Log InSign Up
HomeB2B Marketing Manager

B2B Marketing Manager

Join the fastest growing media brand in the life sciences!

 

The leading media brands in biotech and precision medicine are seeking a creative, innovative, and energetic B2B Marketing Manager to join its dynamic team. In this new role, you’ll take a hands-on approach to developing and executing integrated marketing strategies that drive revenue, engage high-priority audiences, and build deep community connections among our diverse subscribers and readers.

As the B2B Marketing Manager, you will:

 

  • Develop innovative, omnichannel marketing campaigns that drive revenue across the brand’s core products and services
  • Utilize cutting-edge marketing technology to create and execute impactful content journeys that engage diverse target audiences including readers, advertisers, and subscribers
  • Generate top of funnel awareness among sales prospects as well as utilize account-based marketing tactics to nurture prospects through to qualified leads
  • Develop and execute a dynamic integrated marketing strategy aimed at retaining existing and driving new subscribers for the brand’s premium subscription service
  • Spearhead market intelligence efforts, including gaining actionable feedback and insight via reader surveys and focus groups as well as researching and monitoring competition to ensure brand remains well-positioned to attract market share
  • Oversee brand’s highly active Twitter, Facebook, and LinkedIn pages, developing engaged communities of readers and brand loyalists and influencers
  • Develop dynamic partnerships with major industry meetings, conferences, and associations aimed at building brand awareness, securing subscriptions, and generating qualified leads
  • Demonstrate ROI and provide regular outcomes reporting to company stakeholders

Requirements:

 

  • College degree
  • 7-10 years’ experience in B2B marketing
  • Exceptional written and verbal communication skills
  • Understanding of advertising-driven business model as well as paid content subscription models
  • Proven record of delivering highly engaging marketing experiences across channels and to diverse audience segments
  • Ability to rapidly learn and adapt to new technology
  • Proficiency in Microsoft Office, Google Ads, Twitter, Facebook, and LinkedIn
  • Passion for science or medicine a plus

We’re Offering:

  • An opportunity to grow with an evolving, dynamic, and successful organization
  • Competitive compensation, including a comprehensive benefits program (medical, FSA, dental, vision, 401k with match, short-term disability, and voluntary coverages such as long-term disability, life insurance, accident, and critical illness)

Interested candidates are encouraged to reply with a cover letter and resume.

www.genengnews.com

Informing, inspiring, and advancing global innovation to support a healthy, sustainable future

Mary Ann Liebert, Inc. is a global media company dedicated to creating, curating, and delivering impactful peer-reviewed research and authoritative content services to advance the fields of biotechnology and the life sciences, specialized clinical medicine, and public health and policy.

Since our founding in 1980, we have focused on identifying areas of the greatest need in the fields we serve. We believe that specialist information powers better research, productivity, and outcomes. Today, our exceptional educational content and technology-enabled services inform leading researchers and clinicians around the globe, equip them with the tools and applications to make a difference in the lives of others, and enable them to make the next great scientific and medical breakthroughs.

GEN (Genetic Engineering & Biotechnology News)

Related jobs:

Crew Call for Lioness Season 3

Job Description
The hit Paramount+ series Lioness is gearing up for Season 3 and is now hiring crew members. This is an exciting opportunity to join a major television production and contribute to a high-profile project. Multiple crew positions, including Production Assistants, are available.

Job Responsibilities

  • Support production team on set during filming

  • Assist with daily tasks and logistics to ensure smooth operations

  • Work collaboratively with cast, crew, and department heads

  • Maintain professionalism and flexibility in a fast-paced production environment

Requirements

  • Must have a valid Texas driver’s license

  • Must have a personal vehicle for reliable transportation

  • Previous experience on professional productions is a plus

  • Strong organizational and communication skills

Compensation

  • Paid positions, compensation details provided upon booking

Job Description
A production team is seeking a New York-based camera operator and sound recordist to assist with a three-day filming project during New York Climate Week. This is an ideal opportunity for professionals experienced in documentary or branded content production.

Job Responsibilities

  • Operate camera and capture high-quality footage

  • Record and monitor clear, professional sound during filming

  • Collaborate with the production team to ensure smooth shoot days

Requirements

  • Must be based in New York

  • Must have experience with documentary or branded content

  • Preferably have own camera and sound kit

  • Must be available for all three filming days

Compensation

  • Paid professional gig (rate to be discussed with production team)

  • Opportunity to work on meaningful climate-related content

Job Description

A YouTube episodic series is seeking two Production Assistants (PAs) to support a two-day shoot in Dallas, TX. This is an excellent opportunity for individuals looking to gain hands-on production experience while working alongside a professional crew.

Job Responsibilities

  • Assist the production team with setup, breakdown, and daily operations.

  • Support cast and crew with tasks as directed by production leads.

  • Manage on-set needs such as equipment handling, organization, and logistics.

  • Ensure smooth workflow throughout the shoot.

Requirements

  • Previous production experience preferred but not required.

  • Strong communication skills and ability to take direction.

  • Reliable, punctual, and professional.

  • Ability to work in a fast-paced environment and handle multiple tasks.

Compensation

  • Rate: $250 per day for 8 hours.

  • Duration: Two days of work.

Job Description
A new independently financed series is seeking non-union writers from Chicago, or writers with a deep understanding of Chicago’s culture, to join an upcoming narrative TV series set to film in Summer 2026. The show will highlight everyday life in Black Chicago through authentic, character-driven storytelling.

Job Responsibilities

  • Collaborate with producers and creative teams to shape compelling scripts

  • Develop vibrant, original narratives rooted in Chicago’s culture and community life

  • Write 30-minute episodic content that blends drama, comedy, and family themes

  • Deliver scripts that resonate with youth while honoring traditions and values

Requirements

  • Strong writing bio that demonstrates experience and unique voice

  • Familiarity with Chicago’s cultural landscape and community life

  • Ability to create stories that challenge stereotypes and celebrate creativity, family, and entrepreneurship

Compensation

  • Paid opportunity, rate based on experience and project budget

$$

Film Crew for Feature Production

Job Description
A feature film is finishing production and seeking skilled crew members to join the team. Positions are open for technical and production support roles to help bring this project to completion.

Job Responsibilities

  • Operate sound equipment and ensure high-quality audio recording

  • Manage lighting setups and technical rigging on set

  • Provide grip support for camera and equipment handling

  • Assist with daily set operations as a production assistant

  • Pilot drone equipment to capture aerial footage

Requirements

  • Previous experience in film crew roles preferred

  • Ability to collaborate in a fast-paced production environment

  • Strong technical knowledge in assigned department

  • Reliable, punctual, and detail-oriented

Compensation

  • Paid opportunity, rates dependent on role and experience

Job Description

A romantic musical comedy feature film titled In Another Life is currently in mid-production in Boston and seeking passionate collaborators to join the team. The project requires skilled crew members to support the final stretch of production.

Job Responsibilities

  • Work closely with the director and production team to bring the film to completion.

  • Fulfill assigned crew roles with professionalism and creativity.

  • Ensure smooth day-to-day operations on set.

  • Collaborate effectively with cast and crew in a fast-paced production environment.

Roles Needed

  • 1st Assistant Director

  • Line Producer

  • Sound Mixer (with equipment)

Requirements

  • Prior experience in the respective role.

  • Ability to work in a collaborative, creative team environment.

  • Availability for the scheduled production period.

Compensation Details

  • Compensation details will be discussed with selected candidates.

Model Recruiters for Fashion and Talent Agency

Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.

Job Responsibilities

  • Identify and recruit potential modeling talent through online platforms and personal networks
  • Build and maintain a pipeline of qualified candidates for agency representation
  • Conduct initial outreach and guide talent through the application process
  • Attend weekly calls and monthly virtual meetings for team updates and support
  • Stay informed on trends in the modeling and entertainment industries

Requirements

  • Must be 18 or older
  • Familiarity with the fashion or modeling industry preferred
  • Self-driven, organized, and results-oriented
  • Smartphone and/or computer required for daily communication
  • Able to work independently with minimal supervision

Compensation

  • Commission-based pay structure with unlimited earning potential
  • 90% remote flexibility
  • Access to an established network within the Atlanta modeling market
  • Ongoing mentorship and brand-building opportunities

Share this job:

Job overview

Location:
Job type:
Ethnicity:
Body type:
Expiration date:
06-02-2023

Job skills

Are you ready to get discovered?

Gain access to thousands of jobs and appear higher in the search results now!

Stay Safe in the Industry

Simple steps to protect your career and avoid scams.