Social Media Assistant

Adjoin Us!

At Adjoin, we strive to create an impassioned and fulfilling environment for both our clients and employees. We have been in action for 40 years and have worked tirelessly towards generating a positive impact in our communities. If you are interested in serving your community and becoming a valued asset to our team, consider joining our team!

Values:

On a day-to day basis, we work guided by our core values of integrity, people, compassion, innovation, and fun. We are committed to advocacy for our clients’ needs and fulfillment of our mission.

Benefits and Perks:

At Adjoin, we know our employees have diverse and individual needs and have gone a step beyond the standard, cookie-cutter benefits package that other organizations offer. We have thoughtfully designed a unique package that goes above and beyond!:

• Medical coverage starting at $0 per month for employee-only
• Extremely generous retirement matching
• 100% Employer-paid long-term disability coverage
• 100% Employer-paid employee and dependent life insurance
• Employee Wellness program with fun incentives, prizes and chances to connect with your peers
• Mental health resources (EAP) with 3 free counseling sessions per year (for you AND your dependents)
• Volunteer program with paid volunteer hours for a cause of your choice
• Dental, Flexible Spending Account, paid time off, holidays, and more!

Growth Opportunities:

At Adjoin, learning, development and growth are very important to us. Many of our management team are home-grown and have grown with the organization!

Work Culture:

Adjoin is a work community of diverse and passionate individuals who love what we do! We work tirelessly for our clients, but we also take time to have fun and celebrate successes. Our employees might join us on Wednesdays for our weekly meeting with the CEO, get their steps in with our wellness program, take time to meditate on Fridays with the HR team, or participate in some paid volunteer time with our OneFlutter program. We think we have a unique work culture at Adjoin and we invite you to come get to know us!

This position is responsible for managing and creating engaging content for Adjoin’s social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences. The Social Media Assistant works with the Business Development Manager to plan, create, manage, implement, and evaluate the social media marketing for all Adjoin programs and services.

• Manages company social media channels, including Facebook, LinkedIn, Instagram, YouTube, X, Threads, Tik Tok and other relevant platforms
• Engages in social media presence creation on new and emerging social media platforms
• Creates dynamic written, graphic, and video content
• Optimizes content following search engine optimization (SEO) and pay-per-click (PPC)
• Completes and implements Social Media Calendar denoting when and where content is to be published.
• Creates content that promotes audience interaction, increases audience presence on company sites; Establishes and maintains relationships with new and existing communities on platforms
• Nurtures and monitors online social communities, providing timely responses to basic inquiries and elevating service issues to designated customer support personnel.
• Assists social media management with large projects, events, new services/programs, and community management
• Works as part of a team to develop large social media campaigns
• Analyses and reports audience information and demographics, and success of existing social media projects
• Proposes new ideas and concepts for social media content
• Works with the social media marketing channels to amplify the content for reaching a wide range of audiences through different media channels and accounts; executes the distribution of customized content appropriate for each channel’s goals and target audiences.
• Works with Business Development Manager and other team members to coordinate ad campaigns with social media strategy
• Assists with writing and distributing e-newsletters to stakeholders
• Uses calendaring, timelines, and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits
• Identify and report real-time trends and opportunities seen across social media that could be used for brand campaigns; monitors, reports and stays up to date with digital media technologies and latest trends and media developments.
• Maintains a strong online company voice through social media; Ensure tone, voice and personality of social media content is always consistent with the company’s brand identity and values
• Utilizes the latest social media tools and best-practices to ensure sustained audience growth and effective channel management
• Designs, edit, and re-size graphics for social media platforms
• Assist in the development of a social media template library, branded flyers, certificates, presentation templates, and feedback and maintains the content center for social media approved graphics
• Manages end-to-end digital projects as assigned
• Maintains comprehensive list of accounts logins and take the necessary security measures to ensure proper protection of all accounts on a consistent basis
• Updates account descriptions, links, and bios any time organizational changes occur that impacts information.
• Perform other job-related duties as assigned

Qualifications

• Bachelor’s degree in Digital Marketing or a related field.
• Working experience as a Social Media Assistant, Social Media Coordinator, or a similar role.
• 1+ years direct professional experience publishing content across multiple social media channels (Facebook, Instagram, X, YouTube, LinkedIn, etc.)
• Deep knowledge of social media platforms, their functionality, and the evolution of digital communities.
• Strong understanding of social media KPI and metrics.
• Strong verbal and written communication skills.
• Excellent ability to manage multiple tasks equally well and able to adapt to changing needs in real time.
• A creative thinker with an ability to think out of the box.
• Ability to understand basic design concepts.
• A keen eye for detail.
• Proficient in Adobe suite products and good understanding of graphic design principles
• Strong social media writing skills and ability to adhere to a clear brand voice
• Strong organizational, interpersonal, communication and time management skills with demonstrated ability in prioritization, initiative, and strategic thinking.
• Hands-on, high-energy work ethic, with an ability to work very effectively as part of a team and with all levels of the company
• Able to work autonomously, but also enjoys and is effective collaborating with peers

Preferred Qualifications

• Experience working for a nonprofit organization
• Know-how in web designing and publishing
• Experience in animation
• Experience in videography and ad serving tools
• Ability to shoot compelling product photos, GIFs, time lapses, etc.
• Experience or knowledge of community-based services to people with Intellectual and Developmental Disabilities and/or homeless veterans.

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