Chicago Casting Calls & Acting Auditions

As consumer expectations and interests change, we are looking at our Retail Marketing and in-store experience strategies differently. As the Retail Marketing Manager, you will be an instrumental part of this ever-evolving retail world and how we go to market with our key product and brand stories.

You will create and drive strategic and executional retail marketing plans, partnering closely with key stakeholders to ensure all activations, programs, and experiences drive internal employee and external consumer engagement. The goals are to drive consumers to Vans Retail stores and to ensure once the consumer is in the store, they are captivated and immersed into a complete VANS experience.

Join the Vans Family

Vans® is the original action sports footwear company, rooted in authenticity and creativity. Founded in 1966, we have thrived on a legacy of impacting our greater community through four pillars: action sports, music, art and street culture. We are constantly inspired by the creative voyagers within our company and community. For them, creativity is about the journey, not just the output. Our mission is to empower everyone to use creativity to discover themselves. Our vision is to create a world where anyone can be their unique self.

At Vans, our culture sets us apart and influences everything we do. We are driven by our five values: We have HEART – also referred to as the “Van Doren Spirit”. We are relentlessly CURIOUS about our consumers and the world around us. We are UNAPOLOGETICALLY AUTHENTIC and whole heartedly believe the most “Off the Wall” thing you can do is be yourself. We are driven by a spirit of INGENUITY. And we are passionate about local COMMUNITIES. And most of all, we are a family that has fun together.

At Vans we empower creative exploration and inspire youth culture through a commitment to inclusivity. We welcome anyone and everyone into our global family and proudly celebrate and environment where individuality is embraced, equal opportunities thrive, and everyone is empowered to reach their greatest potential.

By joining our family, you will be immersed in an environment of incredibly supportive and collaborative people. We work hard across a multitude of initiatives to bring the Van Doren Spirit to life. We live for what we do.

How You Will Make a Difference

What you will do:

• As the Retail Marketing Manager, you will lead our efforts around engaging with employees and the community within our existing and new Vans retail locations.

• You will build a comprehensive playbook for how we connect with the community and activate around new store openings that is catered to geographic location and store tier.

• You will create a strategy for how we engage with our retail staff to educate them on new products and brand initiatives to equip the with the tools to successfully engage with consumers. Internal Use

• You will work with internal cross-functional partners and external creative agencies to determine how and when we activate seasonal events across our stores around key moments or product launches.

• You will be responsible for overseeing all traffic driving marketing initiatives, be it through lease required advertising, seasonal promotions, external partnerships with Yelp and Google, and internal media teams.

• You will oversee and manage the Retail Marketing budget and ensure spend aligns with seasonal and annual priorities across employee engagement, marketing, and activations.

How you will do it:

• Be a critical member of the new store opening process to drive awareness and excitement around Vans new store openings.

• Leverage our store associates to drive brand messaging and key product stories, be it through employee seeding, employee contests, product knowledge materials, and more.

• Create engaging, memorable and interactive retail brand experiences that drive store traffic and incite purchase.

• Manage a seasonal calendar of all retail marketing initiatives across owned and partner channels to ensure we have ongoing support throughout the year and during key consumer moments.

What success looks like:

• Strong engagement with retail staff that ultimately leads to stronger consideration and conversion of key product priorities.

• Engaging and memorable activations and events that drive awareness, excitement, and conversion within our retail locations.

Free To Be, Inclusion & Diversity

As a mission-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

kills for Success

Years of Related Professional Experience: 5+ years of professional experience in Brand Marketing and/or Retail Marketing.

Educational Position Requirements:

A formal education and subsequent undergraduate/graduate degrees are nice to have, but we are most interested in your total experience and professional achievements.

What we expect you already know:

• Strong knowledge of the current retail landscape.

• Ability to collaborate and work cross-functionally and influence strategy.

• Experience managing external creative agency partnerships.

• Strong knowledge of macro and micro trends in major North American cities.

What we will teach you:

• Vans go-to-market strategy

• How to be part of a best in class marketing team

VF Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Perservere.

What’s in it For You

We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial wellbeing for all VF associates. When it comes to benefits, we’re the total package. Go to MyVFBenefits.com and click on “Looking to Join VF?” to learn more.

Our Parent Company, VF Corporation

VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. It’s a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com

We just have one question. Are you in?

Vans, a VF Company

JOB PURPOSE:

The Product Manager is responsible for the broad set of strategic activities involved in developing and managing a winning product portfolio in their assigned product line(s) while also laying out the pricing and GTM strategy across the organization. This position will develop brand strategy, new product innovation roadmaps, and other initiatives to create sustainable competitive advantage and profitable growth at 10%+ CAGR or 3X market growth (whichever is greater). This position is part of the Product Management team and works in close collaboration with the Product Operations and Project Management functions within that team. This position reports to Director, Product Management (Platform). Our hybrid work environment includes two (2) remote days/week.

RESPONSIBILITIES

• Subject Matter Expert on assigned product line(s), with deep understanding of the product, chemistry, users, customer requirements and emerging trends

Drive Strategic Planning Process

• Create the 3-to-5-year strategic product plan that translates into actionable 0-2 year functional, business and marketing plans
• Assist sales and finance functions with annual budget processes
• Perform strategic periodic reviews of the product line analyzing it from a financial, market, competitor and user perspective
• Identify initiatives for revenue growth and margin expansion for the product line(s)
• Coordinate a cross functional team to select initiatives based on P&L impact and financial investment to build into the platform’s 1–3 year action plan

Product Portfolio Management & New Product Development

• Create and manage a competitive winning product portfolio for the product line(s)
• Establish holistic innovation plans to create sustaining and breakthrough new product development. Identify opportunities for growth ideas based on user insight, market opportunities, trends and ideas. Utilize a deep understanding of target audiences to ensure that new products and services solve real user problems and capture opportunities.
• Build business cases including market opportunity, investments, profitability and growth projections.
• Align across the organization with Sales, R&D, Operations, Marketing, etc.

GTM & Pricing Strategy

• Develop and execute a clear, compelling, aligned growth strategy to maximize the potential of Rust-Oleum, including identification of barriers to purchase, projects to be done, brand positioning, visual identity, product & portfolio excellence, and innovation
• Partner with cross-functional teams to develop multi-channel brand strategy and ensure optimal go to market strategy
• Provide strategic direction and influence to ensure brand strategies and plans are effectively executed to ensure delivery of brand plans
• Define Strategic Communications & Demand Generation needs for the product line(s) and help inform marketing channels used along with the size of the budget
• Collaborate with the Pricing team to create and maintain the pricing strategy for the product, aiming at maximizing profitability while staying market competitive

Product Line Branding & Value Proposition

• Drive commercialization and brand activation efforts working cross functionally with other Marketing departments, including Strategic Communications and Trade
• Work closely with Sales team to align Sales, Marketing and Customer strategies
• Direct and support user/market research & insights and competitive activity

QUALIFICATIONS

• Education: 4-year BS degree in business or engineering, with an MBA being an advantage
• Experience: 5+ years of experience in product management and marketing functions as well as innovation/new product development; experience in consumer goods preferred
• A successful track record of driving net sales and profit growth
• An entrepreneurial mindset to quickly capitalize on market opportunities
• Insights-driven with the ability to take a spark of an idea and translate it to an unmet user need and/or market opportunity
• Analytic and strategic thinking skills, with ability to digest complex information and make data-driven decisions
• Strong financial skills to utilize the decision support systems to analyze multiple aspects of product line performance
• Leader with the ability to exert formal and informal influence across functions
• Passionate problem solver and creative thinker, with ability to pitch new ideas and be open to feedback
• Dynamic and agile; ability to think in a creative and strategic way but are adept at delivering operationally to ensure tasks are followed through to completion. Ability to work efficiently and flexibly to deliver results
• Strong decision making and prioritization skills, especially when multiple trade-offs are involved, and faster decision are required
• Empathy and good listening skills to understand the needs/pain points of your user/customers/ stakeholders
• Excellent ability to effectively facilitate requirement gathering/elicitation sessions with senior business leaders/ stakeholders

LEADERSHIP TRAITS

• Strategic Planning: Is proactive, forward-looking and can anticipate trends. Has vision and can create competitive and breakthrough strategies and plans.
• Change Management: Ability to adapt to change, anticipate future needs, is flexible, overcomes resistance to change, and demonstrates managerial courage.
• Problem Solving: Is able to understand and evaluate complex issues and devise and implement successful solutions. Is focused on results, can see hidden problems, and takes logical approach and probes fruitful sources for answers. Is proactive and decisive in nature.
• Communication: Has effective verbal communication and presentation skills, has effective writing abilities (clear and succinct), had executive presence, has active listening abilities, and can convey important or critical messages that have the desired effect.
• Collaboration: Identifies opportunities for shared resources, seeks partnerships, is a team player, and involves others. Builds commitment, fosters open dialogue, and supports diversity and input from all team members. Is open minded and transparent.
• Decision Making: Uses critical thinking skills, has a track record of making high quality decisions, does not hesitate when making decision, is confident, and is action oriented.
• Developing Others: Coaches others and nurtures emerging leaders. Is a keen listener, provides challenging/stretch assignments, encourages development, confronts and deals with. performance issues effectively and delegates tasks effectively in order to develop others.
• Judgment: Adopts strategic, analytical and carefully weighted decision-making process in the evaluations of alternative scenarios.
• Financial Acumen: Has demonstrated financial acumen, can successfully budget and forecast, and understands cost implications of decisions.
• Integrity & Commitment: Demonstrates integrity, has commitment, shows moral courage, demonstrates emotional intelligence, is values-driven, respects the Company culture, and demonstrates responsible entrepreneurship. Has a can-do attitude and the desire to go above and beyond.

Rust-Oleum is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, or any other protected class

Rust-Oleum Corporation

EMEA Marketing Manager

JobAdder is on the hunt for a creative, proactive, EMEA Marketing Manager to take care of all offline marketing for the region. This role works at both a strategic and operational level, and is responsible for both the EMEA regional plan, and local execution against business objectives.

This is a key senior role in building JobAdder’s regional brand awareness, market penetration and credibility – both through executing on global strategy at a local level, and identifying and taking action on localised nuances and opportunities, requiring a more tailored approach.

The JobAdder marketing team consists of a core team of experts delivering global campaigns and assets, alongside regional leads driving local strategy, events and initiatives. This role is for the EMEA region, working in synergy with the global team.

The Benefits

• An excellent remuneration package.
• Health and mental wellness benefits.
• Flexibility to put your family first at all times – work from home or office
• An amazing team – supportive, fun and caring with team building, fun activities and lots of social events.
• Career experiences – lateral, vertical and rotational.
• Time off – for your Birthday, an annual wellbeing day, a Joy Day at the end of every quarter and time off over Christmas in addition to your 5 weeks annual leave.
• Plus most importantly a genuinely relaxed, happy, respectful, energetic working environment where you will actually look forward to coming to work each day.

The Role

• Centred on building our EMEA prospect base in partnership with the sales team, to drive opportunities for sales conversations
• Define, prioritise, execute and optimise a local campaign calendar – including, but not limited to webinars, sponsorships, industry events, PR, awards, landing pages, reports, customer testimonials/case studies
• Work with internal and external stakeholders to define topics, coordinate and/or build out event presentations and branded collateral as necessary
• Manage online webinar execution from start to finish – social media hype, email invitations, content preparation, moderating, sharing post webinar
• Bring our brand to life in an engaging and remarkable way: through creative theming, innovative branded swag, and rewarding and memorable experiences
• Strategically work alongside the partnership team to create joint marketing opportunities with our partners, that are mutually beneficial for both sides of the relationship
• Manage EMEA-focused marketing budget and reporting
• Work closely and proactively with all members of the marketing team to leverage skills, share ideas, seek feedback and influence growth
• Collaborate with the marketing team on ensuring that global campaigns are relevant and timely with the EMEA market
• Coordinate JobAdder’s presence at local events and conferences
• Take a lead in organising JobAdder hosted events
• Strategic partner to the regional sales leads in defining, refining and executing on regional strategy
• Work closely with the local sales team to understand and share regional market, competitor and customer insights and opportunities
• Own and communicate key performance data, insights, actionable recommendations and initiatives back to the global marketing team and broader business
• Intentionally expand JobAdder’s footprint by identifying and nurturing a carefully selected portfolio of strategic relationships with local partners and influencers
• Drive local presence through finding and managing relevant listings, review sites, award entries, affiliations.
• Build a localised hub of marketing excellence to service the specific needs of the region.

Attributes and Experience

• 7+ years experience in any of the following industries or business types: SaaS, Startup, Recruitment, preferred
• You embrace adventure – you are ready for anything, full of initiative and excited by change
• You have an entrepreneurial mindset – a natural born problem solver, prepared to have a go, not too proud to admit failure, and prepared to pivot when needed in a relentless pursuit of growth.
• You are a data champion with an eye for detail – measuring everything, A/B testing, optimising and looking for opportunities to scale.
• You find a better way, you make it happen – you have the capacity to think strategically, but are happiest hands on and taking action.
• You are a fast learner – quick to pick up new platforms and technologies
• You are resilient and determined – with a sense of urgency, and an ability to work quickly under pressure to get results.
• You are perpetually curious – not afraid to ask questions or admit you don’t know the answer, and hungry to learn.
• You are a natural communicator – with an ability to connect with others at all levels
• You are a team player – you know that while you may go faster by yourself, you will go further if you connect and collaborate well with others, both internal teams and external partners and suppliers

Skills:

• Strong communication and interpersonal skills
• Strong organisational and operational skills
• Excellent time and budget management
• Fluent in Google Suite. ie Google Sheets, Slides and Docs
• Basic HTML for email or landing pages
• Familiarity with the following tools and channels for building out comms: WordPress, LinkedIn, GoToWebinar, Vimeo, Canva
• Sound understanding of CRM tools/marketing automation platforms – Hubspot preferred
• Desired but not essential: Video editing skills to recut webinar content into bitesize snippets for social channels
• Desired but not essential: Bachelor’s degree in marketing, digital, comms or related field

About Us

JobAdder is a dynamic and innovative Software as a Service (SaaS) organisation with over 200 employees across 5 countries and over 25,000 customers worldwide. We are a recruitment management platform that assists companies and recruitment agencies to create a competitive advantage within their recruitment and hiring processes.

Recruitment and staffing is all about people. People helping people fulfill roles that bring joy and change lives. We’re here to help liberate recruitment professionals from unnecessary admin, supercharge their productivity, and empower them to focus on the humanity of recruitment – building rich and rewarding experiences for candidates, clients and colleagues alike.

Our mission is to make recruitment more efficient and joyful for everyone involved. Our vision is to be the world’s favourite recruitment platform. All of our people actively contribute to our culture and company values; Empathy, Customer, Innovation, Results!

Next Steps

JobAdder is all about spotting people’s potential as well as considering past experiences. We believe this helps us build a more diverse and inclusive team culture. So if you think you have what it takes, but don’t necessarily meet every single point on the job description, please still get in touch. We’d love to have a chat and see if you could be a great fit.

JobAdder

Online and in-stores across the country, our experts are bringing customers’ dreams to life. To continue being the best at what we do, we need the very best people. The big dreamers, go-getters and team players who thrive in fast-paced, high-energy environments.

With over 30 years at the forefront of an ever-evolving industry, we’re always looking for new ways to improve. Embracing new ideas and offering flexible solutions, both digitally and in-store to delight our customers, enhance their shopping experience and inspire our colleagues. And our work is only just beginning.

Understanding and communicating with our customers is essential to our success at Carpetright. To do that, we have teams of talented and innovative marketing experts. Join the marketing team at an exciting time for the brand and become a key contributor in our innovation journey, helping us fast forward our mission to be the best.

The opportunity: Website Manager, Purfleet, Essex / Hybrid Working

About The opportunity:

We’re transforming the way we do things here at Carpetright, so this is an exciting time to join our fantastic Customer Marketing Team and really make a difference. We’re looking for a customer obsessed, experienced Website Manager to lead the day-day management activities of the websit e. This is an important role within the business to manage the development roadmap, CRO, UX, KPIs and trading.

A little more detail:

• Day to day management of Carpetright.co.uk website to agreed business objectives and customer acquisition/lead generation goals
• Develop A/B testing and CRO plans and manage tests to ensure continuous improvement of site metrics focused on site funnels for both ecommerce and lead generation.
• Ownership of site development roadmap, working with group resource to ensure on time delivery
• Manage Digital Executive to ensure site kept updated and focused on core KPIs
• Optimisation of personalisation and site search

About you:

• Previous experience in website management and site trading within a retail environment
• Someone that grasps different customer journeys on the same site (lead generation vs trading)
• Strong google analytics experience
• Experience with CRO and UX including site development and ideation
• Experience building tests would be an advantage
• Optimizely platform experience would be an advantage
• Commercially minded and able to demonstrate ROI delivered
• Experience managing a Digital Executive to ensure products and categories are updated
• Excellent communication and influencing skills, able to proactively challenge at all levels.
• Ability to manage own and others workload in an agile way
• Analytical and able to find solutions to challenges
• Customer obsessed
• A desire to continually question and learn

Ready for that next step? Browse our latest opportunities and discover how you can become one of the proud faces of Carpetright at www.carpetright.co.uk

Carpetright

Description:

Red Letter is seeking a Content Manager that will specialize in content management on the digital marketing management team, pursue the agency’s mission, and live the agency’s core values daily. The Content Manager is a salaried, full-time position in the Nashville, TN office with some flexibility with schedule and occasional remote options.

The Content Manager will:

• Collaborate with digital team and clients to ensure web properties are in alignment with client national, regional, and global strategies, plans and priorities
• Develop and maintain an understanding of target audience behavior and how digital content influences said behavior
• Successfully coordinate a wide range of digital web projects with minimal errors and quick response time – projects can range from content updates via CMS to email content coordination, social media coordination, etc.
• Plan, publish, and monitor social media posts for a portfolio of clients
• Stay up to date with content marketing trends and bring ideas to the broader team, and clients
• Assist with ongoing reporting needs, as needed
• Other duties as assigned

Requirements:

Responsibilities & Duties Include (but aren’t limited to):

• Capture client needs or client opportunities
• Keep track of client projects internally and update status reports
• Overall awareness of budgets and tracking methods
• Request jobs within project management system, providing creative brief with all information necessary for creatives to complete tasks/job
• Work with internal/external teams to build pages and test for accuracy
• Be able to make basic updates in the content management system with basic HTML
• Program and/or publish web and social media content according to editorial calendars
• Provide campaign support as needed
• Create social media posts utilizing Canva
• Coordinate yearly surveillance and make updates via the CMS
• Create wrap-up reports using information from Google Analytics
• Provide recommendations based on analytical findings

Qualifications and Skills Include:

• College degree in business, communications, advertising, public relations, marketing or related field is required
• 1-3 years’ experience in content management preferred
• Must be well-organized, extremely detail-oriented, can handle multiple projects simultaneously, and can work under strict deadlines
• Have a strong command of MS Office (Outlook, Word, PowerPoint, and Excel), Basic to intermediate level of understanding of Adobe Creative Suite and Content Management Systems like WordPress and Webflow
• Be able to communicate clear, concise, but detailed instructions in writing
• Experience with customer service
• Basic understanding of HTML is a plus
• Google Analytics, Google Tag Manager certification is a plus
• Ability to multi-task, but most importantly, prioritize
• Ability to present ideas and build presentation decks with clarity and context
• Ability to receive objective criticism and improve upon it
• Critical thinking and problem-solving skills

Red Letter Communications

J. Wade Public Relations is a boutique lifestyle PR and social media firm with a coveted portfolio of top hotel, restaurant, design, real estate, and fitness clients, including 1 Hotel San Francisco, Turks and Caicos Islands Tourist Board, Four Seasons Resort Napa Valley, Four Seasons Hotel Embarcadero, Jordan Winery, Jay Jeffers, Celebrity Chef Michael Mina, Garza Blanca Resorts & Spas in Mexico, Les Bordes Estate in France’s Loire Valley, Yerba Buena Island, Urban Villages (Populus | RailSpur), Yonder Escalante, Tony’s Pizza, and more. 

We are currently seeking an experienced social media manager to join our tight-knit team of seasoned specialists. The ideal candidate has 2 – 5 years of social media experience, is highly organized, collaborative, creative, and has a positive can-do attitude. This position reports to our Director of Digital Strategy.

The social media manager’s responsibilities will include:

• Assist to develop social media strategies for a variety of clients across Instagram, Facebook, and LinkedIn
• Act as a day-to-day lead for clients, including account management and responses to timely requests
• Develop social media content calendars
• Develop and edit Instagram Stories and Reels
• Schedule approved content across platforms
• Help to manage photo shoots including shot list development, scheduling, and final photo selections
• Oversee community management (monitoring and responding to comments and DMs)
• Influencer relations, including research, outreach, contracts and briefs
• Assist with paid social media campaigns
• Assist with monthly social media reports
• Monitor social media trends and staying abreast of new platforms and best practices
• Support with managing junior team members

Required Qualifications:

• 2-5 years of work experience with social media content creation
• Strong understanding of the social media landscape, including Facebook, Instagram, TikTok, etc.
• Experience creating compelling social media content
• Excellent writing, storytelling and communication skills
• Understanding of marketing principles and social media analytics
• Working knowledge of content creation, reporting, and scheduling tools like Sprout Social, Later, Canva, etc.
• Highly organized and able to simultaneously manage multiple projects
• Works well in a collaborative team environment

Great corporate culture with many perks that ensure we stay connected while we maintain a hybrid schedule, including quarterly get-togethers, office closure between Christmas and New Year’s, and summer Fridays. 

Competitive benefits package with competitive base salary commensurate with experience, year-end bonus, 401(k), and full health care benefits. J. Wade PR also provides ample opportunities for learning and career growth.

San Francisco, Los Angeles, and Denver-based candidates are preferred.

Learn more about the agency and our client roster by visiting www.jwadepr.com and follow us on Instagram at @jwadepr.

J. Wade Public Relations

Who we are
ADARMA began life in 2009, with a fierce determination to make cyber resilience a reality for every organisation, every day. This has guided us as we’ve adapted and grown to become one of the UK’s leading threat specialists. Our journey is remarkable. But what’s ahead is even more inspiring. Together, we’re growing and transforming like never before.  We’re partnering with even more customers, and creating more innovative and resilient solutions.  And we’re taking our thinking and our whole sector further, every single day. 

What you’ll do 

We are looking for a Digital Marketing and Operations Manager for a 12-month fixed term contract with experience in running, managing and reporting on digital campaigns to work with our marketing team. The ADARMA marketing team is responsible for executing digital-first marketing strategies to drive brand awareness, create loyal fans and accelerate revenue generation within the cyber security space.

What you’ll bring 

·       Proven marketing and communications experience, working with a wide variety of stakeholders to develop and deliver marketing and communication programmes

·       Relevant tech B2B marketing experience engaging with CISO / C-suite persona, ideally in the cyber security space

·       Excellent knowledge of and experience leveraging Marketo and Salesforce.com

·       Experience of delivering impactful campaigns in a digital environment including paid & organic social, display advertising, content syndication, SEO and email & webinar programmes

 This role can be delivered remotely, however our preference would be for candidates to be based near or be willing to travel to our Edinburgh and London sites.   

What we offer

Competitive compensation and benefits package including:

– Private health care, health cash plan, 24/7 employee assistance programme and mental wellbeing platform / application access

– Hybrid working

– Ongoing training and development opportunities with industry recognised accreditations and qualifications

– Paid time off for training days and voluntary work

– An extra day of leave to celebrate your birthday

– Company pension

– We encourage autonomy and entrepreneurship enabling our employees to influence the strategy and direction of the business

Adarma is striving to promote an inclusive company culture where everyone is empowered to achieve more. Having a diverse workforce that includes people with disabilities and unique backgrounds is paramount to achieving this. We believe in equal opportunities for everyone and fairness for all our employees and potential candidates. We are working to ensure that we provide our candidates with an environment in which they can thrive and reach their full potential. We are deeply committed to driving diversity and inclusion across our entire organisation and are continually working to ensure that our recruitment process is both fair and accessible to everyone.

If you are unable to apply for a job, access our careers page, or have concerns about the recruitment process, please do not hesitate to contact our People Team ([email protected]) and we will be happy to help you.

BA-J244 
 
Adarma Security

Who we are
ADARMA began life in 2009, with a fierce determination to make cyber resilience a reality for every organisation, every day. This has guided us as we’ve adapted and grown to become one of the UK’s leading threat specialists. Our journey is remarkable. But what’s ahead is even more inspiring. Together, we’re growing and transforming like never before.  We’re partnering with even more customers, and creating more innovative and resilient solutions.  And we’re taking our thinking and our whole sector further, every single day. 

What you’ll do 

We are looking for a Digital Marketing and Operations Manager for a 12-month fixed term contract with experience in running, managing and reporting on digital campaigns to work with our marketing team. The ADARMA marketing team is responsible for executing digital-first marketing strategies to drive brand awareness, create loyal fans and accelerate revenue generation within the cyber security space.

What you’ll bring 

·       Proven marketing and communications experience, working with a wide variety of stakeholders to develop and deliver marketing and communication programmes

·       Relevant tech B2B marketing experience engaging with CISO / C-suite persona, ideally in the cyber security space

·       Excellent knowledge of and experience leveraging Marketo and Salesforce.com

·       Experience of delivering impactful campaigns in a digital environment including paid & organic social, display advertising, content syndication, SEO and email & webinar programmes

 This role can be delivered remotely, however our preference would be for candidates to be based near or be willing to travel to our Edinburgh and London sites.   

What we offer

Competitive compensation and benefits package including:

– Private health care, health cash plan, 24/7 employee assistance programme and mental wellbeing platform / application access

– Hybrid working

– Ongoing training and development opportunities with industry recognised accreditations and qualifications

– Paid time off for training days and voluntary work

– An extra day of leave to celebrate your birthday

– Company pension

– We encourage autonomy and entrepreneurship enabling our employees to influence the strategy and direction of the business

Adarma is striving to promote an inclusive company culture where everyone is empowered to achieve more. Having a diverse workforce that includes people with disabilities and unique backgrounds is paramount to achieving this. We believe in equal opportunities for everyone and fairness for all our employees and potential candidates. We are working to ensure that we provide our candidates with an environment in which they can thrive and reach their full potential. We are deeply committed to driving diversity and inclusion across our entire organisation and are continually working to ensure that our recruitment process is both fair and accessible to everyone.

If you are unable to apply for a job, access our careers page, or have concerns about the recruitment process, please do not hesitate to contact our People Team ([email protected]) and we will be happy to help you.

BA-J244 
 
Adarma Security

Who we are
ADARMA began life in 2009, with a fierce determination to make cyber resilience a reality for every organisation, every day. This has guided us as we’ve adapted and grown to become one of the UK’s leading threat specialists. Our journey is remarkable. But what’s ahead is even more inspiring. Together, we’re growing and transforming like never before.  We’re partnering with even more customers, and creating more innovative and resilient solutions.  And we’re taking our thinking and our whole sector further, every single day. 

What you’ll do 

We are looking for a Digital Marketing and Operations Manager for a 12-month fixed term contract with experience in running, managing and reporting on digital campaigns to work with our marketing team. The ADARMA marketing team is responsible for executing digital-first marketing strategies to drive brand awareness, create loyal fans and accelerate revenue generation within the cyber security space.

What you’ll bring 

·       Proven marketing and communications experience, working with a wide variety of stakeholders to develop and deliver marketing and communication programmes

·       Relevant tech B2B marketing experience engaging with CISO / C-suite persona, ideally in the cyber security space

·       Excellent knowledge of and experience leveraging Marketo and Salesforce.com

·       Experience of delivering impactful campaigns in a digital environment including paid & organic social, display advertising, content syndication, SEO and email & webinar programmes

 This role can be delivered remotely, however our preference would be for candidates to be based near or be willing to travel to our Edinburgh and London sites.   

What we offer

Competitive compensation and benefits package including:

– Private health care, health cash plan, 24/7 employee assistance programme and mental wellbeing platform / application access

– Hybrid working

– Ongoing training and development opportunities with industry recognised accreditations and qualifications

– Paid time off for training days and voluntary work

– An extra day of leave to celebrate your birthday

– Company pension

– We encourage autonomy and entrepreneurship enabling our employees to influence the strategy and direction of the business

Adarma is striving to promote an inclusive company culture where everyone is empowered to achieve more. Having a diverse workforce that includes people with disabilities and unique backgrounds is paramount to achieving this. We believe in equal opportunities for everyone and fairness for all our employees and potential candidates. We are working to ensure that we provide our candidates with an environment in which they can thrive and reach their full potential. We are deeply committed to driving diversity and inclusion across our entire organisation and are continually working to ensure that our recruitment process is both fair and accessible to everyone.

If you are unable to apply for a job, access our careers page, or have concerns about the recruitment process, please do not hesitate to contact our People Team ([email protected]) and we will be happy to help you.

BA-J244 
 
Adarma Security

Digital Marketing Manager

Why take a look?

Ready to raise your game? The Carlstar Group is the industry leader in the specialty tire and wheel market that offers the security of a large global company and the speed/ autonomy of a small company.

You are an up-and-coming digital marketing innovator who has mastered the day-to-day management of your current organization’s channels and products, and now you’re ready to elevate to the next level.

You’ll be a great fit if:

• You are a self-starter and enjoy a fast-paced, constantly evolving, manufacturing environment
• You can “connect the dots” between relevant data and what you’re seeing take place in the production environment
• You are comfortable with risk and driving quick implementation of creative and innovative solutions
• You seek out challenging projects and assignments and see them as learning opportunities
• You demonstrate grit in overcoming setbacks or obstacles
• You have an insatiable hunger to continuously improve yourself and your organization

What you get:

• An exciting, face-paced environment
• The speed in which a “Small-Large” company pushes and supports changes
• Frequent interaction and support from company leadership
• Direct access to C-Suite leadership to help guide you through your career and work-related challenges
• Autonomy to grow and shape the future of the company
• Grooming and development for next level opportunities
• Interactions with industry-leading OEM manufacturers

Company Overview

With approximately $750 million in revenue, The Carlstar Group, LLC (“Carlstar” or the “Company”) is a leading producer of specialty tires, wheels, and assemblies for diverse end markets including: lawn & garden, construction, power sports (primarily all-terrain vehicle tires), trailers, and agriculture.

Carlstar (and its predecessor) have been in the engineered rubber products business for over 100 years and sells its products under many of the most recognized brand names in their respective market segments including Carlisle, ITP, and Cragar, among others. In addition, the Company has one of the broadest distribution channels and the largest installed bases within its served North American markets. The Company is a strategic supplier to leading OEMs such as John Deere, Polaris, Husqvarna, Stanley Black & Decker, and BRP, and is sole sourced on a number of their leading platforms. Approximately 59% of Carlstar’s revenue is derived from higher margin aftermarket sales, leveraging the Company’s large installed base of OEM products. Carlstar has approximately 3,400 employees and operates four manufacturing facilities in both North America and China and twelve distribution centers.

Carlstar is engaged in serving lower volume, higher mix business where the Company must economically manage thousands of SKUs with low individual order quantities through a complex distribution network in a marketplace that highly values timely and accurate order fulfillment.

Through the implementation of efficient operational (enhanced SIOP, lean manufacturing, inventory planning, optimization of the distribution network, redesign and value engineering of compounds and products, improved process control, activity based costing, etc.) and intelligent commercial (dynamic pricing and material margin management, new product development, refined channel management, new account conquests, etc.) strategies, the company is targeting improving performance to over 12% EBITDA margins on substantially higher revenue over time. The company is on a very strong performance trajectory today.

To learn more about The Carlstar Group, please visit the company’s web site: https://www.carlstargroup.com/.

Position Summary

The Digital Marketing Manager is responsible for development and implementation of action plans that build and maximize Digital Marketing and engagement in the company’s business strategy, key products, and services. This position will provide support to Marketing, Sales and Product Managers through the regional execution of marketing campaigns, as well as generate and manage content in alignment with our business strategy.

This position reports to the EVP, Sales and Marketing.

Pivotal Experience & Expertise

Carlstar seeks an action-oriented, self-driven, proven marketing leader, who has demonstrated the intellectual horsepower, energy and creativity to transform a growing, dynamic business.

• Partner with key customers including, Secondary Supply Retailers, Warehouse Distributors, Market segment distributors and online retailers.
• Execute digital marketing and sales strategies in line with the company vision and strategic priorities.
• Lead execution and measurement of digital user acquisition strategies and strengthen relationships with distributors, and channel partners.
• Analyze performance of all digital marketing campaigns, assess against goals (ROI and KPIs), to drive improvement to campaign effectiveness.
• Gather customer insights through market research and ongoing evaluation to support further improvements in capabilities, tools, and methods.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points, including Carlstar’s direct customer interface portal.
• Continually measure and analyze marketing channels, content and critical metrics to improve message delivery and understanding.
• Evaluate emerging technologies and standard methodologies. Provide thought leadership and perspective for adoption where appropriate.
• Develop strategy and priority guidance regarding digital activities focused on website content/upgrades, E-commerce penetration, social media and other digital communications.
• Brand ambassador who has experience with brand transition is a plus.
• Bachelor’s degree in Marketing, Digital Marketing, UX/Design or Communication. MBA or Master’s degree an asset
• Minimum 3 years of experience in marketing
• Extraordinary, highly creative writing skills, with an innate attention to detail
• Strong communication and project management skills, with the ability to juggle priorities and move projects forward while maintaining high work quality

Leadership Capabilities & Culture Fit

• Unquestionable integrity, ethics and judgment. The courage and ability to take a strong position when required for the good of the Company.
• Excellent communication and influencing skills. The ability to be collaborative and creative in their ability to translate complex issues in terms readily understandable to a broad audience.
• Highly intelligent and analytical, possessing the intellectual curiosity to probe and understand how the dimensions within their area of responsibility work and influence the broader business.
• Demonstrated business orientation. This individual must have commercial instincts and financial acumen and will be able to connect operational decisions to the broader business and investment thesis.
• Self-awareness and the natu
• ral ability to build trust and confidence, especially with functional/P&L leaders, his or her peer group, and the executive leadership team.
• Strong interpersonal skills. An ability to positively engage with people at all levels of the organization.
• He or she will embrace a philosophy of transparency, healthy debate and accountability.

The Carlstar Group