HomeJobsUnited StatesNorth CarolinaSenior Manager, Social & Influencer Marketing

Senior Manager, Social & Influencer Marketing

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  • Reporting to the Director of Social and Influencer Marketing, you will help lead our end-to-end process from social strategy and influencer partnerships to organic and paid creative development, editorial calendars, campaign execution and reporting.
  • You will be the lead client contact for daily communications and strategy, ensuring all pieces of the account are managed effectively and provide regular updates internally.
  • You understand the social media landscape and trends (including Instagram, TikTok, Twitter, Facebook, LinkedIn, YouTube, and Snapchat) and can use insights to inform social strategies across all platforms.
  • You will build influencer strategies, recommend talent and content plans, draft influencer contracts, negotiate fees and manage the influencer relationship from contracting through campaign wrap-up.
  • You will ensure timelines are met at all stages of the program.
  • You will partner with internal departments, clients, talent reps and external vendors.
  • You will partner with our sponsorship/consulting team to guide social strategy and develop best practices.
  • You will manage team workflows and create timelines based on priorities, resource availability and other project requirements.
  • You will organically grow existing client work, collaborate on new business pitches, and assist Senior Leadership in drafting scopes of work and proper adherence to agency/client policies.

Qualifications

  • 6+ years of experience in a similar role
  • Experience with sports and entertainment, and the ability to speak to the ins and outs of racing and NASCAR industry news
  • Open to frequent travel to several locations that correspond to the NASCAR schedule, including weekends and regular in-person interaction/relationship-building with important client leads
  • Experience in social media content, strategy, creative and influencer partnerships, ideally at an agency
  • Experience developing content and influencer strategies for clients with the ability to strategize, pitch, then implement
  • Comfortable partnering with clients, leading client calls, tracking deliverables and facilitating next steps with external partners and our teams
  • Experience being able to prioritize and flex accordingly
  • Comfortable with finance and reporting
  • Comfortable creating in PowerPoint and Keynote, writing and presenting
  • Bachelors in Advertising, Marketing or related field, required; in lieu of degree, equivalent experience in a relevant field required

Additional Information

The anticipated salary range for this position is $59,000 – $96,025. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done to ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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12-26-2023

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