Social Media Manager

We currently have a FWRD Social Media Manager and a TikTok Social Media Manager opening.

Meet REVOLVE:

REVOLVE is the virtual home for an unrivaled collection of over 1,000 of the world’s most coveted established and emerging brands in designer apparel, beauty, shoes and accessories. REVOLVE provides the highest quality online shopping experience, serving the fashion-forward consumer with impeccable customer service.

With a team of 800+ based out of Cerritos, California we are a dynamic group that is motivated by getting the company to the next level! It’s our goal to hire motivated, diverse, bright, creative & flexible candidates who thrive in a fast-paced work environment. In return, we promise to keep REVOLVE a company where inspired people will always thrive & have room for growth.

Follow along + get to know us at @revolve, @revolvebeauty + @fwrd!

Main purpose of the position:

The Social Media Manager will report into the Senior Social Media Manager and will work closely with the Brand Marketing and Merchandising teams to strengthen REVOLVE’s visual presence, voice and brand equity with the Gen Z audience. This role is strategic, creative and executional. In addition to managing the brand’s channel, this role will contribute to broader storytelling and influencer marketing across a variety of channels — including REVOLVE.com blog and REVOLVE YouTube – by way of messaging strategy, copywriting, content creation, on-camera work and more.

Position responsibilities and daily tasks:

• Work closely with the Sr. Social Media Manager and Content Strategist to establish an annual social calendar that includes all of REVOLVE’s key commerce initiatives, brand initiatives and event
• Develop detailed social campaigns for all of REVOLVE’s key brand initiatives
• Establish evergreen messaging and creative strategy for TikTok
• Ensure creative, messaging and brand voice is consistent on TikTok and aligned to REVOLVE’s evolving brand identity
• Manage the day-to-day posting and performance monitoring to ensure creative quality and cohesion
• Work closely with Brand Marketing cross-functional teams (Influencer Relations, Events, Partnerships) to ensure excellent social integration and support for REVOLVE events, co-ops and marketing campaigns
• Develop / Execute / Iterate audience growth strategies for REVOLVE’s TikTok by thinking of creative ways to engage our current community and new followers
• Support ongoing content strategy and execution for TikTok, REVOLVE’s YouTube, and REVOLVE.com blog
• Work closely with Analytics Team to assess content / strategy performance and provide iterations, monthly
• Quarterly competitive research to identify new opportunities
• Continuous research to keep up with updates to the TikTok platform including, but not limited to: hashtag strategy, SEO terms, video edits, trends, etc.

What does a candidate need to demonstrate to perform this job successfully:

• Expertise in Instagram and TikTok, a must
• Flexible with a positive attitude
• Passion for Fashion, Beauty and Pop Culture
• Excellent copywriting skills
• Extremely organized, detail-oriented and thrives in a fast-paced environment
• Strong collaborator and team-player
• Possess an eye for aesthetic curation and cohesive visual and written storytelling
• Knowledgeable in a variety of photo / video editing apps for the creation of social assets
• Experience in social content creation (photo, video)
• Understands the importance of performance data and possesses a strong ability to analyze and synthesize the data into actionable plans
• Facility with social listening and analytics tools

Minimum candidate qualifications (years of experience, education level, technical skills, software, etc):

• 3-4 years of social media experience at a Fortune 500 company and/or Fashion / Beauty Brand
• Expertise in Instagram and TikTok; Strong knowledge of YouTube
• Past ownership of a TikTok account with 500K+ followers
• On-camera work for fashion and beauty content
• Video editing for short-form content
• Experience with Dash Hudson, AirTable and Google Analytics

For individuals assigned and/or hired to work in California, Revolve includes a reasonable estimate of the salary or hourly rate range for this role. This takes into account the wide range of factors that are considered in making compensation decisions; including but not limited to business or organizational needs, skill sets, experience and training, licensure, and certifications.

A reasonable estimate of the current base salary range is $65,000 to $85,000 per year.

REVOLVE