Paris Fashion Week Casting Calls and Auditions

Fashion, ecommerce client is seeking a Copywriter to join their growing Creative team!

This role will be hybrid onsite 3 days per week, Tuesday through Thursday, in El Segundo.

The ideal Copywriter candidate will work on short-form content for web banners, emails and scripting writing for 30 and 60 second ad spots/commercials. It will be a mix of marketing and creative copy and will be a great opportunity to work on a large brand, as well as fun and exciting brands under the main brands umbrella!

Requirements:

• 2-4 years experience
• Background in fashion, retail, ecommerce, and/or beauty
• Proficient in Google Suite
• Previous experience working as part of a large brand ideal
• Short, punchy, witty, fun tone/voice
• Team player, collaborative, positive attitude
• Must be comfortable with hybrid schedule

Creative Circle

Production Title: Los Angeles Fashion Week

Job Location: Los Angeles, California.

Job Description: LAFW is looking for fashion designers to appear in the upcoming LAFW 2022 fashion shows.
Roles: Producers are looking for fashion designers.

COVID Requirement: (Yes / No) TBD

COVID Testing Date: TBD

Rate: $$$

MODEL CASTING CALL

Looking for women
Size 14-22
Who are based in the NY area and have passion they can share with us! i.e., chef, artist , designer, dj, photograher, comedian, florist, athelete.. We are open! 

This is for a fashion brand and a paid opportunity.

Modeling Casting Call

Looking for female teacher and college students based in the United States.
Who fit a size 14-22
This is for a fashion brand and is paid.

Casting Call

Seeking Latinx Female Models/ Actors for Fashion / Beauty Film

50-75 years old Latinx Female

Shoot Location: Los Angels
Shoot date: May 9,2022.

‘Finding Happy’ Casting Call

CAB Castings, LLC. is looking for PAID EXTRAS, MEN and WOMEN (AGES 18 TO 45) to be a part of a very small scene for the series, “Finding Happy” filming in Atlanta, GA on TOMORROW Monday May 2, 2022.
We are casting for the following specific PAID extras, to this show:

HIGH END FASHION BOUTIQUE EXTRAS 
 Must have a high fashion/model look 
Think NEW YORK Fashion week, upscale, high-end, fancy
Ages 18 to 45 MEN and WOMEN
Rate: $90/8

FILM DATES: MONDAY May 2, 2022

WE ASK THAT WHEN BOOKED AS A PAID EXTRA, YOU BE PREPARED TO WORK AT LEAST A 12HR WORK DAY AS WE DON’T KNOW HOW LONG YOU WILL BE SPECIALLY ON SET SO PLEASE HAVE OPEN AVAILABILITY FOR THE DAY YOU SUBMIT FOR!

COVID TESTING:

• Must be available for RAPID COVID 19 testing, 15 minutes before call time on set at base camp. 
• If interested in working this position and these dates, testing goes as follows:
• 1 Mandatory RAPID Test same day as work date
•  MONDAY 5/2/2022
• Tests from other productions are not valid on this set as each production has their own Covid guidelines and labs. Your results must come from the designated lab that all cast and crew use on this production.

Company Description

As one of the world’s largest fashion companies with more than 171,000 employees worldwide, H&M is an exciting and dynamic place to pursue a career within the fashion industry. Our business concept is to offer fashion and quality at the best price in a sustainable way and with our fast expansion we are always looking for new talents. Would you like to be part of our team?

Job Description

The Sales Market Fashion PR Lead will contribute to added customer value, a strong brand, and increased sales by being responsible for Fashion PR and Showroom development. The role will work towards aligned and cross-function goals, driving omni sales performance and customer centricity. The Fashion PR Lead will build and maintain relationships with key media, influences, celebrities, and opinion leaders together with the Fashion PR Manager and Showroom team. The role will set tactics by planning, executing, and following up locally and globally planned PR and communications activities in accordance with H&M values, standards, policies, and procedures.

This position is based in New York, NY or Los Angeles, CA within our Communications function, and reports to our Sales Market Fashion PR Manager.

Core Responsibilities includes but is not limited to:

Fashion PR and Showroom Strategy & Tactics

• Build Sales Market tactics for Fashion PR and Showroom, together with the Fashion PR Manager, based on insights regarding customer, brand, media, and competitive landscape.
• Responsible for local fashion PR activities together with the Showroom team.
• Overall responsible for fashion press releases and content, including proof reading and translations.
• Drive SEO PR campaigns and reclaim link strategy.
• Maintain and develop an in-depth knowledge of the local media landscape including good relations with most important media.
• Responsible for communication H&M messages externally and internally, together with Head Office and Communications Manager.
• Responsible for driving overall Showroom tactics, including plan, execute, and follow up.
• Ensure Showroom project management.
• Ensure effective agency collaboration and results, together with Fashion PR Manager

Networking and Relationship Building

• Act as a brand ambassador for H&M.
• Identify, maintain, and develop a network on a Sales Market level with the appropriate fashion journalists, stylists, influences, celebrities, and other opinion leaders

Reporting, Collaboration, and Follow up

• Ensure a close collaboration with the Influencer Specialist to maximize synergies between paid and earned relationships.
• Follow up on goals and objectives connected to project responsibility, showing the connection to added customer value and selling when possible.
• Ensuring relevant follow up of press clippings together with the Showroom team.

Qualifications

What You’ll Need to Succeed:

• Bachelor’s degree in Communications or Marketing, or equivalent work experience
• Experience in working successfully within PR and retail
• Proven track results in optimizing PR plans to local needs
• Experience from working with fashion stakeholders, positioning brands within fashion while maintaining commerciality and a customer focused communication
• Experience in working with showrooms
• Experience in collaborating with agencies
• Knowledge of how to create results by leading others
• Competence within digital/tech and omni ways of working preferred
• Have a strategic and analytical mindset with strong planning and prioritizing skills
• Understanding of synergies between owned, paid, and earned media
• Excellent written and verbal communication skills
• Excellent relationship builder
• Fluent in Microsoft Office – Word, PowerPoint, and Excel
• 25% of travel is required, domestic and international

Job Status: Salary, Exempt

EEOC Code: PRO

Additional Information

All your information will be kept confidential according to EEO guidelines.
H&M

Calling  Call to All Lovers

We are working on a film with a global fashion brand and well known Director/Photographer

 Looking for real couples (ages 18-30’s) who are open to being intimate on camera and based in the Los Angeles area.

Leading apparel and luxury brand is looking for a Digital Marketing Manager to join their team.

Responsibilities:

• Ideate compelling marketing concepts to execute for email campaigns, SMS campaigns, on-site editorial, blog & social based on past top performers, platform-specific KPI’s, ROI’s, market research from direct & in-direct competitors, competitive analysis
• Collaborate with e-commerce team on incoming product ETA’s launch to organize marketing concepts & weekly marketing features
• Manage weekly email, SMS, app marketing platforms in alignment with launch calendar, product availability, sales cadence
• Collaborate with senior designer on creative for all marketing assets
• Execute mark-down cadence based on seasonality, inventory, holidays, past performance
• Write compelling on-brand email, SMS, app & on-site editorial marketing copy
• Partner with Tapcart App Platform & internal team on app optimization & growth strategy–downloads, app exclusive launches, app exclusive discounts, etc
• Partner with Attentive on SMS optimizations, list growth, segmentation & automation
• Perform platform-specific A/B testing to optimize open rates, CTR, send times, revenue
• Optimize all marketing channels based on platform-specific KPI’s
• Communicate high-level reporting for all marketing channels
• Collaborate with VP of finance on paid media spend & communicate to paid media consultant
• Manage paid search & social consultant – communicate creative needs to design team for ads based on top performers & new ad concepts
• Collaborate with design team to create compelling landing pages for specific marketing campaigns & editorial features to optimize user experience
• Brainstorm & pitch high level growth strategies for the brand to upper management
• Maintain & optimize SEO strategy

Requirements & Skills:

• BS/MS degree in marketing or related field
• Proven working experience in digital marketing–at least 3 years in related field
• Highly creative with experience in optimizing all digital marketing channels
• Experience in robust A/B testing for all digital marketing platforms
• Strong knowledge of SEO/SEM
• Strong knowledge of Google Analytics
• Data driven & analytical
• Up-to-date with the latest marketing trends, platforms & best practices for digital marketing

Platforms

• Shopify Plus
• Klaviyo (ESP)
• Attentive (SMS)
• Okendo (customer reviews)
• Narvar (post-purchase tracking landing pages)
• Returnly (returns / exchanges)
• Tapcart (app via Shopify)
• Google Analytics

the agency worX

Performance Marketing Manager – Luxury Fashion

London (Hybrid)

£40,000 – £55,000

Cranberry Panda are excited to be working exclusively with a beautiful, family run, Luxury Fashion brand in London, who doubled their head count in 2021 and are now looking to drive & scale the ecommerce side of their business. Through covid, they grew their brand 400% YoY, established a strong leadership team, and brought some fantastic new people into the team. And for 2022, they will be continuing their growth, looking to scale internationally, and adding more heads!

One of their immediate (and key!) hires, is for a Performance Marketing Manager, a newly created role on the marketing team. Reporting into the Head of Marketing, you will lead & drive their paid marketing strategies, delivering growth & acquisition and identifying new opportunities.

This is a fantastic role for someone who wants to come in and make their stamp on a small but mighty team!

About the role:

• Define & drive their paid advertising strategy
• Work closely with their digital marketing agency to achieve targets & KPI’s and grow paid search, paid social & google shopping
• Test & learn established and new channels
• Own & manage their new affiliate channel
• Manage organic search strategies
• Manage their performance marketing budget
• Reporting & analysis

About you:

• +4 years’ experience in performance marketing
• Strong experience with Google Ads, Facebook & Google Analytics
• Experience working with a high-growth D2C brand
• Agency or client side is fine if you have worked with retail, fashion, luxury or beauty brands
• A knowledge of SEO & Affiliate Marketing would be a bonus

Benefits:

• 25 days annual leave + BH
• Flexible working – 2 days in office, rest from home
• Product Discounts
• Discretionary Bonus

cranberry panda