Fast-paced digital agency, Reusser, is seeking an experienced and motivated Director of Digital Marketing to own, lead, and grow our digital marketing service line.
As the Director of Digital Marketing, you will understand and translate client’s business needs into strategies & campaigns that meet the needs of our clients and achieve results across all channels.
About the Job
- Cast company-wide vision and direction for digital marketing services and products.
- Develop yearly and quarterly goals for the digital marketing team.
- Mentor and coach the digital marketing team through regularly scheduled 1:1s.
- Responsible for account performance and results. Work closely with account managers for account retention and upsell opportunities.
- Identify key account growth opportunities and pitch to prospective clients when appropriate.
- Manage and refine client contracts and terms of services.
- Work directly with the service delivery team to allocate and plan digital marketing resources.
- Create, implement, and maintain processes/policies for delivering digital marketing services.
- Plan and execute multi-channel social media, email marketing and digital marketing campaigns tailored to clients’ goals and needs.
- Measure and report KPIs related to all digital marketing campaigns.
- Identify and analyze digital trends and insights.
- Manage and optimize marketing budgets based on KPI and analytics.
- Build conversion metrics, plans and tests related to goals and needs.
- Evaluate emerging technologies, provide thought leadership, implement new technology where appropriate.
- Help clients plan, execute and report on key marketing campaigns; provide clients with thoughtful analysis of campaign results and recommendations for optimization and performance improvement opportunities.
- Brainstorm and execute new and creative growth strategies for clients
About You
- Minimum of 7 years of work experience in digital marketing; agency experience is a plus.
- Must have strong grasp of current marketing tools, trends and best practices, and be able to lead integrated digital marketing campaigns from concept to execution
- Experience leading and managing social media, email and digital marketing campaigns, including SEO/SEM, Google Ad Words and display advertising
- Expertise in identifying target audiences, creating persona development, devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and ad copy/creative/targeting, including experience with A/B and multivariate experiments
- Working knowledge of analytic tools and ad serving tools necessary for campaign set-up and reporting
- Experience with building organic social media and marketing campaigns
Bonus Points
- Having agency experience.
- Graphic design and/or website development.
- Having client references from past clients that loved you.
- Having employer references that are still recovering from your absence.
- Can share successful campaigns results that you’ve createdÂ
About Reusser Design
We are a results-driven digital agency crafting innovative solutions that create demand and generate value for the clients we serve.
- We support businesses and organizations on their journey to become a better version of themselves. We believe everyone deserves best-in-class digital products to help them compete and succeed in a digital world.
- We approach doing business in a unique way which is highlighted by Inc Magazine, Business Insider, Forbes, and CNN Money.
- We build custom websites, native apps, and SaaS applications with hand crafted user experiences. We create brands and market them with digital marketing, content strategy, and PR.
- We are a small, hard-working team of strategists, designers, and developers that are very passionate about our work and the clients we serve.
- We constantly encourage and challenge each other in order to better our craft and make the user experiences we build for our clients function at a world-class level.
- We partner with companies of all sizes and industries.
Benefits & Perks
- Work-life balance: 4-day work week (Monday – Thursday)
- Work from home: (2 days in the office, 2 days remote)
- Paid maternity/paternity leave.
- Medical & Dental insurance coverage through Physicians Health Plan—beginning on day one.
- Retirement Planning: SimpleIRA contributions match dollar-for-dollar up to 3% of your salary—matching begins on day one.
- 3+ weeks PTO and federal holidays off.
- Commission on any business you directly bring to the company.
- New office space in downtown Roanoke, IN.
- Apple hardware
- Work from home stipend
- Annual professional growth stipend
- Great coffee!
Interested more about our mission, vision, and core values? Please send a direct message to our President, Nate Reusser. All applications are confidential.
How to Apply
If you’re interested in this job, please apply through LinkedIn only. Please tell us why you think you’d be a good fit on our team. Calling us up will not improve your chances. If we think you’ll be a good fit, we’ll reach out to you!
Reusser
Related jobs:
A&R Manager – Music Industry
Job Description: We are seeking a passionate and experienced A&R Manager to join our dynamic team. The A&R Manager will play a crucial role in discovering, signing, and developing new talent, as well as working closely with established artists to help shape their music careers. This role requires a deep understanding of the music industry, excellent interpersonal skills, and a keen ear for emerging trends.
Job Responsibilities:
- Identify and scout new musical talent that aligns with the label’s vision and goals.
- Develop and maintain relationships with artists, managers, and other industry professionals.
- Work with signed artists to develop their sound, image, and overall brand.
- Coordinate with producers, songwriters, and other creatives to guide the recording and production process.
- Oversee the creation of demos, and manage the process from pre-production through to final release.
- Stay up-to-date with current music trends and industry developments to inform scouting and artist development strategies.
- Collaborate with marketing, PR, and distribution teams to maximize the commercial success of releases.
Requirements:
- Proven experience as an A&R Manager or in a similar role within the music industry.
- Strong network of contacts within the music industry.
- Excellent communication and negotiation skills.
- A deep understanding of various music genres and current trends.
- Ability to work under pressure and manage multiple projects simultaneously.
- Passion for music and a commitment to discovering and nurturing talent.
- Strong organizational skills and attention to detail.
Compensation:
- Competitive salary, commensurate with experience.
- Additional benefits and opportunities for growth within the company.
Casting Call for Actors, Makeup Artists, and Staff for Hawaii’s #1 Rated Haunted House – Trial of Fears
Job Description: Waikiki Trolley presents an exciting opportunity to be part of Hawaii’s top-rated haunted house, Trial of Fears. We are looking for enthusiastic and creative individuals to join our team as actors, makeup artists, and staff. If you love Halloween, enjoy scaring people, and have a flair for the dramatic, this is your chance to get paid to be part of an unforgettable experience.
Job Responsibilities:
- Actors: Bring the haunted house to life by portraying terrifying characters that will engage and scare visitors. Perform in various scenes, maintaining energy and enthusiasm throughout the event.
- Makeup Artists: Create realistic and horrifying looks for actors using makeup, prosthetics, and special effects. Work closely with the creative team to ensure each character’s appearance enhances the overall experience.
- Staff: Assist with the operation of the haunted house, including managing guest flow, ensuring safety protocols are followed, and providing general support to the team.
Requirements:
- Actors: Prior acting experience is a plus but not required. Must be comfortable in costume and makeup, and able to stay in character for extended periods. Strong improvisation skills are desirable.
- Makeup Artists: Must have experience in makeup application, especially in creating horror or special effects looks. A portfolio showcasing your work is required.
- Staff: Must be reliable, professional, and able to handle the demands of working in a fast-paced, high-energy environment. Customer service experience is a plus.
Compensation:
- Competitive pay for all roles, with additional perks such as working in a fun, dynamic environment and being part of a highly popular event.
Cameraman Needed for Vlogging Project with Woody & Charleston White
Job Description: We are seeking a skilled cameraman for an upcoming vlogging project featuring Woody and Charleston White. This is a paid gig that requires someone with experience in vlogging, including both filming and editing. The project will involve capturing dynamic content in a vlog style, requiring attention to detail and creativity.
Job Responsibilities:
- Film vlog-style content featuring Woody and Charleston White.
- Ensure high-quality video production using your own equipment, including microphones.
- Edit footage to create a polished final product that aligns with the project’s vision.
- Work closely with the team to capture the essence of the content and deliver it on time.
Requirements:
- Must have experience in vlogging or similar video production roles.
- Own a camera with the necessary equipment, including microphones.
- Strong video editing skills are required.
- Ability to work efficiently under tight deadlines and manage time effectively.
- Must be reliable, professional, and able to take direction.
Compensation:
- This is a paid opportunity. Compensation details will be provided upon selection.