in marketing marketplace products, particularly in sports, music, or entertainment, and will be responsible for developing and executing marketing campaigns that drive engagement, customer acquisition, and retention.
Responsibilities
- Develop and execute marketing campaigns that target our B2B customers, including email, social media, and digital advertising
- Collaborate with internal teams to create compelling content that drives engagement and customer loyalty
- Analyse campaign performance data to identify opportunities for optimization and growth
- Manage relationships with key partners and vendors to drive awareness and adoption of our products
- Develop and execute go-to-market plans for new products and features
- Plan and execute events and conferences to showcase our products and services to prospective customers
- Create and maintain marketing collateral and sales materials
- Work closely with the sales team to understand customer needs and develop marketing campaigns that resonate with our target audience
- Stay up-to-date with industry trends and best practices in B2B marketing, particularly in the sports, music, and entertainment industries
Qualifications
- Bachelor’s degree in marketing, business, or a related field
- 2-3 years of experience in B2B marketing, particularly in marketing marketplace products
- Experience in the sports, music, or entertainment industries is preferred
- Strong project management skills with the ability to manage multiple projects simultaneously
- Excellent written and verbal communication skills
- Data-driven mindset with the ability to analyze campaign performance data and identify areas for optimization and growth
- Strong attention to detail and a commitment to delivering high-quality work
- Creative problem-solving skills with the ability to think outside the box and develop innovative solutions
- Ability to work collaboratively with cross-functional teams and external partners
- Proficiency in marketing automation platforms, CRM systems, and analytics tools is preferred
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