SEEN Group Vision: Be the agency the Beauty world wants to work with.
SEEN Group Mission: Originating ideas so inspiring they elevate the perceptions of Beauty.
Are you passionate about global beauty communications and interested in leading conversations for the world’s most exciting roster of beauty clients?
Do you have pitch-perfect understanding of how to tell the right brand story on the right channel at the right time – and the toolkit experience and creative capabilities to match? If you know beauty inside out, are always seeking new ways to expand your thinking and love working as part of an energetic team, we would like to speak with you about our Global Communications Director role.
The Opportunity
The Communications Director is a true PR expert & inspiration to the account team. With a minimum of 8-10 years’ experience, this role is instrumental in supporting the Managing Director in overseeing the client portfolio, strategy and financial insight and capacity, as well as acting as an ambassador to elevate SEEN in the US market, embodying the agency’s values on daily basis. They are a true leader who thrives to achieve brilliant results through their team and foster their growth. The Communications Director is a strategic pillar as well as a people person.
Roles & Responsibilities:
Client Service:
- Senior leader for account portfolio with strong client relations and maintained excellence in client counsel at all times
- Demonstrate a deep understanding of client’s business in order to deliver strategic and creative campaigns against briefs
- Proactively pitch new ideas to the client – ensure concepts are aligned with overall business/PR objectives and strategy
- Develop and execute engaging campaign activity relevant to the clients brief and key objectives, ensuring you are thinking outside of the box and demonstrating the SEEN way of thought leadership
- Drive new media angles and proactively create new ideas, and feature placement opportunities for your clients beyond the day-to-day coverage asks
- Lead in the management and handling of potential issues/crisis situations, ensuring all communication is delivered in a calm and professional manner
- Be aware of potential issues facing your clients and offer proactive appropriate solutions
- Keep abreast of industry trends, developments and opportunities and demonstrate new ideas and proactive ways of thinking to your clients and team
Management:
- Inspiring and motivating team manager and Senior team peer for wider agency
- Full responsibility of your team’s work, ensuring all work is to a SEEN Group standard, delivered on time and showcases excellence
- Ensure team is monitoring media daily, including newspapers, magazines, broadcast, online & social channels for client opportunities and to keep abreast of competitor news – provide added value insight and counsel to clients
- Oversee regular internal meetings across all clients – with team roles and responsibilities established on a weekly basis
- Oversee the delivery of weekly/monthly/quarterly/annual reports being managed by Communications Manager/day-to-day retainer lead – ensure strong quality, competitive insights, and timely delivery for appropriate sign off prior to going to client
- Manage appraisals for direct reports – create KPIs and objectives during review processes
Specialist Skill Set:
- A strategic and creative thinker across written and verbal work, ensuring exceptional execution and delivery
- Excellent media landscape awareness (in and outside of the industry) to support senior level media pitching, to secure BIC feature placements
- Excellent influencer landscape awareness to support earned and paid influencer strategies on behalf of clients, including ability to manage complex partnerships and negotiate contracts and SOW
- Excellent industry (beauty and wellbeing) awareness to support in role specialism and expertise across your portfolio and cross agency
- Exceptional industry relationships (including media, influencers, KOLs, artists & experts and retailers), taking a proactive approach to building new relationships for the benefit of in role specialism
Business Skill Set:
- Commercial accountability for client portfolio and financial growth opportunities, through SEEN Group network and services
- Identify incremental opportunities to organically grow existing client business by proactively pitching more PR or SEEN Group integrated ideas
- Demonstrate understanding of financial health of accounts and billing, as well as ownership of PL alongside Managing Director.
- Manage team capacity planning and resource allocation
- Demonstrate the ability to develop credentials and write new business proposals
- Work on new business opportunities from research, development, and to pitch, giving strategic insight and counsel
- Active role in recruitment of talent to US team; tapping network of contacts to ensure SEEN has strong pool of diverse candidates for any open roles
- Senior business gravitas demonstrated to your peers and wider agency
To learn more about SEEN Group visit seengroup.com* or follow us on Instagram *@seen_group
Benefits:
- 18 vacation days per year
- Health care coverage
- Sick days
- 3 Wellness Days
- Mental health support – including chat and video therapy
- Enhanced Paid Family leave
SEEN Group
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