Vectair Systems is seeking an experienced Senior Marketing Manager, Global Channels to join our growing Marketing team. This role will work closely with global sales leaders to develop channel-specific strategies to enhance channel partnerships and accelerate product and program sales. Primary channels of responsibility include hygiene service providers, distribution, and OEM—each with unique decision makers, purchasing drivers, and sales enablement needs.
This role will work with the sales teams to evaluate the state of our channel presence today, understand the uniqueness of each channel, and create and implement strategies and tactics to drive growth in the sales verticals. This marketer will also have responsibility for evaluating and implementing technology platforms and tools to help the business work more effectively with our channel partners. Successful candidates will have demonstrated strategic thinking, strong communication and collaboration skills, are well organized, and have a passion for helping our customers.
What’s in it for you:
- Set long-term channel strategies for fast-growing organization
- Be part of a team that is passionate about partnering with our customers and bringing innovative solutions to end-users
- Have significant influence over the long-term trajectory of the business
Job Responsibilities
- Drive sales growth through channel partners by developing and implementing channel-specific marketing programs
- Develop targeted growth strategies and tactics for the service, distribution, and OEM channels
- Work closely with global sales leaders to drive partner engagement and increase sales effectiveness of partner sellers
- Develop partner programs that drive solution penetration
- Identify, launch, and manage Partner Relationship Management platform as well as other technology solutions to increase internal and external sales teams
- Ensure partners have up to date information and selling tools for product portfolios
- Become expert on channel insights including market size, M&A, and competition and leverage that knowledge to impact channel strategies
- Develop and report out on KPI related to channel partners on a regular basis
Minimum Qualifications
- Bachelor’s degree and 8 years of professional experience with focus in business/marketing or related field, or Masters in Business Administration plus 3 years of related experience
- Demonstrated initiative and leadership skills including setting vision and strategy, planning, critical thinking, orchestrating cross-functionally, overseeing multiple project elements and proven track record of results
- Experience collaborating with sales leaders
- Strong cross functional collaboration and communication at all levels of the organization
- Effective oral and written communication skills, organizational skills, good attention to detail and use of sound judgment
Preferred Qualifications
- Experience in B2B channel management
- Experience in cleaning and hygiene industryÂ
Vectair Systems
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