Digital Radicals

Zalando SE

Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.

Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.

To connect with us, visit www.gannett.com.

The Gannett Digital Team is looking for an innovative, digital journalist to join our talented team. The digital producer role manages the on-time and accurate delivery of top-quality content produced by multiple newsrooms, with an emphasis on article optimization, social and SEO. The role works with digital team leadership, editors, reporters and visual journalists to best display content on all digital platforms, using sound judgment and creativity. The Midwest region has a number of pro and college sports teams, a big opportunity as we grow audience reach and subscriptions. Previous experience with digital sports strategy is preferred for this opening. The successful candidate will be a team player who thrives in a fast-paced environment. They will understand the constantly changing news cycle and the need to be flexible. This role may include early morning, night and/or weekend work.

Typical job duties:

• Interacts with multiple newsrooms’ managers across the region and Network to best display the content created by our newsrooms in order to reach the right audience.
• Enhances content with video, galleries, SEO meta-data, hyperlinks and images.
• Optimizes, aggregates and packages assets for digital publication.
• Writes effective digital headlines, briefs and breaking news alerts that help attract audiences.
• Writes engaging social posts that attract audiences and encourage readers to interact with social content.
• Uses metrics to monitor real-time data, determine traffic patterns and make changes tied to the data. Familiarity with Parse.ly and analytics products a plus.
• Able to capture a trending search opportunity through repackaging of original content or aggregating social reaction to a developing story.
• Provides packaging and presentation across all platforms, including mobile and other social platforms such as Facebook, Instagram, Twitter and Reddit.
• Manages home pages to engage a loyal audience.
• Able to spot and fix issues related to grammar, spelling, punctuation and style. Notifies newsroom editors if there are content issues.
• Manages workflow to meet digital deadlines.
• Stays calm under pressure and throughout big news events.
• Provides great customer service, working collaboratively to find solutions.
• Experience with writing, editing and/or optimizing college and high school sports content is a plus.
• The ideal candidate will be able to work with a variety of content, from breaking news to entertainment and sports.

Requirements:

• The ideal candidate will have a Bachelor’s in a related field such as communications or media or the equivalent in experience.
• Previous experience in news industry is preferred.
• Strong news judgment
• Knowledge of AP style
• SEO knowledge
• Headline-writing skills
• Excellent communication skills
• Previous experience with digital sports strategy is preferred.

This job may be remote or based in one of our locations and does not require relocation.

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Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at [email protected].
Gannett

C2FO Limited

Apple

BAUHAUS

segmenta communications GmbH

The Content Producer owns the planning, production and distribution of Santa Cruz’s retailer education and training programs and contributes content and copywriting to the company’s general Marketing efforts. From scripts to websites to social media to written communications, the MCP’s role ranges from actual hands-on writing and production of videos and other assets, to the management and trafficking of such through outside resources. The role places a high priority on consistency in tone, voice and formatting, as well as in developing content calendars for ongoing, sustained efforts across the communication spectrum.

The Content Producer is responsible for executing an annual retailer education plan that ranges from inception to production to implementation and tracking. This person will be the catalyst and evangelist for related deliverables among retail staff, brand and sales reps, customer service and internal staff, as well as similar staff on Global and distributor teams throughout the world.

Additionally, you will assist in continuous monitoring and auditing of all external communications–particularly digital–ensuring content’s brand tone, consistency, and accuracy, as well as currency. You will also serve as an editor for various copy projects, ensuring both the aforementioned consistency as well as ensuring it’s audience appropriate.

Overall Duties and Responsibilities include the following (other duties may be assigned):

Retail Education

• Owns The Manual on-line training system planning, production, implementation, promotion and tracking
• Develops annual Manual production calendar for product, brand, and processes
• Manages video shoots and edits for retail education (The Manual)
• Works with service provider (Sparc) to propagate and promote retailer education modules
• Translates Manual modules into in-person training modules for brand and sales reps to you in a live, in-field setting (The Manual on the road)
• Works closely with Global and distributor counterparts to evangelize and track The Manual use in regional markets

Content Creation

• Helps to identify and produce product storytelling content across a variety of channels (digital, in-store, social, etc.)
• Writes copy, and manages the creation of copy as needed
• Works with Brand and Creative teams to identify locations for related video/photo shoots
• Manages internal and external video production resources for the development of retailer education assets
• Works with Brand and Creative teams to identify and produce product and technical information for digital use
• Writes copy and scripts (or oversees writing), coordinates translations, and manages content lifespan and updates
• Serves as a universal content creator/coordinator/auditor for a variety of media needs, both trade and consumer
• Works with Brand Director to turn annual marketing Playbook content ideas into deliverables

Competencies and Requirements:

• 3+ years of experience in copywriting and content production
• Excellent copywriting and content production experience, preferably in cycling/action sports
• Video production knowledge including: shooting, editing, audio, graphics
• Thorough knowledge of bicycles and related technologies
• Ability to coordinate and manage inside and outside agencies and talent
• Ability to manage editorial calendar, asset archive, and related communication and promotional channels
• Ability to create and manage busy production workflows
• Great attention to detail, and ability to adhere to and enforce style guides
• Flexible mindset with the ability to be creative and adjust tactics on-the-fly

Language Skills: Ability to read and comprehend and explain documents in English. Effectively communicate, verbally and in writing, in English.

Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the overall duties and responsibilities of this job.

Reasonable accommodations may be made to enable otherwise qualified individuals with disabilities to perform the overall duties and responsibilities. While performing the duties of this job, the employee is regularly required to stand, walk, use of hands and fingers, handle, or feel, reach above head with hands and arms, lift, push, climb, stoop, kneel, crouch, and/or crawl, pull, talk and hear. The employee must lift and/or move up to 20 pounds. Vision may be corrected within normal range. The noise level in the work environment is quiet.

Why work here: For over 25 years Santa Cruz Bicycles has tried to do things a bit differently. Our ultimate goal is to consistently build the best bicycles in the world and have fun doing it, but there is a lot more to it than that.

We can offer you great benefits that include 100% paid health, dental and vision insurance, 401K matching, monthly employee events and major discounts on bikes and bike gear. Those parts come with the industry. We can offer you a relaxed working environment, local singletrack, and the opportunity to work with a group of bike enthusiasts in a great place to live. Those parts come with the territory.

But what we really want is what you have to offer us. We want to attract job seekers that are looking for a brand that they can be an integral part of, and not just “a company to work for”. It’s the individual personalities, and the raw enthusiasm for the brand that makes this place special, and that comes directly from the employees of Santa Cruz Bicycles.

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Santa Cruz Bicycles

Agency Overview:

Powered by intuition, connection and vision, Crown + Conquer has established itself as an industry leader by working with some of the biggest and most innovative brands in the world. C+C lives at the cross section of where operations, brand partnerships and events naturally meet. We challenge those brands to be an interaction with culture by ultimately creating MOMENTS OF TRUTH that comes to life across a unique alchemy of experiences, campaigns and partnerships. With our team’s diverse perspectives and individual authenticity, we create the perfect blend of minds, people, energy and environment to communicate and celebrate TRUTH .

Job Overview:

We are seeking a tested and seasoned Director of Influencer Marketing to grow our influencer vertical. The ideal candidate will have a mix of influencer marketing, social media, analytics, and content marketing experience. We’ll need a visionary with foresight, big ideas and an entrepreneurial spirit, who can implement the day-to-day strategy and campaign execution for C+C’s current and growing client roster. The ideal person will have proven experience identifying and engaging influencers, managing influencer outreach programs, and creating engaging, brand-worthy content. This person will also have a deeply rooted interest in culture, entertainment, and lifestyle and be able to identify deep insights, make a compelling business case for influencer programs rooted in insights and analytics for both paid and earned opportunities. Other responsibilities include creative ideation, managing briefs, client relationships, presenting concepts, developing proposals, and delivering clear POVs and rationale.

Job Responsibilities:

• Identify and understand how to utilize influencers for both paid and earned opportunities for clients resulting in engaging, authentic, relevant content.
• Manage and execute digital media influencer marketing campaigns from signed SOW to post-campaign reporting.
• Lead communication on influencer campaigns between clients and influencers, including negotiating with brands and influencers, ensuring campaign and messaging are executed correctly and on time, and optimizing strategy when necessary.
• Create and execute project campaign timelines and schedules, and revise as appropriate to meet changing needs and requirements of campaigns and client goals.
• Use data and knowledge of space to identify influencers for campaigns, while having a deep understanding of what a brand wants when being represented.
• Develop and maintain strong relationships with influencers across a variety of verticals – entertainment, lifestyle, luxury, beauty, etc.
• Assist with outreach to talent agencies aiming to work with influencers they represent, ultimately generating interest in C+C’s campaigns for their influencer rosters.
• Collaborate and sometimes lead creative ideation, strategy, and research in response to active pitches and proposals involving Influencers.
• Assist in drafting proposals, contracts, and presentations for agency use.
• Lead client campaign calls to outline influencer selection and execution details and timeline.
• Leverage data and analytics to deliver key business insights and meaningful recaps of program performance relative to campaign objectives to drive optimization and continuously highlight the value of our service.

Core Competencies:

• Confidently express POV to lead the business
• Manage finances and maintain account health and profit margins
• Personal accountability and integrity
• Presence, inspiring others and managing upwards
• Embody the vision and culture of C+C and lead with purpose.

Qualifications & Requirements:

• Bachelor’s Degree in Marketing, Business, or relevant area of study
• An ever-evolving, trend-forward professional with 7+ years of experience with influencer marketing preferably at an agency
• Excellent project management skills with an eye for detail, including drafting contracts, SOWs, negotiating fees, and collaborating with team members to execute and follow through
• Must be hungry, resilient, resourceful, a self starter, a big picture thinker and very detail-oriented
• Strong organizational skills with the ability to handle multiple clients and competing priorities
• Knowledgeable of all major social platforms and software, social listening tools, analytics and measurement tools
• Always up-to-date on the latest cultural trends and innovations in the social realm
• Ability to THRIVE in a high-pressure, extremely fast-paced environment
• Demonstrated ability to juggle scope and resources to meet consistently meet deadlines
• Passionate about Social Media, Influencer Marketing, with an emphasis on pop-culture, lifestyle and multicultural marketing.
• Has existing relationships with digital influencers across platforms
• Proficient in Google Suite, Google analytics, Keynote, Monday, Harvest, Slack, Expensify, etc.

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Crown + Conquer

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