Candidates must be based in Atlanta, GA and able to work a hybrid schedule from the Hartmann Atlanta office.
Position Summary
The Marketing Manager position leads the Marketing & Communications function within Business Development, defining and implementing Hartmann Studios’ corporate marketing strategies as well as development of quality, effective and innovative marketing solutions to bolster the company’s overall sales pipeline, brand reputation and talent recruitment efforts.
In addition to supervising the Marketing Coordinator, the Marketing Manager also works to ensure that a consistent, desirable and effective brand message is conveyed through all of HSI’s communication and social media channels, partnering with members of our Creative team and the ITA Group Marketing Communications department.
Requirements
● Bachelor’s degree in Marketing, Advertising, Communications or equivalent work experience.
● Five to eight years of digital marketing experience in an internal marketing department, advertising agency or similar environment.
● Excellent written communication skills required including creative writing experience.
● Strong creative abilities and the ability to develop innovative ideas and concepts.
● Strong business acumen and ability to research, understand and effectively communicate business strategy for large companies in a wide range of industries.
● Thorough understanding of effective communication styles and techniques, including conceptualization, copy outlining, writing, design, editing and proofing for all media (editorial articles, blog posts, social media, email, print, video and other electronic formats).
● Ability to develop content strategy and independently seek out existing content and perform the research needed to produce engaging and insightful copy.
● Ability to lead, motivate and supervise creative/professional individuals, leading them to a higher level of quality and creativity.
● Experience with email marketing, lead nurturing, marketing automation, SEO/SEM, digital advertising and social media marketing.
● Experience in using marketing automation software for digital campaigns.
● Exceptional project and process management experience.
● In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, social network advertising (Facebook, Twitter, LinkedIn, and more), and content distribution and placement networks.
● Working knowledge of word processing applications; Google Workplace, Microsoft Office and Salesforce.com knowledge preferred.
● Excellent copy editing and proofing skills.
● Ability to analyze problems and procedures, evaluate alternatives and recommend the best course of action.
● Excellent interpersonal skills with the ability to delegate and work effectively as a leader within a team environment.
● Maintain a high level of organization and detail orientation.
● Exhibit a strong work ethic.
● Exhibit professional conduct within and outside office while conducting company business.
● Ability to listen, understand and respond to external and internal customers’ needs in a timely manner; customer service experience in a service-related industry preferred.
- ● Ability to work the time necessary to complete projects and/or meet deadlines.
Hartmann Studios
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