San Francisco Casting Calls & Acting Auditions

Bio Creative Labs is seeking a highly motivated and experienced Brand Manager who will also serve as a Brand Strategist to join our growing team. The successful candidate will have a strong background in brand strategy, marketing, and project management. This role will be instrumental in driving the growth and success of our brands, Petal Fresh and Be Care Love, by developing and executing strategic brand initiatives, as well as managing marketing campaigns and product launches.

Responsibilities:

1. Develop and implement comprehensive brand strategies for Petal Fresh and Be Care Love that align with Bio Creative Labs’ business objectives and target audience needs.
2. Manage the execution of marketing campaigns and product launches that support the brand strategies, ensuring effective messaging, targeting, and budget allocation.
3. Collaborate with cross-functional teams, including product development, design, and sales, to ensure cohesive brand representation across all touchpoints.
4. Conduct market research and competitor analysis to identify trends, opportunities, and threats that inform the brand strategies.
5. Monitor, analyze, and report on brand performance using various metrics and KPIs, adjusting strategies as needed to achieve targets.
6. Oversee the development of creative assets, such as packaging, promotional materials, and digital content, ensuring brand consistency and alignment with strategic objectives.
7. Develop and maintain relationships with external partners, such as vendors, agencies, and influencers, to support brand growth.
8. Stay current with industry trends, best practices, and emerging marketing technologies to ensure the continuous growth and success of Petal Fresh and Be Care Love.

Requirements:

1. Bachelor’s degree in Marketing, Communications, or a related field.
2. 5+ years of experience in brand management or brand strategy, preferably in a similar industry or market.
3. Proven track record of developing and executing successful brand strategies and marketing campaigns.
4. Strong analytical skills and ability to make data-driven decisions.
5. Excellent written and verbal communication skills.
6. Experience working in a small team environment, with the ability to manage multiple projects simultaneously.
7. Creative thinking and problem-solving abilities.
8. Familiarity with marketing tools and platforms, such as social media, email marketing, and analytics software.
9. Passion for the beauty and personal care industry.

• To apply, please submit your resume, cover letter, and portfolio We thank all applicants for their interest; however, only those selected for an interview will be contacted.

Bio Creative Labs™

Sr. Content Marketing Manager

Zinus is seeking an experienced content marketing professional to join our U.S. Marketing team as Content Marketer starting immediately. The ideal candidate will be able to demonstrate proven success of delivering engaging and high performing content. Experience developing and executing content marketing strategies to deliver best-in-class content for eCommerce platforms such as Amazon, Walmart.com, and Wayfair.com would be a huge plus. You will be asked to collaborate with internal teams as well as external agency partners to plan, develop, and execute key areas of marketing content to drive product sales and brand awareness across our entire Zinus portfolio. These initiatives and activities include content strategy to support digital advertising, integrated campaign development (video, web, social media, email, print/OOH, etc.), influencer marketing, PR and sponsorships, among others.

This position will carry enormous influence within our small but vibrant team and will be asked to present to senior company leadership as necessary.

What You Will Do:

• Collaborate with the Director of Marketing, to guide development and implementation of local U.S. market marketing plans that deliver against global Brand and Product goals
• Work with marketing and other cross-functional colleagues, including brand, growth, sales, and product, to ensure we are telling the right stories in the right formats across paid, owned, and earned campaigns throughout the buyer’s journey
• Develop content strategy e.g., pillar strategy, core content ownership areas in partnership with the brand team
• Lead all content marketing initiatives which includes creating and managing the content calendar; and driving desired brand perception, traffic, and leads from content marketing
• Plan, develop, and implement insight-driven, high-value thought leadership content strategy, including thought leadership blogs, video scripts, creative briefs
• Leverage consumer research tools to understand the challenges faced by customers and use this to create targeted content campaigns addressing and solving these challenges
• Gain customer understanding to determine who we should target for content marketing and understand pain points and topics to write content about
• Collaborate closely with the marketing team to both identify and leverage content across paid and owned marketing channels to drive awareness and growth
• Manage at least 2 direct reports to provide guidance, feedback and mentorship
• Plan, execute and deliver strategic content creation in support of new and existing product launches and promotional periods
• Work closely with the company’s Merchandising & Operations team; enabling them to meet their channel revenue objectives with content; supporting them with appropriate tools, materials and presentations as required
• Work closely with design and product marketing teams to define required marketing materials on an ongoing basis
• Edit, proofread, and improve all customer-facing content
• Independently plan content strategy as well as write hands-on, with minimal supervision – but in complete alignment with business strategies
• Measure and analyze content-related metrics on a regular basis and factor results into future content recommendations and development
• Undertake continuous analysis of competitive environment and consumer trends to create new content
• Present marketing plans and results to internal stakeholders to enroll and align key cross-functional groups
• Other duties as assigned

What You Bring to Zinus:

• You are a confident, driven, and dynamic marketing professional with 5-7 years of prior work experience in either a corporate marketing or creative agency environment
• You are an expert in the field of content marketing, consumer-centric and data-driven copywriting, SEO, and digital marketing
• You have 1-2 years of relevant prior experience with organic search as a channel – ideally, you have implemented successful SEO-focused content programs and measured the impact.
• You have hands on tactical experience with eCommerce platforms like Shopify and headless Content Management Systems
• You have a thinker and a doer mindset—excited about driving strategy while simultaneously rolling up your sleeves to write and edit content in a variety of formats
• You are a collaborative team player with great interpersonal skills and the ability to work cross-functionally
• You are able to deliver feedback thoughtfully and receive it gracefully
• You can operate efficiently in an environment of ambiguity and are able to multi-task and prioritize projects
• eCommerce or CPG experience ideal, direct experience in our furniture or DTC mattress industry highly valued
• BA/BS degree with strong academic credentials
• Excellent written and verbal communication skills
• Experience working with remote and multicultural global teams
• Strong research and analytical skills

Work Authorization/Security Clearance

Must be authorized to work within the US., sponsorship is not available at this time.

About Zinus

Zinus is a highly successful Global eCommerce mattress and furniture company that values and empowers an entrepreneurial spirit in all employees. We’ve been in the mattress and furniture business for over 16 years, compressing and delivering mattresses in a box a decade before anyone else, so we know a thing or two about this eCommerce business. If you chose to join Zinus you’d be joining a company that is committed to the happiness of our employees and customers above all else with the goal of delivering products and experiences that invoke wonder and joy daily.

Zinus

Job Title: Product Marketing Manager V

Location: Menlo Park, CA

Duration: 06 Months Contract

Pay Range: $115-$120 an hour on W2 without benefits.

Summary:

The core role of a product marketing manager (GTM) in Business Integrity is to lead global go-to-market strategy, narrative development, goaling, prioritization, and packaging for products and policies related to Business Integrity. The successful candidate will partner with multiple teams to influence new product development, mitigate product risks, lead the development of global launch plans to bring products to market, and identify opportunities to improve existing products.

Responsibilities:

• Lead development, socialization, and execution of global, comprehensive go-to-market strategies for Business Integrity product/policies
• Craft narratives to explain Business Integrity product/policies to internal and external partners and clients.
• Guide and partner with cross-functional teams (both global and regional) in developing client communications, product documentation, and sales collateral
• Create leadership briefings, client communications, and sales collateral for Business Integrity products/policies.
• Distill and surface market feedback from various channels to product teams for new and existing Business Integrity products/policies.
• Set the outbound priorities for our suite of Business Integrity products/policies and work with partner teams to ensure those priorities ladder up to Facebook’s overarching strategic goals
• Manage high priority, fast moving decisions and communication planning.
• Work with PR to devise launch strategies for featured products.

Minimum Qualifications:

• 8+ years of work experience, including work in marketing, product, consulting, communications, or information technology
• Experience in a product marketing capacity (partnering with product management or engineering to represent market/customer requirements and supporting product launches across multiple stakeholder audiences)
• Communication experience with technical, business, and external stakeholders
• Track record of collaborating with cross-functional teams to drive results.
• Experience setting priorities, problem solving, multi-tasking, and working independently.
• BA/BS degree

Preferred Qualifications:

• Experience in the advertising sector

“U.S. Tech Solutions, Inc. is an Affirmative Action, Equal Opportunity Employer. Our employment decisions are made without regard to race, color, religion, gender, national origin, age, disability, marital status, veteran or military status, or any other legally protected status”

US Tech Solutions

ABOUT SHIFAMED

Founded in 2009 by serial entrepreneur Amr Salahieh, Shifamed LLC is a privately held medical device innovation hub focused on the development of novel medical products to address clinical needs in the rapidly evolving fields of cardiology and ophthalmology.

Description

The Director of Marketing will be responsible for developing and executing marketing initiatives for Shifamed and its portfolio companies in the medical device space.

Given that many of the essential functions of this role must be provided on site or in person, this role requires full COVID-19 vaccination (subject to any exemptions or accommodations due to medical or religious reasons).

Responsibilities

• Develops and executes marketing campaigns, including, development of marketing collateral, digital and social media marketing promotional campaigns, and overall media plan content to articulate the vision for each of our portfolio companies and the value proposition of our products.
• Works with the clinical and senior leadership teams at each of the portfolio companies to craft messaging that supports the value propositions of each product.
• Develops strategies for communications to be used to educate various stakeholders ranging from investors to buyers.
• Conducts qualitative and quantitative market research to understand any current competitors or potential future competitors.
• Identifies, fosters, and manages relationships with KOLs.
• Analyzes clinical and market data to assess future messaging opportunities.
• Helps put together a global strategy for relevant industry meetings and plans podium presence and related promotional activities at various conferences.

Required Education & Work Experience

• Bachelor’s degree in engineering, life sciences or business discipline required, MBA preferred.
• Medical device experience is a required, preferably in cardiology, ophthalmology.
• Minimum of 12+ years of marketing in a medical device company with upstream marketing experience; Start-up experience preferred.
• Ability to influence at all levels in an organization, excellent collaboration, and negotiation skills; Strong analytical skills working with clinical or research data.
• Ability to travel.

Our salary ranges are calculated by role and level. Your position within that range will be determined by your job-related knowledge, skills, experience, relevant education, and training/certifications. In addition to those factors, we also examine internal equity as well as consider current market rate, and title may be assessed one level lower or higher accordingly. After you join the company your performance, contributions, and results along with business and organizational needs will affect your base salary. The base salary range for this full-time position is between $170,000 to $200,000 + equity + benefits.

NOTICE TO CANDIDATES: Please be aware that Shifamed and its portfolio companies do not conduct interviews or extend offers through mobile web chat applications. Please report any such occurrences to [email protected].

Shifamed

THIS IS NOT A ROLE WITH FORCEBRANDS

Job Summary:

The Associate Brand Manager will be a key leader within the Marketing organization, responsible for driving brand performance for the company. Key responsibility areas include monthly consumption reporting, proactive data analysis to find opportunities to drive and protect the business, and working with category management to build best in class customer sell-stories. The ABM will also support the development and execution of annual plans that deliver the brand vision and drive sustainable sales and profit growth.

Responsibilities:

• Lead monthly business reporting, leveraging syndicated data to explain key drivers of prior month and year-to-date performance.
• Collaborate with cross-functional and agency partners to execute against all elements of the business plan. Includes influencing sales priorities (e.g., distribution and merchandising priorities, shopper, and trade/promo priorities
• Analyze and leverage insights from syndicated and custom consumer research to identify and respond to changing consumer preferences and competitive activities, mobilizing “real time” adaptations to brand plans where needed.
• Lead day to day initiatives in service of driving the brand. Including supporting the commercialization of display vehicles, line extensions and renovation opportunities in collaboration with product development, operations, sales and finance.
• Manage the brand’s marketing budget and demonstrate an efficient and effective investment approach.
• Support the development of annual plans that deliver on aggressive growth objectives.

Supervisory Responsibilities:

• This role does not have any direct supervisory responsibilities
• This role requires agency management and cross-functional leadership

Professional Qualifications:

• The successful candidate is a proven marketer with a track record of growing businesses through leadership of cross-functional teams, a passion for the consumer and a bias for action. This role requires strong analytical skills and knowledge of common business and marketing frameworks that will be leveraged to optimize and execute the strategy.
• Experience leveraging syndicated data to explain key drivers of business performance
• Demonstrated ability to draw insightful conclusions from consumer research, and translate them into actionable business strategies and tactics
• Experience collaborating with internal cross-functional teams, including Consumer Insights, R&D, Sales, Operations and Finance
• Strong organizational and project management skills, including demonstrated ability to effectively lead multiple projects concurrently
• Familiarity with the innovation stage-gate process and experience leading innovation/renovation projects from concept to launch
• Strong written and verbal communication skills
• Proficient in MS Office suite and IRI/Nielsen syndicated data

ForceBrands

Job Details

Job Title: Product Marketing Manager III

Location: Los Angeles, CA

Pay Range: $75- $80 Hr on W2 without benefits

Duration: 06 Months Contact

Summary:

We are looking for a passionate and seasoned product marketer to join our growing Marketing team. This person will be responsible for driving consumer inbound marketing, managing company-level go-to-market plans, and leading cross-functional teams to ensure we deliver the best experience to people around the world. They will be heavily focused on our customer product initiatives – defining new opportunities and bringing to market new product launches with most relevant narrative and storytelling. The ideal candidate will have a strong background in consumer marketing, clear and effective communication skills (including creating messaging and value propositions), a track record of bringing consumer products to market, and experience working in highly complected spaces.

RESPONSIBILITIES

• Provide tactical support on focus areas for high-priority launches through activities such as developing key FAQs, attending sprint planning and review meetings, and collaborating as needed with product on in-product messaging.
• Lead Go-to-Market messaging and value proposition crafting and research requirements, focused on product and feature improvements
• Collaborate closely with cross-functional teams (including comms, product, legal, and policy stakeholders) while managing the project planning aspects
• Work closely with marketing, brand and creative teams, by briefing in new work, providing thoughtful and insights-driven feedback, and collecting feedback from key stakeholders throughout the process.
• Drive the PMM team forward to improve marketing excellence, processes, and more.

MINIMUM QUALIFICATIONS

• 4-6 years of experience in product marketing or related disciplines for internet and/or consumer technology
• Experience executing operational and Go-to-Market plans that require input and execution from multiple teams
• Experience in driving and executing global projects
• Experience in influencing a cross-functional team
• Experience in creating frameworks to evaluate problems and present a recommendation for how to proceed
• BA/BS degree

PREFERRED QUALIFICATIONS

• Experience in the tech and payments industry
• Experience in working in fast-moving environments

Disclaimer:

“U.S. Tech Solutions, Inc. is an Affirmative Action, Equal Opportunity Employer. Our employment decisions are made without regard to race, color, religion, gender, national origin, age, disability, marital status, veteran or military status, or any other legally protected status.”

US Tech Solutions

Leon Cycle is an e-bike business that was established in Germany in 2014 and has since developed business operations in over 10 countries across Europe, North America and APAC. Leon Cycle offers a range of e-bike models from mountain e-bikes, folding e-bikes, trekking e-bikes and step thru e-bikes. We are a Direct-to-Consumer (D2C) business with our own online and offline operations, as well as other online marketplaces. With strong growth and expansions in place, we are now seeking a Marketing Director to join our North America HQ based in LA.

The Marketing Director will understand the customer and their needs and lead various internal functions, including Marketing, Creative, Digital, Retail marketing and customer experience. The ideal candidate will be a growth-oriented leader who adopts an analytical, entrepreneurial, data-driven, and operationally focused approach.

This role will require you to:

• Lead the marketing and design team to create, deliver and execute full 360 integrated marketing campaigns from brand building, product launches, customer experience, and retail marketing.
• Lead the team to manage key marketing channels – Content Marketing, PR, Influencers, Email, and Social Media
• Plan and develop annual marketing calendar and collaborate with E-commerce and Retail team on seasonal promotions and new product launches
• Brand management – help define our brand positioning and storytelling, localizing global content and establish the right tone of voice for the market
• Be a team leader and manage the progress of the team on performance and KPIs
• Serves as a consumer insights subject matter expert by staying on top of current trends and industry changes;
• Be a visible, collaborative leader who can develop, scale and build out the existing team in place to the next level

Ideally you will have:

• 10+ years of experience in Brand Management, Marketing, PR, ideally from a similar industry
• Experienced with commercial businesses both with online and digital / E-Commerce operations as well as brick & mortar operations
• Strong executional background with the ability to drive the team towards a common goal
• Exceptional communication skills, with the ability to adapt communication to multiple audiences
• Possesses a positive, can-do attitude, highly collaborative and able to work well cross-functionally and effectively with both creative and operational partners; able to develop and nurture effective relationships at every level of the organization
• Able to work in a fast-paced work environment, comfortable with rapidly changing landscapes and market pressures
• Bachelor’s degree in marketing, or a business-related field required.

LEON CYCLE

BSH Home Appliances Corporation – Top Employer US 2022

Tomorrow is our home.

At BSH, People Matter. Bring your unique skills, capabilities, and experiences to our dynamic teams where your contributions will drive our innovation culture. We strive to be a workplace that values people and supports opportunities for continuous professional and personal growth. As a leading manufacturer of home appliance brands Bosch, Gaggenau, and Thermador, we prioritize having a consumer centric mindset and creating positive experiences for the consumer throughout all interactions with our products and services. Join us now and give your career a home. You Belong Here.

Sr. Brand Manager, Bosch

Irvine, CA/ Full-time

Your responsibilities

· Develop brand strategy and positioning with Brand Director

· Plan, execute and oversee marketing budget. Will be responsible for assigned marketing budgets and financial oversight

· Develop, plan and execute consistently brand strategy for pre-purchase, purchase and post purchase

· Develop annual Bosch marketing plan in accordance with brand strategy/ business plan

· Drive efforts and lead cross-functional teams to create and deliver overarching marketing plans (consensus building, strategic reasoning, competitive insights, and best practices)

· Direct and coordinate all activities related to the assigned responsibilities within the team

· Plan and develop major brand campaigns across all channels

· Ensure ongoing alignment and collaboration with Sr Brand Managers and Head of Brand Marketing

· Works collaboratively with the brand team to ensure the effective and efficient execution of brand deliverables.

· Manage external agencies and ensure marketing budgets are met

· Plan and execute RFPs for new agency selection

· Seek and establish new partnerships and marketing opportunities that align with the brand an maximize opportunity for growth

· Represent the brand as a spokesperson with media partners

· Direct, manage and represent the brand at industry events and trade shows

· Monitor sales and market trends, research regions and consumer markets and competitors’ activities to identify key market opportunities and issues

· Communicate with internal and external stakeholders, keep informed and collect feedback

· Champion the brand internally making sure all elements of the company understand the brand and its goals

· Plan, execute and monitor the Marketing Plan according to the brand strategy and Business Plan defined by the company with the aim of generating a value proposition at all touchpoints of the consumer experience journey and services to increase brand preference, market share, sales and consumer satisfaction.

Build brand awareness, clearly position the brand in consumers’ minds and ensure that all activities inside and outside of BSH including distributors and trade partners are consistent with brand strategy. To protect and expand brand identity and brand equity.

This position requires experience in Media Management, strong analytical skills, attention to detail, and the ability to work with cross-functional teams.

· Develop, plan and oversee media strategy and execution of multi-facetted media mix including all social, digital and traditional media.

· Develop, plan and oversee PR strategy and ensure consistency in accordance with brand strategy

· Ensure optimal and efficient implementation of the advertising campaigns in the appropriate media

· Media agency management ensuring media mix optimization. Select the appropriate media mix to reach target audiences, and monitoring media spend to ensure budget efficiency.

· Define brand health tracking to measure BA, FC and qualitative image attributes

· Define and create KPIs to measure efficiency, creative performance and brand effect to effectively reach target audiences and increase brand awareness, engagement and sales.

· Work closely with brand team to track and measure effective advertising campaigns.

· Create and nurture long term relationships with key media influencers.

Your profile

· Bachelor’s degree (Marketing, Business) – Required

· Master’s Degree (Marketing, Business) – Preferred

· 7-10 Years of Experience (Brand Marketing) – Required

· 3-5 Years of Experience (Brand Management, Project Management) – Required

· 7+ years marketing experience incl. brand management

· Solid knowledge, expertise & success in the measurement of marketing campaigns

· Proven track record and working experience as brand manager

· Highly creative with ability to think out of box

· Very strong communication and presentation skills a must

· Team player with high level of collaboration across all departments

· Proven ability to implement brand and marketing strategies

· Experience in PR, digital social campaigns and Influencer Marketing

· Experience in identifying target audiences and devising campaigns that engage, inform and motivate

· Budget-management skills and proficiency a must

· Experience in event planning and coordination preferred

· Ability to use analytical skills to identify challenges & opportunities as it relates to products, category changes, competitive threats and changes in sales in the marketplace

· Strong PowerPoint, Word, and Excel skills.

· Travel Percentage – 30%

· Must live local to the Irvine, CA office

Your Pay & Benefits

The pay range posted for this position is based on the location noted in the posting title. Exact compensation offered may vary based on your specific skillset and work location. If the position is bonus or incentive eligible then the maximum payout potential is 200% of target with details laid out within the plan document.

Benefits offered include the following:

• Medical, dental, vision, life insurance, short and long term disability benefits, employee assistance program (EAP), Adoption Benefits, HSA, FSA, and Dependent Care FSA starting on the first day of the month after 27 days of employment.
• Eligible to participate in 401K Savings and Retirement Plan on the first day of the month following or coincident with the date you complete 1 month of employment.
• MotivateMe Employee Wellness program through CIGNA.
• 2 weeks of paid vacation for all non-temporary status new hires below Director level positions. Vacation entitlement increases based on years of service with BSH.
• Unlimited paid vacation for all Director and above level positions.
• 40 hours of paid sick leave (Non-Production Line)
• 40 hours of paid personal leave (Production Line)
• Employee, friends, and family discount program for company products.
• BSH provides ongoing product training, uniforms, computer tablet, cell phone and a company vehicle for eligible positions.

Further information

Please visit career.bsh-group.com and learn about what makes BSH a Top Employer!

At BSH we appreciate everyone’s uniqueness and value diversity as key for our business success. By including everyone and ensuring equal opportunities we unleash our full potential – EOE / AA Employer.

This position is eligible for the Employee Referral Bonus program.

We participate in E-Verify.

BSH Home Appliances Corporation – North America

As consumer expectations and interests change, we are looking at our Retail Marketing and in-store experience strategies differently. As the Retail Marketing Manager, you will be an instrumental part of this ever-evolving retail world and how we go to market with our key product and brand stories.

You will create and drive strategic and executional retail marketing plans, partnering closely with key stakeholders to ensure all activations, programs, and experiences drive internal employee and external consumer engagement. The goals are to drive consumers to Vans Retail stores and to ensure once the consumer is in the store, they are captivated and immersed into a complete VANS experience.

Join the Vans Family

Vans® is the original action sports footwear company, rooted in authenticity and creativity. Founded in 1966, we have thrived on a legacy of impacting our greater community through four pillars: action sports, music, art and street culture. We are constantly inspired by the creative voyagers within our company and community. For them, creativity is about the journey, not just the output. Our mission is to empower everyone to use creativity to discover themselves. Our vision is to create a world where anyone can be their unique self.

At Vans, our culture sets us apart and influences everything we do. We are driven by our five values: We have HEART – also referred to as the “Van Doren Spirit”. We are relentlessly CURIOUS about our consumers and the world around us. We are UNAPOLOGETICALLY AUTHENTIC and whole heartedly believe the most “Off the Wall” thing you can do is be yourself. We are driven by a spirit of INGENUITY. And we are passionate about local COMMUNITIES. And most of all, we are a family that has fun together.

At Vans we empower creative exploration and inspire youth culture through a commitment to inclusivity. We welcome anyone and everyone into our global family and proudly celebrate and environment where individuality is embraced, equal opportunities thrive, and everyone is empowered to reach their greatest potential.

By joining our family, you will be immersed in an environment of incredibly supportive and collaborative people. We work hard across a multitude of initiatives to bring the Van Doren Spirit to life. We live for what we do.

How You Will Make a Difference

What you will do:

• As the Retail Marketing Manager, you will lead our efforts around engaging with employees and the community within our existing and new Vans retail locations.

• You will build a comprehensive playbook for how we connect with the community and activate around new store openings that is catered to geographic location and store tier.

• You will create a strategy for how we engage with our retail staff to educate them on new products and brand initiatives to equip the with the tools to successfully engage with consumers. Internal Use

• You will work with internal cross-functional partners and external creative agencies to determine how and when we activate seasonal events across our stores around key moments or product launches.

• You will be responsible for overseeing all traffic driving marketing initiatives, be it through lease required advertising, seasonal promotions, external partnerships with Yelp and Google, and internal media teams.

• You will oversee and manage the Retail Marketing budget and ensure spend aligns with seasonal and annual priorities across employee engagement, marketing, and activations.

How you will do it:

• Be a critical member of the new store opening process to drive awareness and excitement around Vans new store openings.

• Leverage our store associates to drive brand messaging and key product stories, be it through employee seeding, employee contests, product knowledge materials, and more.

• Create engaging, memorable and interactive retail brand experiences that drive store traffic and incite purchase.

• Manage a seasonal calendar of all retail marketing initiatives across owned and partner channels to ensure we have ongoing support throughout the year and during key consumer moments.

What success looks like:

• Strong engagement with retail staff that ultimately leads to stronger consideration and conversion of key product priorities.

• Engaging and memorable activations and events that drive awareness, excitement, and conversion within our retail locations.

Free To Be, Inclusion & Diversity

As a mission-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

kills for Success

Years of Related Professional Experience: 5+ years of professional experience in Brand Marketing and/or Retail Marketing.

Educational Position Requirements:

A formal education and subsequent undergraduate/graduate degrees are nice to have, but we are most interested in your total experience and professional achievements.

What we expect you already know:

• Strong knowledge of the current retail landscape.

• Ability to collaborate and work cross-functionally and influence strategy.

• Experience managing external creative agency partnerships.

• Strong knowledge of macro and micro trends in major North American cities.

What we will teach you:

• Vans go-to-market strategy

• How to be part of a best in class marketing team

VF Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Perservere.

What’s in it For You

We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial wellbeing for all VF associates. When it comes to benefits, we’re the total package. Go to MyVFBenefits.com and click on “Looking to Join VF?” to learn more.

Our Parent Company, VF Corporation

VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. It’s a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com

We just have one question. Are you in?

Vans, a VF Company

J. Wade Public Relations is a boutique lifestyle PR and social media firm with a coveted portfolio of top hotel, restaurant, design, real estate, and fitness clients, including 1 Hotel San Francisco, Turks and Caicos Islands Tourist Board, Four Seasons Resort Napa Valley, Four Seasons Hotel Embarcadero, Jordan Winery, Jay Jeffers, Celebrity Chef Michael Mina, Garza Blanca Resorts & Spas in Mexico, Les Bordes Estate in France’s Loire Valley, Yerba Buena Island, Urban Villages (Populus | RailSpur), Yonder Escalante, Tony’s Pizza, and more. 

We are currently seeking an experienced social media manager to join our tight-knit team of seasoned specialists. The ideal candidate has 2 – 5 years of social media experience, is highly organized, collaborative, creative, and has a positive can-do attitude. This position reports to our Director of Digital Strategy.

The social media manager’s responsibilities will include:

• Assist to develop social media strategies for a variety of clients across Instagram, Facebook, and LinkedIn
• Act as a day-to-day lead for clients, including account management and responses to timely requests
• Develop social media content calendars
• Develop and edit Instagram Stories and Reels
• Schedule approved content across platforms
• Help to manage photo shoots including shot list development, scheduling, and final photo selections
• Oversee community management (monitoring and responding to comments and DMs)
• Influencer relations, including research, outreach, contracts and briefs
• Assist with paid social media campaigns
• Assist with monthly social media reports
• Monitor social media trends and staying abreast of new platforms and best practices
• Support with managing junior team members

Required Qualifications:

• 2-5 years of work experience with social media content creation
• Strong understanding of the social media landscape, including Facebook, Instagram, TikTok, etc.
• Experience creating compelling social media content
• Excellent writing, storytelling and communication skills
• Understanding of marketing principles and social media analytics
• Working knowledge of content creation, reporting, and scheduling tools like Sprout Social, Later, Canva, etc.
• Highly organized and able to simultaneously manage multiple projects
• Works well in a collaborative team environment

Great corporate culture with many perks that ensure we stay connected while we maintain a hybrid schedule, including quarterly get-togethers, office closure between Christmas and New Year’s, and summer Fridays. 

Competitive benefits package with competitive base salary commensurate with experience, year-end bonus, 401(k), and full health care benefits. J. Wade PR also provides ample opportunities for learning and career growth.

San Francisco, Los Angeles, and Denver-based candidates are preferred.

Learn more about the agency and our client roster by visiting www.jwadepr.com and follow us on Instagram at @jwadepr.

J. Wade Public Relations