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Summary of the Position: The Director of Marketing will be responsible for developing and executing the company’s marketing initiatives to achieve profitable growth. The Director of Marketing will understand the commercial aspects of business and be an integral member of the Marketing team, leading the development of the company’s brand portfolio strategy, go-to-market strategies, and installing and optimizing internal digital/web capabilities. They will be responsible for planning and executing marketing plans across multiple platforms and channels to achieve sales targets and category leadership. Responsibilities will include marketing strategy development, brand building, annual budgeting, and forecasting, promotional planning, and optimizing the organization’s digital/web capabilities, and relationship building with internal and external stakeholders.

Roles and Responsibilities:

  • Elevate the brand creative execution across marketing touchpoints and packaging to drive intent.
  • Lead the development and execution of marketing strategies to increase brand awareness, drive customer acquisition, and promote customer retention in accordance with corporate goals.
  • Oversee the development and implementation of multi-channel marketing campaigns across various media channels (digital, print, social, etc.).
  • Lead the cross-functional collaboration of the innovation, ecommerce, retail, and the veterinary teams to develop and execute brand portfolio strategies, innovation pipelines, and go-to-market strategies to meet customer needs, and business growth goals.
  • Manage, coach, and grow the marketing team, which includes brand managers, digital marketers, and web developers.
  • Provide P&L oversight for brands to maximize profitability right-size marketing and advertising expenses.
  • Develop brand strategies across channels, taking into account life cycles and channel differentiation.
  • Uphold an in-depth understanding of all digital channels and lead the growth and installment of digital capabilities SEO/SEM, Programmatic, CRM, UX/UI, Video, etc.
  • Maintain expertise of the industry landscape and online competitors, identifying trends and growth opportunities.
  • Propose new marketing, promotional, digital, and web development initiatives based on market demand and insights.
  • Analyze and report on marketing performance, using data to optimize campaign tactics and spend to drive continuous improvement.
  • Assist with brand protection and collaborate with the Brand Protection team to remedy problems.
  • Regular Attendance is required
  • Perform other assigned duties as may be required in meeting company objectives
  • Communicate effectively with other departments within the organization and function within a team environment.

Minimum Requirements:

  • 15+ years of CPG marketing experience domestically
  • Commercial awareness, marketing and sales background
  • In-depth understanding of developing and executing comprehensive marketing strategies, plans, and campaigns
  • Strong commercial and analytical skills – experience using data to drive marketing strategy and decision-making with the executive team and other business units
  • Excellent project management skills and ability to prioritize competing demands
  • Experience managing and developing marketing teams
  • Experience growing organization capabilities
  • Pet category experience a plus
  • Domestic travel 10%-20%
  • Strong written and oral communication skills

Education and Experience:

Bachelor’s Degree or equivalent in business or marketing related discipline. MBA or other relevant advanced degree, a plus.

Supervisory Responsibilities: Yes

This position is 100% on site in our Lancaster, SC headquarters.

Nutramax Laboratories

$$$

Company seeks a talented Campaign Manager with 3+ years’ DCM experience planning, tagging, launching, and analyzing programmatic media campaigns for channels including Display, Native, Audio, Video/cTV/OTT, DOOH, Social and Search.

• Work directly with industry partners to help develop client-facing presentations and proposals, then negotiate and purchase digital media for guaranteed awareness and performance campaigns.

• Build and execute digital media plans, including flowcharts, IOs and budgets.

• Build and execute trafficking, tracking and measurement schema and frameworks.

• Handle client requests and make appropriate updates to campaigns.

• Monitor media performance throughout campaign flights and optimize as needed

Robert Half

The ideal candidate will have an 8+ year background in digital media that includes strategy development, planning, buying, technical implementation, and campaign stewardship with direct media partnerships and with programmatic buying. They bring creativity and innovation to their work. They have experience in National and Local, buying across channels that include Display, Audio, Video, Mobile, Native, and Social. They have deep experience in creating large, custom, integrated programs with publishers and a solid reputation in the industry. They are very knowledgeable on all Google products.

The Director, Performance Marketing (social) is a proven leader, capable of creating and articulating a vision and rallying internal and external partners around it. They have a perspective on where the industry is going, informed by years of experience within it. They lead by example and always do the right thing when interacting with employees, clients, and media partners.

The Director’s responsibilities fall under three core areas:

Client Development

  • Serves as the “digital quarterback” across digital efforts within Empower and across multiple client internal teams and external agency partners
  • Have the ability to speak to all aspects of Digital from Digital Partnerships, Programmatic, Search, and Social with support of other subject matter experts.

Team Development

  • Coaches, mentors, builds a team of Digital Media subject matter experts (SMEs) through on-going training
  • As a leader this role will be an important partner in the in the hiring process performance management as it relates to employee evaluations/reviews
  • Works with Practice Leader to determine staffing assignments, growth opportunities etc.

Business Development

  • Regularly consults with internal client teams to improve their knowledge and confidence in the Digital Media space
  • Actively participates in Empower’s platforms, including creating case studies and authoring POVs and thought leadership pieces for the website
  • Is active in new business efforts for the agency, both in supporting and lead presentation roles related to new business outreach, response to RFPs, and presentations

Requirements

  • Equal willingness to learn and to teach
  • Innate curiosity and passion for technology with a strong relationships with media partners
  • Bachelor’s degree in Marketing, Business etc.
  • 8+ years digital media strategy/planning/buying experience
  • Current or past familiarity with planning tools (Nielsen, comScore), ad servers (DCM, FlashTalking, etc.), media accounting systems (MediaOcean, Prisma, Adazzle)
  • Should have experience in creating, passing, and overseeing successful implementation of tracking pixels

Empower Media

(Note: This position is to work onboard)

Position Summary:

This position is responsible for overseeing and managing the technical integrity of all produced entertainment and venues. Maintains standards and performance level of technical production personnel throughout the vessel by providing leadership and guidance for all Entertainment Technicians and Managers. Oversees Technical strategy and ensures all venues run efficiently and at expected standards. Identifies the required areas of work by performing the duties described below either personally or through subordinate supervisors. The Stage and Production Managers will report to the Technical Director who will then report to the Cruise Director.

Job Skills:

  • Ensures Technical Operations and strategy for all Produced Entertainment and all venues are at the highest expected standards. 
  • Works closely with Shoreside Entertainment Team to ensure staffing is consistently at expected par and that the onboard technical team is fully trained and cross-trained into all possible tracks and duties. Ensures all incoming Technical Staff receive appropriate and complete training and handovers whenever possible. 
  • Oversees creation, upkeep, and proper timely distribution of handover notes generated as required by outgoing technical staff including but not limited to; Stage and Production Managers, Sound and Light Technicians, Head Stage Staff, Entertainment Rigging Specialists, etc. 
  • Overseas the creation, upkeep, and proper timely distribution of all track sheets for produced entertainment onboard. 
  • Oversees venue operations/scheduling and all technical standards of produced entertainment (as created, produced and defined by the shoreside entertainment division) including but not limited to – rig checks, preshow checks, daily maintenance of lighting rigs, stage cleanliness, audio mix, scenic/prop repairs etc. 
  • Attends all produced entertainment events on board whenever possible. Identifies any and all technical issues effecting the operation and works to either resolve them onboard or elevate the issue to the appropriate shoreside support team resulting in a possible vendor visit. 
  • Ensures the safe execution of all entertainment technical duties and produced entertainment onboard in line with the standards and expectations established by the Shoreside Entertainment Team, SQM guidelines, and Entertainment SOPs. 
  • Oversees creation and distribution of weekly schedules for all members of the Entertainment Technical team. 
  • Regular check of Kronos Records to ensure balanced work load across the technical team. Works with onboard SPMs, HSL, and Head Stage Staff to adjust staff scheduling as needed. 
  • Provides weekly voyage reports and directs real-time feedback to the shoreside entertainment division and Executive Production Team on matters related to all produced entertainment and shipboard technical equipment and personnel when product is negatively affected. 
  • Daily walk-throughs of all secondary venues making sure proper functionality and usage of all Entertainment Technical equipment. 
  • Performs several daily checks of all entertainment technical working and storage areas, ensuring they are clean, well maintained and up to standards.

Cultivates Customer First

  • Collaborates with the Cruise Director on all matters related to the produced entertainment. When necessary due to technical issues, staffing, or ship conditions; Collaborates with SPMs and Cruise Director to ensure produced entertainment is modified or postponed with minimal impact to the guests and integrity of the product in accordance with the standards established by the Shoreside Entertainment Team. 

 

Leadership Skills

Leads with Passion, Drive and Energy

  • Implements Royal Caribbean International’s Royal Way Brand standards for the entertainment function. Reviews audit comments, discusses with subordinate management, and implements audit recommendations. Identifies SOP opportunities. 
  • Attends meetings, training activities, courses and all other work-related activities as required. Where appropriate, initiates meetings to address and resolve quality concerns and to continuously identify improvement opportunities. 
  • Provides leadership and guidance to all onboard Entertainment Technical team members in completing daily tasks.
  • Cross Team Collaboration
  • Attends all Hotel Operation, Entertainment Operation and Safety, Accident and Prevention meetings, and Shipboard Maintenance Team meetings scheduled by Hotel Director, Cruise Director or any other shipboard officer. 
  • Work closely with Group Coordinator to provide technical daily support for groups and functions. 
  • Works with SPMS to oversee all venue and staffing Affairware approval requests.  
  • Work closely with Activities Manager & Musical Director to schedule and oversee technical support for daily activities and live music sets. 
  • Works with HEMS, media personnel and interactive Television, Digital Signage, Production media content to ensure efficient execution of relevant produced entertainment.
  • Attracts and Develops Talent 
  • Mentors, develops and provides on-the-job guidance and training to subordinates to strengthen their current performance and preparation for future advancement. Oversees all evaluations, coaching, and disciplinary action for the technical team. 
  • Oversees the standard and performance of all produced entertainment technical personnel during and related to all entertainment. Observes and evaluates such employees and work procedures to ensure quality standards and integrity are met. 
  • Oversees and approves all cross training and promotional material related to technical staff advancement, in coordination with the Cruise Director.
  • Acts with Integrity
  • All duties and responsibilities are to be performed in accordance with Royal Caribbean International’s The Royal Way, SQM standards, USPH guidelines, environmental, and safety policies.

Qualifications:

  • Five to Seven years progressive managerial experience in professional and theatrical entertainment with specific emphasis and experience in theatrical productions and/or theatrical venues. 
  • Bachelor’s degree in theater management or related field from an accredited college or university, the international equivalent, or the work experience equivalent. 
  • Knowledge of policies and practices involved in the human resources function. 
  • Ability to manage international staff in a positive and productive manner by motivating, developing and managing employees as they work. 
  • Ability to utilize and administer the disciplinary action process through coaching and counseling to improve performance or terminate employment, in coordination with CD 
  • Working knowledge of computers, Internet access, and the ability to navigate within a variety software packages such as Excel, Word or related programs. 
  • General knowledge in the maintenance, trouble shooting, and operation of stage automated systems
  • General knowledge of modern sound, light, and rigging systems.

Language Requirements:

  • Ability to speak English clearly, distinctly and cordially with guests and staff.
  • Ability to read and write English in order to understand and interpret written procedures.

 

Royal Caribbean Group

About CreateSafe: At CreateSafe, we’re at the forefront of innovation in the music and tech industry. As the brains behind platforms like Elf.Tech and GrimesAI, we’re constantly pushing the boundaries of what’s possible in the realm of artistic intelligence and music creation.

Position Overview: We’re scouting for influential Music Producers who are not only passionate about their craft but also eager to explore new horizons with cutting-edge tools. As a Music Producer Influencer, you’ll be at the heart of our platforms, using them to create songs, testing our latest production tools, and sharing your journey with a global audience.

Key Responsibilities:

  • Use Elf.Tech and GrimesAI to produce and create songs, showcasing the capabilities of our platforms.
  • Test and provide feedback on our latest music production tools, helping shape their evolution.
  • Engage with our user community on Discord, sharing insights, tips, and fostering a vibrant producer community.
  • Create engaging content on platforms like Instagram, TikTok, Twitter, and YouTube, chronicling your music creation process with Elf.Tech and GrimesAI.
  • Collaborate with our marketing and product teams to amplify our brand presence and user engagement.

Qualifications:

  • Must have used Elf.Tech and successfully submitted a song for distribution through the platform.
  • Proficiency in music DAWs such as Ableton, FL Studio, and Logic is a must.
  • Native user of Discord with a deep understanding of its functionalities and community dynamics.
  • Active social media presence on platforms like Instagram, TikTok, Twitter, and YouTube, with a focus on music production content.
  • Passion for exploring new music technologies and a keen interest in sharing knowledge and techniques.
  • Strong communication skills and the ability to captivate and engage a digital audience.

Why Join CreateSafe?:

  • Be at the forefront of music technology innovation.
  • Collaborate with a team that’s redefining the boundaries of music and tech.
  • Amplify your influence and reach with the backing of a pioneering brand.
  • Access to cutting-edge tools and platforms before they hit the market.
  • Opportunity to shape the future of music production tools and platforms.

How to Apply: If you’re a music producer with a flair for content creation and a passion for innovation, we want to hear from you! Submit a resume, links to your social media profiles, and a brief introduction on how you envision blending your craft with Elf.Tech and GrimesAI to [email protected].

We thank all applicants for their interest in CreateSafe. However, only those selected for an interview will be contacted.

CreateSafe, Inc.

Blended Strategy Group is looking for a talented and enthusiastic person with experience with talent procurement, execution, and management of brand partnerships with influencers at all levels. 

Responsibilities include:

  • Strategically identify influencers for brand campaigns and programs
  • Working with brand clients to determine influencer strategies for key moments or always-on influencer programs. 
  • Knowledge of influencers at all levels (macro, micro, rising) and on multiple platforms (TikTok native, IG native, YT native) 
  • Strong research skills to vet influencer recommendations 
  • Interest and enthusiasm for platform trends and identification of rising and new influencers
  • Management and execution of between 4-8 influencer driven campaigns, including creating social calendars, organizing PR deliverables, and overseeing any in-person days
  • Develop scopes of work based on brand KPI’s and your expert knowledge of the marketplace
  • Negotiation with agents, managers, and/or influencers directly for brand campaigns
  • Ability to create contracts from templates and knowledge of business terms in services agreements 
  • Ensure deliverables and timelines are communicated effectively to all stakeholders
  • Bring a network of existing relationships in the digital influencer community across managers, agents, MCN’s, and influencers
  • Manage and develop junior level teammates

Qualifications:

  • A bachelor’s degree in a relevant field from an accredited college or university and a minimum of 3 years relevant experience
  • Experience identifying and securing influencers for brand campaigns
  • Strong relationships with influencer representatives
  • Excellent written and verbal communications skills and demonstrated ability to delegate tactical assignments and accurately judge and edit work of others
  • Creative thinker that proactively improves processes with efficiencies 
  • Deep industry contacts is a must (agents, managers, publicists, and attorneys, etc.)
  • Strong interpersonal, organizational and written and oral communications skills
  • Ability to thrive in a fast paced, deadline driven environment with significant discretion 
  • 2 – 4 years of agency experience in the music/entertainment business is plus 

Blended Strategy Group

We are hiring for one of our clients based in Virginia for a Creative Field Director. The role will require relocation to VA (they have relocation assistance), and the hybrid work schedule for the client is 4 days per week on-site and then Fridays are remote.

This role is a “Manager of managers” meaning you must have experience managing other managers within creative and/or marketing teams (design, photography, video, etc.), and some of the people on that overall team are scattered throughout the U.S. that are more in the creative and marketing arena. This is very heavy in operations leadership. If you have real estate experience, you could be perfect for it!

The salary range for this role is $140,000 – $160,000, an amazing benefits package, annual bonus potential, and relocation assistance.

Creative Field Director Responsibilities:

  • You will lead and manage managers as well as individual contributors across the U.S. that have specific individual metrics, KPIs, and quality standards to be within.
  • You will staff and recruit other strong managers and leadership to support the company and teams.
  • You will coach, lead, guide, and develop other managers and that are in the field, primarily photographers that are creating visual content for the company.
  • You will make sure that specific operational metrics and KPIs are being met by your teams, overcome obstacles, and give ongoing and current feedback to managers and respective teams to assure quality and improvement.
  • You will handle the continuous improvement of workflows, processes, etc. to drive operational optimization and innovation opportunities.
  • You will frequently collaborate with team members from Sales, Product, Research, and Tech to deliver the best visual assets possible on behalf of the company’s customers.
  • You will create and oversee top notch on-boarding and training programs + training for the photographers and their respective managers.

Creative Field Director Requirements:

  • Minimum of a Bachelors degree
  • Must have 10+ years of relevant experience leading creative teams
  • Must have 3+ years of managing managers
  • Must have experience leading in a metrics driven and KPI based organization
  • Must have the ability to lead and operate in the area creative and delivery standards

Onward Search

$$

Casting Call: Gangster/Hood Types for Music Video Shoot

Job Details: We seek talented individuals to portray gangster/hood types for an exciting music video shoot featuring a renowned female singer. This production offers a unique opportunity to be part of a visually captivating project and work alongside industry professionals. The shoot will take place on September 3rd in Miami, and we are specifically looking for individuals who are local to the Tri-County area.

Job Responsibilities: As a gangster/hood type, you will be vital in bringing the music video’s narrative to life. Your responsibilities will include, but are not limited to:

  1. Character Portrayal: Accurately embodying the persona of a gangster/hood character as directed by the production team.
  2. Collaboration: Collaborating effectively with the director, choreographer, and fellow cast members to execute scenes and choreography.
  3. Wardrobe and Makeup: Coordinating with the wardrobe and makeup departments to achieve the desired look for your character.
  4. Scene Participation: Engaging in various scenes and sequences as required for the music video’s storyline.
  5. Professionalism: Maintaining a professional demeanor on set, following all instructions from the director and production team.

Requirements: To be considered for this role, you must meet the following criteria:

  1. Local to Tri-County Area: Applicants must reside in the Tri-County area of Miami. Non-local submissions will not be accepted.
  2. Age: Applicants must be 18 years or older.
  3. Appearance: Must have a convincing gangster/hood appearance. Tattoos, piercings, and unique hairstyles are a plus.
  4. Reliability: Punctuality and reliability are essential. You must be available for the entire 12-hour shoot on September 3rd.
  5. Experience: Previous acting or extra work experience is preferred but optional.

Compensation: This role is $300 for a 12-hour shoot, with overtime paid at $25 per hour after the initial 12 hours. Meals and refreshments will be provided on set.

$$
Job Type:
Actor
Skills:
Acting

Casting Call – Accenture Health

Shooting Location: Austin, TX

Shoot Date: Tuesday, September 12th, 2023

Rate: $500 + 15% agency fee (if applicable) per talent

Job Details: Accenture Health seeks talented individuals to participate in a healthcare-related promotional shoot in Austin, TX. We are seeking the following roles:

1. Female Patient

  • Age Range: 30-60
  • Ethnicity: Black/African American/Afro-Latina

2. Male Doctor

  • Age Range: 30-50
  • Ethnicity: Asian American

Job Responsibilities:

  • The selected talents will be responsible for portraying their roles in a healthcare promotional video.
  • The Female Patient will participate in scenes that showcase various healthcare services and patient experiences.
  • The Male Doctor will portray a healthcare professional and be involved in scenes demonstrating medical expertise and patient interactions.
  • Both talents will collaborate with the production team to ensure the successful execution of the project.

Requirements:

  • Female Patient:

    • Must be within the specified age range of 30-60.
    • Must identify as Black, African American, or Afro-Latina.
    • Prior acting or modeling experience is preferred but not mandatory.
    • Must be comfortable on camera and able to follow directions.
  • Male Doctor:

    • Must be within the specified age range of 30-50.
    • Must identify as Asian American.
    • Medical background or knowledge is a plus but not required.
    • Prior acting or modeling experience is preferred but not mandatory.
    • Must be comfortable on camera and able to portray a healthcare professional convincingly.

Compensation Details:

  • The selected talents will receive a rate of $500 per day for their participation in the shoot.
  • If applicable, a 15% agency fee will be deducted from the talent’s payment.
  • Meals and on-set accommodations will be provided.
  • Travel expenses, if necessary, will be reimbursed based on prior agreement.
$$
Job Type:
Model
Skills:
Modeling

Casting Call: Senior Couple/Individual Models for Ad Campaign

Job Description: We are currently seeking male and female models aged 60 and above to be the face of an exciting upcoming ad campaign. While we welcome couples, we are also open to individual applicants who exude charm, charisma, and authenticity. This campaign aims to celebrate the beauty of aging and the experiences that come with it.

Job Responsibilities:

  • Collaborate with the creative team to bring the campaign’s concept to life.
  • Participate in photoshoots and potentially video shoots, showcasing natural expressions and genuine emotions.
  • Maintain a positive and cooperative attitude on set to create a comfortable working environment.
  • Follow the photographer and creative director’s direction while incorporating your personality into the shots.
  • Attend fittings and wardrobe consultations as needed.

Requirements:

  • Male or female models aged 60 years or older.
  • A warm, friendly, and approachable demeanor that resonates with our target audience.
  • Reliability and professionalism during all aspects of the project.
  • No prior modeling experience is necessary; we welcome newcomers to the industry.
  • Must be available for scheduled photoshoots and fittings.

Compensation:

  • Payment: Competitive compensation based on experience and the scope of the campaign.
  • Usage Rights: Models will receive compensation for their participation, and additional payment may be provided for using their images in the campaign.
  • Travel and Accommodation: Travel and accommodation expenses will be covered if necessary.
  • Meals and Refreshments: Provided on set.
  • An opportunity to participate in a meaningful and exciting project that celebrates the beauty of aging.
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