Overview
This is the ideal role for a high caliber-marketing professional with significant success in digital campaign management who is looking to join a growing, fast-paced business. As a Digital Campaign Manager, you will be responsible for managing the successful implementation of campaign activities for several assigned markets. This role is focused on post sales fulfillment, working with a variety of teams to gather assets and launch campaigns across a wide range of platforms including display, email, social media, SEM, SEO and more. Responsibilities also include optimizing marketing campaigns, monitoring performance data to ensure campaigns are running properly, and communicating the results to clients on a regular basis.
Responsibilities
What You’ll Do:
- Accountable for ownership of the post-sale process, ensuring full and complete delivery of all digital campaigns, including but not limited to order entry, fulfillment, optimization, and reporting.
- Account Management: You will work with sales teams and digital clients to support their needs and communicate client expectations to the fulfillment and trafficking teams.
- Project Management: Ability to work in a fast paced environment, handling several campaigns and markets at one time while tracking timelines/due dates for campaign deliverables, launches and/or revisions.
- Continuity with Production: Ensure all digital campaigns are moving through the fulfillment process between teams while meeting necessary timelines for client orders.
- Monitor Campaigns to ensure they are hitting the agreed upon goals during their flights. Adjust as appropriate. Alert appropriate parties of any anticipated problems and be prepared with suggested solutions.
- Assist with ongoing and month end campaign/order reconciliation to verify delivery against monthly billing amount.
- Maintain working knowledge of digital inventory: Achieve a thorough understanding of our internal systems so as to effectively and efficiently respond to internal and external requests in a timely fashion.
- Campaign Reports: At month end and/or campaign end, prepare performance reporting for digital campaigns and provide results to the client with the Account Executive.
- Stakeholder Communication: As this role will support several assigned markets; clear, professional and efficient communication is imperative between stakeholders (sales team and fulfillment teams) to ensure client campaign execution and performance meets or exceeds standards.
Qualifications
About You:
- Minimum two years experience working with digital marketing campaigns
- Minimum two years experience working in a sales environment that is client facing
- Ability to multi task efficiently in a organized, logical, process-oriented manner
- Professional demeanor; comfortable presenting to and interacting directly with clients
- Demonstrates ability to successfully collaborate with various team across the company
- Comfortable working with ambiguity and is able to prioritize accordingly
- Quick-witted, understanding and offering solutions in regards to various responsibilities
Audacy, Inc.
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