Client Overview: Our client in the fashion/ apparel space is looking for a creative Marketing Manager to join their team! The Marketing Manager will be responsible for owning marketing initiatives including social, sales, content, and photoshoots!
Onsite in Connecticut 5 days a week
Marketing Manager Responsibilities:
- Manage, develop, and implement marketing campaigns and ensure effective utilization of available promotional spac
- Establish omni-channel marketing best practices, including content marketing, SEO, SEM, PR, and social media
- Oversee the marketing promotion campaign calendar, ensure deliverables are achieved on-time and accurately, and follow-up with internal and external partners as necessary
- Define, refine, and execute the paid social acquisition and retention strategy for Facebook, Instagram, and other key paid social channels
- Develop hypotheses on when to leverage paid social media channels and build a testing roadmap to prove (or disprove) ideas
- Lead monthly reporting with the purpose of sharing best practices and driving enhanced creative outcomes across the organization
- Recommend and advise on options and capabilities utilizing marketing and communications best practices and channel knowledge
- Leverage research, reports, and data to support stakeholder business solution strategies
- Work together with Brand Creative and Production to oversee the development of branded assets, including project style guides, promotional materials, social media content, and event-related collateral
- Review products for quality, consistency, accuracy, and advancement of the visual and verbal brand in design reviews, and ensure that consistent image/message is conveyed
- Manage and oversee marketing asset library including presentations, videos, and photography
24 Seven Talent
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