Influencer

NFL Hunts for a Global VP to Boost Influencer Marketing

Key Takeaways: NFL is hiring a Global VP for Influencer and Creator Marketing based in New York. The role focuses on engaging younger audiences,...

TikTok Star Alix Earle Sues Gymshark for $1 Million Over Sponsorship Deal

Key Takeaways: Alix Earle, a popular TikTok influencer, has filed a $1 million lawsuit against Gymshark. She claims the fitness brand ended their sponsorship...

Africa’s Creator Economy Gets a Major Boost with Communiqué’s Groundbreaking Insights

Key Takeaways: Communiqué is helping Africa’s creator economy grow by providing essential data and insights. The company focuses on supporting decision-makers to create infrastructure...

Cetaphil’s Big Marketing Moves: Building Community Through Science

Key Takeaways: Cetaphil launched a science-focused marketing campaign to connect with customers. They hosted a cool event in California with influencers, labs, and fun...

Micro-Influencers Are Gen Z’s Choice. Here’s Why Brands Should Care

Key Takeaways: Gen Z trusts micro-influencers (10k-100k followers) more than celebrities. These influencers create authentic, personal connections that drive engagement. Brands like Coca-Cola and...

Popular

Bad Bunny x Spotify Commercial Casting Puerto Rican Talent

Key Takeaways Project: Bad Bunny x Spotify commercial Who: Puerto Rican...

Peacock’s ‘M.I.A.’ Casting Dive Bar Extras in Miami

Key Takeaways Project: M.I.A., a gritty new Peacock TV series Casting:...

American Apparel Brand Casting Models for $10K Commercial in LA

Key Takeaways Project: National commercial for a modern American clothing...

Casting Call for Harry Potter Superfans at Universal Studios Orlando

Key Takeaways Project: Universal Studios commercial featuring real Harry Potter...
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