Marketing Manager

ORCO is seeking an experienced and dynamic Marketing Manager to lead the marketing function of the company. The successful candidate will help us create inspiring marketing that showcases architectural award winning commercial, residential, and landscape projects using ORCO products. ORCO wants someone who is a team player and can flourish in a fast-paced, deadline-oriented environment. We are a team-oriented environment that supports each other and the building materials industry.

Qualifications

• Five years or more experience leading a marketing and communications department.
• Bachelor’s degree in marketing/communications, graphic design, or related field.
• Proficiency in Adobe Creative Suite, MS Office (InDesign, Illustrator and Photoshop).
• Excellent written verbal and interpersonal communication skills (product copy, brochure copy, web copy, press releases).
• Exceptional organizational skills and workflow management.
• Ability to manage multiple partners and deadlines.

Responsibilities

• Work closely with management to document products and projects.
• Coordinate photography sessions and editing, reaching out to involved parties.
• Create and maintain a comprehensive photo and video library.
• Collect information for copywriting.
• Prepare projects for web, events, print and social media.
• Ensure Dynamic CRM accounts and contacts are “Mail-Ready”
• Plan and manage events including developing support material.
• Order promotional items and marketing.
• Establish and monitor marketing budget.
• Attention to detail is a must.

Marketing Systems:

• Work with the design team and marketing communications to turn copy into a brochure or creative piece, etc.
• Design marketing materials such as cutsheets, sample boxes, banners and other.
• Maintain and update marketing materials.
• Establish and uphold internal design standards.
• Collaborate with management and team to identify market trends and create market materials.
• Facilitate thought leadership opportunities through blogs and white papers.
• Identify and attend conferences and workshops.

Digital and Online:

• Manage social media outlets (Facebook, Twitter, Instagram, Pinterest, LinkedIn).
• Web Design experience and management
• Assist in keeping the website updated and relevant.
• Prepare posts monthly, and product updates.
• Generate eblasts for events and new product announcements.

ORCO Block & Hardscape