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UGC Growth Strategist – Project-Based (TikTok & Creator-Led Growth)
Who We Are
At TheSoul Publishing, we’re pioneers in scalable content creation — reaching millions across platforms daily. We’re now launching a creator-powered growth experiment for a newly released mobile app and are looking for a UGC Growth Strategist to lead this project-based assignment, focused on driving short-form video performance across TikTok and other platforms.
This is not your typical campaign management role — it’s an opportunity to build and execute a high-volume UGC system that drives measurable installs, brand awareness, and real performance results in a fast-moving experimental setting.
What You’ll Be Doing
You’ll lead a short-term, high-impact initiative to build and operate a viral content production engine from scratch:
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Launch and manage a creator ambassador network of 30–50+ content accounts across TikTok, Instagram Reels, YouTube Shorts, Facebook Reels (with possible tests on Threads and Snap)
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Personally recruit, onboard, and brief creators to publish 2–4 videos per day across platforms
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Build a workflow for daily UGC output — up to 3,000 videos over 30 days
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Create and enforce simple creative guidelines, including:
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Face-to-camera, VO, meme-style, or screen-recorded content
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Text overlays, verbal or visual app mentions, strong CTA usage
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Trackable links in bio or captions
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Oversee consistency, quality, and creative direction across all videos
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Implement a content review and tracking system using tools like Notion or Airtable
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Monitor and optimize creator performance based on engagement and virality
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Rotate talent as needed — testing new creators, phasing out low performers
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Deliver a final performance report with insights, learnings, and growth results
Who Your Creators Are
You’ll be sourcing and managing creators who meet this profile:
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Female-presenting, ideally 30+ years old
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Fluent English speakers (American accent preferred)
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Confident in front of the camera and experienced with platforms like TikTok, IG Reels, YouTube Shorts
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Capable of consistent content posting and following structured creative briefs
What Success Looks Like
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2,000–3,000 short-form videos posted across platforms within 30 days
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5–10+ daily videos reaching 100K+ views organically
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Clear uplift in app downloads and brand visibility
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A trackable, performance-backed case study on UGC-led mobile app growth
What You Bring
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3+ years of experience in UGC marketing, creator program management, or short-form content operations
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Proven track record building or running high-volume TikTok/IG creator initiatives
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Ability to recruit, brief, and motivate creators at scale
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Deep understanding of short-form content trends, hooks, and platform algorithms
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Organized, data-minded, and ready to take ownership of an ambitious one-time initiative
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Bonus: experience driving app installs or brand growth through organic video content
Why Join Us (For This Project)
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Lead a high-impact, short-term UGC experiment with full ownership
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Collaborate with a fast-moving, creative team
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Build a scalable and trackable system that could evolve into a long-term model
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Work fully remotely on your own schedule
Actors for SAG Feature Film ‘The Hook’ (Multiple Roles)
Job Description
A suspense/thriller feature film is seeking talented actors for multiple roles. This SAG project will star high-profile talent and film in a dynamic, fast-paced production environment. Shooting will take place in Las Vegas and nearby areas. Both union and non-union performers are encouraged to audition. This is a prime opportunity to gain screen credit in a professionally produced feature.
Job Responsibilities
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Perform in a suspense/thriller feature film with multiple speaking and background roles available
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Collaborate with directors and crew during on-location shoots
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Take direction efficiently to deliver strong, cinematic performances
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Be available for rehearsals and fittings as scheduled
Roles Available
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Abigail Banks: Female, 30s, African-American or mixed
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Detective Riser: Any gender, 30s, any ethnicity
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Ben: Male, 14–17, Hispanic/Latin descent
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Macey: Female, 14–18, African-American
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Reporter: Any gender, 30s–50s, any ethnicity
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Kelly: Female, 12–16, any ethnicity
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Dorothy Evans: Female, 60s–70s, any ethnicity
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Amanda: Female, 13–15, any ethnicity
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Miguel: Male, 12–15, any ethnicity
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Andrea Waterson: Female, 15–16, any ethnicity – Best friend of Macey; athletic, outspoken, loyal ride-or-die
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Ruby Kellins: Female, 35–45, Hispanic/Latin descent – Emily’s mother, a woman trying to reclaim herself; worn but recovering
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Boys and Girls (background): Ages 5–12, all ethnicities
Requirements
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Must bring two printed copies of headshots and a resume
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Open to union and non-union actors
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Must be available for in-person auditions and filming in Las Vegas
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All genders and ethnicities encouraged to apply
Compensation
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Paid roles in accordance with SAG standards (if applicable)
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Meals, copy, and credit provided
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Opportunity to work with experienced cast and crew
Voice Actor for Animated Series (Mid-20s Female Filipino Voice)
Job Description
A beloved animated series is casting a new recurring character and is seeking a dynamic female voice actor. This opportunity is ideal for Filipino performers in Ontario who can sound like they’re in their mid-20s. The role will bring to life a new human character in the show’s universe, contributing to multiple episodes in a vibrant, youth-oriented production.
Job Responsibilities
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Voice a recurring animated character in an established children’s series
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Participate in in-studio recording sessions in Toronto
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Collaborate with the voice director and production team to maintain character consistency
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Follow direction and provide various vocal takes as needed
Requirements
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Must be a Filipina performer who can sound like they’re in their mid-20s
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Reside in Ontario and be legally eligible to work in Canada
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Open to union and non-union voice actors
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Prior voice acting experience is a plus, especially in animation
Compensation
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Paid role (exact rate based on union/non-union status and experience)
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Recurring opportunity across episodes
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Professional studio recording environment provided
Featured Background Roles for Netflix Series
Job Description:
A new Netflix series is casting featured background actors for a diner scene filming in Atlanta. The production is seeking authentic, everyday people with strong character presence to fill roles as diner waitresses and patrons. Talent must be local to the Atlanta area and fully available for the entire production day, as exact call times will be provided closer to the shoot.
Job Responsibilities:
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Portray diner staff or patrons in a featured background capacity
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Follow on-set direction and maintain continuity throughout filming
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Appear with an expressive, real-world look that fits the scene’s tone
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Report to set at the required time and be prepared for a full-day shoot
Requirements:
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Diner Waitresses: Female, all ethnicities, ages 40–50s
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Must have waitress experience
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No visible tattoos
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Unique or interesting real-life appearance encouraged
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Diner Patrons: Male and female, all ethnicities, ages 18–80
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Must have natural, everyday looks and strong expressions
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No visible tattoos
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Must be a local hire in Atlanta, GA
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Must not have worked on this project previously
Compensation:
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$150 for up to 12 hours (guaranteed)
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Overtime pay after 12 hours, if applicable
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Non-union role
Basketball Players for Nike Campaign
Job Description:
A major campaign is casting talented young basketball players for an exciting Nike shoot. This project seeks dynamic performers who can showcase impressive basketball tricks and on-court charisma. The shoot will take place in Berlin and will spotlight athletic energy and individual skill in a visually striking production.
Job Responsibilities:
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Perform basketball tricks and gameplay on camera
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Follow creative direction from the production team
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Bring enthusiasm, energy, and confidence to the shoot
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Represent youth athletic culture authentically
Requirements:
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Must be between ages 8–16
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Must be based in Berlin
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Skilled in basketball, especially freestyle tricks or performance
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Comfortable performing on-camera
Compensation:
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Paid opportunity (rate disclosed upon selection)
Lead Model for Hip Hop/R&B Music Video
Job Description:
A high-profile Hip Hop and R&B artist is casting a lead female model for an upcoming music video. This is a fantastic opportunity to showcase your presence and performance on camera in a visually dynamic and artist-driven production. Filming will take place in Atlanta, GA.
Job Responsibilities:
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Portray the lead model role with confidence and charisma
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Follow direction from the music video production team
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Deliver engaging and expressive performances on camera
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Be available for a full day of on-set filming
Requirements:
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African American female model
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Ages 21–30
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Must be naturally beautiful, camera-ready, and confident
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Comfortable working full production days
Compensation:
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$400 per day
Background Talent – Latino/Hispanic Families & Young Adults for Theme Park Project
Job Description:
An exciting opportunity is open for Latino/Hispanic families and individual young adults to be featured in a major theatrical project. Filming will take place in Orlando, FL. This casting is for vibrant, real families and individuals who can bring energy and authenticity to the screen while participating in theme park scenes.
Job Responsibilities:
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Participate in a variety of theme park ride scenes
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Follow direction and remain active throughout the day
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Represent genuine family dynamics and youthful energy on camera
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Be flexible with early call times and varied shoot schedules
Requirements:
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Latino/Hispanic families of 3 or 4 with children aged 9–14
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Individual young adults (no individual minors without family)
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Must be able to ride any theme park ride multiple times
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Must be able to work as a local in Orlando, FL (no travel provided)
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Each family must be submitted together in one application
Compensation:
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$225 per day for 12 hours, plus 1 hour for lunch
Background Actor – 18+ to Play High School Party Teens
Job Description:
A feature film is seeking background actors aged 18 and older who can believably portray high school party teens. The shoot will take place in a high-energy, fun-filled party scene set in a high school house party environment. Filming is scheduled in Manhattan, NY, offering a great opportunity to appear in a dynamic movie scene.
Job Responsibilities:
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Portray high school teens at a party with authentic energy
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Follow on-set directions from the production crew
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Engage naturally with the party environment and other extras
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Maintain professionalism throughout the shoot
Requirements:
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Must be at least 18 years old
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Must appear convincingly like a high school teen
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Comfortable working in a lively party setting
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Submit required information via email with subject line “18 TLY”
Compensation:
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Paid opportunity (exact rate provided upon booking)
Background Actor – Older East Asian Male Scrap Metal Worker
Job Description:
A production is casting a non-union background actor to portray an older East Asian scrap metal worker in an exterior scene. Filming will take place in Richmond Hill, Queens. This is a great opportunity for background talent to be part of a dynamic, visually engaging shoot.
Job Responsibilities:
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Portray an older East Asian scrap metal worker authentically
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Follow on-set directions from the production team
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Maintain professional behavior throughout the shoot
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Participate in outdoor filming conditions
Requirements:
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Must be East Asian and appear older
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Must be non-union
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Must be registered with Central Casting
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Comfortable working outdoors for extended periods
Compensation:
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$181.50 for a 10-hour shoot
Job Description
A new headwear campaign is now hiring three female UGC (User-Generated Content) creators to develop engaging branded content. This is a paid remote opportunity to work with an emerging lifestyle brand focused on headbands and hair accessories. If you’re a content creator with a strong camera presence and marketing flair, this is your chance to collaborate long-term.
Job Responsibilities
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Create one branded video featuring the product
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Include three unique marketing hooks for long-term advertising use
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Represent the brand authentically through engaging, high-quality visuals
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Communicate brand values in a relatable and dynamic style
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Deliver content on deadline, optimized for performance and resonance
Requirements
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Female, ages 25–45
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Creator 1: Based in the U.S., no dreads
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Creator 2: Based in Australia, no dreads
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Creator 3: Based in the U.S. or Australia, must have dreads
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Must include: portfolio, rate for 1 video + 3 hooks, location, age, and hair type
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Share availability, turnaround time, and your reason for interest
Compensation
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Paid per video (quote required in submission)
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Content must include usage rights for advertising in perpetuity