The ideal candidate will expand the company’s brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.
AstroNova, as a B2B company, has grown with a strong Marketing team. We want to adopt industry best practices in digital marketing and drive growth in a competitive industry.
We are looking for an individual that understands customers’ behaviors and how to reach them online! We need someone with an innovative mind, strong understanding of Marketing technologies and great communication skills. We need a Digital Marketing Operations Manager, whose mandate will be (1) drive traffic to our various websites and (2) generate leads, in collaboration with the Marketing Team.
Responsibilities:
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Collaborate with internal teams on marketing initiatives and content planning.
- Collaborate with agencies and other vendor partners.
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Requirements and Skills:
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing, preferably in a B2B hardware product environment
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up to date with the latest trends and best practices in online marketing and measurement
AstroNova, Inc.
Related jobs:
Crew Needed for Vertical Shoot
Job Description
A production team is hiring experienced crew members for an upcoming vertical-format shoot. This project requires creative, reliable professionals who can collaborate effectively and support a smooth, visually strong production. Crew will work closely with the director and department leads to help execute this multi-day shoot.
Job Responsibilities
-
Contribute to a professional vertical-format production
-
Collaborate with the director and production team
-
Execute job-specific duties based on assigned position
-
Maintain efficiency, communication, and professionalism throughout the shoot
Requirements
-
Experienced professionals for the following roles:
-
Wardrobe Stylist
-
Production Designer
-
First Assistant Director (First AD)
-
Hair & Makeup Artist (HMU)
-
-
Must be available for the full shoot window, Dec 5–13
-
Able to work collaboratively in a fast-paced environment
Compensation
-
Rate based on experience (provide in submission)
Camera Crew for Short Production Shoot
Job Description:
A small production is seeking a three-person camera crew for a short filming session. This project requires reliable crew members who can work efficiently, collaborate smoothly, and capture high-quality footage within a fast-paced environment. Ideal applicants should have experience operating camera equipment and working as part of a coordinated production team.
Job Responsibilities:
-
Film a short project over a 4–5 hour session
-
Operate cameras and support equipment as needed
-
Work collaboratively with the team to capture clean, usable footage
-
Follow direction from the production lead
-
Maintain professionalism and efficiency throughout the shoot
Requirements:
-
Three-person camera crew
-
Experience in filming or production preferred
-
Able to work collaboratively and take direction
-
Must be available for the scheduled shoot
Compensation:
-
Paid opportunity (rate provided upon selection)
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities