Content Creator/Influencer for Zenni Optical Eyewear
Job Description: Zenni Optical is seeking creative and enthusiastic content creators to showcase their wide range of affordable and customizable eyewear options. As a leading online optical store, Zenni Optical provides eyeglasses, sunglasses, and specialty eyewear for men, women, and kids. We are looking for influencers who can highlight the expressive, dynamic, and practical nature of Zenni’s eyewear, while also demonstrating their affordability and unique features like the virtual try-on tool.
Job Responsibilities:
- Create compelling content that authentically demonstrates the customizable and expressive nature of Zenni Optical’s eyewear.
- Showcase Zenni’s eyewear for all demographics, including men, women, and children, making it an ideal fit for family content creators.
- Highlight Zenni’s unique features, such as their Blokz® blue-light-blocking glasses and the virtual try-on tool, in your content.
- Emphasize the versatility and style of Zenni’s eyewear, helping followers see how these products fit into everyday life and individual expression.
- Deliver engaging and dynamic content, focusing on Zenni’s fun and customizable styles, steering away from static or boring presentations.
Requirements:
- Must be a content creator with a flair for creating dynamic and expressive content.
- Experience creating engaging posts that highlight fashion, family, or lifestyle products.
- Family or kids’ content creators are highly encouraged to apply, as Zenni offers eyewear options for all ages.
- Creators must be able to feature Zenni’s virtual try-on tool in their content, allowing their audience to see how the frames would look before purchasing.
- A creative, energetic approach to content is essential — Zenni is looking for influencers who can show that eyewear is not just functional, but a fun, stylish form of self-expression.
Compensation:
- Compensation will include a base payment for content creation, with potential bonuses based on engagement metrics.
- Additional perks include free Zenni Optical products and the opportunity to collaborate on future campaigns with the brand.
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Job Description
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We’re looking for internet culture geeks, meme aficionados, TikTok natives, who love staying on top of the latest cultural phenomenon to inspire and create cool social content. We are looking for a collaborative and skilled Content Creator with proficiency in both video and still photography, a deep understanding of social media trends and pop culture and a keen eye for framing and prop design. The ideal candidate will be adept at shooting high-quality content using both iPhone and DSLR cameras, with a mastery of lighting techniques. Additionally, they should have experience in video editing and photo retouching to ensure that the final product meets our brand standards.
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Got what it takes? We’d love to hear from you.
Additional Information
Digitas is an equal opportunity employer.
“Compensation Range: $102,500 – $115,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.” If your requirements fall outside of this range, you are still welcome to apply. The Company anticipates the application window for this job posting will end 7/25/2024.