Model Casting Calls and Auditions

Job description

Watson is looking for an experienced Senior Account Manager with an entertainment background. 

The ideal candidate is experienced in client management and social content production/project management. (Please note our account managers are hybrid producers – so production experience is crucial.) They are highly organized with strong writing skills and thrive in fast-paced creative environments.

This position will be responsible for running and managing a retainer that involves a major motion picture studio.

About You

You have a proven track record of developing and running high impact/high- vis campaigns. You are intuitive when it comes to client management and communicating cross functionally across various teams. You know how to discern and handle sensitive information – knowing what to share with whom and when. 

You have experience in collaborating with designers, copywriters, and strategists to help define social campaigns from concept through creation. We are looking for a senior leader who is a problem solver, extremely detail-oriented, a highly organized self-starter, who is hungry to be a part of the team and is comfortable being challenged.  

A portfolio, links and campaign samples outlining and your role in the campaign would also be welcomed.

Qualifications

• 4 + years experience in project management/account management
• Can work effectively with multi-disciplinary teams including designers and developers
• Experience in digital analytics, disseminating data and applying learnings to maintain the overall health of the campaign
• Bachelor’s degree in Communication, English, PR, or relevant discipline
• Due to the collaborative and senior nature of this role, the right candidate will need to be based in Los Angeles or open to relocating. 

Core Responsibilities

You will be responsible for managing and producing a social retainer at the highest level, working closely with our strategists, copywriters, and creative team. We are looking for a candidate who can demonstrate the ability to manage multiple internal stakeholders, and maintain the highest client servicing standards.

Production

Ability to kick off, maintain and close projects quickly and efficiently. Working closely with internal stakeholders to ensure your peers to ensure the campaign is delivered on time and with maximum effectiveness, responsibilities include;

• Leading the team through successful executions from start to finish
• Define and oversee project scope, as well as internal and external timelines, managing project from start to finish, disseminating information for the team and keeping production moving
• Managing internal resources including designers and developers
• Collaborating with a team of creatives and mentor junior team members
• Communicating to executive team overall health of assigned accounts and projects
• Lead weekly meetings with the wider team, providing updates on the status of a title, reviewing the status of production and planning next steps
• The ability to drive efficiencies in the production process, so the creative team are able to deliver on time and within budget
• Building out detailed production schedules, working with your fellow account managers to ensure there are no bottlenecks on the design floor
• Effectively communicate and organize client needs to the assigned team
• Communicate with clients on production schedules, working with them to ensure the campaign is executed to the highest possible standards

Client Strategy

Ability to demonstrate exceptional client servicing, building strong relationships with our clients, setting expectations and delivering to the highest standards, responsibilities include:

• Assessing client needs and team challenges proactively to create and enable effective internal and external solutions
• Maintaining a proactive account management lens, projecting hurdles and effectively crafting solutions to stay ahead
• Becoming a trusted advisor to the client while always considering the agency’s retention, growth, and expansion within the partnership 

Social Strategy 

Experience in managing campaigns with a heavy emphasis on all aspects of a social campaign with a deep understanding of social platforms, and best practices, responsibilities include:

• Working with the strategy team to build out content calendars informed by both the strategy and production
• Keeping a close eye on the channels to see what content is working, what the conversation from fans it  
• Maintaining a proactive lens as it pertains to social and digital campaign strategy, including staying on top of best practices, trends, product updates, new platform features, specs and any necessary insight-based pivoting

Attributes

• Impeccable attention to detail and highly organized
• Self-motivated and proactive
• A natural leader and personable 
• Ability to get stuck in and get the job done 
• Social media campaign experience and knowledge
• Excellent communicator; both written and spoken
• Able to manage complex social production projects 
• Responsible and capable of meeting tight deadlines
• Enjoy working in a collaborative environment
• Passion for quality design and innovation
• Confident and able to present / lead team / client meetings

About Watson

Watson is a team of multidisciplinary makers, thinkers, and doers collaborating with some of the top entertainment studios and brands in the world. We create immersive stories, campaigns, and content with a focus on craft and conversation.

For 15 years, we’ve been dedicated to the details, thoughtful design and copy, and an ongoing search for ideas that spark discussion. We strive to break the conventions of our industry, our tools, and our platforms in order for our work to be more noticed, valued, and discussed.

Our work spans across AV, digital, social, print, experiential, and OOH for brands like A24, Amazon, Disney, FX, Mattel, WB, and more. 

Watson is independently-driven, creatively-led, and minority-owned.

Watson Design Group, Inc.

L&T Technology Services Limited (LTTS) is a global leader in Engineering and R&D (ER&D) services. With 1,198 patents filed & 102 innovation and R&D design centers for 57 of the Global Top 100 ER&D spenders, LTTS lives and breathes engineering. Our innovations speak for themselves – World’s 1st Autonomous Welding Robot, Solar ‘Connectivity’ Drone, and the Smartest Campus in the World, to name a few.

LTTS’ expertise in engineering design, product development, smart manufacturing, and digitalization touches every area of human lives – from the moment one wakes up till the time one goes to bed. With 102 Innovation and R&D design centers globally, we specialize in disruptive technology spaces such as 5G, Artificial Intelligence, Collaborative Robots, Digital Factory, and Autonomous Transport.

LTTS is a publicly listed subsidiary of Larsen & Toubro Limited, the $21 billion Indian conglomerate operating in over 30 countries.

JOB RESPONSIBILITIES

• Establishes productive, professional relationships with key personnel in assigned customer accounts.
• Coordinates the involvement of company personnel, including support, service, and management resources, in order to meet account performance objectives and customers’ expectations.
• Meets assigned targets for profitable sales volume and strategic objectives in assigned accounts
• Proactively leads a joint company-strategic account planning process that develops mutual performance objectives, financial targets, and critical milestones for a one and three-year period.
• Proactively assesses, clarifies, and validates customer needs on an ongoing basis.
• Leads solution development efforts that best address customer needs, while coordinating the involvement of all necessary company personnel.

ACCOUNTABILITIES AND PERFORMANCE MEASURES

• Achieves assigned sales quota in designated strategic account.
• Meets assigned expectations for profitability.
• Achieves strategic customer objectives defined by company management.
• Completes strategic customer account plans that meet company standards.
• Maintains high customer satisfaction ratings that meet company standards.
• Completes required training and development objectives within the assigned time frame.

Candidate Profile :

• 8-12 years of experience with at least 5-6 years of business development experience in the US Geography
• Must have hands-on experience of at least 5-6 years in selling engineering services to Media & Entertainment industries.
• Good understanding of the offshore and global delivery model
• Team Handling experience would be an added advantage

L&T Technology Services

The Cartessa Culture – Only the Best

Bring your extraordinary selling skills to an industry leader in medical technology! Cartessa is the fastest growing aesthetic device company in the US. Every year we break company sales records, add new products, and increase our market share! Due to this explosive growth, we are rapidly expanding in markets across the US. At Cartessa, you will be empowered to shape your own career. Cartessa will support your growth with the training, mentorship, and guidance you need to own your future success.

Job Position Title: Area Sales Manager (ASM) – Michigan

This is a great opportunity for someone looking to take the next step in their aesthetic laser sales career OR for the quota-busting sales rep from a competitive B2B industry looking to break into capital medical device sales.

We are in search of candidates with 2-5 years of highly successful outside sales or B2B experience looking to change their future! The ideal candidate is driven, competitive, loves a challenge, willing to travel, has a winning attitude and can sell! This is an OUTSIDE, HUNTER MENTALITY, SALES role with heavy cold calling, prospecting, lead generation, equipment presentation, and closing responsibilities.

Responsibilities

· Identify and qualify leads through daily in-person cold calling, phone work, and networking via social media and events

· Overnight travel required that is territory dependent

· Develop and implement territory sales strategies to exceed annual sales quota

· Maintain communication with your manager and other members of your sales team to provide updates regarding your sales pipeline and new opportunities

· Keep and maintain any company-owned property and inventory in good working condition

· Perform other duties as assigned

Minimum Requirement

· 2-5 years of successful outside sales experience or B2B experience

Compensation

· W2 position with base salary + aggressive, uncapped commission plan

· Full medical, dental, vision benefits

· 401k

· Monthly travel + entertainment budget, including car allowance

Physical Job Requirements

· Must have a valid driver’s license and active vehicle insurance policy.

· Must frequently transport/move devices that are 60+ lbs

The Cartessa Difference

Cartessa Aesthetics, LLC sources leading aesthetic medical devices globally for U.S. and Canadian dermatologists, plastic surgeons, cosmetic physicians, and medical spas. Because we are not tethered to any one manufacturer, we are able to select amongst the most cutting-edge technologies that offer clinically proven efficacy, patient safety, and the best possible investment for patients and professionals.

Cartessa Aesthetics

OVERVIEW:

Our client is a producer of fragrances and flavors that are sold to manufacturers of “home care” and “air care” products like laundry detergents, dishwashing liquids, candles, floor cleaners, air fresheners, as well as of food and beverage products, cosmetics, personal care items like shampoo and conditioners, etc. We are looking to hire an enigmatic and experienced Sales professional who has experience in the Consumer Fragrance industry. You will be responsible for achieving sales and margin goals for the company, providing strategic direction to management, developing annual sales plans to increase market share, and collaborating with the Senior Leadership Team to develop/achieve plans, programs, and objectives that enhance the success of the company. All business is B2B. We do not sell anything directly to the consumer.

QUALIFICATIONS:

Education: Bachelor’s degree in is required. MBA preferred

Experience:

• Minimum 5 years of experience selling fragrances or flavors. Proven ability to manage a variety of projects and oversee the long-term goals of the company in the USA.
• Excellent business acumen.
• Ability to work with Microsoft Office products, particularly Excel. Working knowledge and experience with CRM and ERP systems.
• Excellent verbal and written communication skills; will interact with key customers, opinion leaders, as well as all levels of the organization to lead and facilitate a vision. Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; responds well to questions from both internal and external customers, and vendors.; demonstrates excellent group presentation skills. Writes clearly and informatively; varies writing style to meet needs of each audience. Ability to read, analyze and interpret general business periodicals, professional journals, technical procedures, and governmental regulations. Communicates confidently and articulately over the phone, through email and in person.
• Represents Company interests with the highest standards of professionalism and integrity. Natural curiosity to learn the business; what is working and where enhancements can help the company to grow. Provides a consultative selling process that overcomes objections and connects products with solutions that customers and prospects are seeking. Entrepreneurial spirit who understands the art of change management, networking, getting buy-in, and leading with a connected vision. Collaborative, supportive, humble, and genuine leader who can positively influence at all levels of the organization. Highly organized, credible, accountable, who can also take reasonable risks and make sound business decisions.
• Enjoys and thrives in a fast-paced, high-growth environment, with a huge drive to create an impact while also being an effective listener, respectful problem-solver, and a collaborative continuous learning team member. Willing to ‘roll up sleeves’ when necessary to get things done. Would enjoy working for a medium-sized family-owned business.

We offer a competitive base salary along with bonus and commission payouts. Monthly car allowance and expense account for travel and entertainment. We offer medical, dental, vision, life, and disability insurance coverages, 401K with employer match. Competitive PTO plan will be offered. Cell phone reimbursement plan, laptop computer, and all home office equipment expenses will be paid by the employer.

If you are interested and qualified, please apply today!

Wellington Executive Search

Winner of Philadelphia Business Journal’s Best Places to Work, Think-Traffic has an exciting growth opportunity for a technology savvy Account Director with 5+ years casino gaming, retail marketing, activation/consumer packaged goods, franchise, and/or food & beverage marketing experience. Our Account Director must be an enthusiastic self-starter who dots i’s and crosses t’s while being able to think outside the box.

Primary Responsibilities

• Serve as a trusted advisor, alternately driving strategic and tactical thinking for technical, business, and operational initiatives across client organization
• Drive thought leadership within both client organizations and the agency, and present examples of innovation, programs and trends to inspire the internal team and clients
• Responsible for account stability and growth
• Most visible client contact
• Establishes and builds strong personal and working relationships with designated client contacts and makes certain the agency maintains a “web” of contact throughout each organization
• Responsible for ongoing management, service, and profitability for assigned accounts and/or programs
• Most skillfully interacts and manages different personalities and skill sets
• Anticipates potential relationship or expectation issues, and advises the CEO and manager in time for the agency to act proactively
• Demonstrates a clear, comfortable, persuasive presentation style for both formal and informal settings
• Takes ownership of all account duties including but not limited to: status reports, meeting recaps and notes, meeting agendas, presentation and deck building, and billing & reconciliations
• Proactively manages all facets of the business on assigned accounts from budgets, to media plans, to social media and digital initiatives
• Tracks, reports and provides client with ROI on all initiatives managed by the agency so as to strengthen perceived value of agency contributions
• Processes assigned work requests in efficient, timely manner
• Proactively plans/hosts client entertainment and team building events

Client Accountability

• Maintains each client’s respect and confidence as a trusted advisor and confidant offering an eager and open ear, sound judgment, proven business acumen and a range of relevant approaches to various issues and opportunities
• Demonstrates a thorough understanding of the client’s business and industry, becoming the “subject matter expert”, and lead the Account Team(s) in understanding/knowing this information
• Provide strategic planning and direction on assigned account(s), and develop/present appropriate POVs to the client(s) as required to keep agency top-of-mind to client(s)
• Performs a leadership role in preparing and conducting casino competitive reports and client strategic sessions
• Writes effective marketing plans, creative briefs, work orders and reports
• Leads development and oversees implementation of an annual Client development plan
• Coordinates Plans Board meeting, as appropriate

Internal Perspective

• Remains in touch with the agency’s “day-to-day” business on behalf of clients – knowledgeable and conversant in their key issues, competitive situation, industry trends and the projects assigned the agency as well as other communication partners
• Demonstrates a willingness and ability to lead the positive, spirited debate of ideas and points-of-view in order to push “your team” and the agency at large to deliver a continuously improving product, both counsel and creative
• Communicates effectively and proactively with department heads regarding performance issues and opportunities for improvement
• Rigorously edits staff communications and presentation documents so that they are clear, concise and error free

Financial Management

• Proactively initiates discussion, and addresses any anticipated variance from, annual revenue goals
• Establishes annual billing and revenue goals for each client, tracking progress on a quarterly basis
• Identify specific opportunities for growth within existing client organizations
• Develops and employs selling skills to explore these growth opportunities
• Develop, present and negotiate annual agency fees/budgets
• Is a model for stewardship of our clients’ and the agency’s money – avoiding unnecessary expenditures, acting to minimize errors, and negotiating required costs
• Ensure clients’ perception that agency consistently provides value-added services
• Supervise and approve the development and administration of clients’ budgets
• Ensure/review the accurate and timely preparation of production, media, digital, and other budgets/estimates for approval
• Monitor and evaluate all costs from within internal agency teams and outside vendors

Requirements

• 5+ years of agency or allied communications industry experience that provides an understanding of advertising, marketing, media, creative, production, public relations, research, social, digital, agency finance, etc.
• 5+ years experience within the marketing industry, including agency experience in casino gaming, retail, activation, consumer packaged goods, franchise marketing, and/or food & beverage. Casino gaming experience a must.
• Franchise marketing or casino gaming experience a plus
• A conceptual understanding of marketing, branding, strategy and planning are required.
• Bachelor’s Degree
• Self-starter and self-motivated, with the ability to provide solutions without supervision
• Ability to work under pressure, meet deadlines, and handle multiple projects simultaneously
• Enthusiastic with excellent verbal and written communication skills
• Mac literate (Word, Excel, Outlook, Keynote)
• Thrives in a collaborative, fast-paced environment
• Organized, has attention to detail and able to multi-task
• Experience in client facing roles
• Facebook/Instagram/Twitter expertise required
• Strong leadership capabilities
• Proven ability to educate, train, and persuade

Send resume and cover letter to [email protected]

Think Traffic

Optomi, in partnership with a leader in the entertainment industry, is seeking a Product Manager to join their growing team.

What the right candidate will enjoy:

• The flexibility of a hybrid work schedule!
• Helping drive strategic initiatives across a growing company!
• Endless opportunities for growth and advancement!
• Be part of a collaborative, agile, innovative team!

Must haves:

• 5+ years of data product management experience or similar role instrumenting measurement solutions, managing data collection schemas or architecting relevant enterprise digital measurement solution or customer data platforms
• Proven track record partnering with Engineering teams to implement digital measurement solutions
• Polished communicator comfortable translating stakeholder needs into well-documented technical specifications.·Ability to review analytics implementation accuracy using Charles, Fiddler, or similar HTTP debugging proxy
• Expert handle on the rapidly evolving product analytics space
• Demonstrable analytical & problem-solving skills with ability to balance various priorities
• High-level of comfort building a roadmap and working within an agile, Jira-driven operating model
• Demonstrable expertise & passion for the Sports category with understanding of the digital media landscape

Nice to have:

• Advanced degree in computer science, information systems, software, or data science
• Experience in Product, Engineering or Solutions Architecture at industry leading product analytics or customer data platform organization

Optomi

Company Overview: Opening in Spring 2024 Planet Playskool & NERF Action Xperience will deliver dedicated unique and memorable experiences and create meaningful connections between our guests and the iconic Hasbro brands. We pride ourselves on offering engaging activities, immersive environments, and exceptional guest service. We are seeking a talented and creative individual to join our team as our Marketing Manager.

Job Overview: As the Cluster Marketing Manager, you will be responsible for developing and implementing comprehensive marketing strategies to drive attendance, increase revenue, and enhance the overall guest experience. You will work closely with various departments to ensure alignment with business objectives and maintain brand consistency across all channels.

Key Responsibilities:

1. Develop and execute strategic marketing plans to attract visitors, increase foot traffic, and drive ticket sales.
2. Create compelling marketing campaigns, including advertising, promotions, and special events, to generate excitement and interest in the attraction.
3. Collaborate with the creative team to produce high-quality marketing materials, including print ads, digital content, signage, and collateral.
4. Utilize digital marketing channels effectively, including social media, email marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising, to reach target audiences and maximize ROI.
5. Monitor and analyze marketing performance metrics, such as website traffic, conversion rates, and customer feedback, to identify areas for improvement and optimize campaign effectiveness.
6. Manage relationships with external vendors, agencies, and partners to ensure deliverables are met on time and within budget.
7. Oversee the attraction’s online presence, including website maintenance, content updates, and online reputation management.
8. Coordinate with the sales team to develop promotional packages, group sales initiatives, and partnerships with local businesses and organizations.
9. Stay informed about industry trends, market changes, and competitor activities to stay ahead of the curve and identify new opportunities for growth.
10. Foster a positive and collaborative work environment, providing guidance, support, and mentorship to team members as needed.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field (Master’s degree preferred).

• Proven experience in marketing management, with a minimum of 3 years in a similar role within the tourism, hospitality, or entertainment industry.

• Strong understanding of marketing principles, techniques, and best practices, with a focus on experiential marketing.

• Excellent analytical skills and proficiency in data analysis tools to measure and track marketing performance.

• Demonstrated ability to lead cross-functional teams, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.

• Exceptional communication skills, both written and verbal, with the ability to articulate ideas clearly and persuasively.

• Creative thinker with a passion for innovation and a keen eye for detail.

• Proficiency in digital marketing platforms, CRM systems, and graphic design software is a plus.

• Flexibility to work evenings, weekends, and holidays as needed.

Benefits:

• Competitive salary commensurate with experience

• Comprehensive benefits package, including health insurance, retirement plans, and paid time off

• Opportunities for professional development and career advancement

• Discounts on merchandise, food, and attractions

• Fun and inclusive work environment with supportive teammates

If you’re passionate about marketing and know how to create unforgettable experiences, we want to hear from you! Join us in shaping the future of our attractions and making lasting memories for guests of all ages. Apply now to embark on an exciting journey with Brite Management. 

Brite Management LLC (Brite) is a leader in delivering location-based entertainment operations and world-class visitor experiences. With a commitment to creating memorable experiences and brand affinity and connections, Brite is the strategic operating partner for numerous global brand entities. 

These include Planet Playskool, NERF Action Xperience, and Crayola Experience. 

Led by a team of industry experts, Brite continues to be a sought-after operating partner for some of the most well-known and innovative brands and experiences globally. 

For further information, please visit www.brite-management.com 

Brite Management

Careers with our Clients through Forvis Executive Search

Marketing Director – in office, Duluth GA

The Director of Marketing will develop, deploy and oversee a variety of marketing/advertising, social media and promotional events for this industry leader in the technology space. He or she will be responsible for strengthening brand recognition and loyalty and developing strategies to successfully launch new products and services.

The Director of Marketing reports to the Chief Marketing Officer and will oversee a small corporate team, as well as work closely with several external agencies on various marketing initiatives, ensuring that a cohesive plan is implemented strategically and maintained consistently. Plan, organize and execute several large annual events and multiple smaller, regional events, traveling 4-6 times per year for larger events and tradeshows.

In addition to end user branding and related advertising, this is a highly professional team who markets to a variety of audiences in the political/governmental, entertainment and entrepreneurial sectors.

STRATEGIC OBJECTIVES

• Design and implement wide-ranging brand marketing and advertising plans (develop 12-month promotional plans that promote consistent annual growth)
• Develop a collaborative marketing approach to drive the direction of all advertising, promotional and retention programs and partner with vendors and external agencies to create and deploy strategies to reach various targeted markets: print, television / radio, mobile and other channels (CRM/DM/EM)
• Cross-functionality is necessary to develop integrated programs; work closely with regional leaders, internal finance teams and sales managers to deploy cohesive strategies and ensure consistent understanding and integration throughout the organization
• Support all new product/service launches and integrate new sales opportunities into ongoing marketing promotions

Responsibilities

• Collaborate cross-functionally to develop accurate forecasts and research, analyze and utilize trends to develop the brand and identify potential opportunities for growth, providing recommendations to integrate advertising/marketing, public relations/media and customer promotional strategies
• Drive buy-in and integration throughout the organization, including with key stakeholders and regional leaders, ensuring collaborative alignment of all creative materials, campaign initiatives and overall brand marketing strategies
• Manage agency vendors and provide SME and direction that drives ongoing creative design and development
• Collaborate with various marketing professionals, internal and external, to develop digital media content and short and long-term campaigns that support on and offline marketing channels and overall objectives
• Working with external agency teams, develop and deploy online marketing initiatives, maintaining a relationship with SEM and SEO agency partners to ensure ongoing optimization to maximize the generating of leads
• Support the development of effective testing and controls measures to identify campaigns, tactics and content with the most successful conversion rates

Qualifications

• Development of proven marketing initiatives and successful launches
• Collaborative and team-oriented with solid data analysis and interpretation skills
• Strategy development skills are required with the ability to implement
• Must be adaptable and ready for changes as new project, opportunities, or leadership directs

Requirements

• Bachelor’s or Master’s in Marketing, Business or related field
• 7 – 10+ years of demonstrated marketing expertise
• 5+ years successful strategic development and deployment
• Design, develop and deliver marketing presentations to senior executives/Board

FORVIS’ Executive Search Practice

Watauga Group is seeking an Associate Digital Media Manager who has a strong desire to learn and grow in the paid digital media industry. This role will be responsible for supporting performance driven campaign activation, analysis, optimization, and reporting. This is a client facing role working with both the client(s) and internal account teams. This position reports to the Digital Media Supervisor.

Who We Are:

Recently named in Outside Magazines Best Places to Work 2023, Watauga is one of the largest women-owned media agencies in North America with offices in Orlando, Atlanta, Nashville, and Birmingham. We leverage two decades of specialized media expertise and our love for the outdoors and entertainment to help attractions, destinations, and outdoor brands maximize their sales and elevate advertising ROI. Watauga’s brand and performance advertising experts navigate today’s complex media landscape to create full-funnel advertising strategies encompassing the most effective mix of digital and traditional media channels, platforms, data, and technologies.

Who We Are Looking For

We are seeking an enthusiastic and driven associate level paid digital media manager who is eager to learn and grow in the fast-paced world of digital advertising. You have some experience in managing paid campaigns in channels such as Search, Social, and Programmatic, and are eager to expand your skills and knowledge. Your curiosity and analytical mindset drive you to constantly evaluate and improve campaign performance, pushing yourself to develop innovative strategies and achieve exceptional results.

Working in a remote setting, you excel in managing your tasks and priorities independently, relying on your self-motivation and determination to succeed. You have a genuine passion for outdoor recreation and enjoy working with companies that promote a healthy and enjoyable lifestyle for their customers. You are excited about the opportunities to make a real impact in the digital media field and are eager to continue learning and developing your skills in this dynamic industry.

What You Will Do

• Working in and expanding knowledge across all forms of Programmatic Media including Paid Search, Social, Display, Video, Native, etc.
• Assists in the execution, optimization and reporting of campaigns
• Assists in developing marketing strategies across all digital media channels
• Monitor campaign performance to ensure pacing, budget allocation and KPI goals are being met
• Analyze platform data and analytics metrics to assist in providing feedback to the Digital Analyst/Planner
• Process platform spend levels in billing system to reconcile planned budgets/vendor bills
• Stay current with new advances and opportunities in the digital marketing landscape

Your Qualifications 

• Minimum 1 year of successful, demonstrated experience of supporting or managing paid digital media campaigns across Search, Social, and Programmatic platforms.
• Minimum of 1-year hands-on experience with any of the following platforms. Certifications are a plus.
• Google Ads (Search, Display, YouTube, Discovery, Performance Max)
• Facebook Business/Ads Manager
• Paid Social – TikTok, LinkedIn, Pinterest, Snapchat, Reddit
• The Trade Desk DSP
• Display & Video 360 DSP
• Campaign Manager 360 Ad Server
• Google Analytics / GA4
• Google Tag Manager
• Strong written, presentation, and communication skills
• Impeccable attention to detail and follow through
• Highly curious, asks great questions, and listens intently
• Ability to think on your feet and quickly adapt to changing requirements and needs
• A determined, self-starter who can deliver results independently using superior organizational, project management and problem-solving skills
• A personal passion and interest in outdoor activities, recreation, travel, or attractions

Compensation & Benefits:

• Bonus and Incentive Plans. Quarterly and annual bonuses based on agency performance.
• Remote/Hybrid Work. Ability to work from home or office.
• Flexible PTO. Personal time off when and how long you need it to recharge and refresh.
• Health Insurance. 3 levels of subsidized medical insurance, including an HSA-eligible plan.
• Life & Disability Insurance. Watauga Group pays 100% of the premiums. 
• 401K Benefits. We match 100% up to 3% employee contribution, and an additional 50% match up to 2%. 
• Recreation Rebate. Receive a $250 annual rebate for recreational activities, accessories, or experiences.
• Tuition Reimbursement. Up to $5,250 per year for tuition and fees. 

Watauga Group

Digital Media Manager

Watauga Group is seeking a Digital Media Manager who has a strong background in paid digital media. This role will be responsible for executing & managing performance driven campaign activation, analysis, optimization, and reporting. This is a client facing role working with both the client(s) and internal account teams. This position reports to a Digital Media Supervisor.

Who We Are:

Recently named in Outside Magazines Best Places to Work 2023, Watauga is one of the largest women-owned media agencies in North America with offices in Orlando, Atlanta, Nashville, and Birmingham. We leverage two decades of specialized media expertise and our love for the outdoors and entertainment to help attractions, destinations, and outdoor brands maximize their sales and elevate advertising ROI. Watauga’s brand and performance advertising experts navigate today’s complex media landscape to create full-funnel advertising strategies encompassing the most effective mix of digital and traditional media channels, platforms, data, and technologies.

Who We Are Looking For

You are an accomplished paid digital media manager, possessing hands-on expertise in one or more of the following channels: Search, Social, and Programmatic. You have an inquisitive and analytical mindset that powers you to comprehend campaign performance at a deep level, enabling the development of advanced strategies and results. Thriving in a completely remote setting, your self-motivation shines through, allowing you to adeptly juggle tasks and independently manage daily priorities. You also have a true passion and interest in outdoor recreation and working with companies that truly make life more enjoyable, rewarding, and healthy for millions of people every day. 

What You Will Do

• Assist managing multiple clients with activation, management, analysis, optimization, and reporting for paid digital media campaigns across multiple platforms (Search, Social, and Programmatic)
• Maintain and optimize campaign performance at each applicable level (channel, tactic, audience, ad) based on client objective
• Conduct A/B testing and experiments to improve performance and overall campaign effectiveness
• Support and mentor coordinator and associate level digital team members with activation, management, optimization, tracking, and reporting
• Provide and present regular reports and performance insights to clients, highlighting key metrics, trends, and recommendations for improvement
• Collaborate with the Data Team to develop and monitor client reporting and dashboards
• Collaborate with cross-functional teams including Strategy and Media to bring a holistic approach to client management with strategy, planning, and optimization
• Assist with the billing process related to client digital media platform invoicing and reconciliation
• Assist with developing compelling ad copy, headlines, and extensions that align with client objectives and resonate with target audiences
• Independently seek out digital marketing industry news and platform updates with emphasis on sharing updates internally and externally
• Be a team player that is eager to collaborate, share knowledge, and solve challenges

Your Qualifications 

• 3+ years of successful, demonstrated experience executing and managing paid digital media campaigns across Search, Social, and Programmatic platforms
• Minimum of 1-year hands-on experience with any of the following platforms. Certifications are a plus.
• Google Ads (Search, Display, YouTube, Discovery, Performance Max)
• Facebook Business/Ads Manager
• Paid Social – TikTok, LinkedIn, Pinterest, Snapchat, Reddit
• The Trade Desk DSP
• Display & Video 360 DSP
• Campaign Manager 360 Ad Server
• Google Analytics / GA4
• Google Tag Manager
• Pixel, Measurement, and Tracking experience is a plus
• Prior agency experience is a plus
• Strong analytical acumen to evaluate effectiveness of digital campaigns
• Strong written, presentation, and communication skills
• Impeccable attention to detail and follow through
• Highly curious, asks great questions, and listens intently
• Ability to think on your feet and quickly adapt to changing requirements and needs
• A determined, self-starter who can deliver results independently using superior organizational, project management and problem-solving skills
• A personal passion and interest in outdoor activities, recreation, travel, or attractions

Compensation & Benefits:

• Bonus and Incentive Plans. Quarterly and annual bonuses based on agency performance.
• Remote/Hybrid Work. Ability to work from home or office.
• Flexible PTO. Personal time off when and how long you need it to recharge and refresh.
• Health Insurance. 3 levels of subsidized medical insurance, including an HSA-eligible plan.
• Life & Disability Insurance. Watauga Group pays 100% of the premiums. 
• 401K Benefits. We match 100% up to 3% employee contribution, and an additional 50% match up to 2%. 
• Recreation Rebate. Receive a $250 annual rebate for recreational activities, accessories, or experiences.
• Tuition Reimbursement. Up to $5,250 per year for tuition and fees. 

Watauga Group