Position Summary
Working closely with the Group Director and the rest of the team, the role will be to help lead the team in developing media planning solutions, implementation and reporting procedures.
The Associate Director, CAM/CD, partners with the integrated Initiative team and across Mediabrands SBUs to ensure brilliant strategy, media plan design, flawless execution, and most importantly, delivery on KPIs and business results for your client.
The team act as brand guardians for one of Initiative’s key clients, Amazon. They strive to deliver the best possible communication solutions across all channels for these clients. This role will focus on the Prime Video part of the business, across key tentpole releases and local releases (e.g., Clarkson’s Farm, The Boys, to name a few). Previous experience in entertainment is preferable (we will also consider those with Live Sports experience).
The role requires planning across all channels in conjunction with specialists – TV, Digital, OOH, Print and Radio, however, it is essential that the candidate has strong working knowledge of creating and implementing digital, OOH, TV and Media partnership activity.
Key Responsibilities
Client
- Manages all communications in a timely manner, with no request going unnoticed.
- Leads client proposals, recommendations and points of view
- Build relationships with day to day leads on the client side, as well as with clients’ partner agencies
- Works with internal discipline partners to understand creative needs and develop communications for partner agency teams to ensure timely delivery of assets for campaigns
- Driving creative media solutions on behalf of the Prime Video client
Internal
- Participate in all client briefings, record and report client needs and objectives to Client Advice senior leaders and to the integrated Strategy, Communications Design and Partnership leads
- Actively drive and support the efforts of leadership and the integrated client team, including SBUs, to deliver brilliant work, best in class, integrated solutions, and flawless execution, contributing to positive client satisfaction scores
- Learning how to be the internal “client voice” to ensure business-appropriate lens is placed across all internal responses, recommendations and points of view
- Support your Group Director in leading key projects and internal timelines
Commercial
- Advise team on producing tracking reports to monitor progress against financial goals / targets across Initiative and Mediabands SBU’s
Desired Skills & Experience
- Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors
- Experience in Marketing, Advertising or Media
- Experience in leading, managing and developing a staff
- Ability to drive projects from conception to completion; project management experience
- Background in consulting, marketing, advertising or integrated communications
- Strong leader, presenter and packager of opportunities
- Strong commercial acumen
About Us
We guarantee that your career with us will be varied and exciting. Every day in this fast paced environment presents a different challenge and if you work smart and are the best at what you do, your time here will produce endless possibilities for your future.
You will get our support in developing your skills at every step of your career journey with us. Your manager will help you create a tailored career path and through our in-house experts, and online performance management and learning and development tool, you will have access to a wide range of internal and external courses. In addition to this there are always plenty of internal sessions on the latest developments in the industry, e-learning courses, bite-size learning sessions and on the job training and development.
We aim to provide all of our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency both in the UK and globally.
When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So we also offer a range of benefits:
- Flexi-leave, offering uncapped holiday allowance to all employees. In addition to your annual holiday entitlement and bank holidays, the office usually closes between Christmas & New Year
- Hybrid working policy allowing split time between the workplace and home
- Free breakfast and lunch from our onsite canteen daily
- Group Income Protection (after 2 years’ service)
- Life Assurance
- Private Medical Insurance or Health Cash Plan (dependent on level)
- Group Personal Pension Plan with matched contributions from 3-6%
- Core Hours (Mon-Thurs, flexible start/finish times)
- Early finish Fridays
- Generous Maternity & Paternity Pay
- Wellbeing programme, including subsidised monthly massages
- Paid time off for Volunteering
- Independent mortgage advice
- Financial education
- Employee Assistance Programme
- Interest free season ticket loan
- Subsidised Café
- Free eye tests
- Regular Bar Night
- Retail discounts
- Flexible benefits including Dental, Travel insurance, Ride2Work, GymFlex and many more!
At Mediabrands and Kinesso, we celebrate difference and believe this makes us stronger. Mediabrands and Kinesso are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
If you need any adjustments to ensure our recruitment process is fully accessible to you, then please contact us on [email protected]
HOW WE PROTECT YOU:
The manner in which IPG Mediabrands processes your personal data is set out in the eRecruitment Privacy Notice. By submitting your data you are stating that you have read and understand how your personal information will be used and processed by IPG Mediabrands.
Initiative
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