DLR Group is an integrated design firm with a promise to elevate the human experience through design. This fuels the work we do around the world and inspires our mission to improve the lives of our clients, our communities, and our planet. If this sparks your interest, you’re in the right place.
We are seeking a high energy public relations professional with a passion for building brands to join an ambitious team that intends to transform the model of marketing communications in the A/E/C industry. As a Public Relations/Media Manager you will develop and implement strategic public relations plans to raise awareness DLR Group’s Hospitality, Mixed-Use, and Workplace sectors to support annual sector strategies and growth goals both domestically and internationally. The Public Relations/Media Manager will lead media and digital outreach to attract, engage, convert, and retain clients and design talent for each sector.
Locations:
- Chicago, Dallas, Denver, Kansas City, or Omaha
The Public Relations Manager is an instrumental member of a vertical client sector marketing team. You will collaborate with sector leadership, designers, and business development and marketing leaders to raise awareness of DLR Group with clients, talent, and sector influencers though vertical trade media, consumer media, and digital channels. This individual will team with public relations managers in other sectors to promote DLR Group at the local office level through promotion of sector(s) design projects, community outreach and impact, and significant hires and promotions.
The Successful Candidate Will
- Identify and engage influencers in the commercial development sector to promote DLR Group design expertise
- Bring a keen understanding of the current media landscape and how to forge relationship with trade, consumer, news, and digital media contacts
- Support Hospitality, Mixed-Use, and Workplace marketing plans to develop and execute a PR calendar and activity including promotion of sectors business plan top projects, design innovation, and thought leadership
- Research, write, proofread, and edit media content, implement and manage media campaigns, and deliver public relations and communications plans in assigned client verticals
- Form relationships with client sector leadership and experts in all DLR Group locations to execute annual business plan strategies and tactics
- Establish a high bar for sharp ideas, flawless execution, and measurable results from integrated marketing campaigns
- Be a creative person who can “think on their feet” beyond the traditional approach to PR and exploit opportunities within new media
- Develop workable budgets, work plans, budgets and KPIs, set realistic timetables; and lead productive meetings of team members
- Leverage deep understanding of sector(s) client universe needs to proactively identify evolving issues and drive compelling pitches that connect with identified target audiences
- Collaborate with marketing teams to develop and implement integrated marketing campaigns and bring the intuition to refine programs and projects to improve outcomes
- Champion brand standards, voice, and style into all marketing content
Required Qualifications
- Bachelor’s degree in integrated marketing communications, public relations, journalism, or a related field
- Strategic thinker with exceptional oral communications, writing, and editing skills, with the ability to research and articulate a clear point of view on complex issues in sharp, concise communications
- Strong interpersonal skills to foster relationships and navigate cross functionally across different firm teams and with outside partners
- Keen understanding of integrating marketing tactics with traditional and social media across multiple channels as part of communications campaigns to attract, engage, convert, and retain clients and talent
Preferred Qualifications
- 5+ years of experience
- Executing strategic media relations programs for a professional services enterprise with direct experience in one or more of the following markets: Hospitality, Mixed-Use, Workplace, or real estate development; or
- As a writer/reporter covering Hospitality, Mixed-Use, and Workplace, or real estate development for a national media organization
- An understanding of design trends and relationships with journalists/ commentators/critics covering design, architecture, engineering, and interiors at design, client vertical trade, digital outlets, and national consumer/news media
- Strong consulting skills and the ability to help leaders understand how media relations fits into larger communications and marketing plan
DLR Group is an integrated design firm delivering architecture, engineering, interiors, planning, and building optimization for new builds, renovations, and adaptive reuse projects.
We are 100% employee-owned: every employee is literally invested in our clients’ success. At the core of our firm are interdisciplinary teams engaged in every step of project lifecycles. Our teams champion true collaboration, open information sharing, shared risk and reward, value-based decision making, and proficient use of technology to deliver exceptional design. We are pursuing the goals of the 2030 Challenge, the ME2040, and the SE2050, and are an initial signatory of the China Accord and the AIA 2030 Commitment.
Our comprehensive Benefits at DLR Group include: medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, employee stock ownership, and bonus opportunities. Compensation considerations are based on location, experience, and skills.
Through our values – commitment, creativity, environmental stewardship, fun, integrity, ownership, sharing, teamwork – we elevate the human experience through design, together.
We are proud to be an EEO/AA employer M/F/D/V.
DLR Group
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