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- New York
MAKEUP BY MARIO is looking for a Production Graphic Designer to join the dynamic and growing team. Reporting into our head of Global Marketing, this role will partner heavily with Creative, Creative Ops, and Trade Marketing teams and will hold responsibility for executing design and pre-production work across all brand print expressions. An eye for detail and thorough understanding of print, pre-press best practices, finishing and typography is essential.
JOB DESCRIPTION:
- Develop, execute, and release final design assets for: secondary packaging, retail needs, event needs and OOH (Mix of work: 50% retail/VM graphics, 25% packaging, and 25% ad hoc still OOH and event signage/collateral)
- Work closely with senior creative & cross-functional partners to execute upon and maintain strict design guildines
- Process & QC all files for final release as needed for a range of print scenarios and specs
EXPERIENCE + SKILLS REQUIRED:
- 3+ years of design experience, print production experience required
- Beauty or fashion experience preferred
- Thorough knowledge of Adobe Creative Suite, particularly InDesign / Illustrator / Photoshop
- Strong passion for excellent design and nuanced typography
- Must be a team player with the ability to work collaboratively in a fast-paced environment
KEY COMPETENCIES:
- Interest in the beauty and social/pop culture landscape
This role requires a full-time presence at our HQ office in New York City (midtown).
Launched in late 2020, MAKEUP BY MARIO is the namesake brand of celebrity makeup artist Mario Dedivanovic. MAKEUP BY MARIO is available at Sephora and makeupbymario.com.
MAKEUP BY MARIO
Karla Otto is a renowned public relations and communications agency with offices across 13 locations in the UK, EMEA, US, and Asia. Established in 1982 by Karla Otto herself, the agency has since grown to become a global leader in luxury brand PR and events.
With offices in major fashion capitals such as Milan, London, New York, and Los Angeles, Karla Otto represents some of the most prestigious fashion, beauty, and lifestyle brands in the industry.
In 2017, Karla Otto and K2 merged to form The Independents, a global group of agencies for industry leaders across luxury and lifestyle. Currently, the group comprises of Bureau Betak & Bureau Future, Karla Otto, K2, The Qode, Lefty, Prodject, and CTZAR.
Our network of expert strategists, designers, planners, and publicists work tirelessly to deliver exceptional results and establish long-term partnerships with our clients. We are passionate about the world of fashion, beauty, and luxury, with everyone bringing their unique expertise and insights to the table. We are driven by a shared commitment to excellence and a deep understanding of the ever-evolving industry landscape.
To help support our future growth as an agency, we are looking for an Account Director, Fashion Comms to join our team based in our New York office.
The Account Director will play an essential role in supporting the development and execution of generating maximum brand exposure through creative product placement, profile features and launches. The Account Director must have a genuine passion for developing brands for your assigned market, using true initiative in order to achieve exceptional results. Impeccable client liaison skills and an established network of key contacts (brands and press) are essential.
Reporting to the Director, the Account Director’s responsibilities would include increasing awareness for all brands represented by the team. In this role the Account Director will promote the different clients in all activities, campaigns, special projects, shows and events to the media, general public and external audiences and to develop and maintain relationships with key journalists and media within your assigned and designated markets, acting as an ambassador for Karla Otto.
Role Responsibilities:
- Develop forward planning document and strategy for the season ahead for the collection and product launches, product focuses and events and implement accordingly
- Draft, edit and disseminate press releases and other relevant PR materials
- Build on existing exceptional media relationships within the industry while also creating new contacts (long-lead and short-lead, mainstream media, trade and blogs with Fashion, Lifestyle, Design, Art). Act as an ambassador amongst all key target media at appropriate levels
- Pitch, secure and accomplish/manage fashion news stories / brand and design features in all key media
- Suggest ideas/initiatives/ strategies to drive brand awareness
- Develop media/ influencer seeding programme where appropriate which will then be executed by Account Manager
- Keep an overview of collections and sample loan activities. Oversee and manage Account manager and Account assistant. Assist with advise and support when necessary
- Manage show seating and all logistics around the shows during fashion week (secure and arrange interviews, pre-views, resees etc.)
- Ensure positive communication with clients and international Karla Otto offices
- Participate in client meetings and calls
Additional:
- Engage in department and agency initiatives as needed
- Possess good understanding of all internal communications strategies, tools and systems to ensure alignment with overall brand messaging. Able to drive both internal and external communications when needed
- Acquire knowledge and skills to work with Fashion GPS within all relevant areas (sample trafficking, events, shows, database)
Key Attributes:
- Graduate (or equivalent) with proven experience in a Senior PR role within a luxury fashion environment
- Strong managerial and organizational skills
- Demonstrate a solid understanding of and ongoing interest in the (luxury) fashion industry
- A responsive and understanding approach to client management
- Creative and strategic thinker
- Able to identify communication opportunities through a pro-active approach
- Proven experience of working in a fast-paced environment. Ability to work to tight deadlines. Excellent prioritizing and time management
- Discreet, professional, and articulate, with excellent communication skills
- Extremely well-organized, methodical, and efficient
- Strong presentation & superb writing skills
- Having a visionary and opportunistic approach to new business development
- Strong computer skills including Outlook, Excel, and PowerPoint, Fashion GPS
What We Offer…
- Medical, Dental, and Vision plans
- 401K Employer Match program
- Commuter Benefits
- Paid Time Off including Vacation Days, Personal Days, Sick Days, and additional Comp Days
- Company-wide closure last week of the year
- 10 Federal Holidays Observed
At Karla Otto, we are always looking for personalities with positive charisma who are enthusiastic, self-motivated, and have a keen sense of aesthetics.
Karla Otto embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Karla Otto provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, or expression.
We aspire to have a diverse and inclusive workplace and strongly encourage qualified applicants from a wide range of backgrounds to apply and join our team!
KARLA OTTO
About Us:
For over 20 years, Cafe Spice has been (and still is!) one of the leading brands in the Indian food category space. Our prepared meals and food service offerings have brought boldly delicious flavors to Deli/Prepared Foods sections in grocery stores all over the country. We are a culinary-driven company with a background in fine dining, manufacturing, and CPG. We pride ourselves on our values, culinary excellence and innovation, and a strong commitment to quality. With countless new ventures on the horizon, now is the perfect time to be joining our growing team! Working at Cafe Spice, you’ll be able to learn and grow with a support system that will help you achieve your career goals and seize any opportunities that may come your way. We are a hard-working team that uses our love for food to innovate and bring the Cafe Spice brand, and all we have to offer, to the forefront. If this opportunity sounds interesting to you, apply today! We would love to get to know you more.
Summary
At Café Spice we’re proud of the products and services we provide to our valued customers. We’re looking for a highly skilled marketing director to help us promote our offerings and identify what consumers want so we can create more to meet their needs. The ideal candidate will have extensive marketing experience and comprehensive knowledge of branding strategies. This person must be able to lead a team and interact with clients on a regular basis. The role also requires a deep understanding of consumer behavior, as well as a drive to deliver solutions that make a difference.
Essential Duties
- Develop and execute marketing strategies to promote the company’s food products, drive sales, and increase market share. This includes market analysis, identifying target audiences, and setting clear marketing objectives.
- Maintain and enhance the company’s brand image by ensuring consistent messaging and branding across all marketing channels. Develop and implement brand-building initiatives to create brand awareness and customer loyalty.
- Collaborate with product development teams to launch new food products or improve existing ones. Conduct market research to identify consumer needs, develop product positioning, and create marketing plans to drive product awareness and sales.
- Plan and execute advertising campaigns, both traditional and digital, to reach target audiences effectively. Manage the creation and distribution of marketing materials, including packaging, brochures, websites, social media content, and other promotional materials.
- Stay updated on market trends, competitor activities, and consumer preferences. Conduct market research and analyze data to identify opportunities, adjust marketing strategies, and optimize campaign performance.
- Develop and manage the marketing budget, ensuring efficient allocation of resources across different marketing initiatives. Monitor and analyze the effectiveness of marketing efforts to maximize return on investment.
- Lead a marketing team, providing guidance, support, and performance evaluation. Foster a collaborative and creative work environment, encouraging innovation and professional growth among team members.
- Work closely with cross-functional teams such as sales, production, and R&D to align marketing strategies with overall business goals. Collaborate with external agencies and vendors for advertising, PR, and other marketing activities.
- Ensure marketing activities comply with industry regulations and ethical guidelines. Uphold the company’s values and standards in all marketing communications.
Requirements:
Bachelor’s degree in business, marketing, communications, or related field; Experience in marketing and running a marketing team; Proven marketing campaign experience, Effective time management skills and the ability to multitask; Attention to detail; Proven ability to manage budgets; Professional and proactive work ethic; High competence in project and stakeholder management; Excellent interpersonal, written and oral communication skills; Experience with digital marketing forms such as social media marketing and content marketing; Competency in Microsoft applications including Word, Excel, and Outlook; Strong Leadership and People Management skills, Interpersonal skills and Demonstrated Project/Team management capabilities that can meet aggressive deadlines; Ability to handle multiple tasks simultaneously.
Cafe Spice
Founded in 1986, NAPA is the largest single specialty anesthesia management company in the United States.
Managing over 5,000 clinicians and generating over $2bn in annual revenues, the company is known in the industry for its management of highly regarded clinical staff, management leadership, and evidence-based quality initiatives – resulting in maximized OR performance, reduced costs and consistent surgeon and patient satisfaction. NAPA currently services over [600] practice locations in [22] states, including hospital-based services for many of the largest healthcare systems in the United States, as well as physician offices, ambulatory surgery centers and pain management centers.
Job Summary
The Marketing team is looking for a Digital Marketing Manager to develop innovative and forward-thinking digital marketing strategies to drive growth across customer acquisition and the talent attraction journey in an ever-changing environment. In this role, the Digital Marketing Manager will be responsible for the overall execution and performance across all NAPA’s digital programs, including web, search, display, and social, in addition to maintaining the operational integrity of the entire marketing automation ecosystem. The ideal candidate will possess advanced experience in digital marketing, a test-and-learn mindset, and a strong drive toward results.
Key Responsibilities
- Develop and execute full-funnel marketing strategies across channels, including organic and paid search, programmatic, social media, and email
- Plan, execute, and measure experiments and conversion tests to enhance conversion rates, program/campaign ROI, and progression through the funnel
- Accountable for architecture, roadmap, and execution of social media strategy to drive reach and engagement
- Oversee paid search and SEO strategy in collaboration with agency partners
- Coordinate the development of a CRM program with Marketing Lead Generation counterparts to translate business needs, driving incremental audience engagement and/or revenue
- Manage NAPA’s websites, which requires an understanding of available templates, assets, and marketing technologies; familiarity with WordPress preferred.
- Oversee and manage all requests for landing pages, including strategy, CTAs, lead flows, and form management to optimize UX through conversion points
- Track how the NAPA brand resonates with our target audiences across digital platforms
- Monitor competitor activity and landscape ensuring appropriate competitive and brand positioning
- Manage data analytics and develop regular KPI dashboards containing a robust description of monthly activity and a clear summary detailing successes, challenges, and opportunities for improvement to inform go-forward strategy
- Explore new and emerging digital marketing & acquisition opportunities
- Assist in integration with additional platforms as needed
Required Qualifications:
- Bachelor’s degree in Marketing or equivalent experience
- At least five years of digital channel execution experience in Marketing or Advertising
- Strong knowledge of digital and social media analytics (e.g., Google Analytics, Urchin)
- Skilled in SA 360, Google Ads, and other biddable media platforms
- Experience with CRM management and marketing automation tools (HubSpot preferred)
- Strong understanding of search engine technology, strategies and tactics, including enterprise search engine optimization, local search, and mobile search optimization
- Knowledge of Marketing project workflow process and digital process lifecycle
- Excellent written and verbal communication skills
- Solid organizational and time management skills, with the ability to work to manage multiple tasks in a fast-paced environment
Total Rewards
- Salary: $100,000-125,000 per year
- Generous benefits package, including:
- Paid Time Off
- Health, life, vision, dental, disability, and AD&D insurance
- Flexible Spending Accounts/Health Savings Accounts
- 401(k)
- Leadership and professional development opportunities
North American Partners in Anesthesia
POSITION TITLE: Senior Creative Marketing Manager
REPORTS TO: SVP Sports Brand Management
ABOUT ICONIX: Iconix International is the world’s premier brand management company and owner of a diversified portfolio of strong global consumer brands across fashion, sports, entertainment, and home.
LOCATION: NY – NOTE we are working a hybrid arrangement and in the office a few days per week. In-office days are subject to increase to meet in-office business objectives, meetings, pre-production, and sample needs.
ROLE: The Senior Creative Marketing Manager is both creative and executional with strong communication skills and affinity for developing exceptional creative marketing presentations, content, and digital assets.
This role will be working on the Starter, PONY, DANSKIN, and UMBRO brands.
· Responsible for developing marketing content and presentations to ensure that each deck is visually “on-brand”.
· Execute the strategic vision for the brand through creative and innovative approaches that will include the development of fully integrated seasonal campaigns that incorporate; brand advertising, social content, web/ecommerce assets, direct-to-customer, digital experiences and content features, promotions, and store experiences.
· This person will be the key point of contact for ensuring full visibility of creative marketing activities with internal business partners and licensees.
RESPONSIBILTIES:
· Work with cross functional teams internally and externally to drive projects forward and ensure full collaboration across partners: creative, business team, PR, social teams, agencies, retail partners and licensees.
· Design and produce marketing and communication materials, including presentation decks, digital advertising, web pages and email blasts, social assets, trade show and point of sale materials.
· Manage a calendar for all creative assets needed to support the business team brand initiatives
· Ensure that the integrity of the brand is present in all facets of the brand experience – balancing creative needs with financial goals, all presentation materials including retailer and presentation decks.
· Represent the Marketing team with business partners, including agencies and licensees.
· Develop and manage the creative brand voice through digital and social channels.
QUALIFICATIONS:
· Marketing leader with a minimum of 5-7 years of experience in brand or retail marketing
· An undergraduate degree in Graphic Design or Communications Design.
· Experience with on-set productions and photo/video projects preferred
· Exceptional communication and presentation skills: verbal, written, interpersonal and inter-departmental
· Highly creative with the ability to concept and design in various programs, Photoshop, InDesign, Illustrator. Experience editing or working in After Effects and Adobe Premier a plus.
· Experience with ideating and finding creative solutions for working within budget
· Thought leadership: A strong point of view; ability to contribute to the strategic development of an assignment; creative ideas and the ability to promote conceptual thinking.
· A strong ability to manage/collaborate with internal and external partners
· Ability to balance multiple priorities, provide recommendations and solutions while maintaining flexibility in fast-paced environment
· Strong awareness of pop culture and trends
CRITICAL COMPETENCIES FOR SUCCESS:
· Design Presentations
· Attention to Detail
· Executional Excellence
· Proactive and results driven
· Project Management
· Strong Verbal and Written Skills
· Strong Budget Management skills
Salary $90,000-$115,000
Iconix International
We are working with a growing B2B2C Fintech Startup firm based here in New York that is looking for a Performance Marketing Lead to join their team. This person will report directly into the CMO of the business, and should be a strategic B2B marketer with a special focus in demand generation & performance marketing. This is a hybrid role in New York, NY.
*Must have previous experience in Financial Services*
Responsibilities:
- Drive paid media campaigns from strategy to execution
- Work closely with legal & compliance to ensure requirements are met
- Focus on marketing initiatives for new product launch including messaging strategy, content, email marketing, paid media, content, collateral and working with PR
- Prepare analysis and presentation materials for partnership pitches, board meetings, and internal projects
- Maximize exposure and brand engagements
Qualifications:
- 7+ years of experience in a B2B marketing role, focus on performance/demand generation
- Financial services experience
- Previous agency experience a plus
- HubSpot experience preferred*
Selby Jennings
Product Manager, North America, NA DTX
New York, NY
Long-term contract
Description:
- The client Online Product Management team leads the strategy and execution of our e-commerce platform capabilities and branded experiences across our portfolio of luxury and prestige beauty brands globally. Our Product Managers are responsible for delivering a best-in-class customer platform and branded experiences that drive conversion, loyalty and bring to life each brand’s unique value and positioning
Role
- Reporting to a Group Product Manager, the Regional Product Manager (Regional PdM) is responsible for key aspects of the consumer experiences and stakeholder management for the brand(s), market(s), or product(s) in a particular Region.
- The Regional PdM possesses a holistic multi-channel view and is an expert in influencing the global vision, strategy, and roadmap while owning the strategy and roadmap for specific consumer experiences within the regional portfolio. The Regional PdM is adept at ensuring the alignment between global, regional, and market/affiliate objectives and delivering agreed-upon key results. They provide analysis and clearly communicate trade-offs and alternate solutions to meet the strategic objectives.
- Success of the Regional PdM requires close collaboration to support their regional delivery team(s), including but not limited to building strong relationships with counterparts in Engineering, Experience Design, Data Science, Brand, and peers from across Product Management. The Regional PdM must also build a strong relationship with business stakeholders who rely on the Product Manager for succinct, timely, and transparent communication to manage expectations and maintain alignment. This requires the Regional PdM to work closely and cross-functionally within their Region with regional business and affiliate teams.
For specific consumer experiences within the regional portfolio, the Regional PdM is responsible for:
- Identifying the customer segments that matter most in their region
- Collaborating with their UX partner to create journey maps for the journeys that matter most to those customers
- Identifying the biggest points of friction within those journeys and opportunities to make those journeys more seamless
- Defining and ensuring product requirements and objectives take into consideration any unique needs of the region
- Advocating for regional needs with other Product Managers so that regional requirements are taken into consideration
- Partnering with other Product Managers and colleagues across the enterprise to achieve agreed-upon objectives
- Seeking support from cross-functional teams at the regional and global level to advance the priorities that will have the greatest impact
- Driving an optimized, innovative, and high touch experience
Responsibilities:
- Use data to drive decision making and prioritization within the regional portfolio and global feature roadmap
- Grow a deep knowledge of the consumers who are most impacted by the specific experiences you manage
- Deeply understand how key consumer segments engage with our digital products and experiences, understanding the distinctions of the region
- Develop and communicate roadmaps within your portfolio aligned with regional business, regional and global brands, regional and global product management
- Partner with regional and global teams to embody & help drive digital product strategy
- Inspire cross functional teams to execute with a sense of urgency
- Collaborate closely with regional and global digital product and delivery teams in an Agile environment
- Gain a solid knowledge of the various constraints of the business – constraints from marketing, customer service, creative, legal, and privacy are typical examples
- Collaborate closely with all team members to Client effective solutions
- Build OKRs to measure success/failure
- Drive the market OKRs (“Objective Key Results”) in partnership with the business
- Measure KPIs of roadmap initiatives, maturing the decision making and prioritization process
- Proactively audit the consumer experience journeys most important to your region
- Drive a “test & learn” environment through education, onsite experimentation, user testing and analysis
- Consult with digital activation teams on capabilities of existing products and how to leverage these in new and interesting ways
- Write requirements from the perspective of the local consumer in the form of user stories
Qualifications:
- Bachelor’s degree or relevant experience
- 4+ years of product management experience
- Experience in ecommerce
- Excellent communication, presentation, and interpersonal skills; ability to influence
- Strong business and emotional IQ
- Deep understanding of eCommerce products, platforms, and technologies
- Knowledge of human centered design principles
- Hands-on experience with analytics tools and data-driven decision-making
- Successful track record with agile methodologies and iterative development processes
- Superior problem-solving
HireTalent – Diversity Staffing & Recruiting Firm
**THIS IS NOT A JOB WITH FORCEBRANDS**
**WE ARE PARTNERED WITH A CLIENT ON THIS SEARCH**
Title: Brand Marketing Manager
Location: Port Washinton, NY (2x/week)
Industry: Wine/Spirits
Position Overview:
We are searching for an energetic, analytical, collaborative, creative thinker with progressive experience across Brand and Trade Marketing and a passion for the wine industry to join our Brand Marketing team.
You will be a key contributor to the development and implementation of an innovative,
consumer-centric brand marketing strategy and support the execution of all programming and
activations across all U.S. markets and channels. This includes brand plan development and execution, ongoing actionable business analytics, media campaigns, sponsorship and event activation, budget and invoicing, cross-functional team leadership, insight-led innovation strategy and development along with leading project management, integrated marketing communication, and retail/on premise point-of-sale development and execution.
Key Responsibilities:
- Leads development and implementation of the annual brand marketing plan and budget to create consumer demand based on strong business analytics and forecasts.
- Leads marketing analysis efforts – Continuously monitors business and brand health performance using internal and external data resources (Nielsen, consumer insights, competitive analysis, business and category trends); effectively consolidates data into key implications for the business and provides recommended actions when necessary
- Manages all project execution including PR/media, advertising campaigns, consumer promotions, merchandising materials, events, digital/social media and coupon programs
- Collaborates closely with internal teams (Portfolio Management Suppliers, Sales, Digital, Creative, Public Relations, and Legal) and external creative agencies, public relations, and strategic retail and promotion partners to bring brand communication to life in a manner that elevates the brand and engages consumers and trade stakeholders
- Participates in market visits to stay abreast of market trends and collaborate with key sales teams to communicate marketing plans and manage day-to-day requests regarding new products, POS, brand plans, visual assets, etc
- Leads day-to-day brand marketing budget management and invoicing process. Ensures dollars are allocated and spent in an efficient and effective manner within budgetary parameters informing Brand Marketing Director when necessary
- Liaises with Portfolio Managers, Operations, Finance & Pricing teams to monitor supply chain
- management, pricing execution and & profitability
- Assists with the development of presentations, brand selling tools (e.g. sell sheets), product mailings, product requests and other marketing related tasks as assigned.
- Supports in the development of consumer target, brand positioning, brand architecture, creative and media planning in partnership with the Brand Director
Who We Want:
- Curious creative who is deeply interested in the world around them, soaking up knowledge and new ideas to pioneer innovative marketing
- Accomplished project manager with superhuman organizational skills and attention to detail; can multi-task and effectively prioritize/manage a large, diverse workload with a positive sense of urgency; able to develop and execute large marketing programs under tight timelines and evaluate creative against brand strategy; exceptional follow-through
- Confident self-manager who is motivated to achieve goals and complete projects independently in a fast-paced atmosphere while also knowing when to collaborate with the team and loop in manager
- Passionate, effective communicator who can bring brand stories and marketing plans to life via engaging verbal and written communication
- Kind heart with exceptional interpersonal skills to collaborate with key functional areas, build a positive, inclusive company culture and adapt to various work styles
- Measured decision-maker who focuses on taking decisive action to get things done while finding optimal balance between quality and protecting the bottom-line; Strong business/financial acumen & budget management
- Respectful questioner and influencer who is not afraid to probe ‘the status quo’ and challenge current thinking while also being open and agile to feedback; Experience influencing others without authority internally and externally
- Analytical brainiac with a demonstrated aptitude to dig into data to identify trends and actionable insights
- Tech savvy with proficiency in Microsoft Office (Word, Excel, PowerPoint), social media platforms (Instagram, Facebook, Pinterest) and reporting platforms (Nielsen)
Preferred Qualifications:
- Bachelor’s degree and minimum 5-7 years of experience in Brand Marketing, or related marketing field required (CPG, alc/bev, and/or entertainment brand experience a plus)
- Strong understanding of the U.S. consumer required
- Strong knowledge of wine required (Italian Fine Wine and/or WSET Level 2 a plus)
- Fluency in Nielsen Analytics required (Discovery a plus)
- Strong understanding of social media strategies and tactics; current on all viable platforms
- Understanding of the US 3-Tier system, its laws, and state-by-state variances a plus
- Understanding of trade marketing, particularly U.S. Chain Stores (e.g. Total Wine, Kroger, etc) a plus
- Foreign language skills, especially Italian, a plus
- Domestic travel up to 10%
Location:
This position requires 2 days a week in our Port Washington office and 2 days remote. A day a week fluctuates between NYC and Syosset offices. Additional flexibility re: working remote on case-by-case basis with manager approval.
Benefits Overview:
We offer a competitive compensation package including medical, dental, vision, life insurance,
401(K), paid vacation, personal time off and 11 paid company holidays.
ForceBrands
This role will be responsible for effectively and appropriately presenting company products to payer decision-makers, which is vital to ensure that patients can access the company’s groundbreaking medicines at affordable costs. This position will involve close collaboration with various teams, including Market Access, Brand Marketing, Market Research, and Digital Centric Collaborations, to formulate and communicate the payer marketing strategy.
Job Responsibilities:
- Lead the development and design of the Payer Value Prop across multiple therapeutic areas, indications, and assets
- Responsible for the creation of payer marketing narratives and resources that support overarching brand strategy and drive appropriate formulary access across Axsome’s in-market assets
- Leverage data, internal and external insights, and market events to craft a compelling narrative in the payer space ensuring patients have affordable access to Axsome’s innovative therapies
- Work closely with the Payer Sales team and Market Research to leverage internally and externally generated insights that inform an impactful strategy
- Partner with the HEOR team to deliver value messaging to payers that are substantiated by real-world evidence generation/synthesis
- Serve as point of contact with the Brand team, ensuring the payer point of view is represented and that payer access efforts support the overarching Brand Strategy
- Manage, effectively and efficiently, multiple projects that require cross-functional buy-in across different indications and therapeutic areas
- Manage agency efforts including scope, budget, and progress ensuring high-quality projects are delivered in a timely and compliant fashion
Requirements:
- Bachelor’s Degree in Science, Business, Accounting, Finance, Mathematics, or related field required, MBA preferred
- Minimum 3+ years of Payer Marketing experience or other Market Access related activities
- Minimum 5+ years of Pharmaceutical Industry related experience
- Ability to work on-site Monday, Tuesday, and Thursday
Experience:
- Deep understanding of the U.S. healthcare market: reimbursement, and payment models including legal and compliance requirements is critical to the role
- Excellent problem-solving abilities and demonstrated critical thinking
- Strong understanding of the payer landscape and how payer decision-making impacts providers and their patients
- Possess a strong intellectual curiosity and the desire to learn how clinical trial data and RWE factor into payer decision making
- Proven project management experience
- Ability to influence internal and external stakeholders
- Excellent oral, written, and presentation skills with the ability to use numbers and data to tell a story, influence decision-makers, and explain complex concepts clearly to a variety of audiences
- Previous product launch experience, preferably in the CNS space
- Familiarity with the current legal and regulatory landscape pertinent to the industry
SQRL
Company Description
ESW Beauty is a healthy living-inspired skincare brand that offers products made with clean ingredients, vegan, cruelty-free, and sustainable. Our products can be found in major retailers such as Whole Foods Market, Anthropologie, Free People, Eataly, Cost Plus World Market, and more.
Role Description
This is a full-time hybrid position for a Marketing Manager. This role will be responsible for overseeing the company’s digital marketing campaigns, planning brand events & and trade shows, developing social media strategies, managing relationships with influencers/brand partners, and leading the marketing team.
This position is ideal for someone who is creative, comfortable & enjoys wearing multiple hats, and is a skilled problem solver. We are looking for a candidate who has a true passion for beauty and startup life with the drive & work ethic to grow the brand with the team
Responsibilities
- Oversee the company’s digital marketing initiatives and social media campaigns to ensure they align with the brand vision and overall standards
- Partner with the creative team to proactively communicate asset needs that support overall execution across email, social media, and digital campaigns
- Own execution of the content calendar aligning with key brand initiatives, product inventory, and industry trends
- Work with the team to plan product launch events, trade shows, in-store demos, and other related events.
- Provide detailed analysis, monitoring, tracking, and reporting on the performance of online & and social channels, including Instagram, TikTok, and other relevant platforms.
- Review and approve all campaigns, and evaluates creative content
- Manage the marketing team’s day-to-day projects ensuring that they are executed on time, with quality, and aligned with set guidelines.
Qualifications
- 3-5 years of formal experience in CPG brand marketing (Prior experience working in the beauty or skincare industry is a plus)
- Experience in digital marketing, branding, event planning, and social media management
- Digital marketing skills including SEO, SEM, email marketing, and social media advertising
- Event planning and/or trade show experience
- Experience with e-commerce (ideally Shopify) and email marketing (ideally Klaviyo) platforms
- Analytical skills to measure and evaluate marketing performance
- Creativity and problem-solving skills
- Bachelor’s degree in Marketing, Communications, or related field
Job Details
- Job Type: Full-time
- Compensation: $60,000 – $75,000 (depending on experience level)
- Benefits: Health Insurance (provided after your two-month work anniversary), 401(k), PTO , VTO, travel experiences, and employee discounts
ESW Beauty
Unlock Your Acting Potential: New York City Casting Calls and Auditions on Project Casting
New York City, often dubbed the “Big Apple,” is not only the largest city in the United States but also a global epicenter for the performing arts. From the dazzling lights of Broadway to the bustling film and television studios, NYC offers a plethora of opportunities for actors at all stages of their careers. If you’re an aspiring actor looking to break into the industry or a seasoned professional seeking new roles, Project Casting is your gateway to the city’s vibrant casting calls and auditions. In this comprehensive guide, we’ll explore how Project Casting can help you navigate the competitive landscape of New York City’s entertainment industry.
Why New York City?
A Hub for Entertainment
New York City boasts a rich cultural heritage and a dynamic entertainment scene. It’s home to:
•Broadway Theater: The pinnacle of live theatrical performances.
•Film and Television Studios: Including Silvercup Studios and Kaufman Astoria Studios.
•Independent Film Scene: A thriving community of indie filmmakers.
•Commercial and Modeling Opportunities: Numerous advertising agencies and fashion shows.
The city’s diverse backdrop and iconic locations make it a favorite for filmmakers and producers, leading to constant demand for fresh talent.
Introducing Project Casting
What is Project Casting?
Project Casting is a leading online platform that connects actors, models, and other performers with casting calls and auditions across the United States. It offers a user-friendly interface where talent can find opportunities ranging from major film productions to local theater projects.
Why Use Project Casting for NYC Opportunities?
•Comprehensive Listings: Access a wide array of casting calls specific to New York City.
•Real-Time Updates: Stay informed about the latest auditions and opportunities.
•User-Friendly Search: Filter casting calls by type, location, and role requirements.
•Industry Insights: Gain valuable information on audition tips, industry trends, and networking events.
Navigating New York City Casting Calls on Project Casting
Setting Up Your Profile
To maximize your chances of landing a role, start by creating a compelling profile:
•Professional Headshots: Upload clear, high-quality photos.
•Resume: Include your acting experience, training, and special skills.
•Demo Reel: Showcase your talent through video clips of past performances.
Searching for Casting Calls
Use the platform’s search function to find opportunities:
1. Visit the Project Casting Website: Navigate to Project Casting.
2. Select Location: Choose “New York City” or specify boroughs like Manhattan, Brooklyn, or Queens.
3. Filter by Category: Select categories such as film, theater, commercials, or modeling.
4. Review Listings: Browse through the casting calls that match your criteria.
Understanding Casting Call Details
Each casting call provides essential information:
•Role Description: Details about the character, including age range, ethnicity, and personality traits.
•Project Type: Indicates whether it’s a film, commercial, theater production, etc.
•Audition Dates and Locations: Know when and where to show up.
•Submission Requirements: Instructions on how to apply, including materials to submit.
Tips for Success in NYC Auditions
Preparation is Key
•Research the Project: Understand the production’s tone, style, and context.
•Know Your Material: Memorize lines and be ready to perform with confidence.
•Dress Appropriately: Wear attire that fits the character without being a full costume.
Professionalism Matters
•Be Punctual: Arrive early to allow time for check-in and preparation.
•Bring Necessary Materials: Have extra copies of your headshot and resume.
•Positive Attitude: Maintain enthusiasm and courtesy throughout the process.
Networking Opportunities
Auditions are also a chance to network:
•Connect with Peers: Build relationships with other actors and industry professionals.
•Stay in Touch: Exchange contact information for future collaborations.
Unique Opportunities in New York City
Broadway and Off-Broadway Productions
Project Casting lists auditions for:
•Musicals and Plays: Opportunities to perform on some of the world’s most renowned stages.
•Workshops and Readings: Get involved in the development of new works.
Film and Television Roles
With numerous productions shooting in NYC, casting calls are plentiful:
•Major Studios: Auditions for films by prominent directors and producers.
•Independent Films: Opportunities to take on challenging roles in indie projects.
•Television Series: From network shows to streaming platforms like Netflix and Hulu.
Commercials and Print Ads
The city’s advertising industry offers:
•Commercial Spots: Appear in national or regional advertisements.
•Modeling Gigs: Opportunities for print and digital campaigns.
Success Stories
Testimonials
•“Project Casting has been an invaluable resource. The platform is easy to use, and I’ve found numerous auditions that led to significant roles.” – Michael L., Actor
•“Being new to NYC, I didn’t know where to start. Project Casting connected me with casting calls that matched my type and experience level.” – Tanya S., Actress
Leveraging Project Casting Beyond Auditions
Educational Resources
•Blog Articles: Access tips on acting techniques, industry news, and career advice.
•Workshops and Classes: Find information on acting classes and workshops in NYC.
Community Engagement
•Forums and Groups: Participate in discussions with fellow actors.
•Social Media: Follow Project Casting on platforms like Instagram and Twitter for updates.
Staying Safe and Informed
Avoiding Scams
Project Casting strives to verify all postings, but actors should:
•Research Productions: Ensure the legitimacy of the project and casting directors.
•Never Pay to Audition: Reputable casting calls do not require payment to apply or audition.
Adhering to COVID-19 Protocols
•Stay Updated: Be aware of any health guidelines or requirements.
•Follow Instructions: Comply with any safety measures outlined in the casting call.
Conclusion
New York City is a land of endless possibilities for actors, and Project Casting serves as a valuable tool to unlock these opportunities. By providing a centralized platform for casting calls and auditions, it simplifies the search process and connects talent with the projects that suit them best. Whether you’re dreaming of gracing the Broadway stage, starring in a film, or appearing in a commercial, Project Casting can help you navigate the vibrant NYC entertainment landscape.
Take the Next Step
•Visit Project Casting Today: Start exploring casting calls in New York City at Project Casting.
•Create Your Profile: Set up a compelling profile to catch the eye of casting directors.
•Stay Persistent: The road to success requires dedication, so keep honing your craft and applying to opportunities.
Embark on your acting journey in the city that never sleeps, and let Project Casting be your guide to the spotlight.


