We are OMD, Adweek’s Global Media Agency of the Year in 2020. We are the world’s largest media network with more than 12,000 people working in over 100 countries. As the world grows with opportunities, the key is reacting to them, by making better decisions, faster – combining innovation, creativity, empathy and evidence to help them move faster, reach further and take smarter risks every day.
We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.
What You Can Expect:
Our success is underwritten by our core principles:
- Dynamic diversity. Bringing diversity of perspective, skillset, and background, as well as the mix of ages, genders, ethnicities, skillsets & backgrounds.
- Radical collaboration. Connecting a diverse group of people through instinctive structures, skills and mindsets.
- Rapid prototyping. Fostering a mindset of curiosity in which our people are always building, testing, evolving and retesting hypotheses.
All of which is underpinned by a commitment to total transparency.
Qualifications
- Previous experience with planning and activation of DTC media across platforms, such as Google, Meta, Criteo, TTD is preferred
- Previous experience running DTC conversion campaigns is preferred
- Experience with Google Analytics
- Ability to develop trust and strong relationships with client teams
- Previous experience managing high-performing teams
- 7-10 years of relevant work experience is required
OMD is seeking a full-time Director, Digital Media to join our DTC team. You will be responsible for leveraging best in class strategy and analysis to meet year-end sales goals.
The DTC Director reports into the Sr Director of Media Activation and will be responsible for leading a team of 3.
This role will be client facing, and requires strong client communication, strategy, and team management skills.
Responsibilities
- Understanding and expertise in DTC Media, with proven ability to deliver business outcomes through search, social or programmatic
- Support development of near- and long-term plans focused on delivering sales
- Work with cross-functional team-members, including brand strategy and investment, to ensure a connected commerce approach is deployed across all brands
- Continuously evaluate and improve on performance, as well as help establish best practices
- Leverage data to drive insights, testing opportunities and ongoing media optimizations that deliver against business objectives
- Help lead and manage the day-to-day priorities for a team of high-performance commerce specialists
- Assure quality control of all commerce media activations
- Exhibit intellectual generosity and support the learning & development of staff across the agency by actively contributing to OMD’s commerce community
Compensation Range: $90,000 – $215,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits.
OMD is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
OMD USA
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