Job Title: Marketing Manager
Job Summary: The Marketing Manager will help the business by managing all internal/external communication of the company and represent the company to the outside world. They will be directly responsible for creating content, social media management, website development, carrying out marketing/communication strategies and reporting.
Reports to: Director of Talent Acquisition
Supervisory Responsibilities: This Marketing Manager will be a team of 1 to start out. We are looking for someone who can come in and build this department from the ground up. This area of the business has primarily been outsourced in the past, but we are looking to bring it in-house and build a team once the foundation has been laid. This person will not manage anyone initially, but he or she may manage future hires in the marketing department.
Schedule: In office in Oak Brook, IL Monday, Wednesday, Thursday / Remote Tuesday & Friday
Duties/Responsibilities:
- Develop social media strategies and increase followers and activity across job boards, Instagram, Facebook, X, TikTok, etc.
- Create and maintain company branding, messaging and organizational updates on the following job boards: LinkedIn, Indeed, Glassdoor and Handshake.
- Develop, implement, and track marketing programs and communication strategies such as email, social media, digital campaigns, and events.
- Research and write content for the company website, infographics, blogs, and newsletters.
- Maintain/create our website page content, design and functionality for clarity, consistency, and ease of use.
- Collaborate with key internal role-players such as managing partners, Talent Acquisition and Sales Leaders to brainstorm content ideas and facilitate projects in line with the company’s strategy and in support of various brand initiatives.
- Oversee all internal and external communications for our company, ensuring the messaging is consistent and engaging.
- Manage marketing Inbox, handling requests and creating sales collateral such as slicks, brochures, pamphlets, program booklets, etc.
- Conduct market research to identify trends, competitor offerings and demographic data.
- Develop internal communication strategies to keep employees engaged and aware of company initiatives, policies, and updates.
- Design and manage quarterly newsletter.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelor’s Degree in Marketing, Communications or Business preferred.
- 3+ years of experience writing across a variety of mediums (digital, blogs/articles, advertising, marketing and sales collateral, social media, etc.)
- 1+ year of Marketing Management experience – content creation and execution.
- Previous experience with marketing and communication strategy development.
- Proficient in Microsoft Office, Adobe Creative Suite (InDesign & Photoshop), Canva, Sprout Social (or similar program), WordPress (or similar program).
- Ability to work independently as there will be no marketing team to offload or delegate tasks to at first.
- Strong communication and presentation skills.
- Strong time management and multitasking skills.
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