Casting Calls, Auditions, and Entertainment Careers

Job Title

Senior Social Media Manager, Allrecipes

Job Description

About The Position |Major goals and objectives and location requirements

The Senior Social Media Editor, Allrecipes, a crucial member of the digital editorial team, is responsible for overseeing our popular social media platforms and ensuring their content is compelling and polished while growing on-site referrals and on-platform engagement. This includes overseeing Allrecipes’ social media channels by posting a high volume of videos and photos on a daily basis and coordinating with editorial and programming teams for in-depth on-platform storytelling.

The Senior Social Media Manager will oversee two Social Media Editors and work closely with staff editors and writers, our video editors and social media strategists, and our design team to consistently publish content to Allrecipes’ social channels, including video, articles and sponsored content as well as to promote events or products. Developing, coordinating, and scheduling creative­ projects across Instagram, TikTok, Facebook, and Twitter, and other platforms as they arise, are all key parts of this role.

Successful candidates will be able to produce dynamic social content under tight deadlines and have a knack for quick problem-solving. Packaging digital content in a way that engages our social audience and grows on-site traffic- through visuals, video, clever captions and headlines, use of on-platform features among other tools- is a key part of the role, along with scheduling and coordinating with other departments at Dotdash Meredith.

The Senior Social Media Editor will be a team player who has excellent writing and communication skills as well as a passion for food & cooking. 

The Senior Social Media Editor must be willing to work occasional off-hours and weekends as necessary.

Hybrid 3x a week- (New York) 

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

Remote-

In-office Expectations: This position is fully remote with no in-office requirements, (might require coming into an office 1 or 2x a year)

About The Positions Contributions:

Weight %Accountabilities, Actions and Expected Measurable Results

• 20%:  Grow audiences on Instagram, TikTok, and other platforms while increasing social referral traffic to the site, video views, and engagement. 

• 20%:  Stay on top of social media trends, emerging platforms, and new opportunities on existing channels; propose and execute new strategies as appropriate. 

• 20%:  Manage a team of two Social Media Editors, delegating appropriately and proactively helping to foster their career growth.

• 15%:  Collaborate with sales on sponsored content (such as photo and video shoots) and work with other staffers and freelancers to execute the projects.

• 15%:  Use our metrics reporting tools to create reports detailing our social traffic and engagement.

• 5%:  Oversee and approve production of all social content

• 5%:  Ensure an editorial calendar with a mix of content that promotes stories from the website, supports client/sold initiatives, drives engagement on site, and highlights brand talent. 

The Role’s Minimum Qualifications and Job Requirements:

Education:

• Bachelors’ degree in Journalism or related field or equivalent work experience

Experience:

• 5 years of digital/social experience, preferably with travel media experience

Specific Knowledge, Skills, Certifications and Abilities:

• Excellent writing and communication skills

• Excellent management skills- time, priorities and people

• Strong knowledge of food media, the general media landscape, and an interest in food, cooking, and recipes

• Experience with social media scheduling apps

• An idea generator who can think of new ways to engage followers using visuals, text, video and platform-specific features

• Ability to thrive in a fast-paced environment

• Experience with social media platforms in a professional capacity

• Experience working on sponsored content

% Travel Required (Approximate):  5%

Champion Accountability  |  Respect All  |  Expect Integrity  |  Act Now, Not Later  |  Make it Matter

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Salary: New York: $65,000.00 – $80,000.00 Remote US: $55,000.00 – $65,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO),adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents),all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

#NMG#

About Fabio Viviani Hospitality

Fabio Viviani Hospitality (FVH) was founded by Fabio Viviani, who has harbored a passion for food since his childhood in Florence, Italy. By the time he was 27, he operated two nightclubs and five restaurants. In 2005, Fabio moved to California, where he opened his first US-based restaurants.

Since then, Fabio and the FVH team have continue to grow in the hospitality industry opening a multitude of different concepts around the country, launched casino brand and partnered with hotels, created event spaces, a dessert concept and there is more to come!

Fabio is well known as the fan favorite on season 5 & 8 of top Chef and continues to be a recurring guest on national television shows.

We are seeking a highly creative Social Media Coordinator to bring our brand to life through innovative strategic social media marketing. This position is located in NW Suburbs and Chicago.

You have a strong sense of aesthetics and an eye for visually appealing content. You excel at sourcing, organizing, and curating content that aligns with the brand’s visual identity. You’re skilled at writing engaging, on-brand captions and posts that resonate with the audience. Creativity and attention to detail are your strengths, and you’re adept at managing multiple content streams while staying on top of trends. You work well in a team environment, collaborating closely with other team members to bring your ideas to life.

Key Responsibilities:

• Creative Content Development: Help generate engaging and relevant content for social media channels, including posts, images, videos, and other multimedia formats. This involves brainstorming creative ideas, writing compelling copy, and sourcing or creating visual assets.
• Visual Asset Creation: Source or create visually captivating assets (photos, long form/short form videos, and UGC) to accompany posts, ensuring a cohesive look and feel that aligns with brand guidelines.
• Photography: Coordinate and execute photoshoots and content sessions at venues.
• Creative Coordination: Work alongside photographers and videographers to ensure high-quality visual production and execution of creative ideas.
• Content Calendar Management: Help maintain a well-organized content calendar to ensure timely and consistent posting, while balancing creativity with strategic intent.
• Social Media Strategy: Assist in creating & implementing a comprehensive social media strategy aligned with the overall marketing goals and brand objectives. This includes identifying target audiences, selecting appropriate platforms, and defining KPIs to measure success. Track and analyze KPIs to evaluate the effectiveness of social media efforts and inform future strategy decisions.
• Trendspotting: Stay ahead of the curve by monitoring social media trends, emerging platforms, and creative best practices, implementing fresh ideas to keep the brand relevant and dynamic. Stay up to date on industry trends, platform updates, and emerging technologies in the social media marketing space.
• Brand Storytelling: Bring our brand voice to life by writing compelling copy that reflects our identity and connects with our audience across various social media platforms. Ensure consistency in brand messaging, tone and visual identity across all social media channels. Adhere to brand guidelines and standards while adapting content to fit the unique characteristics of each campaign.
• Campaign Ideation & Execution:Plan, execute and optimize organic and paid advertising campaigns to increase brand visibility, reach target audiences, and drive desired actions such as website traffic, lead generation or product sales.
• Influencer Collaboration: Lead in identifying and building relationships with influencers, content creators, and brand advocates who can amplify the brand’s reach through authentic partnerships.
• Community Management: Engage with followers through comments, messages, and interactive content (polls, quizzes, etc.) to foster a vibrant online community. Conduct research to gain insights into customer preferences, sentiment, and behavior. Use tools and techniques to monitor conversations, track brand mentions and gather feedback to inform marketing strategies.
• Creative Problem-Solving: Bring a solutions-driven mindset to every challenge, thinking outside the box to find innovative ways to communicate brand messages.
• Local travel time up to 40%.
• Other duties as assigned.

What You Will Bring:

• A strong passion for creativity and storytelling through social media.
• Strong understanding of email and text marketing.
• Strong understanding of SEO and SEM
• Knowledge of organic and paid growth strategies, including paid search, retargeting, and user tracking.
• Experience in campaign analytics and reporting.
• Able to manage multiple campaigns concurrently.
• 2+ years of experience in content creation and social media coordination.
• Proficiency with visual content tools (e.g., Canva, Adobe Photo Tools, CapCut) and video editing.
• Strong understanding of the unique creative dynamics of various social platforms (Instagram, TikTok, Facebook, & Google My Business.)
• Proficiency with social media account management tools (Hootsuite or other content planning software, Meta Business Suite, Meta Ad Manager, Google Ad Manager, TikTok Business Center, TikTok Ad Manager)
• Ability to write on-brand copy with attention to detail and brand voice.
• An eye for design and aesthetics that align with the brand identity.
• The ability to generate fresh ideas and think creatively about content and engagement strategies.

• Possess a sense of ownership and pride in work quality.
• Critical thinking and problem-solving skills.
• A collaborative mindset and excitement for teamwork within a fast-paced environment.

Encircle is a non-profit organization on a mission to bring families and communities together to enable LGBTQ+ youth to thrive. Our guiding philosophy, “No Sides, Only Love,” forms the bedrock of all our programs, services, and activities. If you are seeking to join a team of driven and friendly individuals dedicated to making a difference, you have found the right place. 

Job Summary: Under the direction of the VP of Marketing & Communications (VPMC),the Social Media Manager will play a key role in Encircle’s marketing efforts by developing and executing a comprehensive social media strategy to enhance our brand presence, engage with our audiences, and drive measurable engagement. The Social Media Manager will design and execute impactful social media campaigns, manage multiple social channels, and optimize strategies to align with our organizational goals. This role is instrumental in storytelling, writing, and online and social messaging that effectively communicate the value and story of Encircle, helping to engage, inform and motivate LGBTQ+ youth, young adults, families, donors, volunteers, and the general public. This position is primarily remote/home-based, with frequent in-person work required at our Encircle locations and at events. Ideal candidates are located in Salt Lake City or the surrounding area for participation in events and meetings at or near Encircle homes. This is a full time position Monday – Friday with some weekends as necessary. Compensation package includes: Salary: starting at $55,000 – $60,000 annual salary, depending on experience Benefits package includes Cigna medical (PPO or HDHP option),dental, vision plans and employer paid life insurance  Holidays: Thirteen+ paid holidays, including (MLK Jr., Juneteenth, and Indigenous People’s Day),plus LGBTQIA+ activism days. PTO: 3-weeks (15-days) Responsibilities: Strategy Development: Create and implement a social media strategy aligned with Encircle’s overall marketing and communications goals. Content Creation: Develop, curate, and schedule engaging content across all social media platforms with multiple profiles that resonates with our target audience and drives engagement. Community Management: Monitor, respond to, and engage with followers in a timely and authentic manner to build a strong online community and foster loyalty. Analytics and Reporting: Track and analyze key social media metrics using tools such as Sprout Social and Google Analytics. Provide regular reports and actionable insights to optimize content and strategy. Campaign Management: Plan and execute social media campaigns, including paid advertising, to support programs, events, fund development campaigns, marketing efforts, and donor/community partnerships. Collaboration: Work closely with the marketing team and all departments to ensure brand consistency and cohesive messaging across all channels. Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices to continually improve our social media efforts. Influencer Relationships: Collaborate with existing, and identify potential relevant influencers and brand advocates to expand our reach and enhance our brand image. Crisis Management: Under the direction of the VPMC, manage any social media-related crises, ensuring that responses are timely, professional, and aligned with the company’s values and guidelines. Event Promotion & Participation: Participate in large organization and community events as a representative of the organization to help build awareness and visibility. Document events and programs on all verticals. Perform other duties as required or assigned. Qualifications: Bachelor’s degree in Marketing, Communications, or a related field 3+ years of experience in social media management, preferably within non-profit industry Proven track record of growing and managing social media accounts with measurable results Strong understanding of social media platforms, tools, and best practices Excellent writing, editing, and communication skills Graphic design and basic video editing skills Knowledge of SEO and content marketing principles Creative thinker with the ability to generate innovative content ideas Ability to analyze data and translate insights into actionable strategies Experience with social media advertising and campaign management Familiarity with social media management tools (e.g., Sprout Social, Hootsuite, Hubspot) Strong organizational skills and the ability to manage multiple projects simultaneously Strong interpersonal communication skills, and ability to work collaboratively in a team environment Passion for LGBTQ+ Advocacy: A deep commitment to promoting the wellbeing and empowerment of LGBTQ+ youth, and a deep commitment to our motto of No Sides, Only Love

Overview

About Seminole Hard Rock Hotel & Casino Hollywood

Seminole Hard Rock Hotel & Casino Hollywood is the flagship casino resort of Hard Rock International, owned by the Seminole Tribe of Florida. This world-renowned entertainment, gaming and hospitality destination unveiled a $1.5 billion expansion on Oct. 24, 2019.  New offerings include 638 upscale guestrooms in the first-ever Guitar Hotel, 168 luxury guestrooms and unique swim-up suites in the adjacent Oasis Tower at Seminole Hard Rock Hotel & Casino Hollywood, and 465 newly redesigned guestrooms in Hard Rock Hotel for a combined room count of 1,271 throughout the resort. Additional  amenities include the lush, “Bora Bora” style lagoon with private cabanas and butler service; a 42,000 square-foot Rock Spa® & Salon; a 13.5-acre recreational water experience for swimming, kayaking and paddle boarding; 19 dining outlets and 20 bars and lounges; an expansive gaming floor with 3,100 slots, 195 table games and a 45-table poker room; 120,000 square feet of premier meeting and convention space including a 38,000 square-foot, carpeted exhibition hall; and a 26,000 square-foot retail promenade. The highly anticipated Hard Rock Live entertainment venue with a 7,000-person capacity, will showcase A-list entertainers, comedy acts, Broadway performances, sporting events and live broadcast productions. The integrated resort is located on 87 acres of the Hollywood Seminole Reservation along State Road 7 (U.S. Highway 441),and is 10 minutes from Fort Lauderdale/Hollywood International Airport and 30 minutes from downtown Miami and Miami International Airport. For more information, visit us online at www.seminolehardrockhollywood.com, call 800-937-0010 or follow us: Facebook: SeminoleHardRockHollywood, Twitter: @HardRockHolly, Instagram: @HardRockHolly.

Benefits & Perks:

We offer rockin’ benefits that include Medical, Dental, Vision & Life Insurances, 401K, Paid time off, Annual Bonus Opportunity & much more! Please visit https://www.gotoworkhappy.com/benefits to see our full list of benefits!

Responsibilities

Essential Job Functions:

• Exhibits conduct in accordance with all Gaming Commission Regulations and Seminole Tribe of Florida departmental policies and procedures.
• Must adhere to the Seminole Tribe’s Policies and Procedures.
• Greets guests in a timely manner; requests primary beverage order.  Initiates conversation with guests, inquiring about their satisfaction with the lounge.  Anticipates guest needs, when possible, and provides extra items, drinks, and condiments to the table.
• Expedites drink orders for each party quickly and accurately.  Serves refills upon request as well as follows up for additional beverage requirements.
• Adheres to all responsible alcohol serving requirements as dictated by the state; requests identification from guest ordering alcohol when legal age is questionable.
• Transports dishes to kitchen for washing and disposes of trash in designated receptacles.
• Communicates with servers and managers regarding guest requests.
• Follows proper check settlement control procedures.
• Models designer apparel and accessories. May be required to make several costume changes during the scheduled shift.
• Interacts and entertains guests in a cordial and gracious manner, thereby creating a memorable experience and building guest loyalty. Serves as Goodwill Ambassador, using finesse and good judgment.
• Maintains quality service standards with all guests by creating a friendly, relaxed atmosphere while visiting the guests’ table and coordinating service requests.
• Maintains a constant awareness of safety and accident prevention and immediately notifies the Supervisor if an accident does occur. Informs Supervisor of any irregularities, guest complaints or other disputes, which cannot be readily resolved.
• Assists the department head with the training/mentoring of new team members as requested.
• Follows proper check settlement control procedures.
• Might participate in a professional photo shoot.
• Acts as a role model to all employees and always presents oneself as a credit to Seminole Gaming and encourages other team members to do the same.
• Demonstrate a commitment to ensuring responsible gaming and responsible alcohol service by discreetly notifying appropriate managers of concerns and observations.
• Demonstrate actions and behaviors that reinforce the Company’s Mission and Values of Communication, Integrity, Fun, Respect, Accountability, Passion and Dedication.
• Ensure prompt and discreet notification to managers and/or the Ethics Hotline of any observation of illegal acts or internal ethics violations.
• Meets the attendance requirements of the position.
• Performs other job duties as assigned.

Qualifications

Qualifications:

• High School Diploma or equivalent and one (1) year experience as a bar apprentice and/or bartender required.
• Knowledge of all beverage functions to include: the mixing of drinks, the operation of all bar equipment, working knowledge of all restaurant functions.
• Previous experience working in a nightclub and/or entertainment venue highly preferred.
• Current or previous modeling and/or promotions experience within the last five (5) years required.
• Previous experience in upscale gaming lounge and/or similar entertainment environment preferred.
• Must be able and willing to properly wear the assigned uniform or a special event costume.
• Must demonstrate the ability to wear specifically designed clothinguniform and costumes as needed with flair and techniques associated with modeling industry requirements; posture, gestures and movement.
• If hired in a 24 hour outlet position, the Model Bartender must be available to work all shifts; to include Day, Swing and Grave shift.

Work Environment:

• While performing the duties of this job, the employee is frequently required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms, talk or hear; and taste or smell. The employee must frequently lift and/or move up to 50 pounds. Specific vision abilities required by this job include close, distance, color, and peripheral vision, depth perception and ability to adjust focus.
• The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
• The Casino environment is hectic, fast-paced and often crowded and noisy. May be exposed to casino related environmental factors including, but not limited to, second hand smoke, excessive noise and constant exposure to general public.
• Must be able to communicate effectively with guests in English while maintaining dialogue with all cultures and ethnicities while upholding a warm, positive and friendly persona at all times.

Closing:

The Tribal Council gives preference in all of its employment practices to Native Americans. First preference in hiring, training, promoting and in all other aspects of employment is given to members of the Seminole Tribe who meet the job requirements. Second preference is given to members of other federally recognized Native American Tribes who meet the job requirements.

As part of Seminole Gaming’s employment process, final candidates will be required to obtain gaming licensure by completing a background check with Seminole Gaming Compliance and Regulations, prior to an offer being extended. These background checks may include, but are not limited to:

• Credit Check
• Criminal Background Check
• Drug Screen

Disclaimer
While this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).

Who We Are

We are Tennis! The USTA (United States Tennis Association) is the national governing body for the sport of tennis and the leader in promoting and developing the sport’s growth on every level in the United States, from local communities to the crown jewel of the professional game, the US Open.

Why Work for the USTA? 

We are a passionate team of staff and volunteers focused on growing the sport of tennis and making it accessible to all.  We are committed to removing barriers and creating opportunities for ALL to participate. Don’t know tennis? Don’t worry, you can still find yourself in the game!

The Role

 

• Assist with creating content for live tournament coverage around the tennis calendar.
• Maintains a clean, organized content calendar for the broader social media team.
• Detail the success of social media campaigns by analyzing key metrics to drive new and existing strategies.
• Monitor conversations with fans, brands, and influencers for intentional engagement opportunities.
• Ensures all content is properly tagged (e.g. handles, hashtags, tracking tags, geo-location etc.) and correct links are used.
• Helps grow reach and engagement across US Open & USTA social media platforms.

Who You Are

• 1-2 years of experience in social media and/or digital marketing
• Strength in storytelling and creative activation across social media platforms, including Instagram, Twitter, Facebook and TikTok
• Excellent communication skills both written and verbal
• Ability to work creatively and efficiently in a fast paced, dynamic environment.
• Knowledgeable about professional tennis, the US Open, entertainment & pop culture; experience in professional sports is helpful
• Strong content editing and creation skills is a plus, utilizing Adobe Photoshop, Premiere Pro, and Content Management Systems
• Bachelor’s degree or degree in progress in Marketing, social media or related 
• Available to work nights & weekends as needed
• Available to work in-person for the duration of the US Open Tennis Championships in Flushing Meadows, NY
• This position is designated as “hybrid/flex” in Orlando and may allow for both remote and on-site work.  
• Position is nonexempt therefore overtime eligible

What We Offer

 At the USTA, we know people are our most important asset. For this reason, we offer a comprehensive benefits package designed to meet the needs of a diverse workforce!

• Flexibility:  Our Hybrid with Flexibility approach combines a balance of remote working with in-office collaboration to spark teamwork and creativity  
• Comprehensive benefits designed to meet your unique needs:  Medical, dental, vision, access to doctors virtually, a flexible spending account to manage your health and dependent care expenses, and life and disability insurance are a small part of our offerings
• Time to recharge and energize: Generous paid time off policy – including vacation, sick, personal, and paid holidays, parental leave, and a paid winter recess
• Plan for your future financially and professionally:  401(k) with employer matching (up to 3%),promotional and growth opportunities, Learning and Development programs to learn on the job, and up to $5,000 for tuition reimbursement
• Mental and emotional wellness: Resources for overall well-being including mental health and meditation benefits
• Other cool perks:  A personalized health management program, pet insurance, commuter benefits, identity theft protection, discounts with our network of partners, and fun events are just a few of the optional benefits available 

 

The expected range for the base salary for this position is $42,000 to $48,000/yr. Any additional pay or benefits a person may qualify for, are not included in this range. The actual base salary offered is determined by several variables, including, as appropriate, the applicant’s qualifications for the position, the years of relevant experience, their unique skills, and the location from which they will be performing the job

 

Come One, Come All

We strongly encourage you to apply if you’re interested; we’d love to learn how you can “serve” our team with your unique experience!

USTA is dedicated to providing equal employment opportunities for all individuals, regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity, or expression, pregnancy, veteran status, marital status, family status, alienage or citizenship status, creed, genetic information, or any other status protected by applicable federal, state, or local law

 

Company Name

ARS-Rescue Rooter

Overview

The Social Media Manager leads and executes data-driven strategies designed to meet annual revenue and profit goals through social media channels. This role focuses on growing brand awareness, engagement, and conversion rates across various platforms, with a strong emphasis on Return on Ad Spend (ROAS) and achieving key business targets. Responsibilities include developing and refining social media strategies, managing account structures, and tracking performance across all brands and branches within the ARS portfolio. This includes tailoring strategies for local brands and individual branches. Other key duties include managing content and promotional calendars, overseeing campaigns, analyzing performance data, and continuously optimizing strategies based on insights. This position collaborates closely with the marketing, PR, and field operations teams to ensure social media efforts align with broader business objectives, delivering consistent messaging and enhancing customer engagement.

Responsibilities

Success Factors:

Leads/Gets Results

• Develop and execute paid social media strategies to deliver measurable results, such as a 10% increase in engagement, 20% boost in organic reach, or a 15% conversion rate from social-driven traffic.
• Conduct regular audits of social media accounts to ensure proper structure, brand alignment, and performance targets are consistently met.
• Build and maintain a social media analytics dashboard for real-time performance tracking and identifying areas for improvement.
• Analyze paid social campaign data weekly to adjust targeting, creative, and messaging, ensuring campaigns meet or exceed ROAS goals.
• Provide monthly reports with performance insights and actionable recommendations to guide leadership decisions.
• Proactively identify new platforms and trends to boost social media revenue by at least 10%.
• Inspire and guide team members to optimize current programs and elevate overall performance.
• Drive alignment and collaboration across teams, ensuring everyone is working towards shared goals.
• Take initiative and bring strategic insights and solutions to company leadership without needing explicit instructions.
• Manage content and offers to align with ARS’s seasonal business needs, ensuring both individual branches and brands meet business objectives.

Grows People/Teams (Internal/External)

• Build and lead a data-driven social media team, ensuring proficiency in key analytics platforms (e.g., Google Analytics, Hootsuite, Sprout Social) to drive results.
• Foster a culture of accountability by setting clear metrics and tracking individual/team contributions regularly.
• Use data to identify skill gaps and provide coaching, aiming for a 20% improvement in team productivity over 12 months.
• Develop succession plans to maintain high retention rates, keeping turnover below industry standards (<10%).

Fact-Based Decision Making

• Collaborate with marketing analysts to track daily metrics (e.g., click-through rates, customer acquisition costs, social engagement),using data for tactical adjustments.
• Use predictive analytics to forecast social trends, budget requirements, and ROI for proactive strategy adjustments.
• Implement A/B testing to optimize campaign creative and targeting strategies.
• Conduct root-cause analysis to resolve performance issues and identify opportunities for a 15-20% improvement in KPIs.
• Partner with analysts to assess social media performance daily, identifying trends and growth opportunities.
• Continuously refine social media strategies based on data-driven insights.
• Tackle complex problems with innovative solutions that drive business success.

Effective Communicator

• Deliver data-driven presentations to senior leadership with clear justifications for strategic changes and resource allocation.
• Ensure all social media communications are aligned with brand messaging, using performance data to optimize tone, format, and platform choice.
• Foster cross-functional alignment by demonstrating how social media efforts support broader marketing and revenue goals with data-backed strategies.

Qualifications

Experience Required:

• Education – bachelor’s degree in marketing, Communications, or a related field.
• Work Experience – 5+ years of experience in social media marketing, including 2 years in a leadership role, preferably in home services or consumer-facing industries. Experience growing brand presence and delivering on key business targets like revenue and engagement.
• Paid Campaign Management – Proven success in managing paid social media campaigns, optimizing ads, and achieving measurable results.
• Collaboration – Experience working closely with teams like IT, finance, sales, and customer service to align social media with overall business goals.
• Project & Crisis Management – Strong organizational skills to manage multiple campaigns and the ability to handle crisis communication on social media.

Preferred Qualifications:

• Experience in the home services or adjacent industry.
• Certifications in social media or digital marketing (e.g., Facebook Blueprint, Google Ads).
• Experience with influencer marketing and marketing automation tools (e.g., HubSpot).

Physical Qualifications:

• Position is Hybrid
• Monthly and quarterly out of town travel to meet with marketing leadership, partners, and field team(s)
• Able to sit or stand for long periods of time

ARS-Rescue Rooter is an Equal Opportunity Employer AA/EOE/M/F/V/D. In compliance with the Americans with Disabilities Act, ARS-Rescue Rooter may provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.

About Twine

We’re a thriving ecosystem of top-tier freelancers from around the world. Trusted by Fortune 500 companies and Silicon Valley startups, Twine is the go-to platform for mission-critical projects. With over half a million registered freelancers and a growing roster of 35,000+ companies, we’ve become the comprehensive solution for freelancing.

Our Mission

At Twine, we recognise that companies require a flexible approach to hiring expert freelancers for their most critical projects. Traditional freelance platforms often fall short when it comes to scalability and diversity. That’s where we shine. Twine operates as a thriving global freelance network, with diverse experts across various fields, including marketing, engineering, and AI. Our core mission is to empower creators, whether they’re businesses or individual freelancers, to thrive in their creative endeavours.

About the Role

Our client is seeking a skilled social media manager or strategist to develop and execute a comprehensive social media strategy for their personal brand and educational program. This program focuses on educating youth footballers, parents, and coaches about the mental aspects of the game. The ideal candidate will play a crucial role in building an engaged community, promoting the program, and establishing the client’s authority in youth football education through various social media platforms.

Responsibilities:

• Develop and implement a comprehensive social media strategy aligned with the client’s goals and target audience
• Create and curate engaging, educational content tailored to youth footballers, parents, and coaches
• Manage and grow the client’s presence across relevant social media platforms

As our Social Media & Content Specialist, you’ll be the mastermind behind creating and distributing compelling content that amplifies our brand and expands our digital reach. Reporting to the Marketing Director and working in sync with our community relations team, you’ll craft powerful messages and visuals that captivate and engage our audience.

Accountabilities include the following:

·         Harness your expertise in Facebook, Instagram, TikTok, Twitter, YouTube, LinkedIn, and beyond to supercharge our social media strategy. 

·         Partner with our marketing team to design and execute game-changing social media campaigns that resonate with our audience and drive results. 

·         Channel your creativity to produce stunning written content, graphics, and videos that set us apart. 

·         Use your skills in photography and videography to capture and create high-quality visuals that elevate our brand. 

·         Craft eye-catching graphics that capture attention and enhance our social media presence. 

·         Produce and edit videos that communicate our message with clarity and impact. 

·         Identify and share relevant content that aligns with our brand voice, company values, and overall objectives.

·         Monitor social media interactions and engage with our audience to build a thriving community. 

Hours & Schedule: 

• 8:00am – 5:00pm

•         Monday – Friday (Evening and weekend hours as duties dictate)

Requirements: 

·         Bachelor’s degree in communications, journalism, media studies or a related field, or equivalent professional experience; required.

·         Proven experience in social media management (minimum 4 years),content creation, and digital marketing; required.

·         Social media platforms and tools. Proficiency in photography, videography, video production and editing. 

·         Exceptional writing, editing, and communication skills. 

·         Enthusiasm: A passion for social media trends and community building. 

·         Ability to collaborate, innovate, and handle multiple projects with ease working with other departments. 

·         Valid driver’s license and ability to travel as needed