Kodify is striving to lead the way & innovate the online entertainment sector and it is our job to ensure our people have the conditions and ability to achieve this. Our culture sets us apart from the rest, we don’t want to lose this, so we never take it for granted. The Kodify team is the most valuable and best protected asset of the company. The development and well-being of our people always comes first; by ensuring the environment is right and anticipating their needs, we can always expect their best work.
KODIFY MEDIA GROUP is looking for a highly organized creative Social Media Manager who has experience working for highly visible brands, and has the ability to manage and execute marketing campaigns across a variety of social media channels (Instagram, TikTok, Twitter, YouTube, and Snap).
You should have a creative eye and attention to detail for identifying and curating engaging social-first content programming. The ideal candidate will have experience building an organic following on social media as well as organic engagement, community growth, and drive customer advocacy and awareness. You will identify new opportunities to engage audiences by leveraging new and existing social media channels. At a strategic level, you will be responsible for the development of a strategy and social media plan to acquire new fans as well as discover new innovative ways to engage our current followers more effectively. At a tactical level, you will work with the DIGITAL MARKETING STRATEGY MANAGER on driving the social team’s campaign calendar, curating social-native content that will be distributed to millions across our bands handles, identify performance metrics to drive innovation across teams, develop new content ideation, as well as provide monthly and yearly performance reporting to all levels of business.
RESPONSIBILITIES
- Oversee day-to-day management for Instagram, Twitter, TikTok, Facebook, etc. for 2-3 brands which includes: content curation, ideation, campaign execution, copywriting, engagement and reporting.
- Work with the Digital Marketing Strategy Manager to assist in execution of all Social Media related initiatives for your dedicated brands.
- Offer strategic insight to help organically grow and engage followers across all platforms.
- Be responsible for A-Z execution of all Social Media aspects as it relates to our marketing campaigns.
- Coordinate with Digital Marketing Strategy Manager weekly to review the performance of your brand while taking direction on next steps for improvement or request support.
- Curate content schedule for all Social Media platforms, including Trailer / Full Scene Releases, DVD/VOD promo, micro / macro campaigns and Events.
- Provide engaging copywriting for all Social Media captions.
- Offer new strategies, content ideas and concepts during pitch meetings.
- Engage followers on all platforms, as well as celebrity talent, brands and incoming DM’s.
- Share up-to-date tools, social trends and marketing strategies with marketing teams to help effectively build a stronger community.
- Design GFX assets to be used for Instagram Stories / Reels.
- Possibly capture photo / video content on-set with the forward thinking for use across multiple Social Media platforms.
- Generate branded short links for all Trailer / Full Scenes, DVD/VOD and Sales.
- Maintain all Social Media related Google Sheets, Docs, etc.
- Use our Social insights and listening tools to identify great opportunities for engagement through replies, Stories and Reels. Understand the interests and behaviors of our community and how to best connect with them and keep them engaged.
- Share feedback and insights from our community that can inform our overall product, marketing and customer engagement strategies.
- Ensure consumer sentiment, desires and needs are communicated, understood and met.
- Generate monthly analytics reports.
REQUIRED SKILLS
- 5+ years’ experience in managing and growing a social media following, as well as knowing which trends, brands and creators are producing the most innovative content.
- Experience managing small teams is a plus.
- Must have strong proficiency and understanding of major social platforms, including but not limited to Instagram, TikTok, YouTube and Twitter.
- Content creation experience with photography or video for the purpose of Social Media preferred but not required.
- Be an excellent communicator. Craft a social media presence that’s personable, professional and authentic. Adapt to the language and content to each social media platform.
- Strong desire to build and foster an online community on social media.
- You thrive in a fast-paced environment with people who are constantly looking to innovate, enjoy challenges, and demand excellence. We’re a small and efficient staff; every person plays an essential role in our organization. You bring humor, humility, and kindness to your work.
- Have strong technical skills, experience in Photoshop and After Effects a +.
- Excellent written and verbal communication skills. Proficient in Google tools such as Sheets, Docs, Calendar and more.
PERKS
- Generous training and development budget (10% of your annual salary)
- Generous PTO
- 1 month paid sabbatical after 3 years with us!
- A day off on your Birthday
- Extended parental leave
- Health and Wellness Budget
- Health insurance
- Virtual healthcare
- Cool and modern office space
- Latest tech equipment
- Healthy snacks and drinks provided at all times
- Opportunity to travel internationally in Company retreats!
Kodify Media Group
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