This notable luxury home brand is looking for an Editorial Content Manager who reports to the Head of Marketing. This position will support the marketing and engagement strategy to build the brand across multiple customer channels. This position will manage the production, approval and publication of all content including written, email, digital, social and video. Additionally, this role requires a sophisticated voice for luxury consumer products, excellent story-telling instincts, technically excellent writing and editing skills, and a highly collaborative nature.
Responsibilities
● Leads Creation (in collaboration with Creative and Digital teams), Management and Execution of all consumer email campaigns
● Conceptualization, production, and publication of branded content for the website
● Management of internal and external resources required for production of all company copywriting needs including, but not limited to:
–descriptive copy for products and seasonal collections
–functional copy for products
–internal and external corporate communications, including employee communications
–corporate identity, history and value statements
–copy for advertising
● Manages all Organic Social Media including Instagram, Pinterest, Facebook, LinkedIn
● Responsibility for editorial, social media, email calendars
● General editorial content ideation, specification of assets required for production, and distribution of actual content
● Planning and development of B2B communications and email requirements
Qualifications
● 5+ years of experience shaping and executing editorially driven content.
● Bachelor’s degree or higher in journalism, communications, creative writing or business.
● Advanced writing and editing skills.
● Background in copy and editorial for digital and print media, with proven experience developing multi-platform content
● Demonstrated experience producing effective product copy.
● Demonstrated experience with branded storytelling and delivering compelling content.
● Experience in influencing and working with cross-functional teams.
● An inventive problem solver capable of operating both in a strategic capacity and hands-on.
● Experience writing and editing product marketing content and sales enablement materials.
● Strong professional background as part of a successful marketing team, exceptional eye for quality and an unwillingness to compromise on the quality of both messaging and design.
● Ability to work under pressure and adhere to tight deadlines.
The Bowerman Group
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