Company Overview:
Lash OpCo, LLC DBA Performance Beauty Group (PBG), is a Private Equity owned holding company that invest in cosmetic brands with a focus on eye and colour cosmetics. PBG invests in these brands to facilitate their growth in the Direct to Consumer (DTC), Retail and Distributor channels both in the domestic and international markets. As part of that strategy PBG is building out the marketing, operational and supply chain functions of the organization to facilitate fast growth and operational excellence.
Job Summary:
Reporting to the Chief Marketing Officer, the Director of Marketing will play a key leadership role in the Company, and will coach, develop, and motivate cross-functional team members to drive results. This position will align key internal partners to support product launches and foster a culture that creates synergy and continuous growth.
The Director of Marketing will develop and own the 360-degree brand marketing strategy while leading the team to deliver on their day-to-day business management responsibilities, including developing brand stories, expanding brand awareness, 360 activations to support product launches, eCommerce and Social Media strategy and tactics, and leveraging analytics to deliver and exceed financial goals.
Primary Responsibilities:
· Own and lead the Marketing function; achieve all of its business and financial goals, including the return on investment from the Company’s Marketing dollars
· Lead a digital/social-first minded team to develop and manage brand and product assortment, marketing, social media plans, planning forecasts, and revenue drivers
· Craft brand and product messaging and positioning to elevate the brand, conduct competitive and market analysis to identify and highlight key differentiators to expand the consumer footprint
· Collaborate with the Sales team to support trade marketing in key retail channels
· Partner with the creative team to translate the brand story into concepts with compelling designs, imagery, and typography to continue to elevate the brand
· Lead team to craft powerful product storytelling and positioning in partnership with E-Commerce, Social Media, and Product Development
· Partner with E-Commerce and Social teams to strategize on premium content and campaigns to expand the consumer demographic, increase customer acquisition, and continue to build brand equity
· Identify strategic partnerships with brands that share similar values to collaborate and expand brand awareness for product launches, events, and campaigns
· Work with cross-functional team members across Creative, Digital, and E-Commerce, and Operations to ensure brand image and brand messaging are integrated across all consumer touchpoints
· Lead brands’ product strategies with a focus on trend analysis, revenue growth, new product development, product, and category innovation
· Establish key metrics to analyze campaign performance to allocate funds and determine ROI
· Lead the creation and management of the Marketing budget and calendar
· Build, lead and manage a Marketing team of Social Media, Influencer Marketing, Public Relations, Brand Management, and Creative talent
· Lead the allocation of projects, approvals, and re-directs to ensure projects are delivered within specified timelines and budget
· Manage and lead team members as necessary to ensure high-quality work output, career satisfaction, growth, and retention
· Provide continuous coaching and direction to help team members understand their strengths and weaknesses in order to provide professional growth
Experience / Abilities:
- 8+ years of Marketing experience with proven results driving growth within a digitally native brand.
- Strong preference for experience within an omnichannel sales environment. Expertise driving demand through retail partners is strongly preferred (Ulta, Sephora, Target, Walmart, etc.)
- Strong understanding of digital marketing with exposure to sales, new product development and eCommerce initiatives
- Strongly prefer experience in Beauty/Cosmetics industry. A background in driving brand marketing strategies within the Luxury/Prestige products industry is highly valued
- Thrives in an entrepreneurial, start-up environment that is fast-paced, rapidly changing, and customer service-oriented
- Proven record developing teams, coaching individuals, and recruiting high performers
- Self-starter with strong initiative, ownership, and accountability for business goals/financial targets
- Deep passion for the Beauty industry with a sound understanding of Social Media and Influencers
- Must demonstrate strong communication skills and be a strategic, creative, and highly analytical mind
- Team player and strong leader who is able to build relationships with cross-functional team members
- Strong problem solving and analytical skills
Competencies:
· INTERPERSONAL SKILLS – This role demonstrates the ability to understand relationship-orientated aspects of social effectiveness and to operate successfully in a variety of social exchanges
· PRUDENCE – This position must demonstrate a willingness to see the perspective of others and an inherent respect for divergent opinions
· COMPETENCE – The incumbent should demonstrate proficiency in their area of expertise
· DECISION MAKING – This role will be required to display the ability to make good decisions and / or lead a sound decision-making process
· INFLUENCING SKILLS – This Leader will have the ability to successfully inspire peers, subordinates, and managers
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
· Employees are regularly required to talk or hear
· Employees frequently are required to stand, walk, and use hands and arms to reach for items and / or materials
· Employees are occasionally required to lift office products and supplies, up to 20 pounds.
Hours:
· This position is a full-time position
· 25% Travel
· Hybrid work schedule
EEO Statement:
It is Company policy to provide equal opportunity in employment, development and advancement for all qualified persons without regard to age (40 and over), ancestry, sex/gender (including gender identity, gender expression, pregnancy, childbirth and related medical conditions), color, marital status, registered domestic partner status, medical condition, genetic characteristics/information, national origin, physical or mental disability, race, religion (including religious dress and grooming practices), sexual orientation, military and veteran status, or any other classification protected by applicable law.
Performance Beauty Group
Related jobs:
Women’s Board Assistant
Job Description
An exciting opportunity is available for a Women’s Board Assistant to support daily operations and talent management. The ideal candidate will be organized, detail-oriented, and capable of thriving in a fast-paced environment. Previous agency experience is preferred but not required.
Job Responsibilities
-
Provide administrative support to the Women’s Board team
-
Coordinate scheduling and communication with talent and clients
-
Maintain and update talent portfolios and records
-
Assist with bookings, contracts, and follow-ups
-
Handle general office duties as needed
Requirements
-
Strong organizational and multitasking skills
-
Excellent written and verbal communication abilities
-
Proficiency in office software and scheduling tools
-
Previous agency or entertainment industry experience preferred
Compensation
-
Competitive pay (details provided upon application)
Film Crew and Equipment Needed for Upcoming Production
Job Description
A film production is seeking experienced crew members and essential equipment support for an upcoming shoot. The production requires a package truck and a skilled crew to ensure a smooth and professional filming process. This is a great opportunity for film professionals to join a collaborative set and contribute their expertise to a successful project.
Job Responsibilities
-
Provide and operate a fully equipped package truck for production needs
-
Work collaboratively with the production team to execute lighting, grip, and set requirements
-
Assist with setup, operation, and breakdown of production equipment
-
Ensure all gear is properly maintained and functioning throughout the shoot
-
Support all departments in meeting production deadlines and creative goals
Requirements
-
Experience as a gaffer, key grip, swing, or HMU on professional film sets
-
Access to necessary tools and gear for assigned role
-
Strong teamwork and communication skills
-
Ability to work in a fast-paced production environment
-
Reliable and punctual with a commitment to the project schedule
Compensation
-
Pay based on role and experience
-
Meals and on-set amenities provided
-
Networking opportunity with other industry professionals
Wardrobe Assistants – Freelance Opportunities
Job Description
Casting directors are seeking skilled wardrobe assistants for freelance opportunities aboard Color Magic. This role focuses on costume care, including laundry, repairs, and minor alterations, ensuring all garments are performance-ready.
Job Responsibilities
-
Handle costume laundry, ensuring all pieces are clean and performance-ready
-
Perform repairs and minor alterations as needed
-
Maintain costume quality and organization throughout the contract
-
Collaborate with the production team to meet wardrobe needs efficiently
Requirements
-
Experience in costume or wardrobe management preferred
-
Ability to perform sewing, repairs, and alterations
-
Flexibility to work within an onboard schedule
-
Professional and detail-oriented approach to costume care
Compensation
-
Flexible onboard schedule
-
Contractor status (not crew)
-
Private cabin accommodation
-
No cruise duties, crew drills, or IPM requirements
Job Description
Seeking a skilled Sound Recordist and a Driving Production Assistant for an upcoming documentary/PSA project. The production will take place in Philadelphia, PA and Pittsburgh, PA, requiring a small but dedicated crew to capture high-quality audio and ensure smooth production logistics on set.
Job Responsibilities
Sound Recordist:
-
Record and monitor high-quality production sound during filming.
-
Operate boom microphones, lavaliers, and other audio equipment.
-
Maintain organized sound files and deliver daily backups.
-
Troubleshoot audio issues quickly and effectively.
Driving Production Assistant:
-
Safely transport crew, cast, and equipment between locations.
-
Assist with on-set tasks, including equipment setup and breakdown.
-
Support production team with errands, pickups, and deliveries.
-
Ensure production vehicles are clean, fueled, and ready for use.
Requirements
Sound Recordist:
-
Previous experience in documentary or commercial production.
-
Proficiency with professional audio gear and field mixers.
-
Strong attention to detail and ability to adapt to on-location challenges.
Driving Production Assistant:
-
Valid driver’s license with a clean driving record.
-
Previous on-set production experience preferred.
-
Ability to lift and move production equipment.
-
Strong work ethic, reliability, and problem-solving skills.
Compensation
-
Paid positions; rates to be discussed based on experience and role.
Marketing Coordinator – Team Socials
Job Description
A dynamic and creative Marketing Coordinator is needed to lead innovative social media campaigns and elevate the voice of a sports entertainment brand. This role is perfect for someone who thrives on breaking the rules of traditional marketing, creating unique fan experiences, and bringing a bold vision to life. You’ll collaborate with a passionate creative team to develop engaging social content, grow the brand’s presence, and inspire audiences year-round.
Job Responsibilities
-
Plan, create, and schedule high-impact social media content across multiple platforms.
-
Drive brand storytelling with fun, engaging, and unconventional ideas.
-
Collaborate with the creative team to bring unique fan experiences to life online.
-
Monitor trends on TikTok, Reels, Threads, and other platforms to keep content fresh and relevant.
-
Engage with the fan community to foster interaction and loyalty.
-
Maintain brand standards while experimenting with creative concepts.
Requirements
-
Proven passion for social media marketing and creative storytelling.
-
Strong understanding of trending social platforms and digital engagement strategies.
-
Ability to work under tight deadlines while maintaining high-quality output.
-
Collaborative spirit with excellent communication skills.
-
Self-driven, adaptable, and committed to pushing creative boundaries.
Compensation
-
Competitive pay, commensurate with experience.
-
Opportunity to work in a high-energy, innovative sports entertainment environment.
Job Description
A live broadcast production is seeking skilled professionals to bring high-quality video coverage to weekly services. This role involves overseeing or operating broadcast equipment, ensuring seamless technical execution, and delivering a polished viewing experience for the audience. Candidates should be experienced in live production, able to work under pressure, and committed to delivering professional results.
Job Responsibilities
-
Direct live broadcast services, including calling the show, operating switchers, and managing camera operations
-
Coordinate graphics, audio, and technical elements for a professional on-air presentation
-
Operate PTZ and remote cameras in both ENG and studio formats during live services
-
Frame and compose shots, perform smooth camera movements, and multitask during live direction
-
Prepare, position, and assess technical readiness of gear such as cameras, tripods, and transmitters
Requirements
-
Minimum 3 years of experience in live video production or camera operation
-
Proficiency with broadcast equipment such as Blackmagic ATEM switchers, cameras, and presentation systems
-
Strong leadership, communication, and multitasking skills under time-sensitive conditions
-
Physical stamina for extended standing and equipment operation, with excellent vision and hearing
-
Ability to troubleshoot and maintain high technical and creative standards
Compensation
-
Competitive pay based on experience
-
Up to $350 per service for Production Directors
-
Up to $300 per service for Camera Operators
Job Description
A creative production team is currently seeking skilled crew members for an interior design series filming a short run in early September. This is a paid opportunity supporting a small, agile team on location. Crew members will play an integral part in ensuring smooth operations for a fast-paced set environment.
Job Responsibilities
-
Operate FX9 camera for filming select scenes
-
Assist camera operators and manage equipment setup (Camera Assistant / DMT)
-
Provide hair and makeup services for the host (HMUA)
-
Support general production needs, pickups, and set preparation (Production Assistants)
Requirements
-
Must be available for 3–4 days between September 11th and 22nd
-
Production Assistants must have a valid driver’s license for crew pickups
-
Local or New York-based crew preferred for logistical convenience
-
Portfolio or CV required for consideration
Compensation
-
All roles are paid (rate details upon application)
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities