Ignitium is a data-driven account-based marketing solutions provider that helps B2B organizations identify and close more opportunities by integrating best-of-breed technologies within the ABM ecosystem and orchestrating personalized, multi-channel, multi-touch campaigns at scale. We partner with leading revenue teams at companies like Verizon, Nutanix, and Okta to provide the technology, data, and expertise that produce exceptional results. As a company, we’re as committed to growing careers as we are to building a world-class solutions provider. Learn more about us at: https://www.ignitium.com
Position Location
601 W Riverside Ave 1700 Floor, Spokane, WA 99201
Job Summary
Direct strategy and high-impact experiences across multiple channels to communicate the brand and solution offerings of our customers to target accounts.
Essential Functions
- Facilitate and orchestrate client onboarding process
- Develop timelines, quotes, and scope documents that show how a client’s strategic vision will be delivered across channels.
- Provide thought leadership on the development of platform-specific strategies, including web, mobile, CRM, social, SEM/SEO, digital media, etc.
- Manage and lead the execution of digital marketing campaigns, including paid search, programmatic display, LinkedIn, Facebook, CRM, marketing automation, account-based marketing, and B2B campaigns.
- Collaborates with the account team to execute display, paid search, SEO, display, paid social, web personalization, and email campaigns.
- Perform in-depth customer, people network, and influencer research. Conduct stakeholder research and interviews
- Analyze metrics end-to-end across holistic campaigns utilizing third-party tools
- Manage client relationships
- Manage the contract renewal process and find opportunities to increase the reach of client accounts with upsell and expansion offerings
- Forecast the client revenue growth and identify risk of churn
- Provide insights and recommendations on tactical improvements across marketing channels to drive efficiency toward meeting client campaign goals.
- Effectively champion forecasting throughout client campaigns.
- Demonstrate practiced knowledge of industry standards and best practices across digital and traditional marketing channels
- Liaison between internal teams: strategy, technology, creative operations and project execution, as representative of strategic planning
- Support project and job management for the strategic planning team, including coordination and timeline management.
- Sales enablement: working with sales to increase the adoption of Ignitium’s products
- Designing and Optimizing copy across digital assets like Folloze and LinkedIn
- Presenting Ignitium’s ABX Orchestration framework
- Educating customers on best practices around ABX
Knowledge, Skills, and Abilities
- Strong technical, creative, and analytical mind and background.
- Strong project management skills
- Strong leadership qualities
- Deadline and detail-oriented
- 5+ years of digital marketing experience
- BA/BS or equivalent work experience, MBA is a plus
- Experience in a managerial role
- Sales/Consulting experience
Perks
- Competitive Pay Based on Experience
- Medical, Dental & Vision – Employer Paid
- 401K Retirement Plan- Company Match
- Flexible Paid Time Off
- Paid Parking
- Work Hard, Play Hard- Quarterly Team outings, happy hours, and more!
- Remote Work Flexibility
- Work alongside smart, talented people who will push you and help you grow
- Autonomy to make decisions that help our team grow in both breadth and depth
- Build experience working with innovative tech clients
- Support for professional development from a knowledgeable team
- Access to modern marketing technologies
- Great view of downtown Spokane from the 17th floor
Ignitium: ABX Orchestration
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