The Senior Product Manager will manage the entire product and portfolio life cycle to drive adoption and exceed revenue goals for sequencing and application product lines. You will act as the internal subject matter expert for the product line, analyze market trends and opportunities, maintain a solid following of the competitive landscape, and hold a strong grasp on customer needs. Although the focus will be the Americas go-to-market strategy, you will have a strong influence on the global product strategy. You will define and drive marketing strategies and tactical product development activities aimed at business growth and provide on-going leadership and development of new cutting-edge products.
WHAT YOU WILL BE DOING
- Manage Library Prep Kits associated with the sequencing product lines.
- Engage in key customer relationships to foster opportunities to identify new products and collaborations (e.g., VoC).
- Interacts with customers and internal stakeholders to understand product opportunities and translate market needs to new product requirements.
- Collect product requirements and engage closely with R&D, commercial operations, and manufacturing teams to ensure successful commercialization of new products.
- Analyze competitive activities to define positioning and key differentiators.
- Provides in-field support and training to sales and support staff.
- Work collaboratively with the regional and marketing communications team to plan lead generation campaigns and marketing materials.
- Support production of marketing materials including sales and marketing collateral, e-marketing/web, international conferences held in the US, and regional trade shows.
- Participates in process and operation improvement opportunities.
- Complies with company quality management systems, policies, and procedures.
- Partner Management
- Act as project/program lead and liaison to internal and outside vendors, maintaining excellent professional relationships to facilitate the conversion of marketing ideas and messages into effective marketing materials and sales tools.
WHAT YOU WILL BRING TO US
- B.S. or M.S. or Ph. D. in life sciences or related field required. M.B.A preferred.
- Minimum of 4 years in life science marketing ideally in NGS consumables and applications.
- Become a subject matter expert in next generation sequencing applications, library kits, and system consumables.
- Experience in defining product requirements and working with cross functional teams to ensure development of products based on business requirements using phase gate product development practices.
- Track record in interacting with customers and various internal organizations.
- Proven success in building collaborative partnerships with commercial teams (Sales, Field Applications, Technical Support) and internal teams (Product Management, Regulatory & Quality, R&D and Manufacturing).
- Must be able to manage project scope that includes budget to achieve timely completion of project deliverables.
- Broad understanding of various marketing methods and techniques to achieve forecast goals, revenue targets, and brand awareness.
- Strong written, verbal communication and presentation skills.
- Proficient in Microsoft office and project management tools.
- Travel expected up to 30% both internationally and domestically.
HOW YOU WILL BE REWARDED
The base salary range for this position is $128,000 to 190,000 DOE. This position will also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy.
Complete Genomics offers its eligible employees and their dependents (including domestic partners) a comprehensive and competitive benefits package. Complete Genomics contributes to the benefits package.
- Medical, Dental and Vision Coverage
- Life and AD&D Insurance
- Long-term and Short-term Disability Insurance
- Voluntary Life and AD&D Insurance
- Health Savings Account (HSA)
- Flexible Spending Accounts (FSA)
- Domestic Partner Benefits
- Commuter Program
- Employee Assistance Program
- 401(k) Retirement Plan
- 20 PTO days and 11 holidays per year
Complete Genomics provides equal employment opportunity without regard to race, color, religion, sex, national origin, sexual orientation, gender identity and/or expression, age, disability, veteran or uniformed service status, or any other characteristic protected by applicable law.
Complete Genomics Inc.
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