HomeJobsUnited StatesNew YorkSenior Manager, Media Analytics

Senior Manager, Media Analytics

$$$

Who We Are

EDO is a data, measurement and analytics company that powers the success of marketing, research and creative professionals. The company is an innovative leader in applying world-class data science and unique behavioral metrics to help its clients – advertisers, TV networks and movie studios – generate greater value from their creative efforts and media investments. EDO’s core platform, Ad Engage, brings the power of digital measurement to TV, providing comprehensive ad occurrence and effectiveness insights via real-time, always-on, and fully syndicated Search Engagement data.

EDO is headquartered in Los Angeles and New York City.

The Role

The Client Solutions Senior Manager is a key member of the client service and commercial teams at EDO, and will be the lead of Analytics for our Entertainment (Movie Studio and Streaming) clients. EDO’s Entertainment clients run urgent and accountable ad campaigns and are many of our most sophisticated and longest tenured clients. This is a critical role that will be working side-by-side with sales, product, and data science leadership to bring EDO data to life and maximize value for these high-profile clients. The role requires equal parts analytic skill and the ability to create and present actionable data-driven insights to television networks, movie studios, marketers and their agencies.

What You Will Do

  • Manage client accounts as the day-to-day EDO point person for the research and insights teams at TV Networks and Fortune 500 advertisers.
  • Understand our clients’ needs and determine new ways to present EDO data in compelling ways that match those needs.
  • Spearhead rollout of new analytics solutions for clients, including adding new first-party data sources to reporting.
  • Manage and coach a team.
  • Produce insightful reports from EDO data highlighting the performance of ad campaigns, and making actionable recommendations on media and creative strategy.
  • Produce thought leadership work to be leveraged with clients, prospects, and PR.
  • Support the sales and business development process by producing marketing collateral for new business presentations.
  • Ensure that clients are deriving maximum value from the EDO partnership to ensure high client satisfaction, renewals, and account growth.
  • Drive a consistent internal feedback loop on product utility. Work with EDO engineers and data scientists to plan and prioritize features.
  • Understand and stay on top of changing industry dynamics and the competitive landscape.

What We Are Looking For

  • Minimum of six (6) years of experience in advertising/marketing research, corporate strategy, or consulting, preferably with experience in or exposure to the Media and Entertainment industry.
  • Proficient with R and SQL. (Will be minimal use in day to day, but the junior members of the team will be actively using these languages and need to help coach on skill development, and troubleshoot when challenges arise.)
  • Experience with pixel tagging process for either ads and/or site activity.
  • Ability to write and present presentations and reports that present our information in a succinct and usable manner – i.e. a great storyteller.
  • Highly comfortable with close client engagement, and strong presence in meetings with senior executives.
  • Passion for TV and advertising is a plus.
  • Versatility, i.e., the ability and willingness to wear multiple hats and switch gears frequently.
  • A self-starter who is comfortable with ambiguity, and who has the desire to be part of a fast-growing, exciting, and nimble start up company.

Wage & Benefits

EDO offers a competitive compensation package. Components of compensation include:

  • Mid-stage equity and competitive salary
  • Medical, dental and vision coverage, deeply discounted by EDO
  • 401(k) plan
  • Headspace
  • Employee meals, snacks, and more

The base salary range for this position is $90,000 to $115,000, PLUS equity in a mid-stage company and eligibility for a discretionary annual bonus. Compensation will be determined based on the skills, qualifications, experience, and level of education attained of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

EDO, Inc.

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06-09-2023

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