If you have first-hand experience of creating and executing complex CRM campaigns and user journeys, we want to hear from you! Denholm is pleased to be working with a super-premium spirits business, who are currently looking for a CRM & eCommerce Activation Manager to join their team on a 12 month fixed term contract.
Reporting directly to the Head of Digital, you will play a critical role in helping to build strong and lasting relationships with consumers capable of driving meaningful growth; from the initial value exchange to deeper, two-way relationships.
Key responsibilities will include, but are not limited to:
- Translate the CRM and DTC roadmap into tangible actions, events and content to deliver awareness through to advocacy, driving forward opportunities for new data capture and customer retention.
- Refine, analyse and enhance consumer data, defining optimum consumer journeys and mechanics – and resulting deliverables (e.g. content, web development).
- Build and manage all email sends, including the testing and deployment of all consumer campaigns and newsletters using Salesforce Marketing Cloud.
- Manage and deploy a rolling CRM comms calendar across all brands, creating a feedback loop between activity and the rolling annual contact plans.
- Activate a global/ local CRM approach and ensure alignment and adoption of the approach across markets, cascading calendars and content to in-market teams.
- Develop and deploy an ongoing segmentation strategy as well as identifying clear pilots to build automated journeys against specific rules and actions, within the CRM platform and wider Salesforce stack.
- Lead point of contact for the central CRM agency, building understanding of specific brand needs within the agency team to best deliver on strategy and output.
- Facilitate data-driven decision making, with a hands-on, pro-active approach
Key skills and experience we are looking for:
- Minimum of 2 years’ experience in a dedicated CRM & eCommerce role, ideally with broader marketing exposure; including demonstrable expertise in building, executing and analysing CRM campaigns, hands-on confidence in identifying and creating consumer segmentation strategies and journeys and supporting eCommerce growth.
- In-depth working knowledge of enterprise-level email service providers (Salesforce Marketing Cloud and familiarity with wider Salesforce stack preferable).
- Proven ability in managing and building complex email and mobile triggers, marketing automations and consumer journeys with demonstrable digital marketing knowledge.
- Commercially minded with the ability to understand consumer relationships in commercial terms and translate CRM and eCommerce deliverables into tangible value.
- A great communicator and influencer with the ability to build positive relationships both internally and externally.
- Experience using CMS systems, particularly in an eCommerce context, with a foundational level of HTML coding skills.
Sound like you? If so, we’d love to discuss in more detail!
Denholm Associates
Related jobs:
Lift and Shift Assistant – Art Department Support
Job Details:
A production based in West Suffolk is seeking reliable and capable individuals to assist the Art Department with lift and shift tasks. This is a short-term opportunity requiring physical work and teamwork.
Job Responsibilities:
- Assist the Art Department with lifting and moving equipment, materials, and props.
- Follow instructions from the Art Department team to ensure smooth operations.
- Maintain safety standards while handling and transporting items.
- Work efficiently as part of a collaborative team.
Requirements:
- Physically capable of lifting and moving heavy items.
- Reliable and punctual.
- Prior experience in similar roles is a plus but not required.
- Available for both specified work dates in West Suffolk.
Compensation:
- Competitive industry-standard daily rates. Specific details will be provided upon selection.
Health and Safety Officer Required for Film Shoot in Glemham
Job Description:
Screen Suffolk is seeking a qualified Health and Safety Officer to join a film production team in the Glemham area. This is a paid opportunity requiring immediate availability to ensure a safe and compliant filming environment.
Job Responsibilities:
- Oversee health and safety protocols on set, ensuring compliance with regulations.
- Conduct risk assessments and implement safety measures for cast and crew.
- Address safety concerns and provide solutions in real time during the shoot.
- Communicate effectively with the production team regarding safety standards.
- Maintain a professional and proactive presence on set throughout the production.
Requirements:
- Previous experience as a Health and Safety Officer, preferably in a film or media environment.
- Knowledge of health and safety regulations applicable to on-set production.
- Strong organizational and communication skills.
- Immediate availability and ability to work in the Glemham area.
- Must provide a CV and a cover letter detailing relevant experience.
Compensation:
- This is a paid role; compensation details to be discussed upon application.
Runners Needed for Film Production in Ipswich and Bury St Edmunds
Job Description:
Screen Suffolk is seeking enthusiastic and reliable runners for an upcoming film production in Ipswich and Bury St Edmunds. This is a great opportunity for those interested in gaining hands-on experience in the film industry.
Job Responsibilities:
- Assist the production team with various on-set tasks, including setting up and packing down equipment.
- Support crew members with logistics, such as delivering scripts, organizing meals, and other essential duties.
- Ensure smooth operations by running errands and assisting with general production needs.
- Provide assistance to cast and crew as required to ensure a productive filming environment.
Requirements:
- Previous experience as a runner is a plus but not required.
- A driving license is not mandatory, but having one along with access to a car is a bonus (please mention this in your application).
- Strong communication and organizational skills.
- Ability to work well under pressure in a fast-paced environment.
Compensation:
- Industry-standard rates apply.