Chicago Casting Calls & Acting Auditions

Marketing Coordinator

Starr Hill Presents/Red Light Management

Starr Hill Presents/Red Light Management is seeking an experienced marketing professional to report to the Director of Marketing in its Charlottesville, VA office.

This full-time role will be part of a small, dynamic team promoting concerts across three premiere venues in Charlottesville – the Ting Pavilion, Jefferson Theater and Southern Café and Music Hall.  Some duties of this position include graphic design, digital marketing and social media, website maintenance, compiling and distributing data and reports, volunteer coordination, market research, managing ticket lists and other administrative duties.

Seeking someone with excellent organizational and analytical skills, ability to multitask and maintain multiple timelines. Ideal candidate will be willing to learn, be proactive, is detail oriented and is ready to bring their creativity to the table. Live entertainment experience preferred but not required. Positive and outgoing attitude a must. 

Qualifications/Requirements:

·      2+ years of hands-on digital marketing experience preferred

·      Experience managing social media channels

·      Strong graphic design skills. Knowledge of Adobe CS (Photoshop + InDesign) required.

·      Strong communication and interpersonal skills as well as good judgment

·      Proficiency in Word, Excel/Google Sheets, Dropbox, Google Drive

·      Experience with Customer Relationship Management a plus but not required

·      Experience with independent project execution

·      BA/BS degree strongly preferred

·      Must be able to work from the Charlottesville, VA office. This is not a remote position.

·      Passion for live music

Responsibilities include but not limited to:

·      Manage weekly newsletter eblasts and database maintenance in collaboration with the Marketing Director and Box Office Manager.

·      Maintain a weekly social media calendar and schedule posts across all three venues to ensure that fresh and creative media content is shared on a regular basis.

·      Graphic design and maintenance of web content, posters, venue signage (digital and print) and other collateral as needed.

·      Manage print orders and schedule pickups/drop offs for distribution.

·      Assist with social media advertising for Jefferson and Southern shows.

·      Maintenance of venue websites as needed.

·      Assist Director with invoicing and compiling backup for show settlements, as needed.

·      Organize and maintain archives of images, copy and reports.

·      Ensure that the weekly on sale calendar is up to date along with all ticket links

·      Process ticket requests and manage comp lists for will call.

·      Coordinate volunteer staff and street team for Pavilion events and other select shows.

·      Work with Marketing Director to manage intern workflow.

·      Overall support for marketing department.

To apply, please send resume and cover letter 

Red Light Management

Job Details:

LeadStack Inc. is an award-winning, one of the nation’s fastest-growing, certified minority-owned (MBE) staffing services provider of contingent workforce. As a recognized industry leader in contingent workforce solutions and Certified as a Great Place to Work, we’re proud to partner with some of the most admired Fortune 500 brands in the world.

Title: Social Media Coordinator

Location: Los Angeles, CA

Duration: 6 month W2 contract

Pay Rate: $27 – $30/hr on W2

Description:

HBO/HBO Max Brand Marketing

The Position:

Located in New York or LA and reporting to the Manager, HBO/HBO Max Editorial Strategy & Social Media, this position will be responsible for writing, editing, publishing, and pitching content for HBO and HBO Max brand channels, and assisting on cross-platform campaigns and initiatives.

Primary Responsibilities:

Ideate, pitch, and create brand content, with an emphasis on video, for digital platforms including talent concepts, influencer campaigns, and organic programming content.

Edit simple clip-based content for social media profiles.

Manage a weekly production calendar.

Help craft editorial strategy for social media handles.

Support and execute always-on editorial campaigns across existing and new social media platforms.

Concept talent and influencer content for social media platforms.

Write high-engagement and error-free copy that reflects the HBO/HBO Max brand voice. ? Serve as a liaison between the social team and marketing stakeholders to ensure cohesive strategies and integrated campaigns.

Balance multiple projects with short and competing deadlines.

Requirements:

1-2 years’ experience working on social and/or editorial marketing for a media or entertainment brand.

Experience working with and/or knowledge of Avid or Adobe Premiere.

Impeccable organizational and communication skills.

Understanding of the video production workflow.

Knowledge of social media best practices, trends, and analytics tools.

Excellent time management skills and attention to detail.

Interest in, and knowledge of, HBO and HBO Max programming is vital to the role. ? A passion for social media and pop culture.

Possible overtime or weekend work may be required.

To know more about current opportunities at LeadStack, please visit us at https://leadstackinc.com/careers/

LeadStack Inc.

The Jim Henson Company has remained an established leader in family entertainment for over 60 years and is recognized worldwide as a top-tier, award-winning film production company and an innovator in creatures, puppetry, and live-action and animated television. Henson’s most recent feature film credits include Guillermo del Toro’s Pinocchio (2023 Academy Award winner for Best Animated Feature), the independent film The Portable Door, (releasing April 2023 on MGM+), and the sequel to Alexander the Terrible, Horrible, No Good, Very Bad Day, currently in production for Disney+. Recent television credits include the reboot of Fraggle Rock: Back to the Rock and the animated series Harriet the Spy for Apple TV+.

The Jim Henson Company is seeking a talented Coordinator to join our 2-person Digital Puppetry Studio. The Henson Digital Puppetry Studio uses patented technology to allow producers, directors and performers to manipulate three-dimensional CG characters in full CG environments. This is done in real-time for broadcast or streaming.  

Responsibilities:

Supervise internal technology development while keeping the team focused and organized.

Portfolio organization and talent recruiting. Outreach and relationship building with animation and VFX schools.

Coordinate meetings and send calendar invites.

Meeting prep for internal and client meetings.

o  Securing NDAs.

o  Preparing supplemental materials.

o  Coordinating lot access and meeting logistics

o  Research on new companies and people.

Participate in the creation of promotional materials and decks for the department.

Prepare and track staff workload (Primarily for the Creative Supervisor as well as intermittent freelance staff)

Serve as a liaison between DCS and other departments at the company.

Supervise the upkeep of the equipment inventory and the departmental wiki.

Coordinate start paperwork for new hires.

Weekly payroll review and coding.

Sign and code overhead invoices and credit card charges and submit them through the appropriate channels. Create and log POs as necessary.

Prepare weekly executive meeting updates.

Keep tabs on license server and ensure that software licenses are tracked, adjusted, and/or renewed in a timely and efficient manner.

Coordination of schedule for the edit bays

Take and process notes and next steps in departmental meetings.

Ensure that freelance invoices are submitted on time by directly following up with contractors on a weekly basis.

Maintain digital filing system for department.

Qualifications:

At least 2 years in a production coordinator position or equivalent.

Ability to solve complex problems efficiently.

A positive can-do attitude.

Pay Scale: $60,000-$85,000/year depending on experience.

Please apply online by submitting a resume, cover letter and salary requirements to [email protected]:

The Jim Henson Company is an Equal Opportunity Employer.

We strive to foster a diverse environment and build a team that is inclusive across race, color, gender, sexual orientation, gender identity/expression, disability, age, national origin, and veteran status.

The Jim Henson Company

About the company:

Anker is the global leader in consumer power delivery, and its products are used by 100s of millions of consumers all around the world to keep their laptops, smartphones, and tablets charged. In addition, through its brands AnkerWork, Eufy, Nebula, and Soundcore, Anker develops award-winning products that support premium audio, home entertainment, home security, audio and video conferencing, and emerging robotics space (robotic vacuums and more).

More information about the company

https://us.anker.com/

https://us.eufylife.com/

https://us.soundcore.com/

https://us.seenebula.com/

https://us.anker.com/pages/about

About the position:

Do you want to be the brand voice of the World’s No.1 Mobile Charging Brand in the social media world? How does the idea of interacting with over 1 million fans about technology on a daily basis sound to you? Are you ready to bring your passion and knowledge about the fast-changing social world and make a positive impact through social media? Yes, that’s the position we are hiring for!

This social media manager position will be responsible for the planning, content development, posting and result analysis for Anker’s omni-platform social media channels including Facebook, Instagram, and Twitter. You will be driving social media growth and engagement by creating highly engaging and informative content, speaking to an audience who speak the language of technology. The ideal candidate should be passionate about technology, loves having a voice on social media, and and is one who is ready to work in a fast-paced environment, have a creative eye and an incredible team player on a global scale.

Essential Duties/Responsibilities

· Drive social media and social community strategy, management, and brand voice across multiple social channels (e.g., Instagram, Facebook, YouTube, Tik Tok)

· Plan and develop social media content to support campaigns

· Create, develop, schedule, and monitor social media content across multiple social channels

· Maintain and run social channels ( e.g., Instagram, Facebook, YouTube) and engage with social fans

· Work closely with cross-functional teams including creative, influencer MKT and content partnership teams to ensure the content is both informative and appealing

· Track and Monitor KPIs (e.g., EMV, social following, engagement, conversion etc.), and re-evaluate or audit for new metrics when needed,

· Provide monthly performance report and post-campaign report

· Stay up-to-date and research on social media trends, news, updates, both within and outside of the tech industry, to identify social growth and viral opportunities

Knowledge, Skills and Abilities

• BA/BS in Marketing, Advertising, Communications, Public Relations, Graphic Design, Journalism, or English

· 5 years + direct social media experience with proven track record preferably in consumer electronics/CPG industry or working for DTC brands. Experience working for an agency is a plus.

· Demonstrated experience in digital environments with a focus on social, content and digital campaign development

· Familiar with major social media outlets, particularly strong experience in leading campaigns to drive follower gain and improve engagement on Facebook and Instagram

· Proficient in social media management tools such as SproutSocial or Hootsuite

· Social content design and short-form video editing skills are preferred

· Strong creative writing skills

· Strong verbal communication skills

· Proficient in Microsoft Suite: Word, Excel, Outlook, and PowerPoint

• · Strong teamwork ethic and interpersonal skills

Anker Innovations LTD

Americaneagle.com is a family-owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices. Our focus is on helping customers grow and achieve success in the digital space. We cover a variety of different industries, including eCommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation, and more. The company was recently named by Built in Chicago as one of the best places to work and to Inc.com’s list of 5000 fastest-growing private companies for the past eight years.

Americaneagle.com is seeking a qualified Technical SEO Manager to join the Americaneagle.com team. The primary function is to support organic search optimization for clients ranging from small to mid-size companies up through Fortune 100 global corporations. The Technical SEO Manager should be highly skilled in analyzing websites, optimizing for organic search, and troubleshooting complex SEO challenges. They will be responsible to plan for SEO in redesigns, audit newly developed websites for SEO performance, and support organic growth initiatives for Americaneagle.com clients.

Responsibilities:

• Complete technical SEO audits
• Assist in large-scale redesigns from an SEO perspective
• Analyze newly developed websites to identify organic improvements
• Troubleshoot complex SEO challenges
• Consult on multi-lingual, multi-regional, and global SEO strategy
• Provide structured data markup direction
• Build XML sitemaps and robot.txt files to improve crawl performance
• Identify page speed shortcomings and providing direction to remedy
• Monitor websites for SEO performance and necessary updates
• Analyze organic KPIs and to create a long-term strategy for growth
• Assist in developing and prioritizing roadmaps to remedy SEO components
• Collaborate with web development and digital marketing teams to resolve SEO priorities
• Measure and communicate growth in organic channels as a result of SEO efforts
• Contribute to company-wide best web development practices as it relates to SEO

Requirements:

• 4+ years of hands-on technical SEO experience
• Experience managing SEO for enterprise and/or large e-commerce websites
• Proficiency in web development languages (HTML, JavaScript, CSS, etc.)
• Proficiency with Google Search Console and Bing Webmaster Tools
• Google Analytics Certified with experience in Google Tag Manager
• Strong experience with SEO tools including Screaming Frog, SEMrush, Botify, DeepCrawl
• Advanced knowledge of schema.org and JSON-LD
• In-depth understanding of search engine algorithms, up-to-date techniques, ranking factors, and principles for sound web development
• Strong communication skills, including the ability to articulate complex concepts both verbally and in writing to clients and team members
• Solid time management skills
• Comfortable working in a fast-paced, team-based environment
• Ability to think logically and develop practical SEO recommendations for client websites to support their marketing strategies and efforts
• Follows industry trends and passionate about SEO
• Programming / web development experience a plus

Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills. Our dedication to growing our development team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work-life balance. We offer a generous compensation and benefits package.

Americaneagle.com

Morphisec is breach prevention made easy. We are the world leader in providing advanced security solutions for enterprises around the globe. We simplify security and automatically block modern attacks from the endpoint to the cloud. Unlike traditional security solutions focusing on known attacks and relying on human intervention, our solutions deliver operationally simple, proactive prevention of the most advanced threats. We protect businesses around the globe with limited security resources from the most dangerous and sophisticated cyber-attacks. With over 8 million endpoints secured worldwide, our customers include Motorola, Maersk, Citizens Medical Center, Yaskawa and many more.

About the Role:

The Senior Content Marketing and Communications Manager will create and execute the Company’s global content marketing and communications strategy and bring to life our brand narrative through compelling storytelling. You will partner closely across all marketing disciplines as well as with the sales, engineering, and customer success teams to execute the content and communications strategy. You are a top-tier content creator, writer and editor, and understand the power of content and inbound marketing.

To be successful in this role you must possess strong content marketing and communication skills, and an understanding of enterprise software, enterprise IT environments, and the rapidly evolving cybersecurity landscape. These skills will fuel your ability to be a key evangelist and storyteller, demonstrating the value that content and communications have to drive awareness and demand in a crowded market.

Responsibilities

• Intimately understand Morphisec’s customer journey, key messages, target buyers, users, and influencers
• Drive creation of a content marketing strategy. Define themes and determine the appropriate mix of top, middle, and bottom of funnel content in partnership with product marketing, demand generation, and event marketing to map and optimize content across the buyer journey.
• Partner with subject matter experts to develop original content in a variety of formats (e.g. thought leadership articles, blog posts, ebooks, website copy, email messaging, webinars, videos, event presentations, ad copy, social copy, etc.) and for different channels.
• Create and execute against an editorial calendar and goals that align with larger company and marketing objectives.
• Be a steward of best practices in branding, messaging, grammar, writing, and style.
• Measure and report on content performance; optimize based on results.
• Help develop standards, processes, and tools to drive greater efficiencies in how we work and operate as a cross-functional team.
• Stay on top of content marketing trends and bring new ideas for us to explore and test.
• Manage internal and external resources, when needed, for content creation.
• Identify successes, failures, and areas of opportunity that can be addressed going ahead. Candid reflection and feedback is the fuel for growth

The Ideal Candidate Will:

• 5+ years of content strategy and editorial experience in the B2B software space targeting IT professionals
• Cybersecurity software experience required..
• Strong portfolio of published work that demonstrates exceptional research and writing skills and the ability to translate complex topics into simple, digestible content that educates and entertains prospects.
• Deep understanding of the B2B customer lifecycle and the types of content and campaigns needed at each phase of the funnel to drive leads and impact pipeline.
• A thinker and a doer mindset—excited about driving strategy while simultaneously rolling up your sleeves to write and edit content in a variety of formats.
• Ability to multi-task and prioritize projects in a dynamic, fast-paced environment.
• Collaborative team player with great interpersonal skills and the ability to work cross-functionally.
• Ability to deliver feedback thoughtfully and receive it gracefully.
• Strong project management skills and attention to detail.
• Experience with content marketing measurement tools like Google Analytics, SEMrush, Hotjar, etc. and knowledge of Adobe Creative Suite tools, video production/editing software, and other software that enables high end content creation.
• Experience repurposing content for different uses, formats, audiences, and platforms.
• An energetic team-based attitude. You are always willing and ready to jump in to help wherever you can.

https://engage.morphisec.com/gartner-automated-moving-target-defense

Morphisec

The Digital Media Manager supports marketing and communications efforts designed to promote Oklahoma City as a visitor and convention destination by managing the strategy, execution, monitoring and community building efforts of social and digital media for Visit Oklahoma City (Visit OKC). We’re seeking a proactive, resourceful candidate that’s detail-oriented and an energetic ambassador for OKC. This position also assists with other essential functions of the marketing and communications team and participates in Visit OKC’s strategic planning efforts related to social media.

ESSENTIAL FUNCTIONS

• Knowledge of marketing strategy and tactics with social media emphasis.
• Position requires a highly ethical professional with diplomatic demeanor and exceptional relationship-building skills. 
• Knowledge of media production, communication and dissemination techniques/methods.  This includes alternative ways to inform and entertain via written, oral and visual media.
• Must be able to travel independently. Reliable transportation and a valid driver’s license are required. High amount of mobility is necessary. Extensive travel may be required.
• Must be willing to work a flexible schedule. Some hours beyond 40 hours per week may be necessary. This position is the primary manager that monitors Visit OKC’s social channel on evenings/weekends but can rotate with other team members. 
• Position requires extended periods of sitting in an office environment while utilizing a computer keyboard, monitor and mouse. Position may require extended periods of standing or walking.
• Must be able to lift and carry 30 pounds during the course of setting up for events.

PRINCIPAL DUTIES

Social Media Strategy

• Lead the development and execution of a paid and organic social media plan aligned with the communication goals and objectives of Visit OKC.
• Ensure Visit OKC’s digital efforts and content align with internal goals and strategy.
• Work with the Sr. Digital Marketing Manager to set annual goals for engagement on social networks.
• Drive development of social media content calendar and paid ad strategy.
• Possess an understanding of how user generated content and influencer marketing fit into our overall social media strategy.
• Serve as the expert on social media; identify emerging social media tools, platforms, trends or opportunities to achieve Marketing and Communications goals; make strategic recommendations and execute accordingly.

Social Media Execution

• Lead content creation and implementation on social media.
• Manage paid social implementation and budget, including creative management, conversion tracking and optimization.
• Ensure a consistent marketing message is delivered across social networks.
• Attends events or tours to support industry partner milestones and capture photos or content for use across Visit OKC’s marketing channels.

Social Media Monitoring

• Monitor the results of paid and organic posts.
• Collect, analyze and make recommendations on all social media tracking data.
• Prepare regular reports and recommendations for review with the marketing and communications team.
• Manage the integrity of Visit OKC’s digital voice; ensure our digital messaging is consistent with the annual marketing plan and overall campaigns.

Social Media Community-building

•  Reach out, develop and maintain strong relationships with the Oklahoma City tourism industry and other relevant social media contacts, brand ambassadors and influencers.
• Train and educate other co-workers and partners to provide best practices, tips and suggestions to optimize their efforts.

Marketing

•  Assist with the development of collateral material, promotional programs, digital content and other activities as needed.
• Assist with maintaining the events calendar for VisitOKC.com and may assist with blogs, e-newsletters or publication content, as appropriate.
• Perform other duties as assigned to carry out the responsibilities of the position.

JOB REQUIREMENTS AND QUALIFICATIONS

• Four-year degree in Marketing, Communications or related field; social media emphasis preferred but not required.
• Three to five+ years’ related experience, including managing the social media presence for a brand or organization; expertise with social media analytics, paid social buying, reporting, conversion tracking and metrics analysis.
• Detail-oriented self-starter with proven experience in managing multiple projects, deadlines and people.
• Strong interpersonal skills.
• Excellent writing, editing and verbal communications skills, including knowledge of AP style.
• Must be analytical, detail-oriented and highly organized.
• Above average computer skills, including Office 365 and Google Analytics. Experience with Asana, InDesign, Photoshop and video editing preferred, but not required.

Visit Oklahoma City

Based within the Media & Entertainment market at Informa Tech, the Client Marketing Manager will be responsible for delivering prospect and client marketing programs across our world-class portfolio of events, media sites, research solutions, and marketing services.

Creating, defining, and developing impressive campaigns with the ultimate objective of attracting the biggest names in tech to engage, this is an exciting opportunity to join a growing team of marketers.

You’ll need to love coming up with creative ideas to engage prospective customers and using data to create successful, insight-led digital demand generation and event campaigns. You’ll also need to be comfortable partnering with sales and cross-org teams to ensure the most effective results and to work with team members to produce professional, customer-centric collateral that helps drive new business.

In this role you will:

• Identify target client prospects for products across our portfolio of events, media sites, research solutions, and marketing services
• Develop, in consultation with stakeholders, integrated client marketing campaign strategies and activity plans that use channels effectively for target personas, and that will achieve commercial objectives
• Manage the implementation, tracking and measurement of integrated marketing campaigns, on time and within agreed budget
• Drive prospects to our websites and through the buying cycle from awareness to intent, generating MQLs for our Sales teams
• Report on campaign performance to key internal and external stakeholders, highlighting revenue risks, opportunities and changing landscapes
• Create sales tools and presentations that support the acquisition objectives
• Foster a test-and-learn mindset, constantly analyzing and optimizing campaigns

Qualifications

• Ability to quickly identify key insights which can be used to help the brand and business evolve
• Marketing experience across digital, events, search, display, social and email channels
• Excellent campaign management experience
• Experience of using relevant, engaging content to attract and nurture prospects through the buyer journey
• A customer-first, strategic growth mindset – and an interest in the tech sector!
• Ability to build and maintain fruitful relationships, both internally and externally
• Strong collaboration and communication skills; written, verbal, presentation.
• Experience working in a matrix organization
• The pay range for this position is $63,750 – $75,000 depending on experience

Why work at Informa

Employee experience is very important to us at Informa. On top of joining a supportive, diverse and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritizes promotions internally. Our benefits include:

• Learning and development plan to assist with your career development
• 15 days PTO plus 9 national holidays, 4 days for volunteering and a day off for your birthday!
• Competitive Benefits with 401k match
• Paid parental leave
• Work with a high quality of specialist products and service
• Bright and friendly staff who are all “expert’s experts” and additional training and development for helping you achieve your career aspiration
• ESPP – become a shareholder

We know that sometimes the ‘perfect candidate’ doesn’t exist, and that people can be put off applying for a job if they don’t fit all the requirements. If you’re excited about working for us and have most of the skills or experience we’re looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other protected characteristics under federal, state or local law.

Informa Tech

Job Title: Marketing Manager

Department: Publishing Strategy

Reports To: Director of Marketing

FLSA Status: Exempt / Full-time

Location: Los Angeles, CA

JOB SUMMARY:

Square Enix, the company behind some of the world’s most popular action and RPG brands including Final Fantasy, Kingdom Hearts, Dragon Quest, and Life is Strange, is seeking a highly strategic and proactive Marketing Manager to join our team and help shape the future of several key franchises. The ideal candidate will be a versatile and dynamic leader, influencing stakeholders across North America, Europe, and Japan.

As a Marketing Manager, you will work closely with the Marketing Director and other members of the Publishing Strategy team to deliver long-term franchise marketing plans, as well as craft the overarching marketing strategies for specific titles across the Square Enix portfolio of games.

The ideal candidate is collaborative, enthusiastic, eager to learn, and highly organized, able to work with external agencies and internal teams to ensure timely execution among several projects within a high-paced deadline-driven environment. Daily, you will communicate and engage with game producers and developers in Japan to influence and gain alignment on Japanese-developed games and creative direction for Western markets.

PRIMARY DUTIES AND RESPONSIBILITIES:

• Manage products through their entire lifecycle from early design and planning phase through post-launch
• Work closely with Japanese development teams on product positioning, features, enhancements, and timelines—utilizing market research and other analysis to aid in the development of existing brands and new products.
• Develop and implement strategic product position, create marketing plans, and collaborate with all other cross-functional teams to deliver a fully integrated product launch.
• Define and set budgets with Director of Marketing, while tracking, maintaining, and supporting all initiatives funneling into the total budget.
• Plan and develop marketing objectives, strategies, communications, briefs, promotional plans and other programs to enhance sales of product(s). This will include consulting with executive management and other Square Enix stakeholders and working directly with outside agencies.
• Ability to lead and influence decision making across multiple internal teams (Square Enix America, Europe, and Japanese offices) and others to set and achieve products’ goals and objectives.
• Conduct market research and data analysis to define product positioning, as well as monitor competitive activity, marketing campaign metrics, and identify consumer needs, including post-mortems on releases.
• Manage vendor/developer relationships including communication, working with Legal and Business Development on licensing acquiring approvals, and relationship development.
• Ability to analyze varieties of data, identifying marketing trends, and apply data to produce fact-driven recommendations. Strong analytical skills a must to measure campaign effectiveness/ROI and adjust as needed.
• Maintain strict confidentially with privileged information while working well with others in a high-pressure, deadline-driven environment.
• Develop KPI’s that can be used to monitor pre-launch, launch and post-launch campaigns to ensure the project is on track to deliver business goals.
• Ensure Functional and Territory team stakeholders have the direction and materials needed to execute their campaigns.
• Other related duties as required.

REQUIRED EDUCATION and/or EXPERIENCE:

• Bachelor’s degree from an accredited university. Degree with business and/or marketing focus a plus. MBA an additional plus, although not required.
• Minimum of 3-5 years of marketing consumer brands and product management at a major game publisher or a consumer product company preferred.
• Robust experience developing and leading the timely, successful execution of strategic and go-to-market planning for AAA programs.
• Leveraging facts and data to influence large groups towards unified decisions.
• Working effectively in a collaborative team environment alongside both North American functional counterparts and offshore personnel (such as in Europe and Japan).

COMPETENCIES, SKILLS, AND ATTRIBUTES:

• Highly organized, with the ability to multi‑task in a fast-paced environment.
• Flexibility and willingness to independently navigate areas of unfamiliarity and apply problem solving.
• Exceptional oral and written communication skills, with the ability to articulate a vision across various audiences.
• Independent with drive to take initiative with limited supervision.
• Critical thinking skills and strong business acumen, with ability to quickly learn and apply learnings to daily decisions and executions.
• Proficient in Powerpoint and excel. Ability to tell story with aid of Powerpoint and use aid to energize and motivate internal and external teams.
• Playing experience and knowledge of Square Enix Japanese-developed titles and/or in-depth knowledge of JRPG/RPG games. Interest in and passion for video games or entertainment a must.
• Japanese language skills and experience working with Japanese/Asian corporations (not required, but a plus).

Square Enix America

Heartland Food Products Group is a global leader in the consumer packaged goods (CPG) industry, producing low-calorie sweeteners, coffee, coffee creamers and liquid water enhancers. We manufacture and market Splenda, the #1 brand in the low calorie sweetener category and the most recognized in the world.

Our goal is to transform the sweetener category from commoditized ingredients to a destination that unleashed shopper’s potential for better, healthier baking and beverages. We make coffee, tea and water taste better and help people live happier, healthier and longer lives by making it easy to reduce sugar.

We offer an excellent compensation and benefits package. Come grow with us!

The Marketing Director of Food Service & Away-from-Home channels is responsible for creating a strategic growth plan for Splenda sales in our business-to-business channels. The current Splenda Food Service business is an important and growing sales channel for Splenda and almost entirely based in traditional sweetener packets. We have aspirations to double the AFH business behind: (1.) new product innovation, including product lines beyond sweeteners, that make it easier for Consumers dining away-from-home to reduce sugar in their foods & beverages; (2.) channel expansion beyond traditional dining venues and into education, healthcare, and entertainment venues like sports and concert venues with product lines like our Java House Cold Brew bottled coffee, coffee syrups and Splenda Diabetes Care nutrition shakes.

The Marketing Director of Food Service & Away-from-Home channels will: (1.) partner with Sales to develop a long-term growth plan to double our sales in the channel; (2.) align the plan with internal stakeholders including leadership and critical functional leaders needed to execute the plan, like R&D and Supply Chain; (3.) execute the plan in market by supporting strategic selling efforts and developing marketing messaging and collateral to reach Distributors, Operators & Business Owners and (4.) identify opportunities for new product innovation, partner to bring innovation to life and lead commercialization of the innovation within the AFH channel.

Key business partners will include our Indianapolis-based, all-channel (Retail, eComm & Away-from-Home) Sales & Marketing team as well as the dedicated field-based AFH/Food Service Sales team.

The Marketing Director of Food Service & AFH reports to the SVP of Marketing but will partner with a broad range of multi-functional business partners in both Marketing & non-Marketing functions to grow the Splenda AFH business. Example focus areas include:

▪ Partner with the field-based sales organization to attend sales calls with Distributors, Operators & Business Owners as part of new business development efforts.

▪ Represent the Splenda brand, in-person at trade shows as well as develop Splenda booth presence, strategic messaging and collateral – in partnership with the Events Manager & Design Team.

▪ Partner with R&D, Marketing, Sales & Finance to establish new product lines, beyond sweeteners, to support Food Service channel growth.

▪ Partner with Sales & Finance to forecast for annual planning and new product launches.

▪ Develop messaging and collateral to facilitate communication to Distributors, Operators & Business Owners.

This position will have overall responsibility for Splenda AFH long-term growth plan, brand visual identity, marketing communications and new product pipeline sufficiency.

Essential Duties and Responsibilities:

• Develop a holistic business strategy that enable Splenda AFH sales to double in the next 3 years behind new product development and channel expansion.

• Develop and execute all Splenda AFH marketing communications.

• Develop Splenda brand presence and represent the brand, in-person at critical Trade Shows. Targeting 4-5 touch points/year.

• Partner with field-based sales team to develop new business relationships within the AFH channel.

Desired Skills & Required Experience

• Heartland’s culture is fast, flexible & innovative. The applicant must possess these traits and be willing and able to operate with a continually learning mindset.

• BS/BA in business, marketing or related discipline required. MBA preferred.

• 5-7 years previous experience in Food Service environment, ideally with CPG products background.

• Demonstrated strengths in B2B marketing, business strategy, long range planning, & new business development.

• Proficiency using Microsoft Office, Power Point and Excel as a vehicle to communicate.

• This position is located in Carmel, IN (northern Indianapolis) at the company headquarters & requires some travel for Customer sales calls, Consumer research, and trade shows/events.

Heartland Food Products Group