Position: Director, PR & Communications                        Â
Reports To: Sr. Director, Marketing & Communications             Â
Â
JOB SUMMARY: The role of the Director, PR & Communications is to tell the story of the vacation ownership industry externally to the media, investment community, the traveling public, and internally to association members by working in conjunction with our ARDA leaders, internal communications team, PR agencies, and ARDA Members. The American Resort Development Association (ARDA) represents more than 300 companies that are part of the vacation ownership and timeshare industries, as well as the interests of nearly 10 million timeshare owners in North America through the work of the ARDA Resort Owners Coalition. In 2022, more than $10 billion of vacation ownership interests were sold in the U.S, representing a modern, relevant way for families to vacation at more than 1,500 resorts in the 50 states. This important role will help lead the communications efforts to promote the modern vacation ownership experience industry and support the ongoing needs of its members through a creative, proactive earned media strategy.
Â
ESSENTIAL DUTIES AND RESPONSIBILITIES:
1.   PR Management:
a)Â Lead the team in developing unique earned media strategies and subsequent communication plans meant to grow industry awareness as well as improve perceptions.
b)Â Manage agency partner and reporter relationships.
c)Â Provide first review and coordinate internal and member feedback on pitches.
d)Â Develop editorial calendar for pitches with ARDA Member feedback and work with agency partners to manage timelines.
e)Â Schedule, and when appropriate, conduct interviews directly with industry publications.
f)Â Â Assist with issues management and crisis response.
g)Â Prepare ARDA Leaders for interviews and any rapid response needs.
h)Â Manage ARDA News inbox including reviewing member press releases and working with the internal ARDA Team to post and promote on social.
i)Â Â Advocate on behalf of ARDA, engaging in dialogues, and answering questions where appropriate and escalating to appropriate channels if needed.
j)Â Â Create articles and other written content for ARDA, Responsible Exit, ARDA-ROC (including state and federal government affairs), Love My Timeshare and other initiatives as assigned.
k)Â Maintain organization of communications and releases as well as an ongoing database of top headlines and coverage.
l)Â Â Measure and report results of PR efforts to ARDA Leaders and Members..
m)Â Contribute to the monthly PR and Comms updates.
n)Â Â Â Monitor Cision database.
o)Â Â Â Send ARDA releases and articles to an established network of reporters.
Â
2.   Association Member Communications:
a)Â Manage and develop content for member communications, including web and emails.
b)Â Work with internal communications team to develop communications strategy and schedule and make sure items are sent in a timely manner.
c)Â Lead freelance team in content creation and work with internal team to develop an editorial calendar for all messaging platforms.
d)Â Assist with script and content writing for association meetings and conferences.
e)Â Â Â Work with ARDA Membership Team to facilitate any sponsorship content products sold (including articles, webinars, etc.).
f)Â Â Liaison with ARDA Members on article content for online blog and social posts.
g)Â Review analytics for email communications and provide a strategy for enhancement.
h)Â Provide timely input on campaigns for inclusion on monthly ARDA communications.
Â
3.   General:
a)Â Assist in the preparation and implementation of other ARDA programs, projects, and meetings as needed, including areas of membership and events and both state and government relations.
b)Â Be knowledgeable of ARDA’s mission and goals and promote these to members and other associations and organizations.
Â
Â
Supervisory Responsibilities:Â
N/A
Â
MINIMUM QUALIFICATIONS:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Â
Education and Experience Requirement:
Â
-  Bachelor’s degree in communications, public relations, or a related discipline is required
- Minimum of 10 years’ experience in communications and public relations. Hospitality or association experience is preferred, timeshare experience a plus.
Â
Knowledge, Skills and Abilities:
- Ability to communicate effectively and clearly, in writing and verbally, with leaders, team members, association members, press, and partners.
- Experience in managing media relations, securing positive media coverage, and handling rapid communication needs effectively.
- Ability to manage relationships with senior executives at member companies.
- Ability to multi-task and handle competing priorities and expectations.
- Excellent analytical and problem-solving skills.
- Self-starter with strong attention to detail.
- Excellent interpersonal and organizational skills.
- Initiates collaboration and teamwork.
- Experience with Microsoft Office suite, Cision, and SEM Rush.
- Ability to travel – approximately 10%.
- Ability to work outside of normal business hours as needed.
Â
WORK ENVIRONMENT, EQUIPMENT, AND PHYSICAL DEMANDS
Location: Hybrid in Orlando, FL or Washington D.C. Must be available to be in the office 1-2 days per week as needed.
Â
Must be available to attend all ARDA events such as ARDA Spring Conference, WIN, ARDA Legislative & Policy Forum, etc.
Â
The physical demands listed below are representative of those that will be required to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Â
While performing the duties of this job, the employee is frequently required to walk, sit, use hands to finger, handle, or feel objects, tools or controls and talk or hear. The employee is occasionally required to stand, reach with hands and arms, climb or balance, stoop, kneel, crouch. The employee may occasionally lift and/or move up to 20 pounds. Specific vision abilities required by this job include close vision, peripheral vision, and the ability to adjust focus.
Â
The work environment characteristics described herein are representative of those an employee may encounter while performing the essential functions of this job. The noise level in the work environment is usually moderate.  Workspace is an interior space located in close proximity to other office personnel. ARDA reserves the right to relocate office personnel according to the needs of the organization.
Â
ARDA is a workplace where business and business casual attire is required.  From time to time, ARDA may require a more professional business attire. ARDA is a drug-free and smoke-free environment. Work rules and benefits in effect are subject to change from time to time, according to the needs of the organization. Reasonable accommodations will be taken under advisement for ADA compliance. ARDA is an EOE employer.
American Resort Development Association
Related jobs:
Women’s Board Assistant
Job Description
An exciting opportunity is available for a Women’s Board Assistant to support daily operations and talent management. The ideal candidate will be organized, detail-oriented, and capable of thriving in a fast-paced environment. Previous agency experience is preferred but not required.
Job Responsibilities
-
Provide administrative support to the Women’s Board team
-
Coordinate scheduling and communication with talent and clients
-
Maintain and update talent portfolios and records
-
Assist with bookings, contracts, and follow-ups
-
Handle general office duties as needed
Requirements
-
Strong organizational and multitasking skills
-
Excellent written and verbal communication abilities
-
Proficiency in office software and scheduling tools
-
Previous agency or entertainment industry experience preferred
Compensation
-
Competitive pay (details provided upon application)
Film Crew and Equipment Needed for Upcoming Production
Job Description
A film production is seeking experienced crew members and essential equipment support for an upcoming shoot. The production requires a package truck and a skilled crew to ensure a smooth and professional filming process. This is a great opportunity for film professionals to join a collaborative set and contribute their expertise to a successful project.
Job Responsibilities
-
Provide and operate a fully equipped package truck for production needs
-
Work collaboratively with the production team to execute lighting, grip, and set requirements
-
Assist with setup, operation, and breakdown of production equipment
-
Ensure all gear is properly maintained and functioning throughout the shoot
-
Support all departments in meeting production deadlines and creative goals
Requirements
-
Experience as a gaffer, key grip, swing, or HMU on professional film sets
-
Access to necessary tools and gear for assigned role
-
Strong teamwork and communication skills
-
Ability to work in a fast-paced production environment
-
Reliable and punctual with a commitment to the project schedule
Compensation
-
Pay based on role and experience
-
Meals and on-set amenities provided
-
Networking opportunity with other industry professionals
Wardrobe Assistants – Freelance Opportunities
Job Description
Casting directors are seeking skilled wardrobe assistants for freelance opportunities aboard Color Magic. This role focuses on costume care, including laundry, repairs, and minor alterations, ensuring all garments are performance-ready.
Job Responsibilities
-
Handle costume laundry, ensuring all pieces are clean and performance-ready
-
Perform repairs and minor alterations as needed
-
Maintain costume quality and organization throughout the contract
-
Collaborate with the production team to meet wardrobe needs efficiently
Requirements
-
Experience in costume or wardrobe management preferred
-
Ability to perform sewing, repairs, and alterations
-
Flexibility to work within an onboard schedule
-
Professional and detail-oriented approach to costume care
Compensation
-
Flexible onboard schedule
-
Contractor status (not crew)
-
Private cabin accommodation
-
No cruise duties, crew drills, or IPM requirements
Job Description
Seeking a skilled Sound Recordist and a Driving Production Assistant for an upcoming documentary/PSA project. The production will take place in Philadelphia, PA and Pittsburgh, PA, requiring a small but dedicated crew to capture high-quality audio and ensure smooth production logistics on set.
Job Responsibilities
Sound Recordist:
-
Record and monitor high-quality production sound during filming.
-
Operate boom microphones, lavaliers, and other audio equipment.
-
Maintain organized sound files and deliver daily backups.
-
Troubleshoot audio issues quickly and effectively.
Driving Production Assistant:
-
Safely transport crew, cast, and equipment between locations.
-
Assist with on-set tasks, including equipment setup and breakdown.
-
Support production team with errands, pickups, and deliveries.
-
Ensure production vehicles are clean, fueled, and ready for use.
Requirements
Sound Recordist:
-
Previous experience in documentary or commercial production.
-
Proficiency with professional audio gear and field mixers.
-
Strong attention to detail and ability to adapt to on-location challenges.
Driving Production Assistant:
-
Valid driver’s license with a clean driving record.
-
Previous on-set production experience preferred.
-
Ability to lift and move production equipment.
-
Strong work ethic, reliability, and problem-solving skills.
Compensation
-
Paid positions; rates to be discussed based on experience and role.
Marketing Coordinator – Team Socials
Job Description
A dynamic and creative Marketing Coordinator is needed to lead innovative social media campaigns and elevate the voice of a sports entertainment brand. This role is perfect for someone who thrives on breaking the rules of traditional marketing, creating unique fan experiences, and bringing a bold vision to life. You’ll collaborate with a passionate creative team to develop engaging social content, grow the brand’s presence, and inspire audiences year-round.
Job Responsibilities
-
Plan, create, and schedule high-impact social media content across multiple platforms.
-
Drive brand storytelling with fun, engaging, and unconventional ideas.
-
Collaborate with the creative team to bring unique fan experiences to life online.
-
Monitor trends on TikTok, Reels, Threads, and other platforms to keep content fresh and relevant.
-
Engage with the fan community to foster interaction and loyalty.
-
Maintain brand standards while experimenting with creative concepts.
Requirements
-
Proven passion for social media marketing and creative storytelling.
-
Strong understanding of trending social platforms and digital engagement strategies.
-
Ability to work under tight deadlines while maintaining high-quality output.
-
Collaborative spirit with excellent communication skills.
-
Self-driven, adaptable, and committed to pushing creative boundaries.
Compensation
-
Competitive pay, commensurate with experience.
-
Opportunity to work in a high-energy, innovative sports entertainment environment.
Job Description
A live broadcast production is seeking skilled professionals to bring high-quality video coverage to weekly services. This role involves overseeing or operating broadcast equipment, ensuring seamless technical execution, and delivering a polished viewing experience for the audience. Candidates should be experienced in live production, able to work under pressure, and committed to delivering professional results.
Job Responsibilities
-
Direct live broadcast services, including calling the show, operating switchers, and managing camera operations
-
Coordinate graphics, audio, and technical elements for a professional on-air presentation
-
Operate PTZ and remote cameras in both ENG and studio formats during live services
-
Frame and compose shots, perform smooth camera movements, and multitask during live direction
-
Prepare, position, and assess technical readiness of gear such as cameras, tripods, and transmitters
Requirements
-
Minimum 3 years of experience in live video production or camera operation
-
Proficiency with broadcast equipment such as Blackmagic ATEM switchers, cameras, and presentation systems
-
Strong leadership, communication, and multitasking skills under time-sensitive conditions
-
Physical stamina for extended standing and equipment operation, with excellent vision and hearing
-
Ability to troubleshoot and maintain high technical and creative standards
Compensation
-
Competitive pay based on experience
-
Up to $350 per service for Production Directors
-
Up to $300 per service for Camera Operators
Job Description
A creative production team is currently seeking skilled crew members for an interior design series filming a short run in early September. This is a paid opportunity supporting a small, agile team on location. Crew members will play an integral part in ensuring smooth operations for a fast-paced set environment.
Job Responsibilities
-
Operate FX9 camera for filming select scenes
-
Assist camera operators and manage equipment setup (Camera Assistant / DMT)
-
Provide hair and makeup services for the host (HMUA)
-
Support general production needs, pickups, and set preparation (Production Assistants)
Requirements
-
Must be available for 3–4 days between September 11th and 22nd
-
Production Assistants must have a valid driver’s license for crew pickups
-
Local or New York-based crew preferred for logistical convenience
-
Portfolio or CV required for consideration
Compensation
-
All roles are paid (rate details upon application)
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities