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Job Title: Marketing Manager Department: Marketing

Classification: Full-Time, Exempt Reports to: Executive Leadership

Experience Required: 5 – 7 Years Work Schedule: 8a – 5p Monday – Friday Relocation Provided: No Travel:  <30%

                         

About NAHREP®

NAHREP® is a mission and purpose-driven organization that is a passionate blend of business and advocacy for sustainable homeownership and the stability and economic empowerment it affords all Americans. Our mission is propelled by a passionate combination of entrepreneurial spirit, cultural heritage, and the advocacy of our members. Our mission is to advance sustainable Hispanic homeownership. The organization was founded in 2000 and since its inception, our mission has never been more important. With over 40,000 members and growing, we are in need of a strong leader who will support our mission and strategic focus.

Accepting applicants from the following states only: CA, TX, CO, OH, PA, MD, MO, FL, IL

 

JOB SUMMARY

Reporting to Executive Leadership, the Marketing Manager is responsible for executing NAHREP’s overall strategy for print, digital, and event-related marketing efforts. It is an opportunity for the right individual to have an impact on the NAHREP brand through progressive marketing strategies across all media. The Marketing Manager will utilize a strong marketing background and related experience to positively contribute to and influence the attainment of NAHREP’s goals and mission.

Annual Salary Range: $75,000-$90,000

Essential Duties

General

·      In all cases, work collaboratively with the communications team to ensure brand standards and execution are consistent across social media platforms and any social engagement.

·      Oversee the rollout and execution of all online content for the NAHREP website and related brand websites.

·      Work with internal teams to ensure all online content is fresh, relevant and in alignment with NAHREP’s brand standards.

·      Work closely with internal teams to ensure that messaging is consistent with the NAHREP brand, as well as program goals.

·      Approve, and if needed edit, all online content before it goes live. Fix and address any issues as quickly as possible.

·      Oversee the rollout and execution of all online content for the website and social media.

·      Lead the development and creation of the quarterly editorial calendar for our digital platforms. Communicate with all departments to ensure they are represented appropriately online.

·      Dive into online analytics (both website and social media) to identify trends that can be translated into actionable online and offline initiatives to drive member engagement and recruitment.

·      Track the effectiveness of all online marketing against established objectives.

·      Manage the workflow between the design team to create custom graphics on time and in alignment with brand standards. Will be project managing against timelines and deliverables.

·      Direct staff management of graphic designers and digital marketing coordinators

 

Event Marketing

·      Develop a national event-marketing plan to be deployed across all platforms including email, social, and print.

·      Direct the creative and execution for signage and the printing thereof as well as onsite event management of signage elements.

·      Manage the build-out and maintenance of the conference and convention app

·      Manage the sourcing of marketing materials and the collateral needed for all national events including tote bags, lapel pins, course journals, tchotchkes, etc.

·      Direct build-out and maintenance of websites for all NAHREP properties including its chapter network and foundation

·      Manage the company’s online photo gallery including proofing photos before publishing

·      Determine photo and video/videography needs for national events and act as point person for assets that will be included in videos

·      Manage collateral received on-site including print documents and signage

Publications

·      Active contributor for various print publications including the Top 250 reports, NAHREP Annual Report & Magazine, State of Hispanic Homeownership Report, Hispanic Wealth Project Annual Report

·      Directly project manage publication of Top 250 reports and NAHREP Annual Report & Magazine

 

Social Media & Communications

·      Drive the social media and communications strategy across all platforms (Facebook, Twitter, YouTube, etc.) using a combination of creativity and online best practices.

·      Oversee the rollout of day-to-day content of NAHREP’s Facebook, Twitter, and YouTube accounts.

·      Aggressively push for more online conversations with our social media followers, drive member engagement, and meet established KPIs.

·      Provide monthly and quarterly reporting for all digital and social media platforms.

·      Provide regular reporting to NAHREP senior leadership team detailing our online activity and results.

·      Assist all internal teams in adhering to best practices for their respective social media and communication programs.

·      Expand social media presence into emerging platforms and digital destinations along with content opportunities to drive engagement with our audiences.

 

Supervisory Duties

This position manages the design and digital marketing teams, who may work in-house or in a remote setting

 

QUALIFICATIONS

·      A belief in the mission of the National Association of Hispanic Real Estate Professionals®

·      Bilingual in Spanish preferred, both oral and written

·      Staff management experience required

·     Experience executing digital and social media programs desirable, either at an agency or in-house at a brand, non-profit, agency, or corporate marketing communications role.

·      Ability to function well in a fast-paced, dynamic environment with competing priorities.

·      A strong understanding of strategic marketing concepts and communications planning is desirable.

·   Expertise in written and verbal communications skills in print, digital and social media. (Professional samples required)

·      Excellent project manager with the ability to deliver multi-faceted projects on time and on budget.

·   Experience working with internal and/or external creative resources to develop marketing content.(Professional samples required)

·      Knowledge of Search Engine Optimization best practices and Search Engine Marketing.

·      Demonstrated ability to use Google Analytics to develop new growth strategies.

·      Proficient writer and editor with a strong knowledge of grammar and the written word. Experience writing

in AP Style is preferred, but not required.

·      Solid understanding of brand management and maintaining a consistent voice.

·      Executional excellence that showcases attention to detail and adherence to deadlines and budgets.

·      Brings passion and energy to the office each day.

·      Ability to anticipate issues, and develop plans for addressing them on the fly. Must be creative and be able to think outside of the box.

 

Computer Skills

·      Expertise in Microsoft Office suite (Word, Excel, PowerPoint) and editing tools.

·   Working knowledge of internal contact management/database programs and business management software is preferred.

·      Superior knowledge of web content platforms such as Drupal or WordPress.

·      Strong knowledge of HTML and PHP.

·    Knowledge of online technology, particularly blogs, social networks, virtual worlds, wikis, mobile, and other emerging trends including but not limited to Facebook, Twitter, Foursquare, TikTok, Google+, Instagram.

·      Superior knowledge of Social Media landscapes, networks, and toolsets.

·      Strong communication, research, presentation, and creative skills.

·      Knowledge of Adobe Creative Suite, particularly Photoshop.

 

WORK ENVIRONMENT / PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

 

Work is completed in a professional office setting with ambient noise levels.

This position works from NAHREP’s San Diego office. Remote work options are not available.

 

The employee regularly sits at a computer station and operates electronic equipment for up to eight hours per day; occasionally lifts, carries, and positions objects weighing up to twenty pounds; regularly walks from one part of the worksite to another; must be able to climb stairs or take an elevator. While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to use hands to finger, handle or feel and reach with hands and arms. This position involves regular use of a computer and keyboards and face-to-face communications. The employee should be able to communicate clearly and professionally in all of these manners. The employee may spend long periods sitting, standing, or walking. Requires visual and auditory ability to respond to critical incidents and the physical ability to act in an emergency.

 

Must be able to commute to San Diego (Mission Valley) office.

 

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

NAHREP – National Association of Hispanic Real Estate Professionals®

Social Media Director

Ready to join one of the top travel and tourism teams in the country? Aqua, a nationally recognized firm specializing in tourism, economic development, hospitality and travel brands, is seeking a Social Media Director to join our team in Fort Lauderdale.

Job Responsibilities

  • Execute a results-driven social media strategy across agency clients
  • Develop and curate engaging content for social media platforms (Instagram, Twitter, Facebook, LinkedIn, TikTok, etc.)
  • Assist in the creation and editing of written, video, and photo content
  • Attend events and produce live social media content, as necessary
  • Maintain unified brand voice across different social media channels for a variety of clients
  • Collaborate with PR/marketing teams to create social media content calendars
  • Interact with users and respond to social media messages, inquiries, reviews, and comments
  • Liaison between client representatives for social media needs
  • Review analytics and create reports/presentations on results and key metrics
  • Ensure all content is on-brand and is consistent with brand standards
  • Organize and update database of client digital assets

Requirements

  • Experience with travel/hotel/hospitality related marketing is highly desired
  • Bachelor’s degree in communications, public relations, marketing or a related field
  • Min. 3 years experience with B2C social media marketing or content development
  • Experience using social media management tools (Cision, Meltwater, Gain, Izea, Hootsuite, etc.)
  • Experience with Microsoft Office (Excel, Outlook)
  • Experience with Adobe Creative Cloud (Photoshop, Premier Pro) or equivalent digital media editing tools a plus
  • Agency experience preferred

Skills

  • Passion for social media and proficiency with major social media platforms and social media management tools
  • Excellent social listening skills
  • Strong copywriting and copy editing skills
  • Exceptional oral and verbal communication skills
  • Ability to work with cross-functional teams
  • Proven ability to be highly creative and innovative
  • Impeccable time management skills with the ability to multitask
  • Detail-oriented approach with ability to work under pressure to meet deadlines
  • Ability to understand historical, current, and future trends in the digital content and social media space
  • Interested in learning about digital marketing tools including Google Analytics, Social Studio, Google Ads, Twitter & Facebook Ads Manager, etc.

Aqua Marketing & Communications

Candidates for this position must be based in DC, MD, or VA area or have independent plans for relocation.

The Ford Agency is actively recruiting a Digital Content Manager to join the busy communications team at a national trade association. The Manager will lead the association’s digital marketing and communications strategies and help create original content that highlight the organization’s policy priorities. The ideal candidate will have proven success in creating digital campaigns and effectively communicating an organization’s story. This is a great opportunity for someone who is knowledgeable about technology, policy and running social media accounts.

Responsibilities:

  • Create and execute social media campaigns and messaging calendar
  • Oversee and create content for social media channels
  • Manage company website, updating regularly
  • Lead creation and distribution of original content, including videos, newsletters, and press releases
  • Maintain press contact relationships and lists
  • Assist in coordination of company events
  • Monitor activities of member companies and promote their initiatives through company platforms
  • Contribute ideas to further company’s media and online footprint

Qualifications:

  • 5+ years of experience in digital media
  • Social media management experience required
  • Experience preparing marketing materials such as press releases and newsletters
  • Proficiency in Quorum or related marketing software required
  • Proficiency in Adobe Creative Suite or related software preferred
  • Excellent writing, communication, and editing skills
  • Video editing experience preferred

The Ford Agency is a recruiting firm based in Washington, D.C. We represent a broad range of organizations including: non-profits, associations, legal, consulting, and government relations firms. This position is an opening with one of our clients.

This is a Direct Hire opportunity. For immediate consideration, please submit your resume to:

[email protected]

ATTN: Digital Content Manager

To see more open positions available through The Ford Agency, please check out our website at www.ford-agency.com.

The Ford Agency

Savvy, enthusiastic, results-driven marketing pro sought to join our fun and fast-paced office immediately!

 

RGI events is an award-winning special events production firm and design atelier providing 360-degree strategic services for discerning clients around the world. We connect organizations to audiences through the power of shared experiences, drawing on over two decades of successes and an unshakable belief in what can be achieved when we gather together.

We are innovative thinkers, mission-driven collaborators, and ambitious dreamers who challenge the status quo—always ready to test the limits of creativity and our imagination. Our production philosophy is rooted in a commitment to delivering seamless logistics through an unwavering attention to the unique needs of each client. Our design sensibility is shaped by our desire to delight the eye and energize the mind. Together, these priorities create engaging experiences that do the hard work of advancing agendas while feeling effortless, inspiring both our clients and their audiences.

Our clients include The Washington Nationals, Hilton, Nike, OPI, KISS Cosmetics, La Roche-Posay, SkinCeuticals, The American Red Cross, The Lawyers Committee for Civil Rights Under Law, Hewlett-Packard, SpaceX, Project HOPE, The European Union Delegation to the United States, The Atlantic Council and more.

 

We are a group of dedicated, female-led hustlers – creative and enthusiastic who are committed to changing our industry by bringing great work and true ROI to our clients through truly innovative projects. We are advocates of small businesses, localists, the creative economy, entrepreneurship and women in business – so while our new team member does not have to be female – they must share those team values.

 

Key Roles:

 

This integral position directs outward perception of our company through the execution of promotional marketing and advertising efforts strategically positioning our company, principal and sub-brands identity for maximum visibility in the direct market and beyond – driving business and ensuring establishment of the company as the benchmark for expertise.

 

This position holds responsibility for the content creation, management and maintenance of our social media accounts on multiple channels for multiple identities including feed, reels, stories, etc. to ensure engagement and drive followers and inquiries

This position – alone or as a team lead, depending on the size of the project – manages and executes on all logistical, technical or creative details related to advertising and marketing efforts for RGI

 This position manages and oversees sourcing and contract negotiating as well as creative direction for photography and video coverage of our work product and directs those personnel onsite

 

This position handles creative collaboration and logistical support for marketing photo and video shoots, including Atelier Unplugged, marketing/promotional videos, testimonials, general video content and more

This position is responsible for seeking new opportunities that place the company and the company principal in the public eye through media interviews and speaking engagements and is responsible for coordinating and scheduling such events.

This position may be asked to support content creation for proposal or business development creation through marketing collateral

This position will take lead on special marketing campaigns such as company anniversary mailing, holiday mailers, etc.

This position is responsible for upholding the RGI brand and ensuring the brand guidelines are adhered to in all internal and public-facing collateral

This position is responsible for analyzing client onboard and offboards data for marketing opportunities, such as mailers, emails, Google reviews, etc.

This position is responsible for interfacing with our AdWords company to further develop our web traction

This position is tasked with creating and maintaining our quarterly newsletter and newsletter contact list and writing and publishing our weekly blog

 

Day to day you will be…

Working as the marketing lead to move the needle forward for RGI – this may include researching and comparing marketing trends in the industry, creating a marketing strategy and maintaining the budget, creating marketing materials such as social media posts including video reels, graphics, ads, flyers, etc., developing a weekly social media plan that includes posts and captions that will garner profile interaction and build following, write and publish weekly blog postings, collaborate with media organizations and advertising agencies, analyze data to evaluate the success of the marketing efforts, including social media analytics, monitor web traffic, assist the company principal in building her personal brand alongside and in cohesion with the company brand.

 

Everyday is exciting – every day is different – every day is full of creative opportunities

 

 

Key Qualifications:

 

Hold a Marketing, Advertising, PR or similar field of study BA along with 3 years industry experience (we will consider non-BA holders with demonstrated real-world industry experience, and certain internships). Experience in social media marketing or analytics is a plus

 

MUST have functional mastery of PPT, Xcel, Word, Canva, Squarespace, Google Business Tools (Drive, Forms, etc) social media platforms (FB, Twitter, Insta, Pinterest) – photo editing/enhancing software or apps familiarity is a plus – we are a Mac office

 

Experience creating social media and marketing plans

 

Experience with web design + development

 

Experience managing day-to-day projects and planning

 

You are up to date on social media trends and can bring fresh ideas to help grow impressions and following

 

You are a self-starter who takes initiative, anticipates client and company needs and solves problems proactively

 

You can juggle and prioritize multiple projects and responsibilities

 

You have superior time management skills, and are able to prioritize deliverables with ease

 

You are a deadline-meeting machine

 

You are OUTSTANDINGLY organized and a passionate perfectionist who never forgets the details

 

You thrive in a fast-paced, high-pressure industry

 

You meet challenges with a smile, accept critiques gracefully and mesh with a team of women who strive for excellence!

 

You are flexible and able to pivot priorities, think on your feet and problem-solve independently

 

You listen to directive from senior staff and take creativity into your own hands

 

You posses a no job is too small mentality

 

You don’t believe in excuses, accept feedback constructively and yearn to learn all you can

 

Reliable personal transportation or in town transportation plan including the ability to transport boxes and other supplies a must

 

Must be able to comfortably life 40 lbs and stand for up to 4 hours

 

It also helps if you:

Are madly ambitious

Tech savvy

Are social (online and IRL)

Trend seeking/setting

Have an eye for aesthetics

Dream big and seek inspiration everyday

 

You’ll love working here because:

You’ll have meaningful fulfillment through watching your ideas come to life and make a difference

You’ll self-direct and grow based on your passions and strengths in the company

Work from home days and schedule flexibility

Pet friendly office

Company retreats to insta-worthy locales

Travel to out of town jobs

Cool team building activities, event invites and community atmosphere with our company tribe!

We are really, really fun.

 

TO APPLY:

Please send resume along with creative cover-letter to [email protected] with job the subject line: Marketing Coordinator

 

Letter should demonstrate how you meet the above describe need and why YOU are the perfect candidate for the role!

 

Priority given to applicants who also attach previous work samples – and demonstrate polish and creativity in application!

 

Starting Salary is $60,000/year – benefits offered after initial review period

 

No teleworking candidates please

MUST be available to start ASAP

RGI events

Are you a social media enthusiast with a passion for creating engaging video-focused content? Do you spend hours scrolling through Facebook Reels and TikTok, looking for the latest trends and viral videos? Are you interested in the food and/or artisan ceramics industries? We may have the perfect job for you.

We’re seeking a Social Media Assistant to join our team and help us create video-first content for our Instagram and TikTok accounts. In this role, you’ll be responsible for shooting, editing, captioning, and posting high-quality video content that resonates with our target audience and captures their attention.

Responsibilities:

-Create engaging original video content for our Facebook and TikTok accounts 2 days per week from our Union City, NJ ceramics studio

-Edit videos to ensure they are high-quality and optimized for each platform

-Collaborate with the marketing and production teams to create content related to key company initiatives 

-Monitor and report monthly on engagement metrics and adjust content strategy as needed

-Stay current with the latest social media marketing trends and techniques

-Research and stay up-to-date on the latest trends and viral videos on Facebook Reels and TikTok

Requirements:

-1+ years of experience creating social media content for Facebook Reels and TikTok

-Proficient in video editing software such as Adobe Premiere or Final Cut Pro

-Excellent communication and collaboration skills

-Strong attention to detail and ability to meet deadlines

If you’re looking for a fun and exciting opportunity to showcase your social media skills and create content that will go viral, then we want to hear from you.

To apply, please send an email to [email protected] with “Marketing Assistant” in the subject line. Submit a resume and cover letter with short answers to these questions:

  1. Who are your three favorite social media accounts to follow right now and why?
  2. What’s the first thing you would do (or do more of) to liven up the @jonopandolfi Instagram account?
  3. How would you edit this caption to make it better: https://www.instagram.com/p/CnVBvgCSLWR/

About Jono Pandolfi Designs:

Jono Pandolfi Designs is a family-owned ceramics studio based in Union City, NJ. We have a small but mighty team of 20 people who form, fire and ship ceramic dinnerware to passionate home cooks and the best restaurants around the country.

We foster a creative and supportive environment and provide on-the-job training for all our employees. We focus on quality, not quantity, and no matter what’s happening, we all stop for a team lunch every day at 1pm.

We have a low-impact production process that transforms natural materials into durable products and our ceramics are meant to last generations. The studio overlooks the city skyline just above Hoboken and is easily accessible via public transit. Learn more about our studio here: jonopandolfi.com/studio

Jono Pandolfi Designs

Role and Responsibilities

As our Marketing Director, you will be helping us to develop our content and messaging and execute our marketing strategies as we expand from a small, local boutique brand to a global franchise with thousands of employees. You will have a results-oriented approach, focusing on increasing sales productivity by facilitating collaboration between sales, property management, finance, and customer success. This is an exciting role for someone eager to jump in on the ground floor to help with long and short term strategy and change management. You will be directly responsible for:

  • Member Experience:
  • Align brand communication with member journey
  • Engagement metrics
  • Loyalty and retention
  • Brand Compliance:
  • Guidelines, nomenclature, visual design elements

· Build a trusted partnership with Operations, Customer Experience, HR and Finance teams and develop a deep understanding of the business goals and mission.

· Build our digital marketing roadmap: manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency. Develop specific campaigns to create and maintain high levels of customer interaction. Oversee our social media accounts. Manage and improve online content, considering SEO and Google Analytics.

·Develop content and messaging strategy across all communication channels including but not limited to email, website, social, online advertising, collateral, assets, etc. Ensure consistency in internal and external communications and templates.

· In partnership with Customer Experience team, collect member feedback on visibility, engagement, and impact of marketing initiatives; fine-tune campaigns in response to feedback.

· Responsible to lead the marketing and branding efforts to support opportunities for both managing and franchising additional units. Coordinate key stakeholder vision session, project management of branding, logo, and collateral development. Support the brand and campaign development process for new initiatives. Manage multiple partner relationships including branding agencies, interior design firms, photography and signage vendors. Author the marketing plans for each new geo-location’s go-to-market strategy. Become an expert in regional markets where we will build our brand and franchises, in order to present data in context to help leadership with decision making. Build data-driven recommendations for marketing expenditures. Measure ROI and KPIs and prepare annual marketing budget.

· Asset Visualization: Manage floor plan, site map, and rendering creation process. Manage and execute photo shoots, video shoots, and 360-degree tours.

· Marketing Corridor Management: Manage fence scrim design, print, and install process. Collaborate with onsite Geo Regional GM on leasing and wayfaring signage. Develop all necessary leasing materials. Lead groundbreaking, topping-out, and grand opening milestone events. Support media relations efforts and event management.

·Train staff on all marketing initiatives including but not limited to merchandising, communication, websites, advertising, and promotions.

· Data Analysis: Set up, manage and troubleshoot existing lead management and tracking systems. Monitor marketing campaign effectiveness through data analysis. Track and report on marketing expenditures against budgets.

Qualifications and Education Requirements

· BA in Marketing or related field

· Marketing leadership experience guiding an organization through multiple growth stages

· Knowledgeable in SEO, PPC, and social media platforms; solid knowledge of online marketing tools and best practices

· Strong organizational, project management and interpersonal communication skills, with a meticulous eye for detail

· Proven track record communicating with senior leadership

Preferred Skills

·Experience in branding, graphic design and copywriting preferred. Outstanding organizational and time-management abilities

·Excellent communication and interpersonal skills

·3+ years in real estate marketing and/or background in real estate/property management/sales

DVORA Life

Summary:

The Marketing Coordinator is responsible for supporting the NY Director of Retail Operations and Regional Marketing Manager in achieving sales and marketing goals for New York State, which includes overseeing the delivery and execution of the marketing strategy to help establish The Botanist as the leading NY cannabis company.

Essential Duties and Responsibilities:

● Supports the Director of Retail Operations in delivering and executing key elements of the NY marketing strategy including expanding the overall consumer base and increasing basket size.

● Oversees the implementation of local communications strategies for marketing campaigns, events, and digital marketing, successfully targeting both internal and external audiences.

● Oversees project management of marketing campaigns including budgeting, expense tracking and reporting, and measuring of key performance indicators for each campaign through data analytics.

● Analyzes product and service offerings, leveraging the insights gained to communicate key points of differentiation for products and services to our dispensary customers & partners.

● Supports with creative production of online and offline marketing assets, graphic design, audio / video production, sales tools, collateral, advertisements, and web site development from initial concept to finished product and execution.

● Grows and drives social media channels by developing and posting social media content to help accelerate our reputation state-wide and build a loyal following.

● Acts as a brand ambassador, upholding brand and trademark standards and consistency across all marketing projects and communication vehicles.

● Researches all cannabis subscriptions and materials to support with proper placement of advertising.

● Coordinates continuing efforts to improve signage and store marketing materials.

● Travels to site locations to support marketing efforts/events.

● Other duties as assigned

Administrative Duties:

● Ensures all marketing initiatives adhere to all NYS Regulations and company SOP’s .

● Supports with the creative production of online and other creative marketing assets, graphic designs, videos, and web content from initial concept to finished product.

● Aids with press releases, contributed articles, presentations, events, and conferences.

● Supports the development of marketing and promotional materials for tradeshows, congress, key opinion leader advisory meetings, and board meetings

● Coordinates with external vendors and agency partners on materials as needed.

Basic Qualifications:

Education

● Bachelor’s degree in Marketing, Advertising, Business Management, or related field

Work Experience Required

● Proven track record of success in a prior marketing role

● Understanding of marketing project scope, strategy and objectives

● Ability to run data and marketing reports and analyze data in excel and other programs.

● Entrepreneurial mindset with the ability to spot original branding opportunities

● Minimum 3 years of progressively responsible experience in marketing, data analytics, sales and customer service.

● Ability to complete all training required by the New York Marijuana Program.

Additional Qualifications:

Skills and Abilities

· Excellent knowledge of Microsoft Office and Adobe Creative Suite

● Knowledge of web-based project management tools and collaboration technologies

● Knowledge of salesforce.com or similar Client Relationship Management (CRM) software

● Familiarity with Constant Contact and WordPress as well as social media platforms

● Excellent project management or organizational skills

● Demonstrated skills, knowledge, and experience in supporting with marketing, communications, and public relations activities

● Demonstrated ability to think strategically and creatively

● Ability to manage multiple priorities, to deliver results on time and under budget

● Expert attention to detail

● Excellent communication skills to include listening, verbal, written, and presentation skills

● Eye for design

● Results driven, proactive, and able to work autonomously

● Ability to work in a fast-paced environment

● Positive problem-solving attitude

● Flexible and change embracing in a rapidly evolving work and market environment

● Successful track-record with being a team player as well as building, leading, and motivating teams

● Skill in working with committees and project groups including staff members, board members, and community volunteers

Travel

· Required to be onsite in the NY Region 3 days / week (Buffalo) with regular monthly travel to Middletown/Farmingdale/Syracuse locations.

· Ability to travel as needed for pop up events, promotions and marketing projects/events.

Acreage Holdings

Position Summary: The Marketing Manager is responsible for developing and driving a comprehensive market-growth oriented marketing strategy.

Position Title: Marketing Manager

Location: Uxbridge, MA (4 days in office)

Potential Earnings: Dependent on experience and location

Key Responsibilities Include:

  • Develop an overarching Lenze Americas marketing strategy focused on market-share growth.
  • Lead and manage the Lenze Americas marketing department.
  • Develop end-to-end marketing programs from message development to implementation, including targeting and testing strategies, campaign build and execution, campaign results analysis and reporting.
  • Develop and manage well-defined marketing programs designed to support lead generation and nurturing efforts focused on prospect and customer target markets; including but not limited to email campaigns, webcasts, digital/print advertising, online activity, industry events and trade show participation, association sponsorships, video, media paid programs, newsletters, social media, etc.
  • Managing the development and creation of collateral necessary for program success
  • Ensure messaging represents the Lenze brand and speaks to specific industry/geographical sector market trends, mandates, and unique pain points.
  • Create marketing campaigns in SAP CRM to ensure proper lead import and management.
  • Plan, organize and oversee resources to achieve program objectives within budget.
  • Resource planning and management focused on projects that generate pipeline growth and revenue.
  • Drive creation and creative execution; manage contractor resources and external vendors as related to each program.
  • Create content and maintain marketing campaign execution calendar and project plans, provide status updates and track campaigns.
  • Ensure that value propositions are effectively communicated, reach the right target audience and drive response/conversion.
  • Develop segmentation and identify opportunities to drive targeted campaigns that generate new leads and/or nurture existing leads.

Skills & Abilities:

  • Proven leadership and management skills with a focus on developing excellent teamwork and proficiency in executing marketing strategy.
  • Outstanding interpersonal skills, including the proven ability to work across different audiences, personalities, and experience levels.
  • Superior communication skills, including writing, editing and verbal capabilities.
  • Budget management skills
  • Exceptional organizational skills
  • Proficient in managing multiple resources and priorities in a fast-paced, deadline-oriented environment.
  • Able to work well independently or in a team environment.

Qualifications Include:

  • Bachelor’s degree or equivalent in Marketing, Business or relevant field (Advanced degree preferred)
  • 7-10 years of relevant marketing management experience, preferably in B2B industrial or high-tech manufacturing environment
  • CRM System experience (SAP preferred)
  • Proficient with Microsoft Office (Word, PowerPoint, Excel, SharePoint, Teams)
  • Content management system experience (WordPress, Drupal, or other)
  • Email Marketing platforms (Constant Contact, Campaigner, or other) a plus.
  • Strong technical aptitude characterized by the ability to understand technical concepts, value proposition and benefits and translate them to a variety of audiences.
  • Excellent project management skills, including the proven ability to handle multiple complex projects simultaneously with varied audiences and against deadlines.
  • Significant hands-on experience building and executing successful marketing programs that leverage multiple channels to achieve marketing and business goals with measurable results.

Competitive Company Benefits:

  • BCBS medical and dental, vision
  • 401(k) with company match
  • Company paid life and disability insurance
  • 3 weeks of PTO and company paid holidays
  • Newly renovated office space!

Lenze is a global manufacturer of electrical and mechanical drives, motion control and automation technology – offering products, drive solutions, complete automation systems, and engineering services and tools from one single source. We accommodate support to the customer throughout the entire machine development process – from the control system to the drive shaft, from the initial idea to after-sales.

Our products can be found in many industries, including automotive, packaging, material handling and logistics, robotics, and commercial equipment (pumps/fans). A global network of distributors and representatives makes Lenze Americas perfectly positioned to meet the motion control needs of customers worldwide. Lenze Americas, the American subsidiary of Lenze SE of Germany, is headquartered in Uxbridge, Massachusetts; corporate global headquarters are in Hamelin, Germany.

Lenze is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disability.

Lenze Americas Corporation

Northstar Travel Group is the largest and most trusted B2B travel media and information company in the world. At Northstar, our mission is to generate insights and inspire change in the travel, meetings and hospitality industries with thought-provoking content, impactful solutions, and engaging experiences for business leaders. We believe that travel connects us to new people, places and experiences around the world, transforming our understanding of humanity.

We are looking for a collaborate and forward-thinking Digital Campaign Manager to join our Digital Production team. You will be a key contributor to the Sales and Digital Ad Services departments, while being responsible for successful campaign execution and optimization to meet delivery and performance goals.

You will get to work with various internal and external teams on the vendor and client side to manage strategic accounts across all digital platforms – web, mobile, video and social. This exciting multidisciplinary position blends elements of operations, technology and analytics.

You will split your time between our Rutherford, New Jersey office (2 days) and working remote (3 days). Flexibility is provided.

What You’ll Do:

  • Act as subject matter expert for all things campaign management and campaign execution. This includes understanding the clients objective & KPI, Ad technology features and limitations, best practices that wrap around existing technologies and gaps, creative QA, and delivery troubleshooting.
  • Act as post-sales operations expert partnering closely with internal and external teams to ensure flawless campaign execution and delivery which includes translating customer requirements, troubleshooting any issues and analyzing first- and third-party delivery for proper billing.
  • Provide guidance to Account Managers on campaign setup, delivery and performance optimizations. Understand common KPIs, conversions, inputs, calculations and outputs required for any new strategic campaign implementation.
  • Continuously monitor campaign delivery and performance and communicate recommendations for optimizations and up-sell opportunities. Will lead weekly pacing calls with assigned Account Managers.
  • Utilize various analytic and targeting systems to analyze and troubleshoot campaign delivery and performance.
  • Assist with interpreting various sets of performance data and metrics to help the Account Manager tell a story to the client about how the campaign performed and help recommend best practices for future campaigns.
  • Provide additional ad hoc analysis for gain visibility and insight into various cross-sections of business verticals and ad products to optimize performance.
  • Process reporting for each campaign at the end of each calendar month.
  • Traffic social campaigns across platforms like Twitter, LinkedIn and Facebook.
  • Working daily in Google ad Manager to serve digital campaigns.

What You Have:

  • Bachelor’s degree
  • 2-3 years in digital advertising or related industry managing varied operational processes and managing campaign delivery and performance
  • Strong knowledge of campaign life cycle management, ad sales process and familiarity with online advertising ecosystem
  • Publishing or a similar industry experience is desirable
  • Comfortable with Microsoft Excel and analyzing data
  • Strong organization and attention to detail is a must
  • Working knowledge of order management systems
  • Excellent written/verbal presentation and communication skills
  • Experience managing performance driven strategic campaigns is plus
  • Working knowledge of DFP, Google Analytics, Social platforms.
  • Strong soft skills in leadership, facilitation and working with many different stakeholders
  • Flexible and adaptable to dynamic environment
  • Experience in understanding web technologies, websites, ad operations, and email delivery
  • Knowledge of NetSuite’s Order Management system is a plus

To Join Our Team:

Please send your cover letter, resume and compensation requirements to [email protected]. Northstar Travel Group is a great place to work, learn and grow. We seek impressive individuals to contribute fresh ideas and strengthen our team in all departments and specialties. We welcome creativity, dedication, drive and passion and offer a fast-paced and fun environment, opportunity and work/life balance. You can view our Career’s page here: https://www.northstartravelgroup.com/About-Us/Career

Diversity & Inclusion:

At Northstar, we believe that our workforce should reflect the vast diversity of the cultures and communities that are experienced through travel. We know that our greatest strengths come from the people who make up our team, and we are committed to building and sustaining a diverse, inclusive, accessible and equitable culture and workplace. Our work is far from over – we continuously push to be better. We understand that diverse voices, points of view and contributions are at the heart of Northstar’s success and impact.

Northstar Travel Group

To Apply: Send your Resume and Cover Letter to: [email protected]  Use the words “Director of Marketing & Communications ” in the subject line. Applications without Cover Letter might not be taken into consideration.

 

Organization Overview:

 

Miami Music Project is a 501(c)(3) nonprofit organization that uses music as an instrument for social transformation, empowering children to acquire values and achieve their full potential, positively affecting their society through the study and performance of music. Miami Music Project’s vision is to create opportunity and access through music for those most in need, improve the quality of life for children today and ultimately transform their lives, the lives of their families, and their communities. Emerging as a model for music education programs nationally, Miami Music Project offers free-of-charge, after-school programming to all students with no barriers to entry, regardless of race or economic status. As of today, Miami Music Project has reached over 30,000 children and youth across Miami-Dade County, becoming one of the largest socially transformative music initiatives in the U.S. Miami Music Project’s programming is inspired by the El Sistema phenomenon – a new model for social change and a visionary global movement that transforms the lives of children through music.

Designed as an intensive, tuition-free, after-school community music program, Miami Music Project provides hundreds of children from Greater Miami’s communities with most untapped potential with a fully integrated music curriculum, high quality musical training, and opportunities for leadership and social development. The program builds the transferable practical skills needed to improve academic motivation, classroom success and social preparedness, and creates new avenues of cultural awareness. Ultimately, by enriching the lives of individual children and creating a network of stand-alone orchestras, the program seeks to create social change within the communities served.

More at: miamimusicproject.org

 

Position Summary:

 

Miami Music Project seeks a seasoned, detail-oriented, and creative communications and marketing strategist to support Miami Music Project’s mission and its impact in the community. In this position, the Director of Marketing and Communications will play a vital role in elevating and promoting Miami Music Project’s mission awareness and fundraising campaigns. The Director of Marketing and Communications will work closely with the leadership team and staff to ensure that the organization’s communications advance Miami Music Project’s strategic plan. Reporting to the Director of Operations, the Director of Marketing & Communications will be entrusted with the development and execution of the organization’s marketing and communication strategies.  

 

In this position, the candidate will be responsible for the creation, implementation and execution of marketing and communication goals and strategies for the organization.

 

This position will ensure all communications are compelling, effective, and representative of the organization’s values and mission. A skilled storyteller, the selected candidate will bring extensive experience in communications, PR, and marketing to ensure that we can rapidly grow our brand recognition and increase our campaign prowess.

 

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES:

 

Strategy, Planning and Implementation:

 

•          Develop and execute marketing and communication strategies to ensure high-impact digital and print communications,

•          Research and propose communication strategies. Maintain knowledge of trends and developments in the field; identify needs and make recommendations to leadership,

•          Participate with the development team in the planning, creation and execution of fundraising campaigns,

•          Manage social media presence. Plan and schedule monthly posts (annual social media calendar) based on the marketing strategy,

•          Manage online advertising campaigns (via Google AdWords and social media advertising) to build external brand and advocacy for social change through music,

•          Develop and execute public relation campaigns to increase awareness of our mission and impact in the Miami-Dade communities.

 

Brand Strategy Management:

 

•          Ensure all marketing and communication pieces adhere to the organization’s branding guidelines, and that they are consistent across all external-facing materials and communications,

•          Create compelling, persuasive, relevant, and accurate communication content that will increase engagement with the organization and build support for its mission with the goal of growing its constituents and support from its donor base,

•          Expand the visibility of the organization by writing and disseminating e-mail blasts, social media posts, news in website and blogs,

•          Responsible for the development, distribution and maintenance of all print and electronic collateral, including, annual report, brochures, flyers, e-blast newsletter and promotions and other, 

•          Organize and maintain internal libraries of print/web collateral, photo & video assets, and promotional items,

•          Maintain website updates and create cutting edge content as needed. Evaluate and propose changes or upgrades that may be required from time to time,

•          Oversee events to ensure the organization’s mission is promoted according to branding standards.

  

Impact Measurement:

 

•          Maintain the quality and integrity of marketing data and analytics and regularly report on metrics,

•          Prepare quarterly marketing and communication reports to leadership,

•          Manage marketing budget and propose changes as needed, based on strategic goals.

 

Relationship Management:

 

·        Bring and build professional relationships in the communications area to increase the organization’s awareness,

·        Work with outside vendors for work proposals and special projects,

·        Manage seasonal interns and volunteers that may be assigned to the department,

·        Give direction and engage graphic designer and other service providers to create materials such as flyers, programs, marketing tools, videos and white papers,

·        Negotiate contracts for services needed to execute a marketing strategy,

·        Ability to train and work with volunteers for marketing and communication assignments.

 

·        Other duties as assigned.

 

KNOWLEDGE, SKILLS AND ABILITIES:

 

Education and Experience:

 

  • Minimum of 5 years of experience in a managerial role involving PR, marketing or communications,
  • Bachelor degree or Master’s in Marketing/Communications is desirable, or equivalent work experience,
  • Experience in developing and executing communications and marketing plans,
  • Current and relevant knowledge of marketing trends and strategies,
  • Knowledge and experience with graphic design programs (Adobe Illustrator and/or InDesign, Photoshop) is highly desirable,
  • Basic video / photo editing knowledge,
  • Knowledge in e-marketing platforms (currently using MailChimp),
  • Basic knowledge about how to update website content in WordPress,
  • Experience in campaign writing required; online writing, or marketing-related writing experience a plus; prior experience with digital communications,
  • Knowledge of the use of social media in today’s media landscape, including Instagram, Facebook, LinkedIn, YouTube, Twitter, etc.

 

Candidate Profile and Skills:

 

  • Strong commitment to and alignment with Miami Music Project’s mission and core values,
  • A story-teller. Someone who can capture the essence of our mission and translate it into creative and captivating stories,
  • Creative and resourceful. Know how to take concepts and translate them into campaigns and marketing materials that drive stakeholder’s attention and engagement,
  • Exceptional attention to detail,
  • Excellent writing skills. Ability to present ideas in a clear manner,

·        Ability to follow strategic and operational planning and implementation of marketing initiatives and best industry practices,

  • Ability to set and adhere to strict deadlines; comfortable working in a fast-paced environment; rapid problem-solving skills,
  • Excellent time management, planning and organizational skills,
  • Ability to work successfully with a limited budget,
  • A tremendous drive and strong ability to achieve outcomes,
  • Bilingual (English, Spanish) preferred but not required,
  • Ability to embrace and incorporate direct feedback.

 

Other Requirements:

·        This is a full-time position with Miami Music Project. Attendance at events outside of traditional business hours including evenings and weekends will be necessary on a periodic basis,

·        Must have a valid driver’s license, clean driving DMV record, reliable transportation, full insurance,

·        Must be able to lift up to 50 lbs, and will be expected to assist with moving equipment related to marketing and general operations,

 

 

Miami Music Project is firmly committed to a policy of equal employment opportunity. We hire qualified applicants without regard to race, color, sex, religion, national origin or ancestry, age, marital or veteran / military status, disability, genetic information, sexual orientation, gender identity or expression, or any other legally protected status.

 

As permissible under applicable law, applicants will be subject to a pre-employment background check and drug test after receiving a conditional offer of employment. The background check will investigate criminal background and other matters related to suitability for employment, particularly since Miami Music Project works with children. Likewise, employment is contingent on receiving a negative test result for illegal drug use. Separate disclosure and consent forms will be provided prior to any background check or drug test.

Miami Music Project

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