The Content Producer owns the planning, production and distribution of Santa Cruz’s retailer education and training programs and contributes content and copywriting to the company’s general Marketing efforts. From scripts to websites to social media to written communications, the MCP’s role ranges from actual hands-on writing and production of videos and other assets, to the management and trafficking of such through outside resources. The role places a high priority on consistency in tone, voice and formatting, as well as in developing content calendars for ongoing, sustained efforts across the communication spectrum.
The Content Producer is responsible for executing an annual retailer education plan that ranges from inception to production to implementation and tracking. This person will be the catalyst and evangelist for related deliverables among retail staff, brand and sales reps, customer service and internal staff, as well as similar staff on Global and distributor teams throughout the world.
Additionally, you will assist in continuous monitoring and auditing of all external communications–particularly digital–ensuring content’s brand tone, consistency, and accuracy, as well as currency. You will also serve as an editor for various copy projects, ensuring both the aforementioned consistency as well as ensuring it’s audience appropriate.
Overall Duties and Responsibilities include the following (other duties may be assigned):
Retail Education
- Owns The Manual on-line training system planning, production, implementation, promotion and tracking
- Develops annual Manual production calendar for product, brand, and processes
- Manages video shoots and edits for retail education (The Manual)
- Works with service provider (Sparc) to propagate and promote retailer education modules
- Translates Manual modules into in-person training modules for brand and sales reps to you in a live, in-field setting (The Manual on the road)
- Works closely with Global and distributor counterparts to evangelize and track The Manual use in regional markets
Content Creation
- Helps to identify and produce product storytelling content across a variety of channels (digital, in-store, social, etc.)
- Writes copy, and manages the creation of copy as needed
- Works with Brand and Creative teams to identify locations for related video/photo shoots
- Manages internal and external video production resources for the development of retailer education assets
- Works with Brand and Creative teams to identify and produce product and technical information for digital use
- Writes copy and scripts (or oversees writing), coordinates translations, and manages content lifespan and updates
- Serves as a universal content creator/coordinator/auditor for a variety of media needs, both trade and consumer
- Works with Brand Director to turn annual marketing Playbook content ideas into deliverables
Competencies and Requirements:
- 3+ years of experience in copywriting and content production
- Excellent copywriting and content production experience, preferably in cycling/action sports
- Video production knowledge including: shooting, editing, audio, graphics
- Thorough knowledge of bicycles and related technologies
- Ability to coordinate and manage inside and outside agencies and talent
- Ability to manage editorial calendar, asset archive, and related communication and promotional channels
- Ability to create and manage busy production workflows
- Great attention to detail, and ability to adhere to and enforce style guides
- Flexible mindset with the ability to be creative and adjust tactics on-the-fly
Language Skills: Ability to read and comprehend and explain documents in English. Effectively communicate, verbally and in writing, in English.
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the overall duties and responsibilities of this job.
Reasonable accommodations may be made to enable otherwise qualified individuals with disabilities to perform the overall duties and responsibilities. While performing the duties of this job, the employee is regularly required to stand, walk, use of hands and fingers, handle, or feel, reach above head with hands and arms, lift, push, climb, stoop, kneel, crouch, and/or crawl, pull, talk and hear. The employee must lift and/or move up to 20 pounds. Vision may be corrected within normal range. The noise level in the work environment is quiet.
Why work here: For over 25 years Santa Cruz Bicycles has tried to do things a bit differently. Our ultimate goal is to consistently build the best bicycles in the world and have fun doing it, but there is a lot more to it than that.
We can offer you great benefits that include 100% paid health, dental and vision insurance, 401K matching, monthly employee events and major discounts on bikes and bike gear. Those parts come with the industry. We can offer you a relaxed working environment, local singletrack, and the opportunity to work with a group of bike enthusiasts in a great place to live. Those parts come with the territory.
But what we really want is what you have to offer us. We want to attract job seekers that are looking for a brand that they can be an integral part of, and not just “a company to work for”. It’s the individual personalities, and the raw enthusiasm for the brand that makes this place special, and that comes directly from the employees of Santa Cruz Bicycles.
Powered by JazzHR
ghdQtSHrON
Santa Cruz Bicycles
Related jobs:
Casting Call for Caucasian Models – Major Beauty Brand
We are seeking Caucasian models aged 50–70 to feature in a project for a major beauty brand. This is a fantastic opportunity to showcase natural beauty and confidence while collaborating with an industry-leading team.
Job Responsibilities
- Represent a major beauty brand in a professional photo shoot.
- Showcase natural, barefaced beauty in front of the camera.
- Participate in a mandatory live casting session.
Requirements
- Caucasian female, aged 50–70
- Must be local to NYC
- Submit a barefaced photo (no makeup) and any additional photo links or IG profile for consideration
Compensation
- Paid opportunity
Casting Call for Muscular Male – Energy Heist
We are seeking a muscular male actor to join the production of Energy Heist. This role is perfect for a confident and physically strong individual ready to bring intensity to the screen.
Job Responsibilities
- Perform in a dynamic and action-packed production environment.
- Collaborate with the production team to deliver a powerful and compelling performance.
Requirements
- Male, Hispanic
- Age: 35–40
- Minimum height: 5’10”
- Strong, muscular build
Compensation
- $200 per day
Casting Call for Female Models – IG Content for Major Artist
We are seeking two female models to create Instagram content for a major artist. This is a fantastic opportunity to showcase your talent and work with a high-profile team in Atlanta.
Job Responsibilities
- Participate in creating visually engaging Instagram content.
- Work collaboratively with the production team to capture dynamic and professional images or videos.
Requirements
- Female models, confident and photogenic
- Must be punctual and professional
- Available for one of the scheduled time slots
Compensation
- Paid opportunity
Casting Call for Female Models – Music Video
We are seeking five female models to feature in an exciting music video production in Atlanta. This opportunity is perfect for confident, stylish individuals ready to shine on camera.
Job Responsibilities
- Perform in a music video, showcasing confidence and energy.
- Wear designated wardrobe, including lingerie and club dresses.
- Collaborate with the production team for a visually dynamic shoot.
Requirements
- Female models, all ethnicities
- Comfortable with music video-style wardrobe
- Ability to follow direction and bring personality to the screen
Compensation
- $120 for 2–3 hours
Casting Call for Real People – Financial Docu-Series
We are seeking real individuals interested in learning skills to improve their financial futures for a paid docu-series with a major financial brand. This is a great opportunity to share your story and gain valuable financial insights.
Job Responsibilities
- Participate in a docu-series focused on personal financial growth.
- Share your experiences and journey in an authentic and engaging manner.
- Work with a production team to document your story.
Requirements
- College students or recent graduates
- Small business owners, solopreneurs, or side hustlers
- Individuals contributing to their households
- Must be located in or willing to work in Los Angeles, Atlanta, or New York City
Compensation
- Paid opportunity
Casting Call for Male Teens – Amazon Streaming Series
We are seeking male teens aged 13–17 to play mall shoppers and moviegoers in an Amazon streaming series. This is a non-union background role, and applicants must be local to the Nashville area.
Job Responsibilities
- Portray a mall shopper or moviegoer in a professional production.
- Follow direction from the production team to ensure authentic performances.
Requirements
- Male, aged 13–17
- Must be local to the Nashville area
- Able to commit to 12+ hours on set if needed
- Reliable and able to follow production schedules and directions
Compensation
- $100 for 8 hours, $12.50 per additional hour, with time and a half after 8 hours
Casting Call for Female Models – Music Video
We are seeking female models to feature in a music video for an artist. This opportunity requires talent who are comfortable dancing on camera and embody confidence and style.
Job Responsibilities
- Perform as a model and dancer in a professional music video production.
- Collaborate with the production team to deliver engaging on-camera performances.
Requirements
- Female, aged 21–29
- Height: 5’9″ and under
- Comfortable with dancing on camera
- Submit professional headshots or digitals for consideration
Compensation
- Paid opportunity
Casting Call for Real Trained Masseuse – HBO Series
We are seeking a real trained and certified male masseuse, aged 30s–40s, to appear in a major Emmy-winning HBO series. This role is open to all ethnicities and offers a unique opportunity to showcase your professional skills on screen.
Job Responsibilities
- Portray a professional masseuse with authenticity.
- Perform on set in alignment with production requirements.
Requirements
- Male, aged 30s–40s
- Certified and trained masseuse
- SAG member preferred
Compensation
- $216/8 hours + $10
Casting Call for Body Double – Female Tennis Player
We are seeking a body double for a female tennis player for ongoing work. This opportunity is ideal for an experienced athlete or someone comfortable portraying tennis movements with accuracy.
Job Responsibilities
- Serve as a body double for a tennis player in professional productions.
- Perform tennis-related movements and activities on set with precision.
Requirements
- Female, African American
- Height: 5’9″
- Must have tennis-playing experience or the ability to perform tennis-specific movements
- Submit photos and detailed stats for consideration
Compensation
- Rate determined per project
Casting Call for Tall Male Actors – Comedy Video
We are seeking tall male actors to portray a bodyguard in a comedic production. This role requires actors who are 6 feet tall or more, with no requirement for a muscular build, just height.
Job Responsibilities
- Portray a bodyguard in a comedic setting with confidence and a sense of humor.
- Collaborate with the production team to deliver a memorable performance.
Requirements
- Male, 18–60 years old
- All ethnicities welcome
- Minimum height of 6 feet
- Comfortable with comedic acting and following direction
- Submit photos and contact details for consideration
Compensation
- $150 flat rate
Casting Call for Lucas Role – True Crime TV Production
We are seeking a white male actor aged 20s–30s to portray Lucas in an intense true crime television production. This role requires a compelling on-screen presence and comfort with scripted, dramatic scenes.
Job Responsibilities
- Portray Lucas authentically in a true crime narrative.
- Perform intense scripted scenes involving high-stakes scenarios.
Requirements
- White male, aged 20s–30s
- Comfortable with scripted violence and murder themes
- Strong on-screen presence and ability to handle dramatic material
- Submit a full-length photo along with the required details for consideration
Compensation
- $75 per day (flat rate, no travel or lodging provided)
Casting Call for Sherry Role – True Crime TV Production
We are seeking a white female actor aged 50s to portray Sherry in a compelling true crime television production. This role involves delivering an authentic performance in intense scripted scenes.
Job Responsibilities
- Portray Sherry in a dramatic true crime narrative with authenticity.
- Perform scripted scenes involving high-stakes scenarios with emotional depth.
Requirements
- White female, aged 50s
- Comfortable with scripted violence and murder themes
- Strong on-screen presence and ability to convey complex emotions
- Submit a full-length photo along with the required details for consideration
Compensation
- $75 per day (flat rate, no travel or lodging provided)