Job Title: Ecommerce Manager
Company: Mavuno Harvest
Location: Philadelphia
About Mavuno Harvest: Mavuno Harvest is a socially conscious food brand dedicated to sourcing, producing, and delivering delicious, healthy snacks made from sustainably sourced fruits. We partner directly with smallholder farmers to create economic opportunities, improve livelihoods, and promote sustainable agriculture. Our mission is to nourish both our consumers and the communities we work with, all while championing ethical and environmentally responsible practices.
Position Overview: Mavuno Harvest is seeking an experienced and innovative Ecommerce Manager to lead our online sales and digital marketing efforts. The ideal candidate will be a creative thinker with a deep understanding of the e-commerce landscape, consumer behavior, and digital marketing strategies. As an Ecommerce Manager, you will play a pivotal role in driving our online sales growth, expanding our digital presence, and strengthening our brand’s online identity.
Key Responsibilities:
- Ecommerce Strategy Development: Develop and execute the overall ecommerce strategy to drive online sales growth, customer acquisition, and retention. Continuously monitor industry trends and consumer behaviors to adapt the strategy as needed.
- Website Management: Oversee the company’s website, ensuring it is user-friendly, up-to-date, and optimized for performance. Implement necessary changes and improvements.
- Digital Marketing: Plan, execute, and manage digital marketing campaigns across various platforms (social media, email, paid advertising, SEO) to drive traffic, conversions, and brand awareness.
- Content Creation: Create and curate engaging content for the website and social media channels, including product listings, blog posts, videos, and visuals that align with the brand’s mission and values.
- Customer Experience: Enhance the online shopping experience by improving website navigation, optimizing checkout processes, and providing excellent customer service through online channels.
- Analytics and Reporting: Monitor key performance indicators (KPIs), track sales data, and generate reports to evaluate the effectiveness of ecommerce initiatives. Use data-driven insights to make informed decisions and adjust strategies as needed.
- Partnership Development: Identify and explore potential partnerships and collaborations with other brands or influencers to expand Mavuno Harvest’s reach and customer base.
- Budget Management: Manage the ecommerce budget effectively, allocating resources to areas that drive the highest ROI and performance.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in ecommerce management, preferably in the food or consumer goods industry.
- Strong understanding of digital marketing strategies and tools.
- Proficiency in e-commerce platforms: e.g., Canva, Shopify, Klaviyo, social media platforms, Instacart, Criteo, Walmart.com, Faire etc.
- Analytical mindset with proficiency in data analysis and reporting tools.
- Excellent communication and teamwork skills.
- Passion for sustainable and socially responsible business practices.
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Benefits:
- Competitive salary and performance-based bonuses.
- Health insurance.
- Opportunities for professional development and growth.
- A chance to make a positive impact through sustainable business practices.
Mavuno Harvest is an equal opportunity employer, committed to fostering a diverse and inclusive workplace. We encourage individuals from all backgrounds to apply.
If you are a results-driven and innovative Ecommerce Manager with a passion for sustainable agriculture and a desire to make a positive social impact, we invite you to join our team and contribute to the growth of Mavuno Harvest.
Mavuno Harvest
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