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Marketing Manager
We’re building a powerful platform that drives customer loyalty
We’ve created a world-class digital loyalty and subscription platform that helps our clients connect and build loyalty with their customers. Around the world we work with leading convenience and foodservice retail brands such as Circle K and 7-Eleven.
Liquid Barcodes is headquartered in Norway and we also have offices in Spain and in the United States. We are a passionate global team and we have chosen Malaga in Spain as the centre of our platform development and quality assurance, as well as the hub for our customer success team that includes onboarding projects, customer operations and data analytics. In Cleveland we are building the US team to support our US customer base and growth agenda, with focus on Marketing, Sales and Customer Success.
The person we are looking for:
We’re looking for an experienced marketing professional to spearhead our brand positioning and product marketing. With your strategic mindset and experience you will shape our marketing initiatives to drive customer acquisition and growth.
Job Description:
You will lead our marketing efforts and be responsible for developing and implementing marketing strategies that drive brand awareness, customer acquisition, platform usage and revenue growth. You will be responsible for generating leads to our sales team through the ideation, creation and execution of strategic marketing initiatives and tactical marketing campaigns.
Responsibilities:
- Develop and execute comprehensive marketing strategies to promote our Subscription and Loyalty Platform to Convenience and Foodservice Retailers.
- Create and manage the marketing budget, ensuring optimal allocation of resources for maximum impact and marketing ROI.
- Conduct market research to identify key trends, customer needs, and competitive landscape to inform marketing strategies.
- Develop and maintain a deep understanding of the target audience, their pain points, and value propositions to effectively position our solution.
- Collaborate closely with cross-functional teams, including product management, sales, and customer success, to align marketing efforts and campaigns.
- Responsible for our website liquidbarcodes.com and our social media channels (LinkedIn most important)
- Develop and manage compelling content, messaging and collateral, including website, case studies, articles, ebooks, product sheets and other sales materials.
- Lead and oversee the implementation of digital marketing campaigns, including email marketing, social media, SEO, and paid advertising, to generate leads for sales and drive customer engagement together with customer success.
- Monitor and analyze marketing performance metrics, identify areas for improvement, and implement data-driven optimizations to drive revenue growth.
- Stay updated on industry trends and best practices in subscription and loyalty marketing, and leverage that knowledge to position our offering as a market leader.
The position is reporting to the CEO and General Manager Liquid Barcodes Inc.
Qualifications and skills:
- Bachelor’s degree in Marketing, Business Administration, or a related field. MBA is a plus.
- Proven track record of success in relevant product marketing roles, ideally toward Convenience and Foodservice Retail sector.
- Strong understanding of subscription and loyalty programs, ideally with experience from relevant marketing software / platform solutions as a service.
- Demonstrated ability to develop and execute comprehensive marketing strategies that drive customer acquisition, revenue growth, and brand awareness.
- Excellent written and verbal communication skills, with the ability to create compelling content and effectively communicate concepts to various audiences.
- Proficiency in digital marketing channels, including website, email marketing, social media, SEO, and paid advertising. We currently use WordPress and Mailchimp, however consider Hubspot (experience with Hubspot a plus).
- Strong analytical skills, with the ability to interpret data, derive actionable insights, and make data-driven decisions.
- Strong business understanding. Ability to translate key metrics and ROI model to powerful marketing messages.
- Solid team management skills, with the ability to inspire and motivate the team.
Liquid Barcodes
2 NEWS is searching for a dynamic News Producer who can craft a compelling, engaging newscast that is urgent and relevant to our viewers. Our newsroom is a collaborative, creative space where you can grow your skills and produce quality, impactful content that improve our community.
- Find and evaluate daily news content and organizing it into a cohesive newscast.
- Craft a rundown using strong editorial and creative judgement.
- Effectively and efficiently manage time and workflow.
- Use skills to win weather and breaking/developing stories.
- Write and copy edit scripts.
- Request and create graphics.
- Work with news team on story selection and overall focus of content.
- Contribute to the daily editorial process.
- Execute strategies that engage and grow audiences across all platforms.
- Performs other duties as assigned.
Requirements & Skills:
- Bachelor’s degree in Journalism, or a related field, or an equivalent combination of education and work-related experience.
- Prior production experience preferred.
- Strong news judgement and journalistic integrity.
- Able to excel under tight deadlines.
- Excellent communication skills with the ability to interact effectively with colleagues.
- Detail oriented.
- Ability to see big-picture and execute broad strategic and brand initiatives.
- Ability to learn, master, and utilize newsroom technology.
- Flexibility to work any shift.
- Must have a valid driver’s license with an acceptable driving record.
Nexstar Media Group, Inc.
POSITION TITLE: Manager, Whole School Engagement, Unified Champion Schools
REPORTS TO: Director, Unified Champion Schools
JOB CLASSIFICATION: Full-Time, Exempt
SUPERVISORY RESPONSIBILITIES: No
LOCATION: Remote and Northwest Ohio (with state-wide travel)
TRAVEL: 50%
Position Summary
Special Olympics Unified Champion Schools (UCS) is an education-based strategy for Pre-K through 12 and colleges/ universities that intentionally promotes meaningful social inclusion by bringing together students with and without intellectual disabilities to create accepting school environments. UCS utilizes three interconnected components: Special Olympics Unified Sports®, Inclusive Youth Leadership, and Whole-School Engagement. The Manager of Whole School Engagement is responsible for school-based program support and resources, school staff/volunteer training and management, and implementation of whole-school engagement initiatives in Pre-K to 12 schools. In addition, the Manager is responsible in the Northwest region for region-based growth, program leadership, direct management of the school relationships, and budgetary oversight related to Unified Champion Schools. Implementing whole school engagement activities on a year-round calendar—and working with the UCS staff to support the work in Inclusive Youth Leadership and Unified Sports®—will be the focus of the work.
This position requires a detail-oriented candidate who can engage with constituents at the school level: coaches, volunteers, educators, athletes (students with intellectual disabilities), partners (students without intellectual disabilities), and fans. The ideal candidate believes deeply in the mission of Special Olympics – in particular, in the value of Unified Champion Schools, in social inclusion as a school priority. This person will be capable of motivating and activating individuals and groups, holding face-to-face/virtual conversations, utilizing digital tools to promote the UCS efforts, implementing sports competitions, and collaborating effectively to ensure materials and resources earmarked to promote UCS are deployed effectively.
Essential Job Functions
(Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.)
- Drives and achieves Special Olympics Ohio’s strategic goals in assigned region to ensure progress toward the grant/funding metrics of Special Olympics North America’s (SONA) Unified Champion Schools objectives related to Unified Sports and Clubs
- In partnership with the Director, Unified Champion Schools, and UCS team, execute whole-community engagement opportunities across the state (i.e. memorandums of understanding with school districts/superintendents, colleges/universities, government engagement, professional sports organizations, places of worship, health organizations, media outlets)
- Collaborate, plan, organize, and implement high-caliber interscholastic sports competitions focused on inclusion, sportsmanship, school engagement, and athlete leadership, in the Northwest region
- Interface with other UCS, Special Olympics Ohio staff members, and community partners who support the activities of the Unified Sports and Clubs program
- Identify and develop a project plan from the 12 strategy points on which the UCS efforts will focus
- In collaboration with Special Olympics Ohio leadership, design and develop the plan, quarterly goals, and measures of success for the selected strategy points
- In collaboration with the Director, Unified Champion Schools, manage all aspects of regional UCS budget and necessary reporting to ensure compliance
- Integrate Inclusive Youth Leadership and Unified Sports® activities into the Special Olympics Ohio mission within Northwest region/school districts: State and Regional sporting events, school/youth divisions and competitions, volunteer opportunities, and other activities statewide
- In collaboration with the Director, Unified Champion Schools, manage all aspects necessary for reporting (athlete engagement, medical records, coaches training, participation data, etc.) to ensure compliance
- Collaborate with staff to develop professional skills related to the work
- Generate informational reports (digital and hard copy) to use in relational, district-level, and community meetings, and in reporting outcomes of competitions for sharing with district-level and community media
- Engage relevant stakeholders (parents, educators, district-level staff) to generate and collect impact stories
- Engage the same (a group of key stakeholders) in program evaluation at the conclusion of events
- Report regularly on the progress of the Whole School Engagement initiatives
- In partnership with the SOOH Development team, lead, cultivate, and drive access to new funding streams to ensure the long-term sustainability of Unified Champion Schools
Competencies
- Drive for Results
- Teamwork/Collaboration
- Effective Communication
- Ethical Conduct
- Internal/External Client Focus
- Youth Development
- Problem-Solving/Analysis
- Innovation
- Managing Vision and Purpose
- Business Acumen
- Leadership
- Strategic Thinking
Required Education & Experience
Bachelor’s degree in Urban Development, Community Organizing and Advocacy, Social Justice, Education, Education Leadership, Recreation/Fitness/Sports, or other similar field
Preferred Qualifications, Experience & Skills
- 2+ years of professional or volunteer experience in a role with a sports or school-based organization similar to Special Olympics; or in a closely related field, school, or non-profit organization
- Hold direct ties to and a viable relationship with one or more of the stakeholder groups in schools and communities where Special Olympics desires to have a deeper impact
- The ability to be a connector, organizer, and motivator, and will actively liaise between Special Olympics Ohio and local schools
- Strong proficiency in Microsoft Office; adaptive computer skills in other relevant database systems
- Strong interpersonal skills, good judgment, and be capable of communicating well, in both written and oral formats, with a diverse range of individuals
- Strong written communications to clearly and effectively articulate the programmatic and strategic objectives
- Strong organizational skills with attention to detail
Miscellaneous Information
- Position is full-time, exempt, and paid bi-weekly.
- Independent in-state travel required, including overnight and weekend travel as an essential function of position
- Close visual acuity required to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading
- Required to maintain and provide proof of valid, current state driver’s license and automobile property and casualty insurance at all times.
Other Duties
Please note this position description is not designed to cover or contain a comprehensive listing of activities. Duties, responsibilities and activities may change at any time with or without notice.
Special Olympics Ohio
RESPONSIBILITIES:
- Embrace Playhouse Square values and programs that further Diversity, Equity and Inclusion within the department.
- Coordinate the development and delivery of all donor email communications needed for each donor program, special events, and donor prospect campaigns.
- Utilize and remain up to date on knowledge of email tools including Eloqua and AudienceView, maintaining accurate donor segments and scheduling donor emails as needed.
- Coordinate the publishing of the quarterly Props donor newsletter and Props Between the Issues emails.
- Serve as the point person for playbill donor recognition and coordination of donor spotlight page.
- Update, create and maintain the development webpages utilizing these as another form of communication with current donors, while also engaging prospective donors
- Help create annual donor surveys as needed to better inform department priorities and focus.
- Create and proofread department collateral and design in line with branding guidelines.
- Serve as the Development communications representative at position-relevant organizational meetings and report back information to department as needed.
- Stay informed and knowledgeable on best practices for email and other direct mail fundraising strategies.
- Assist with special campaigns and communications as assigned.
- Assist with Department special events and special projects as assigned.
- Fill in for assist RJF Presidents’ Club staff as needed during evening and weekend performances.
QUALIFICATIONS:
1. Minimum 2 years of fundraising and/or communications related experience.
2. Knowledge of PC hardware and software. Database, Microsoft Word, and Excel experience preferred.
3. Excellent communication skills, both verbal and written.
4. Self-motivated with strong organization skills.
5. Outgoing, people-oriented person, with outstanding interpersonal skills.
6. Availability to work some evening and weekend hours.
7. Evening/weekend availability.
BENEFITS:
Playhouse Square offers an attractive and comprehensive benefit package to employees that provides exceptional coverage. This package includes:
- Medical, Dental and Vision Insurance
- Long-Term Disability Insurance
- Life Insurance
- 401(k) Retirement Plan
- Employee Assistance Program (EAP)
- Wellness Program
- Discounted Parking
Playhouse Square
Casting Call: Skilled Utility
Job Details: We seek skilled utility workers to join our production team for the ESPN College Football game between Iowa State and the University of Ohio. This is an exciting opportunity to be a part of a high-profile sports event and contribute to the production’s overall success.
Job Responsibilities:
- Assist in the setup and breakdown of equipment and production facilities.
- Provide support to various departments, including camera crew, lighting, audio, and production management.
- Operate specialized equipment or perform technical tasks as directed by the production crew.
- Ensure all equipment and materials are handled safely and stored appropriately.
- Assist with general on-site tasks as needed.
Requirements:
- Previous experience in a similar role within a television or sports production environment is preferred.
- Familiarity with production equipment and tools.
- Ability to take direction and work effectively in a fast-paced, dynamic environment.
- Strong problem-solving skills and attention to detail.
- Physical stamina and ability to lift heavy equipment when necessary.
- Excellent communication and teamwork skills.
Compensation:
- Rate: $250 for a 10-hour workday.
- Overtime compensation for hours worked beyond the standard 10-hour day will be provided.
HomeServe is a Great Place to Work, and while we’re biased, we’re not just saying that. We’re proud to have been certified as a Great place to Work the last three years. What does HomeServe do and what makes it so great? Well, we’re glad you asked!
We put people at the heart of everything we do. That’s priority number one for all of us. For the 4.7 million Customers we serve, that means being there when they have an emergency home repair need, such as getting their a/c working, clearing their clogged pipes, or fixing broken electrical systems. With over 1,000 municipal and utility Partners, that means providing their customers with access to affordable home repair plans, making it easier, faster and less expensive to have their home repair needs met. And for the more than 2,500 People working alongside us, it means fostering a rewarding, inclusive and challenging career experience that we think is second to none. At HomeServe, everyone is welcome. We know that having diverse teams has a positive impact on our work and ultimately helps us better serve our customers.
No matter your role at HomeServe, you’re part of a growing global team that’s collectively working to make home repairs and improvements easy. From our businesses in the U.S. and Canada, to those in the U.K., Belgium, France, Japan, Portugal and Spain, we have a shared vision to be the world’s largest, most trusted provider of home repairs and improvements. Our ambition is to do every job, in every home.
Position Overview:
In this highly visible and demanding role the Regional Operations Manager (ROM) will be responsible for managing a world class contractor network to deliver superior customer service on a 24/7 basis for residential plumbing, electrical and HVAC repairs. The ROM will help achieve corporate financial and customer service objectives by effectively managing contractor performance, actively participate in recruiting qualified contractors and training contractors on the “HomeServe Way”. In addition, the ROM will take the lead role in rate negotiation, strategic job cost management and work in conjunction with the contractor recruitment team to ensure proper coverage within their geographic territory to meet or exceed HomeServe quality standards. Furthermore, the ROM as a repair management subject matter expert, will work collaboratively with business development and account management to enhance the HomeServe product line and solidify our affinity partner relationships.
Although the position is home based, it will require frequent travel across the Great Lakes region and will require spending time at our corporate offices located in Chattanooga, TN and Norwalk, CT.
Essential Functions & Responsibilities:
- Manage existing contractor network to ensure superior quality, customer service and cost standards.
- Analyze job repair cost data and implement cost reduction strategies.
- Lead and encourage contractors to adopt state-of-the art advancements and techniques to enhance productivity and the customer experience.
- Work with the contractor recruitment and onboarding team to identify, qualify and train new contractors.
- Negotiate and establish competitive repair rates to meet or exceed underwriting targets and financial KPI’s.
- Provide initial and on-going training of contractors.
- Establish a rapport with key contractor personnel at operations and management levels.
- Perform and oversee quality inspections to ensure contractors are performing work to industry standards and all jurisdictional codes.
- Conduct and Lead regular contractor performance review meetings.
- Spearhead contractor round tables to share best practices and obtain feedback on HomeServe USA performance.
- Resolve customer complaints and take the necessary corrective action with contractors to prevent recurrence.
- Act as liaison between the Customer Advocacy Team and Contact Center to deliver quality service.
- Monitor industry related trends for opportunities to improve HomeServe and/or Contractor’s business operations.
- Remain current on national and regional regulatory standards and codes.
Job Requirements:
- Five years of proven service and/or repair management experience in plumbing / heating / electrical or residential construction projects.
- BS/BA degree in engineering, construction management or have at least 10 years practical experience.
- Independent self-starter capable of working collaboratively with multiple cross functional organizations.
- Strong ability to analyze data and develop a strategic plan to improve customer satisfaction and control repair costs.
- Outstanding computer experience required. Experienced working with Excel, Word and PowerPoint (Microsoft Office).
- Excellent oral and written communication skills with the ability to communicate effectively at all levels of the organization including the executive level.
- Valid driving license as well as valid U.S. Passport.
In Return, We Offer:
- Competitive compensation
- Career development and advancement opportunities
- Friendly, open and team oriented work atmosphere
- Excellent benefits including generous medical, vision, dental and life & disability insurance
- 401(k) plan with a company match
- Eligibility to enroll in up to two HomeServe coverage plans paid for by the company
Salary Range: $ 100,000- $118,400 USD
Annual Bonus Potential: 20%
HomeServe USA is an equal opportunity employer.
HomeServe USA
The Director, Product Program is responsible for all aspects of the product sales program (widely known as the Girl Scout Cookie Program and the Magazine & Snack Program), including developing an integrated educational program plan, developing, and implementing participant and volunteer training, managing logistics and inventory, and maintaining clear communication with stakeholders. This Director works closely with girl and adult volunteer members, GSNEO (Girl Scouts of North East Ohio) and GSUSA (Girl Scouts of the USA) staff, and supply vendors and partners (i.e.; bakers, manufacturers, delivery agents, reward providers). Under the direction of the Chief Operating Officer and through support of other staff, the Director of Product Program develops and implements successful strategies to ensure projected annual revenues are met while providing the highest levels of customer service.
Major Accountabilities:
1. Develops strategies and cultivates a strong team of staff and volunteers to facilitate the management and implementation of the product sales program.
2. Plans, researches, analyzes, and monitors financial and demographic factors to capitalize on marketing and sales promotion opportunities.
3. Coordinates and facilitates the interaction of internal departments and provides associated deliverables required for the program’s successful completion.
4. Trains, supervises, and coordinates functions and responsibilities of Product Sales Coordinators and Operations Coordinator.
5. Creates and implements a rewards structure that is both motivational and meets budgetary goals.
6. Assists with designing and implementing a public relations strategy with the Marketing and Communications Department that focuses on supporting the product sales function and girl program to include outstanding customer service.
7. Develops strategies and tactics to ensure full member participation in the fall product and cookie program.
Requirements
· Bachelor’s degree
· Proven leadership experience
· Experience with data-driven forecasting
· Experience managing logistics for large scale events/operations
· Computer literacy and technical knowledge of computer software programs such as Microsoft Office, Work, Excel, and PowerPoint.
· Able to work under pressure of many priorities and deadlines
· Ability to work well as a part of a team with a commitment to inclusiveness
· Ability to maintain confidentiality
· Self-starter with an entrepreneurial spirit
· Knowledge of the Girl Scout program preferred
· Ability to meet travel requirements, including local travel throughout north east Ohio, with occasional night, weekend, and
overnight travel
Physical Demands:
- This role is exposed to food products that contain nuts, wheat, dairy, and other possible allergens.
- This role assists in product delivery/pickup, and at times may regularly lift and/or move up to 25 pounds.
- This role, during product pick-up, is required to work outside on occasion, with exposure to the elements.
Girl Scouts of North East Ohio
To save time applying, Hormel Foods does not offer sponsorship of job applicants for employment-based visas for this position at this time.
ABOUT HORMEL FOODS — Inspired People. Inspired Food.™
Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $11 billion in annual revenues across 75 countries worldwide. Its brands include Planters®, SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin’s®, Columbus®, Wholly®, Hormel® Black Label® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the “Global 2000 World’s Best Employers” list by Forbes magazine for three years, is one of Fortune magazine’s most admired companies, has appeared on Corporate Responsibility Magazine’s “The 100 Best Corporate Citizens” list for the 12 years, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food.™ — to bring some of the world’s most trusted and iconic brands to tables across the globe. For more information, visit www.hormelfoods.com and https://csr.hormelfoods.com/.
RESPONSIBILITIES:
- Provides periodic and ad-hoc reporting based on issues discovered in the regular reporting that digs deep into markets and products issues with solid recommendations. Monthly delivery of actionable (actionable=answer the so what + action) tracking reports to include but not limited to:
- a. assortment optimization
- b. new items and their volume transfer
- c. market share
- d. shelving, aisle tests & new strategies
- e. Pricing and promotions
- f. ROM and key competitor performance.
- Annually develops and presents a strategic business plan based on a “best in class” focused on growth the category with Hormel Brands. Works with and drives the process with category management leaders, marketing and the consumer insights group to review all available resources, document voids/opportunities, create action plans to fill voids/drive opportunities where possible, filter them, condense & format them into category defining guidance. Communicates to key customers in the strategic business assessment (using BIC templates and being adaptive to what will lead thought with the customer) strategic solutions that will contribute to category growth.
- Is responsible for competitive and marketplace intelligence, analysis and reporting. This would include share gap reporting, price gap reporting, and market visits that determine competitive retailer strategies and tactics. Is responsible to develop and utilize the category management insights, to generate business development strategies and tactics, and help drive Hormel’s overall brand development. Is responsible for helping develop strategies that will further penetrate the customer’s organization.
- Provide category management talent development for direct report(s) and will need to effectively provide coaching and mentoring for new employees.
QUALIFICATIONS:
Required
- A bachelor’s degree or equivalent experience.
- Minimum of 2 years of sales/marketing/sales strategy experience.
- A pattern of initiative and independent leadership.
- Strong skills using technical tools such as Excel, IRi, Panel, customer POS, Nielsen ASO, etc.
- Proven problem solving and decision-making skills.
- The ability to take the lead in a team environment on a variety of complex projects.
- Well-developed interpersonal, organizational, and analytical skills.
- Well-developed written and verbal communication skills and presentation skills.
- Must be a Citizen or National of the United States, a lawful, permanent resident, or have authorization to work in the United States
- Applicants must not now, or any time in the future, require sponsorship for an employment visa
Preferred
- Minimum 3 years of sales/marketing/sales strategy experience.
- Category Management experience
- Previous experience with Kroger and/or Market 6/84.51 a plus.
Preferred location: Cincinnati, OH
BENEFITS: Hormel Foods offers an excellent benefits package. Competitive wages, annual merit increase performance reviews, medical, dental, vision, 401(k), stock purchase plan, pension, paid vacation.
For immediate consideration, send apply online at: www.hormelfoods.com/careers
At Hormel we invite difference and diversity in all aspects. We offer a space of support, understanding, and community. We are committed to the journey! Learn more about our progress here: https://www.hormelfoods.com/about/diversity-and-inclusion/
Hormel Foods Corporation is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, gender, gender orientation, gender identity, national origin, disability, or veteran status.
Hormel Foods
LMG is seeking our next amazing Content Director to join our growing team. The Content Director is responsible for leading a team of copywriters, reviewing their content, and coaching them to continually improve in their ability to communicate marketing messages to intended audiences.
At LMG, the Content Director is responsible for leading content strategy and execution to ensure that each piece communicates product benefits clearly and generates results. The content team writes, edits, and proofreads copy for a wide range of collateral including email, direct mail, trade show materials, video scripts, and in-store signage for nationally recognized brands. This is a management position representing the content team in the Creative Services department.
LMG currently has a two days/week in-office policy to reinforce collaboration, relationships, and our unique culture. Ability to work at least two days weekly in either the Dayton, Ohio or Charlotte, North Carolina office is required. Applicants that cannot commute to one of our offices weekly will not be considered.
Desired Skills
- Education and 5+ years of real-world management experience
- Ability to simplify and clarify concepts to help copywriters generate outstanding content and grow as writers
- Ability to take direction and feedback from clients and internal teams
- Comfortable sharing strategic approaches to content development and explaining intention
- Demonstrated ability to work independently as well as collaboratively
- Ability to work under pressure
- Sense of humor
- Confidence without arrogance
- Desire to be part of a small, experienced team committed to having fun while doing great work
All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Employment Status: Exempt
Lunne Marketing Group
A Luxury, high-end brand consumer goods company is looking for an experienced Trade Channel Manager to join their team in Northeast Ohio.
NOTE: This full-time role requires the individual to be within commuting distance of the company Headquarters in Northeast Ohio OR candidates within commuting distance of High Point, NC. This position is NOT A FULLY REMOTE ROLE, it will require several days working on-site in our offices. Partial relocation assistance is available.
The opportunity comes with a total rewards package including a market-competitive salary, an annual performance bonus, and so much more! Our benefits package includes a 401(k) plan with generous company match, comprehensive health insurance, paid time off (PTO), paid holidays, life insurance, short-term disability, wellness programs, voluntary benefits including dental, vision & more, flexible spending accounts for health and dependent care and generous employee product purchase discounts.
Summary: The Trade Channel Manager is responsible for developing and managing strategic sales and marketing initiatives that bring awareness to the brand and generate profitable sales relationships and growth within the trade market, focusing on Interior Designers. Collaborates with regional representatives to discover fresh business opportunities, enhance current trade partnerships, and ultimately boost sales. This position works closely with internal stakeholders when developing strategies for new business and works to ensure alignment.
Primary Tasks and Responsibilities
- Responsible for driving profitable sales growth within trade market for all brands
- Creates strategic sales and marketing initiatives that bring awareness to the brand and generate sales within the trade market, focusing on Interior Designers.
- Responsible for the identification, evaluation, development, execution and support of new trade partner relationships.
- Works with territory representatives to identify new trade accounts while strengthening existing trade partner relationships to drive increased sales.
- Manages incoming leads with goal of generating revenue and margin growth.
- Develop marketing campaigns to drive trade channel business strategy.
- Works with the marketing team in all aspects of campaigns for trade channel including but not limited to: media advertising, digital marketing, social media, literature development, trade shows and program development.
- Works with sales and marketing teams to develop best in class programs (including loyalty programs) to engage the targeted customer. Evaluates program performance to ensure timely and effective delivery of sales and margin goals.
- Collaborates with internal business partners including marketing, sales, product development and ownership to develop strategies to identify and address new business opportunities.
- Collaborates with Showroom Channel sales leaders to ensure trade programs and initiatives support showrooms by directing relevant trade sales to showroom channels.
- Develops cross functional relationships with Sales, Marketing, Finance, Supply Chain, Customer Care and IT to ensure integration and alignment.
- Responsible for the accurate planning and execution of budget for trade channel
- Maintains a comprehensive understanding of the trade channel. Conducts regular market visits to stay current on consumer and category trends, competitors, and shares channel/customer insights with the Company’s sales, Product, Marketing, and other relevant stakeholders.
- Presents business plans, leads quarterly business reviews for trade channel.
- Support related trade marketing events and shows. Coordinates events at shows to drive showroom visits. Works with Visual Merchandiser to maximize new and repeat visits to showroom during trade shows.
- Other duties as assigned.
Special Requirements: Ability to travel (domestic) up to 15% of the time.
Level and Type of Education Required: Bachelor’s degree in Marketing, Communications or Business Management required or Associates Degree plus 5+ years’ additional work experience.
Related Work Experience Required: 7 years of professional sales and/or marketing experience with increasing responsibility, preferably in the residential design industry.
Necessary Specialized Training, Knowledge, Skill and Abilities
- Understanding of the Trade/Interior Design market and can “speak the language” of the designer, i.e. interior design styles, techniques, materials, color palettes, key suppliers, etc.
- Outstanding professional writing and content development skills.
- Campaign management experience.
- Marketing communications experience: website, marketing automation, social media, email, etc.
- Understanding and insight of customer and competitor behavior, promotion process, product management and pricing.
- Strong marketing proficiencies, including business and market analysis.
- Strong analytical skills. financial acumen/ ability to manage budgets and understand financial models.
- Excellent communication skills (both verbal and written) and skilled at delivering sales presentations.
- Demonstrated project management skills to deliver on time results.
- Expertise with vital business software: Excel, Qlik, CRM, SharePoint, ERP, etc.
- Possesses teamwork/collaboration, leadership and facilitation skills.
- Experience negotiating, structuring, and implementing partnership agreements.
Work Environment and Physical Requirements
The following descriptions are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Ability to work in an office and perform in a corporate environment. While traveling work environment will vary (i.e. airports, showrooms, hotels, etc.).
- Ability to sit or stand for prolonged periods of time.
- Ability to view computer screen and type on a keyboard.
- Ability to converse over a telephone (hear, speak).
The Company is committed to a policy of Equal Employment Opportunity, all qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.
Candidates must possess authorization to work in the United States, as it is not our practice to sponsor individuals for work visas.
Confidential