Associate Director, Public Relations

Duties:

• Serving as day-to-day account lead for various clients; partnering with Directors to develop and supervise integrated account teams.
• Providing counsel and strategy to clients for branding, reputation management, and crisis communications.
• Responding to challenging, technical inquiries from clients, press, and external organizations.
• Overseeing quality control, determining workflow, and ensuring deliverables are met in a timely manner.
• Maintaining a thorough understanding of clients’ businesses, and staying ahead of industry news and emerging trends.
• Fostering new and significant industry contacts, while maintaining relationships with key media.
• Generating and identifying incremental opportunities to grow existing accounts and support cross-functional collaboration.
• Delivering strong analyses, strategies, and concepts to new business proposals and presentations for clients.
• Supervising and mentoring junior team members (Senior Consultants, Consultants, Associates, Executives, Interns).
• Delegating and overseeing the work of direct reports, providing feedback and professional development opportunities.
• Directly supporting the leadership team in the growth of the business and culture of the agency.

Skills & Requirements:

• Bachelor’s degree required.
• Minimum 7 years of relevant experience conducting media relations, strategy, resourcing, and account management, at increasing levels of responsibility. PR agency experience required.
• Experience working with clients in financial technology, B2B technology, or other similar industries is strongly preferred. Must be able to understand the technology and business media landscape inside and out.
• Prior experience leading client accounts, and managing day-to-day work with minimal oversight from senior staff.
• Experience managing and supporting account teams, ensuring that work is delegated to the appropriate experience levels within the team structure.
• Exceptional communicator; clearly defining roles and responsibilities on each account, setting and managing expectations for both clients and team members.
• Track record of pro-actively pitching and securing media coverage across a variety of mediums, with a focus on strategic media relations.
• Excellent interpersonal skills; developing rapport with clients, building and maintaining strong working relationships.
• Professional, client-ready demeanor and presence in all communications and interactions (video, email/slack, in-person if applicable).
• Demonstrated ability to handle and tactfully manage stressful situations with tight deadlines.
• Proactive problem solving & solutions-oriented in internal and external matters.
• Demonstrates strong decision-making abilities and accountability.
• Self-starter who thrives in a fast-paced team environment.
• Experience in crisis communications.
• Experience working within the crypto/blockchain/Web3 industry is a plus!